The use of automotive brake pads is important to ensure the safety of passengers. Therefore, brake pad materials must be with utmost precision and must function for long durations. To reduce the weight of the disc rotor, it is necessary to achieve a design with a good balance for achieving an optimum thermal, vibration, and weight balance. In past decade. asbestos was the most suitable and widely used brake lining material. However, the nature and environment agencies have forcefully banned it. Therefore, the non-asbestos organic type of brake pads were introduced, which is most widely used. However, non-asbestos organic type brake pads wear out rapidly and generate lots of wear debris. Thus, a combination of semi-metallic formulation for high performance and non-asbestos organic (NAO) material for lower noise and smoother braking is mostly preferred.
ACDelco; AKEBONO BRAKE INDUSTRY CO., LTD.; Brembo S.p.A.; Nisshinbo Holdings Inc.; and ZF Friedrichshafen AG- Prominent Market Participants in Automotive brake pad Market
Brake Parts Inc. LLC.; Robert Bosch GmbH; SANGSIN BRAKE; and Util Industries S.p.A are the five key market players operating in the global automotive brake pad market. The automotive brake pad market is highly fragmented and competitive due to occurrence of huge number of small scale and medium scale manufacturers in both developed and developing economies. The top 5 market players are majorly focusing on various organic and inorganic growth strategies to survive in the automotive brake pad market. Such as, innovation of new technologies to offer enhanced product portfolios to the customers, merger and acquisitions, and expansion strategies.
Most of the market initiatives were observed in the North America region, which have a high potential of Automotive brake pad providers. Few of the important market initiatives and product developments from the industry are mentioned below:
| Year | News |
| June – 2021 | Akebono Brake Corporation had announced ProACT brake pads for several Toyota and Lexus Sedans and SUVs. This initiative has helped the company to strengthen its company product offerings. |
| July – 2021 | Robert Bosch LLC had announced 455 automotive aftermarket parts in first half of 2021. The product line covers more than 24 million vehicles in operation across North America and projecting to reach domestic, European and Asian countries. This initiative would help the company to establish a strong brand recognition over customers. |
