A learning management system is a software application for the administration, documentation, tracking, reporting, automation, and delivery of educational courses, training programs, or learning and development programs. LMS provides online course materials and automates different aspects of training processes in the corporate world. It helps provide optimal support for an implementation process for training, learning, and knowledge sharing. The LMS offers advantageous features such as saves cost, consistency of activity, easily trackable learner progress, and performance. Thus, the associated advantages of LMS, along with growing awareness for the adoption of technology from educational institutions and the corporate environment, are propelling the learning management system market growth. Employee training, employee development, retention, and onboarding are the most common application arena for an LMS in a corporate environment.
CORNERSTONE, SAP SE, DOCEBO, D2L CORPORATION, AND BLACKBOARD INC. – PROMINENT MARKET PARTICIPANTS IN THE LEARNING MANAGEMENT SYSTEM MARKET
The growing demand for efficient and accessible learning, corporates focusing on human capital development, effective management of learning content, and increasing cloud-based LMS platform adoption are the prominent factors attributable to the market growth. During the emergence of the pandemic COVID-19, vendors have experienced a significantly high demand for LMS solutions in 2020. Factors such as the closure of borders, supply chain issues, and stringent lockdowns were restraining factors for deploying onsite LMS solutions. The pandemic has forced businesses to restructure their business models, developing robust network connectivity to regain customers’ confidence. Development in technology such as connectivity provided by the 5G network enables smoother communications and faster data transfers which holds promising growth potential. Educational institutes are adopting tools to support and enhance the learning process and teaching, which is likely to fuel the demand for the learning management system market over the forecast period. For instance, in February 2020, the Government of China have planned to adopt learning through an online education platform. As the demand for online learning and e-learning platforms grows, it is further anticipated to propel LMS demand, which helps drive market growth.
Cornerstone, SAP SE, DOCEBO, D2L Corporation, and Blackboard Inc. are the five key market players operating in the global learning management system (LMS) market. The learning management system (LMS) market is highly fragmented and competitive due to many small-scale and medium-scale manufacturers in both developed and developing economies. The top 5 market players majorly focus on various organic and inorganic growth strategies to survive in the learning management system (LMS) market. Such as the innovation of new technologies to offer enhanced product portfolios to the customers, mergers and acquisitions, and expansion strategies.
Most of the market initiatives were observed in the North America region, which has a high potential of learning management system (LMS) providers. A few of the important market initiatives and product developments from the industry are mentioned below:
| Year | News | Region |
| 2021 | Cornerstone has announced new content offerings expressly designed for today’s modern, skills-forward workforce. This development would help the company to meet the people where they are with a highly personalized and fully connected growth experience. | North America |
| 2020 | Docebo had introduced a multi-product learning technology suite to address challenges across entire learning lifecycle. It enables businesses to bring more internal experts into their eLearning content strategy by leveraging AI to create engaging learning content in minutes. | North America |
