EVOH resins are specially used as a barrier in packaging, such as films, trays, and bottles, via co-extrusion process to protect meals from oxygen, which can create moisture in packed food. The increasing population and rising per capita disposable income of consumers propel the demand for packed food. Changing lifestyle of consumers and increasing consumption of bread, sausages, and other snacks mainly in Germany and the UK drive the demand for EVOH resins in the food packaging sector. Growing demand for packaging offering high barrier properties and surging requirement to increase shelf life and consumer safety are among the factors boosting the need for EVOH resins in the sector.
INCREASE APPLICATION IN FOOD PACKAGING SECTOTR AND CONSUMER PREFERNCE FOR ONLINE SALES CHANNELS TO PURCHASE EVOH FILMS ARE INFLUENCEING THE MARKET GLOBALLY
Rising awareness regarding consumable hygiene and clean room packaging increase the EVOH application in the food packaging industry. Manufacturers are taking additional precautions to preserve the quality and shelf life of foods using technology-based packaging. Interactive food packaging is gaining popularity among health-conscious consumers. EVOH packaging offers value added solutions. Also, it is a cost-effective packaging solution that helps maintain the quality of food products in the supply chain in all environmental conditions. EVOH packaging also helps in inclusion of antimicrobial, antioxidants, and moisture absorbers in packaging, which delays ripening of food products and prolongs shelf life by reducing microbial growth. Further, with the increasing awareness about environmental pollution and global warming, consumers are preferring to use eco-friendly food packaging, which propels the demand for EVOH resins in the food packaging sector.
Online sales channels are preferred by the consumers to purchase EVOH films for food packaging. Therefore, many companies focus on developing e-commerce websites to increase customer engagement. Industry analysis also indicates that rising demand for EVOH films among end-users is driven by changing market trends. In addition, increase in smartphone penetration is supporting the EVOH films demand.
In 2022, the Asia Pacific holds the largest market share. The strong economic condition and rising innovation in development in sustainable packaging is propelling the demand of EVOH resins in packaging. Companies are focusing on development of more sustainable packaging, such as they are increasing barrier properties of EVOH resins packaging and these packaging keeps food product fresh. The adoption of EVOH resins is increasing among manufacturers as they are being extensively used to extend the shelf life of food products. Further, the Asia Pacific market is expected to open many untapped opportunities and boost demand, driven by population growth, rising per capita income and consumer awareness of packaging to ensure safe food consumption.
Some of the major key players operating in the global EVOH resins market for food application market include Kuraray Co.,Ltd.; Nippon Gohsei (UK) Limited; Kureha Europe B.V.; Chang Chun Group; Eval Europe NV; Soarus L.L.C. (Mitsubishi Chemical Europe GmbH); Schur Flexibles GmbH; Arkema; Solvay S.A.; Gantrade Corporation.
