The Indoor Location market is expected to witness an upwards surge in demand for various application in the forecast period. Various market players operating in the market are focusing towards enabling superior accuracy enabled indoor location solutions for their clients for specific industry. Further, the growing popularity of the location based services has also witnessed significant acquisition, partnerships and synergistic alliances that are fueling the investment for superior indoor location services.
The some of the most notable Indoor Location market participants are BROADCOM, Cisco Systems Inc., Ericsson AB, Geomoby, IndoorAtlas Ltd., Infsoft GmbH, Micello Inc., Qualcomm Technologies Inc., Senion, Sensware Ltd., Sonitor Technologies, Spreo, STMicroelectronics, and Zebra Technologies Corporation for a considerable share of the market owing to their product offerings to the Indoor Location market.
Indoor Location market leaders are involved in extensive research for the development of new products with advanced technology. For instance, in 2019 Here enhanced the HERE Positioning by integrating it with GiPStech’s inertial sensors technology. The advancement is expected to provide enhanced smartphone experience for users when they are locating themselves. Whereas, Zebra Technologies introduced PS20, a new Android-based mobile barcode scanner that allows shoppers to pay for items without going through traditional checkout in 2018. The device supports Visible Light Communication (VLC) that can transmit location data with the help of fluorescent light to create indoor position systems.
Many well-known as well as small local companies are present in the Indoor Location market to offer diversified solutions to their customers. The larger firms are adopting the strategy of acquiring small firms to enhance its product portfolio and expand its footprint in different geographies. Few on the important industry related key developments are from the industry are mentioned below:
| Year | News | Country |
| 2019 | HERE announced a strategic partnership with Fathom Systems to deliver real-time asset tracking and positioning system. The solution was developed by integrating HERE Indoor Positioning system with Fathom Locatortm cloud-based subscription service | North America |
| 2018 | Here announced a strategic partnership with Decawave to accelerate the development of high accuracy indoor location services. Both the companies are expected to combine their respective capabilities for software, chipset, analytics and indoor mapping services for the development of powerful solution | North America |
| 2018 | LocusLabs announced strategic partnership with IndoorAtlas with the aim of providing enhanced indoor location-based experiences. The partnership is aimed to develop an end-to-end digital wayfinding solution to power location based applications and experiences in venues like airport, offices, and railway stations among others | Europe |
| 2018 | IndoorAtlas signed an agreement with Digital Ventures to deliver indoor positioning service across Thailand. The partnership is expected to enable Digital Ventures to offer innovative location based banking and e-commerce services across Thailand. | Europe |
