The global electric blankets industry is expected to be driven by improving living standards and increasing income. As a result, customers have gravitated toward more convenient and comfy sleeping products, such as electric blankets. The increasing demand for products to help individuals suffering from pain-related ailments during low temperatures has propelled the demand for electric blankets. Manufacturers are pursuing innovative features such as waterproof blankets, battery-powered blankets with mobile charging outlets, and lightweight, machine washable, and durable blankets Along with this, new features like temperature control and bed pre-heating through electric blankets, are aiding the adoption of the product.
The energy saving benefits of electric blankets in comparison to a room heater his expected to further drive market expansion. People’s preference for contemporary technology has raised the demand for electric blankets in developed countries. Furthermore, features that allow consumers to monitor their sleep patterns along with other interactive features will aid in the growth of market demand.
The leading global electric blanket market players include Beurer GmbH, Morphy Richards, Biddeford Blankets LLC, Slumberdown Company, Silentnight Group Limited, Glen Dimplex, Sunbeam Products Inc., Bedshe International Co., LTD, Shavel Associates Inc., and Odessey Products. These players are focused on strategies such as research and development and new product development to increase the geographical presence and consumer base globally.