Public Cloud Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis

Coverage: Public Cloud Market covers analysis by Types, Delivery Models, and Industry Vertical, and Geography (North America, Europe, Asia Pacific, and South and Central America)

Publication Month : Mar 2024

  • Report Code : TIPTE100000170
  • Category : Technology, Media and Telecommunications
  • Status : Upcoming
  • No. of Pages : 150
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Cloud services act as the storage or third party vendors where the data of organization is stored for various purposes. The stored data is then retrieved for analytical purposes. The public cloud domain denotes, the cloud services offered over a public network that can be accessed remotely. The biggest advantage of having the public cloud model is that organizations will have limited concerns regarding the storage and maintenance of data. The setup is off-premise and the architecture type is multi-tenant where a number of organizations share the computing space of the third-party vendor. SME`s will be gain more benefits as they outsource the storage and maintenance of their data to third-party cloud vendors and thus save a lot on capital investments in setting up infrastructure. Cost savings, rapid building, testing and lesser time-to-market the product has attracted a lot of businesses across various verticals to adopt the public cloud technology.

Over the past decade, the software industry has witnessed massive changes. The deployment of cloud models by organizations being the foremost of them due to the stated advantages it offers. Highly scalable nature of businesses prompt them to opt for cloud based services as the data at storage centers can be scaled up and down as per the user requirements. Additionally, the pricing structure followed by the public cloud vendor's model is generally pay-as-per-use. The organizations especially SME's do not have to pay huge amounts in one go and thus makes it highly desirable for them to deploy public cloud model for their business operations. Core competency of businesses is maintained and hence allows them to stay competitive in this highly dynamic market.

Reduced operational costs and the plethora of solutions that are business specific offered from a single source are the primary drivers for the public cloud services market. Need for a scalable, flexible, easy and efficient IT infrastructure is also driving this market considerably. Human errors are minimized as the operations are totally machine operated and eventually attracts the organizations to adopt the public cloud services. The above drivers are the reasons behind the exponential adoption of this market.

In spite of being significantly adopted in developed countries of the world, the growth of public cloud services has experienced few constraints. Security concerns regarding the privacy of data has been the major restraining factor for this market. The internet connectivity requirements for this cloud model is high and in countries with poor connectivity will impact the implementation of public cloud. Also, the integration of the model with the legacy systems has been a restraining factor. The other restraints for this market include outages and data mobility.

The global public cloud market has been segmented by types into hardware, software and services. Further the public cloud market has been fragmented on the basis of delivery model into SaaS, PaaS and IaaS. In addition, this market has been further segmented based on end-users, namely: SME's and large enterprises. Public cloud market segmentation is also done on the basis of industry verticals that includes BFSI, Telecommunications, Hospitality & Retail, Government, Manufacturing and Healthcare.

North America leads the global public cloud market due to remarkable technological advancements and socio economic development of the region.. Europe which is another major industrial hub has been contributing to the growth of public cloud market. The NORDIC region in Europe with many small industries has largely contributed to the European market share for the public cloud market. Additionally, steadily catching up with these regions is the APAC region with developing countries like India and China gradually investing in public cloud technologies. Some of the key players operating within the global public cloud market include Microsoft Corporation, Salesforce.com, Cisco Systems, Inc., VMWare, Google, Inc., Oracle Corporation, and Eucalyptus among others. REGIONAL FRAMEWORK
World Geography

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Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Companies Mentioned
Salesforce.com
IBM Corporation
Microsoft Corporation
VMWare
Oracle Corporation
Cisco Systems, Inc.
Google, Inc.
Eucalyptus

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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