Report: Asia Pacific E-Learning Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Delivery Mode (Online, LMS, Mobile, and Others), Learning Mode (Self-Paced and Instructor-Led), and End User (Academic [K-12 and Higher Institutions] and Corporate)
According to our latest study on “APAC E-Learning Market Forecast to 2028 – COVID-19 Impact and Regional Analysis – by Delivery Mode, Learning Mode, and End User,” the market is projected to reach US$ 113.39 billion by 2028 from US$ 55.81 billion in 2022; it is estimated to grow at a CAGR of 12.5% from 2022 to 2028.
An efficient learning system, personalized distance education, automated data processing, mental health monitoring, and collaborative education are a few of the highlights of e-learning, which accelerate the adoption of these platforms in APAC countries. The expanding higher education sector and corporates indulging in employee training programs further favor the evolution of the e-learning market in the region. Online education benefits people by aiding flexibility, easy accessibility, and personalization. E-learning has gradually emerged as a common method of providing online education, mainly during the COVID-19 pandemic, thereby driving the APAC e-learning market.
Mobile e-learning technology is gaining high momentum in APAC with the rising adoption of portable gadgets such as tablets, mobile phones, and laptops. Mobile learning is also preferred by corporate employees as they can take up short modularized courses using their smartphones or tablets during a commute or any other less engaging task of their routine. This helps them save time on attending employee training during work hours, thus driving the APAC e-learning market growth. Moreover, the corporate sector continues to harness chats, discussion forums, and blogs via e-learning platforms for encouraging the completion of collaborative tasks such as project work and assignments.
Many e-learning platforms have mushroomed across several countries in the past few years. Although considerable progress is yet to be made in terms of technological advancements, the pace of e-learning adoption is undeniably massive, given the convenience, affordability, and quality of learning. In June 2022, Udemy, a popular online learning and teaching platform, announced the expansion of Udemy Business in APAC. Alongside developing 8,000 foreign courses in 13 different local languages and gathering the attention of several enterprise customers from various geographic areas, Udemy Business has collaborated with various businesses in the region, including the Commonwealth Bank of Australia, Western Union Services India Private Limited, Hyundai Mobis (India), and NCSOFT (South Korea). In addition, owing to expanding sales of smartphones and increased use of wireless communication technologies, the self-paced e-learning mode is anticipated to dominate the APAC e-learning market. This mode is convenient and cost-effective, and it has notable applications in training, education, and healthcare applications.
In September 2020, the Pacific Asia Travel Association (PATA) announced the launch of the PATA e-learning platform for travel agents, tourism professionals, and destination marketers. PATA is also developed and promoted as an over-the-top (OTT) training platform. It is accessed by over 150,000 travel professionals worldwide. It provides free online courses and allows participants to watch videos, complete assignments, and win a certificate while learning from travel professionals.
Impact of COVID-19 Pandemic on APAC E-Learning Market
Travel restrictions and business shutdowns adversely affected the education sector in APAC during the COVID-19 pandemic due to disruptions in conventional teaching and learning. However, the exponential growth in the sales of smartphones and the presence of renowned higher education institutions are the two factors that could nullify the consequences faced by the education sector during the global crisis. Educational institutes in APAC are well-positioned to thrive in the pandemic’s aftermath. Most organizations chose to adopt e-learning systems to overcome the ill effects of the pandemic. Therefore, the availability of high-speed internet-supported virtual learning environments in various countries accelerated the APAC e-learning market growth.
The report segments the APAC e-learning market as follows:
The APAC e-learning market, by delivery mode, is segmented into online, LMS, mobile, and others. In 2021, the online segment accounted for the largest market share. The APAC e-learning market, based on learning mode, the market is bifurcated into self-paced and instructor-led. In 2021, the instructor-led segment accounted for a larger market share. By end user, the APAC e-learning market is divided into academic and corporate. The academic segment is further sub-segmented into K-12 and higher institutions. In 2021, the academic segment accounted for a larger market share in the APAC e-learning market.
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