MMO Games Market Growth Report - Opportunities & Analysis by 2025
Se espera que el mercado de juegos MMO crezca de 10.320 millones de dólares en 2015 a 26.650 millones de dólares en 2025, con una tasa compuesta anual del 10,2% entre 2015 y 2025.
Massively Multiple Online Gaming (MMOG) también ha sido testigo de esta tendencia del mercado que utiliza estrategias de diseño de juegos para optimizar la participación de los usuarios. Esto se conoce popularmente como Gamificación. El surgimiento de la gamificación ha llevado a la creación de un mundo virtual para los jugadores donde pueden lidiar con la economía virtual, el comercio, la moneda y situaciones en tiempo real. Con la ayuda de la gamificación, los desarrolladores logran mantener a los jugadores involucrados en el juego y también los alientan a gastar más dinero real para recibir los beneficios de los juegos. Esta estrategia también ha facilitado a los desarrolladores y editores de juegos MMO generar más ingresos reteniendo a los jugadores antiguos y atrayendo a otras personas para que se involucren en estos juegos.
El informe de mercado de juegos MMO se centra en una segmentación en profundidad de este mercado basada en género, plataforma y modelo de ingresos. La segmentación geográfica del informe cubre cinco regiones principales que incluyen; América del Norte, Europa, Asia-Pacífico (APAC), Medio Oriente y África (MEA) y América del Sur (SA). El mercado regional se ha bifurcado aún más en los respectivos países. Por modelo de ingresos, el mercado de juegos gratuitos representó la mayor parte del mercado de MMOG en 2015; mientras que se espera que la región APAC crezca a la CAGR más alta durante el período de pronóstico.
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Mercado de juegos MMO: ideas estratégicas
CAGR (2015 - 2025)10,2%- Tamaño del mercado 2015
US$ 10,32 mil millones - Tamaño del mercado 2025
US$ 26,65 mil millones
Dinámica del mercado
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Jugadores claves . Jugadores principales
- Activision Blizzard, Inc.
- Artes Electrónicas (EA)
- gigante interactivo grupo inc.
- Corporación NCSOFT
- Ankama
- NEXON Co., Ltd.
- Gamigo AG
- Tencent Holdings Limited
- Estudio de juegos Jagex
Panorama regional
- América del norte
- Europa
- Asia-Pacífico
- América del Sur y Central
- Medio Oriente y África
Segmentación de mercado
- Juegos de rol MMO
- Juegos MMO móviles
- Juegos MMO para PC y juegos MMO para consola
- Libre para jugar
- Paga para jugar
- El PDF de muestra muestra la estructura del contenido y la naturaleza de la información con análisis cualitativo y cuantitativo.
El informe de mercado de juegos MMO tiene como objetivo proporcionar una descripción general del mercado global de MMOG con una segmentación detallada del mercado. Además, analiza el escenario actual del mercado de juegos MMO y pronostica el mercado hasta 2025. El informe cubre la dinámica del mercado que afecta al mercado durante el período de pronóstico. Además, el informe analiza el escenario competitivo, las tendencias geográficas y las oportunidades en los mercados con respecto a todas las regiones geográficas. El informe de mercado de Juegos MMO también incluye los perfiles detallados de las empresas de los actores clave en el mercado junto con sus estrategias de mercado. El informe también proporciona el análisis de las cinco fuerzas de Porter y el análisis FODA para todas las empresas descritas en el informe.
Empresas como Activision Blizzard y Electronic Arts están participando masivamente en eventos promocionales y de medios que están generando un crecimiento en el conocimiento y el consumo de los juegos. Algunos de los otros factores que impactan el crecimiento de este mercado son el crecimiento en el desarrollo de plataformas de hardware como PlayStation, XBOX360 y Wii U. La gamificación emergente y la moneda virtual también son algunos de los factores que influyen en el crecimiento del mercado de juegos MMO durante el período de pronóstico.
Alcance del informe de mercado de juegos MMO
Atributo del informe | Detalles |
---|---|
Tamaño del mercado en 2015 | 10,32 mil millones de dólares |
Tamaño del mercado para 2025 | 26,65 mil millones de dólares |
CAGR global (2015 - 2025) | 10,2% |
Información histórica | 2013-2014 |
Período de pronóstico | 2016-2025 |
Segmentos cubiertos | Por género
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Regiones y países cubiertos | América del norte
|
Líderes del mercado y perfiles clave de empresas |
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- El PDF de muestra muestra la estructura del contenido y la naturaleza de la información con análisis cualitativo y cuantitativo.
Algunos de los actores clave del mercado de juegos MMO incluyen
- Activision Blizzard, Inc.
- Artes Electrónicas (EA)
- gigante interactivo grupo inc.
- Corporación NCSOFT
- Ankama, NEXON Co., Ltd.
- Gamigo AG
- Tencent Holdings Limited
- Estudio de juegos Jagex
- Ubisoft Entertainment SA
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
The List of Companies - MMO Games Market
- Activision Blizzard, Inc.
- Electronic Arts (EA)
- Giant Interactive Group Inc.
- NCSOFT Corporation
- Ankama
- NEXON Co., Ltd.
- Gamigo AG
- Tencent Holdings Limited
- Jagex Games Studio
- Ubisoft Entertainment SA
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.