Negli ultimi dieci anni, l'industria del software ha assistito cambiamenti massicci. L'implementazione di modelli cloud da parte delle organizzazioni è la principale tra queste a causa dei vantaggi dichiarati che offre. La natura altamente scalabile delle aziende le spinge a optare per servizi basati su cloud poiché i dati nei centri di archiviazione possono essere aumentati e ridotti in base alle esigenze dell'utente. Inoltre, la struttura dei prezzi seguita dal modello del fornitore di cloud pubblico è generalmente basata sul pagamento in base all'utilizzo. Le organizzazioni, in particolare le PMI, non devono pagare enormi somme in una volta sola e quindi è altamente auspicabile che implementino il modello di cloud pubblico per le loro operazioni aziendali. La competenza chiave delle aziende viene mantenuta e quindi consente loro di rimanere competitive in questo mercato altamente dinamico.
I costi operativi ridotti e la pletora di soluzioni specifiche per il business offerte da un'unica fonte sono i principali fattori trainanti per il mercato dei servizi cloud pubblici. Anche la necessità di un’infrastruttura IT scalabile, flessibile, semplice ed efficiente sta guidando notevolmente questo mercato. Gli errori umani sono ridotti al minimo poiché le operazioni sono totalmente gestite da macchine e alla fine spingono le organizzazioni ad adottare i servizi cloud pubblici. I fattori sopra menzionati sono le ragioni dietro l'adozione esponenziale di questo mercato.
Nonostante siano stati adottati in modo significativo nei paesi sviluppati del mondo, la crescita dei servizi cloud pubblici ha incontrato pochi vincoli. Le preoccupazioni sulla sicurezza relative alla privacy dei dati sono state il principale fattore frenante per questo mercato. I requisiti di connettività Internet per questo modello di cloud sono elevati e nei paesi con scarsa connettività avranno un impatto sull’implementazione del cloud pubblico. Inoltre, l’integrazione del modello con i sistemi preesistenti ha rappresentato un fattore limitante. Le altre limitazioni per questo mercato includono interruzioni e mobilità dei dati.
Il mercato globale del cloud pubblico è stato segmentato per tipologie in hardware, software e servizi. Inoltre, il mercato del cloud pubblico è stato frammentato sulla base del modello di distribuzione in SaaS, PaaS e IaaS. Inoltre, questo mercato è stato ulteriormente segmentato in base agli utenti finali, vale a dire: PMI e grandi imprese. La segmentazione del mercato del cloud pubblico viene effettuata anche sulla base dei settori verticali che includono BFSI, telecomunicazioni, ospitalità e servizi. Vendita al dettaglio, pubblica amministrazione, produzione e sanità.
Il Nord America è leader nel mercato globale del cloud pubblico grazie ai notevoli progressi tecnologici e allo sviluppo socioeconomico della regione. L'Europa, che è un altro importante polo industriale, ha contribuito allo sviluppo crescita del mercato del cloud pubblico. La regione NORDIC in Europa, con molte piccole industrie, ha ampiamente contribuito alla quota di mercato europea per il mercato del cloud pubblico. Inoltre, la regione APAC, con paesi in via di sviluppo come India e Cina, che stanno gradualmente investendo nelle tecnologie cloud pubbliche, sta recuperando costantemente terreno rispetto a queste regioni. Alcuni dei principali attori che operano nel mercato globale del cloud pubblico includono Microsoft Corporation, Salesforce.com, Cisco Systems, Inc., VMWare, Google, Inc., Oracle Corporation ed Eucalyptus, tra gli altri.
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
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- Salesforce.com
- IBM Corporation
- Microsoft Corporation
- VMWare
- Oracle Corporation
- Cisco Systems, Inc.
- Google, Inc.
- Eucalyptus
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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