The increase in airborne diseases owing to the rise in air pollution is a key factor attributed to the market's growth. Furthermore, growing awareness among the consumer about using air purifiers, a rise in disposable income, and an improved standard of living are the prominent factors boosting the market growth. The growing trend toward adopting portable and smart air purifiers is further propelling the market dynamics over the forecast period. The supportive government initiatives pertaining to emission standards, enforcement of workforce health and safety regulations, and amendment of existing air purity policies further strengthen the market dynamics for the air purification market. For instance, in August 2021, India had planned to re-establish the new national ambient air quality standards (NAAQS) in 2022.
The new standards include ultra-fine particulate matter constituents, which fall below PM2.5 under more pollutants. Also, in September 2021, The World Health Organization (WHO) introduced new Global Air Quality Guidelines (AQGs) to protect populations' health by reducing levels of key air pollutants that contribute to climate change. Thus, such initiatives further augment the need for air purification products, driving the market outlook over the forecast period.
The global demand for portable air filters is a key trend that is proliferating the market. Lifestyle change directly impacts people's health, augmenting the need for air purification products. Portable air purifiers employ a HEPA-13 filter, a carbon filter, and an antimicrobial coating on said filters to prevent bacterial growth. These filters are quite effective and trending in terms of adoption. The rising pollution level and an increasing number of airborne diseases have accelerated the demand for portable air filters. The Simon Fraser University researchers study finds that having a portable air cleaner in the home can reduce the negative impacts of air pollution on brain development in children. The ongoing investments in portable air filters are aiding the market to flourish.
The air purification market study primarily focuses on two segments, namely, product type and application. The product type segment is further sub-segmented into Activated Carbon Filtration, High-efficiency Particulate Air (HEPA), Ionizer Purifiers, Ultraviolet Germicidal Irradiation (UVGI), and others. The application segment is further segmented into commercial, residential, and industrial. By geography, the market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America.
Denmark, Poland, and France are among the countries with high air pollution levels. The environment is positively impacted by government regulations in various European countries regarding developing environmentally friendly buildings in the residential and commercial sectors. The region is a major manufacturing and industrial center for industrial equipment, automotive, construction, energy, and power industries. However, due to business lockdowns, travel bans, and supply chain disruptions in 2020, some of these industries have declined in the region, significantly reducing air pollution. However, growing concerns about the safety of SARS-CoV-2 have increased the demand for air purifications.
Government-imposed lockdowns kept people indoors in 2020, boosting sales of residential air purifications. Various international air purification manufacturers see the pandemic as an opportunity. For example, South Korean air purification giant, Coway, has expanded into Europe due to the growing demand for air purifications in the region. The company took over the integration team from Serviceplan and the unit from the Plan.Net agency. Therefore, increasing air pollution and pollution caused by viruses and bacteria provide growth opportunities for the Europe air purification market players.
The increase in urbanization would necessarily augment the need for large-scale air filter products in residential and commercial applications, which would help drive market growth over the forecast period. The countries in developing economies are predominantly experiencing the rise in urbanization at a faster pace. The rise in population is also aiding people in shifting toward urbanization, helping the market grow. As per the World Bank Group, the world's urban population will increase by 1.5 times to 6 billion in 2045. Also, according to the World Economic Forum, the world's population in cities is expected to rise from 55% in 2022 to 80% by 2050. The countries in Asia Pacific have unprecedented opportunities to catalyze economic development through increased urbanization in the coming years. The growing income and spending capacity of people in developing economies and increasing demand in various end-use sectors such as automotive, healthcare & medical, building & construction, manufacturing, and energy & utilities are the major factors driving the growth of the air purification market. The rise in urbanization includes expanding schools, colleges, hospitals, commercial complexes, residential houses, and other factors, wherein the need for clean air emerges, which helps drive the market. The increase in urbanization led to enormous indoor and outdoor air pollution, which is further escalating the demand for air purifiers
Based on Product Type, the air purification market is segmented into Activated Carbon Filtration, High-efficiency Particulate Air (HEPA), Ionizer Purifiers, Ultraviolet Germicidal Irradiation (UVGI), and others. The HEPA segment accounted for the largest market share in 2021 due to growing demand from various industries, including semiconductors and microelectronics.
Based on application, the air purification market is segmented into commercial, residential, and industrial. The commercial segment accounted for the largest market share in 2021.
The regional trends and factors influencing the Air Purification Market throughout the forecast period have been thoroughly explained by the analysts at Insight Partners. This section also discusses Air Purification Market segments and geography across North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America.
| Report Attribute | Details |
|---|---|
| Market size in 2021 | US$ 23.81 Billion |
| Market Size by 2028 | US$ 73.44 Billion |
| Global CAGR (2021 - 2028) | 17.7% |
| Historical Data | 2019-2020 |
| Forecast period | 2022-2028 |
| Segments Covered |
By Product Type
|
| Regions and Countries Covered | North America
|
| Market leaders and key company profiles |
The Air Purification Market market is growing rapidly, driven by increasing end-user demand due to factors such as evolving consumer preferences, technological advancements, and greater awareness of the product's benefits. As demand rises, businesses are expanding their offerings, innovating to meet consumer needs, and capitalizing on emerging trends, which further fuels market growth.
Market players density refers to the distribution of firms or companies operating within a particular market or industry. It indicates how many competitors (market players) are present in a given market space relative to its size or total market value.
Major Companies operating in the Air Purification Market are:
Disclaimer: The companies listed above are not ranked in any particular order.
Players operating in the air purification market are mainly focused on the development of advanced and efficient products.
The estimated market size for the air purification market was US$ 23,809.52 million in 2021.
The incremental growth of the air purification market is 17.7% during 2022 to 2028.
Rising adoption of portable residential air filter are the key trending factors driving the market growth.
Rising urbanization & industrialization and supportive government regulations and policies for improving the air quality are the key factors driving the air purification market over the forecast period.
The key companies operating in the air purification market that are profiled in the report include Whirlpool Corporation; Camfil; DAIKIN INDUSTRIES, Ltd.; Honeywell International Inc.; Koninklijke Philips N.V.; LG Electronics; Panasonic Corporation; Unilever PLC; ActivePure Technologies, LLC.; IQAir.
China, Germany, and South Korea are the prominent countries registered the highest growth rate of 23.1%, 22.6%, and 20.7% respectively, during the forecast period.
High-efficiency Particulate Air (HEPA) segment is holding larger market share during the forecast period.
Asia Pacific region is the fastest growing regional air purification market.
The global market size for air purification market will be US$ 73,437.36 million in 2028.