In the present scenario, working professionals commit most of their time in workspaces and are unable to concentrate on personal life. This has compelled them to opt for daycare centres for their children to groom their learning abilities. Enrolment of kids aged 2–5 is more across preschools, kindergarten, or daycare centres. Pre-primary programs, include kindergarten and preschool programs, provide educational experiences, whereas childcare runs daycare programs that exclude educational programs. This factor plays a major role in deciding an appropriate enrolment program. Childcare costs account for a significant portion of a family’s budget, according to the Child Care Aware of America report “Parents and the High Cost of Child Care” released in 2019. To address this issue, the Child Care Development Block Grant (CCDBG) received an additional USD 5.3 billion in financing in 2019. The growing tendency of firms providing onsite or near-site daycare for their employees is driving up the number of day care centres in the region. Every day, a huge number of children are being enrolled in daycare centres; this demands an efficient system to manage the regular activities of kids. Therefore, the scope of the childcare management system is gaining momentum across the region. The software supports parents to have access to information about their child’s attendance, meal, authorized pick-up, activities, and more. Therefore, due to aforementioned factors, the demand for childcare management software is growing significantly.
BLOOMZ; ELEYO; HI MAMA, INC.; KID CHECK; KINDYHUB – PROMINENT MARKET PARTICIPANTS IN NORTH AMERICA CHILDCARE MANAGEMENT SOFTWARE MARKET
Bloomz; Eleto; Hi Mama, Inc.; Kid Check; and Kindyhub are some of the key market players operating in the North America childcare management software market. The listing of key players is derived by considering multiple factors such as overall revenue, current childcare management software product portfolio, geographical reach, new product launches, market initiatives, investment in technology upgradation, partnerships, and other market related activities. In addition to these players, there are several other important players operating in the childcare management software ecosystems which were studies analyzed during the course of this market research study, such as, Brightwheel, Illumine Labs Pvt Ltd., Procare Software LLC, Famly, Seacloud Software among others. Further, in 2020, Kindyhub has partnered with Kidsoft to build features removing the need for a double entry in case of input child/parent information into one system. In 2020, iClassPro announced a partnership with Sweet Peas Educational Gymnastics to promote physical, social, and cognitive development in children 6 months to 6 years old.
Most of the market initiatives were observed in the US, which have a high potential of market-related products, solutions, and services. Few of the important market initiatives from the industry are mentioned below:
In 2020, Bloomz Inc. has added a new tool for administrators to analyze the behavior and health data collected in the Bloomz platform.
In 2020, Kidcheck announced the Check-In Surveys feature to allow childcare organizations to gather key information from families right at check-in.
