Frozen sweet potato products offer a convenient and versatile option for incorporating these nutritious root vegetables into a meal. Whether in the form of fries, wedges, nuggets, hashbrowns, or other products, these frozen products provide a time-saving solution for busy individuals seeking a healthy addition to their diet. Increasing consumer demand for healthier snacking alternatives has driven the demand for frozen sweet potato products, as they are rich in vitamins, minerals, and fiber. The freezing of sweet potato helps to prevent the nutritional content and ensures its extended shelf life.
In recent years, people's lifestyles worldwide have evolved due to hectic work schedules, which has resulted in increased dependency on convenience frozen food products and a rise in demand for frozen snacks. The food industry is witnessing a surge in the consumption of high-quality convenience food. Convenience food, such as frozen meals, frozen snacks, and ready-to-cook products, saves consumers time and effort. The increasing number of smaller households and dual-income families highly impacts the development and popularity of these food items. Due to hectic work schedules, millennials prefer to be efficient with their time and avoid spending it on tedious tasks. Frozen food products have extended shelf life, are suitable for single serve, and save time on food preparation. Hence, frozen products, including frozen snacks and appetizers, are gaining huge traction among consumers.
There is a rise in the consumption of healthy and nutritious food options, which increases the demand for healthy alternatives to conventional foods such as potato fries, nuggets and puffs, and wedges. Sweet potatoes are a healthy alternative to potatoes as they have high fiber and nutritional content, which makes frozen sweet potato products a popular option for health-conscious customers. Thus, the rising demand for frozen food drives the Europe and the Middle East & Africa frozen sweet potato market.
Cold chain logistics are essential for the streamlined functioning and proliferation of the frozen sweet potato businesses across Europe and Middle East & Africa. However, several developing countries in both regions still lack cold chain infrastructure and are unable to provide safe frozen food products to consumers. Although frozen food products have a long shelf life, their wastage is inevitable if not stored at specified low temperatures during handling, transportation, and storage, resulting in contaminated products. Lack of investments due to the monetary crisis in developing economies has slowed the development of cold chain logistics and deployment of cold storage services. Thus, the risk of frozen food wastage due to the lack of cold chain infrastructure in developing countries hampers the growth of the Europe and Middle East & Africa frozen sweet potato market
| Report Attribute | Details |
|---|---|
| Market size in 2022 | US$ 1,382.33 Million |
| Market Size by 2030 | US$ 2,043.76 Million |
| Global CAGR (2022 - 2030) | 5.0% |
| Historical Data | 2020-2021 |
| Forecast period | 2023-2030 |
| Segments Covered |
By Type
|
| Regions and Countries Covered | Europe
|
| Market leaders and key company profiles |
The List of Companies - Europe and Middle East & Africa Frozen Sweet Potato Market