THE GROWING DEMAND OF FUNCTIONAL FOODS AMONG THE CONSUMER IS DRIVING THE GOAT MILK MARKET
Goats’ milk is very nutritious, and contains vital minerals. It also contains vitamins, and higher amounts of potassium, iron and vitamin A than cows’ milk. Goat milk is very healthful, has a protein composition similar to human breast milk and is extra digestible than cow milk. The specialized dairy goat breeds used in developed countries thus have higher genetic potential for milk production than breeds found in other countries. In recent decades, specialized breeds have been exported to many developing countries and traversed with native breeds in an effort to improve milk production. Goat milk is popular in the personal care industry and is used in a large number of cosmetic products.
Based on products of goat milk, the market is segmented into milk, cheese, milk powder, others. The goat milk segment lead the global goat milk market. Goat milk is a nutritious drink with essential vitamins and minerals, which provides multiple health benefits. Goat milk contains higher amount of potassium, calcium, iron, and vitamin A than cow’s milk. Also, the goat milk contains less lactose than cow’s milk, it is easily digested, and the goat milk has plenty of calcium, lower cholesterol, and is a good source of essential vitamins. The demand for goat milk market is primarily driven by the various nutritional benefits offered by it. Goat cheese is a dairy product, which comes in a variety of flavors and textures are utilized in various applications across the world. Broad varieties of goat cheese are available in the market ranging from soft and spreadable fresh cheese to salty and crumbly cheese. Essential vitamins such as A, B1, B2, B3, and minerals such as calcium and phosphorous are predominantly present in the goat milk. Goat milk powder is obtained after the dehydration of goat milk. Generally, the goat milk powder is obtained in two forms, such as skimmed milk powder and full cream milk powder. The baby food industry is one of the major sectors where both full cream and skimmed milk powder are being used successfully. Other products of goat milk include butter and yogurt. The goat butter has various advantages over the normal butter as it is easy to digest, melts easily, and have high moisture content. Various health benefits of goat yogurt, such as vitamin B2 supply, boosting the metabolism of the body, and low allergens makes it a popular food agent worldwide.
The goat milk market is increasing due to the health benefits of goat milk. Additionally, the growing consumer preference for healthy diet is also driving the market. However, the high costs, and side-effects and allergies associated with goat milk may hamper the market. Nonetheless, the rising demand from cosmetics industry is may provide an opportunity to the goat milk market.
The key players providing goat milk are Delamere Dairy, Emmi Group, Hay Dairies Pte Ltd., Kavli, and Goat Partners International are amongst the major players. Production innovation is among the prominent strategy adopted by goat milk market players in order to gain competitive edge.
