Mercado de cócteles enlatados: mapeo competitivo y perspectivas estratégicas para 2031

  • Report Code : TIPRE00014042
  • Category : Food and Beverages
  • No. of Pages : 150
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INTRODUCCIÓN AL MERCADO Los cócteles enlatados son bebidas que se envasan en latas de metal. Los cócteles se elaboran añadiendo varios tipos de aditivos, como bebidas alcohólicas y no alcohólicas, extractos de frutas, cafeína y otros ingredientes. Los productos están ganando gran popularidad entre los consumidores jóvenes de los países desarrollados y en desarrollo. DINÁMICA DEL MERCADO El mercado de cócteles enlatados ha experimentado un crecimiento significativo debido a factores como la creciente popularidad de los productos de cóctel entre los jóvenes con bajo contenido de alcohol en los productos. La creciente demanda generada por el creciente interés por los refrescos mixtos en los países desarrollados y en desarrollo ofrece enormes oportunidades de mercado para los actores clave del mercado. Sin embargo, se prevé que las estrictas regulaciones relativas a las bebidas alcohólicas obstaculicen el crecimiento general del mercado de cócteles enlatados. ALCANCE DEL MERCADO El "Análisis del mercado global de cócteles enlatados hasta 2031" es un estudio especializado y en profundidad de la industria de alimentos y bebidas con un enfoque especial en el análisis de tendencias del mercado global. El informe tiene como objetivo proporcionar una visión general del mercado de cócteles enlatados con una segmentación detallada del mercado por ingrediente principal, ingrediente aditivo, tamaño de la lata, contenido alcohólico, canal de distribución y geografía. Se espera que el mercado mundial de cócteles enlatados sea testigo de un alto crecimiento durante el período previsto. El informe proporciona estadísticas clave sobre el estado del mercado de los principales actores del mercado de cócteles enlatados y ofrece tendencias y oportunidades clave en el mercado. SEGMENTACIÓN DEL MERCADO El mercado mundial de cócteles enlatados está segmentado según el ingrediente principal, el ingrediente aditivo, el tamaño de la lata, el contenido alcohólico y el canal de distribución. El segmento de ingredientes principales se divide en a base de malta, a base de bebidas espirituosas, a base de vino y otros. Sobre la base del ingrediente aditivo, el mercado mundial de cócteles enlatados se segmenta en alcohólicos, no alcohólicos, frutas, cafeína y otros. Según el tamaño de la lata, el mercado se divide en menos de 250 ml, 250 - 350 ml y más de 350 ml. Según el contenido alcohólico, el mercado de cócteles enlatados se segmenta en menos del 5%, 5-8% y más del 8%. Según el canal de distribución, el mercado se segmenta en licorerías, hipermercados, tiendas minoristas, canales en línea y otros. El informe proporciona una descripción detallada de la industria que incluye información tanto cualitativa como cuantitativa. Proporciona una descripción general y un pronóstico del mercado mundial de cócteles enlatados en función de varios segmentos. También proporciona el tamaño del mercado y estimaciones de pronóstico para el año 2021 al 2031 con respecto a cinco regiones principales, a saber; América del Norte, Europa, Asia-Pacífico (APAC), Medio Oriente y África (MEA) y América del Sur. El mercado de cócteles enlatados de cada región se subsegmenta posteriormente en los respectivos países y segmentos. El informe cubre el análisis y pronóstico de 18 países a nivel mundial junto con la tendencia actual y las oportunidades que prevalecen en la región. El informe analiza los factores que afectan el mercado de cócteles enlatados tanto desde el lado de la oferta como de la demanda y evalúa más a fondo la dinámica del mercado que afecta al mercado durante el período de pronóstico, es decir, impulsores, restricciones, oportunidades y tendencias futuras. El informe también proporciona un análisis PEST exhaustivo para las cinco regiones, a saber; América del Norte, Europa, APAC, MEA y América del Sur después de evaluar los factores políticos, económicos, sociales y tecnológicos que afectan el mercado de cócteles enlatados en estas regiones. ACTORES DEL MERCADO Los informes cubren desarrollos clave en el mercado de cócteles enlatados como estrategias de crecimiento orgánico e inorgánico. Varias empresas se están centrando en estrategias de crecimiento orgánico como lanzamientos de productos, aprobaciones de productos y otros como patentes y eventos. Las actividades de estrategias de crecimiento inorgánico observadas en el mercado fueron adquisiciones, asociaciones y colaboraciones. Estas actividades han allanado el camino para la expansión de los negocios y la base de clientes de los actores del mercado. Se prevé que los participantes del mercado de cócteles enlatados tendrán lucrativas oportunidades de crecimiento en el futuro con la creciente demanda de cócteles enlatados en el mercado global. A continuación se menciona la lista de algunas empresas que participan en el mercado de cócteles enlatados. El informe también incluye los perfiles de empresas clave junto con su análisis FODA y estrategias de mercado en el mercado de cócteles enlatados. Además, el informe se centra en los principales actores de la industria con información como perfiles de empresas, componentes y servicios ofrecidos, información financiera de los últimos 3 años, el desarrollo clave en los últimos cinco años.
    •  Brown-Forman •  AB InBev •  THE COOPER SPIRITS CO. •  Bacardi Limited •  Pernod Ricard •  AG Barr •  Bebidas Two Chicks, LLC. •  La Compañía José Cuervo •  Bebidas de Manchester. •  Dulce Vida Spirits
El equipo dedicado de investigación y análisis de Insight Partner está formado por profesionales experimentados con conocimientos estadísticos avanzados y ofrece varias opciones de personalización en el estudio existente.
  • Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
  • PEST and SWOT Analysis
  • Market Size Value / Volume - Global, Regional, Country
  • Industry and Competitive Landscape
  • Excel Dataset
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

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to country scope.

Frequently Asked Questions


What is the expected CAGR of the Canned Cocktails Market?

Canned Cocktails Market is expected to grow at a CAGR of 19.5% between 2023-2031

What are the driving factors impacting the Canned Cocktails Market?

Rapid growth in the Canned Cocktails market has been seen due to the sheer number of factors that drive growth. The primary growth factors include increased convenience consumption among younger generations. A surge in the levels of adoption of cocktail culture at home, where consumers appreciate the creative formulation of cocktails with negligible bother of measuring and mixing, has also helped the segment gain pace. Low alcohol and natural ingredient-based canned cocktails are being boosted by the health-consciousness trend prevalent across the globe. Rising disposable incomes and lifestyle shifts in emerging markets are further fueling the demand for premium and innovative canned cocktail offerings.

What are the future trends of the Canned Cocktails Market?

There are several emerging trends that shape the future of the Canned Cocktails market. The core factor defining it is premiumization-characterized by high-quality ingredients and sophisticated packaging. Consumer trend is toward health and wellness, as low-alcohol and non-alcoholic variants become increasingly important. Sustainability also impacts the brands, whose practice leads to eco-friendliness. Innovation and experimentation are crucial here; unique flavors are continually being introduced for limited-edition releases. Digital marketing and e-commerce are so important in reaching consumers and pushing sales. International growth is an opportunity too, as new markets explore more.

Which are the leading players operating in the Canned Cocktails Market?

The leading players are: Brown-Forman, AB InBev, THE COOPER SPIRITS CO., Bacardi Limited, Pernod Ricard, A.G. Barr, Two Chicks Drinks, LLC., The Jose Cuervo Company, Manchester Drinks., Dulce Vida Spirits

What are the deliverable formats of the Canned Cocktails Market?report?

The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.

What are the options available for the customization of this report? 

Some of the customization options available based on request are additional 3-5 company profiles and country-specific analysis of 3-5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.

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The List of Companies

1. Brown-Forman
2. AB InBev
3. THE COOPER SPIRITS CO.
4. Bacardi Limited
5. Pernod Ricard
6. A.G. Barr
7. Two Chicks Drinks, LLC.
8. The Jose Cuervo Company
9. Manchester Drinks.
10. Dulce Vida Spirits

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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.