Vegan pet food is produced with plant-based and natural ingredients without having a trace of animal derived raw material and ensuring no cruelty or exploitation of animals in any sorts. The key trends in pet food market are influenced by human food trends such as clean labels, veganism, alternative proteins, and healthier ingredients. Vegan pet owners prefer to feed vegan pet food even to their pets, which is catalyzing the growth of global vegan pet food market.
Now a days consumers are more inclined towards veganism. Many people are extending their vegan food lifestyle to their pets by feeding them a vegan diet. The shifting pet owner trends towards feeding vegan food items to their pets is likely to drive the demand for vegan pet food items. Rising humanization of pets has had a major impact on the growth of the market. Also, many pet food companies are introducing innovative products to match up the nutrient content of traditional meat-based pet foods.
RISING AWARENESS ABOUT VEGAN PET FOOD INFLUENCE THE MARKET GLOBALLY
Asia-Pacific is anticipated to be the fastest-growing market for vegan pet foods in the coming years. With the economic growth and rise in disposable income of people, lifestyle and consumption pattern has been changed in countries like India, China, and Japan. People tend to prefer a more vegan diet due to some holistic beliefs, to protect the environment, and to focus on weight management. Also, the regional vegan pet food industry is witnessing the entrance of new manufacturers with innovative products.
Some of the major key players operating in the vegan pet food market are Antos B.V.; Benevo; Bond Pet Foods, Inc.; V-dog; Soopa Pets; Vegan4dogs; Wild Earth; Yarrah; Isoropimene Zootrofe Georgios Tsappis Ltd.; and Halo Pets. These companies are continuously looking forward to expand and diversify their market presence along with acquisition of new customer base and tapping prevailing business opportunities.