Growing Demand for Heated/Ventilated Technology in Low Segment Cars to Offer Opportunities for Automotive Seats Market During 2023–2030
According to our latest study on "Automotive Seats Market Size & Forecast to 2030 – COVID-19 Impact and Global Analysis – by Technology, Adjustment Type, Vehicle Type, and Seat Type, "the market is expected to grow from US$ 60,289.63 million in 2022 to US$ 83,792.86 million by 2030; it is estimated to grow at a CAGR of 4.2% from 2023 to 2030.
Automotive Seats Market Analysis— by Region, 2022
Automotive Seat Market Size and Forecast (2020–2030), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Technology (Heated, Heated-Ventilated, Ventilated, With Massage Functions, and Others), Adjustment Type (Electrically Adjusted and Manual), Vehicle Type (Passenger Vehicle, Light Commercial Vehicle, and Heavy Commercial Vehicle), and Seat Type (Front Row, Second Row, and Third Row) and Geography
Automotive Seat Market Dynamics and Analysis by 2030
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The comfort of passengers and driver is a must to enhance safety and avoid accidents. This has led to the introduction of heated/ventilated technology in seats. The advantages of this technology in vehicles can be significantly experienced while traveling in extreme weather conditions. The heated/ventilated seats play an important role in ensuring optimal seat temperature. Ventilated seats are equipped with vents or small fans for forced air circulation, which helps in providing an immediate cooling effect. Heated seats are equipped with internal thermostats to maintain seat temperature. Although advanced technologies are widely adopted in high-end cars, they are likely to be introduced in low segment cars in the near future due to the growing demand.
As air conditioners consume energy from the engine for their operation, it reduces fuel efficiency by 21–24% and increases carbon emissions by 120%. This could increase the expense of people using low segment cars. With the inclusion of heated/ventilated seats in low segment cars, significant fuel cost can be saved. Therefore, the penetration of heated/ventilated technology in low segment cars is anticipated to provide lucrative opportunities for the Automotive Seats Market during the forecast period.
The Automotive Seats Market is segmented into technology, adjustment type, vehicle type, seat type, and geography. Based on technology, the market is segmented into heated, heated-ventilated, ventilated, with massage functions, and others. Based on adjustment type, the Automotive Seats Market is bifurcated into electrically adjusted and manual. In terms of vehicle type, the market is segmented into passenger vehicle, light commercial vehicle, and heavy commercial vehicle. By seat type, the market is segmented into front row, second row, and third row. Geographically, the Automotive Seats Market is segmented into North America, Europe, Asia Pacific, the Middle East & Africa, and South America.
The Automotive Seats Market size is segmented into five major regions—North America, Europe, Asia Pacific, Middle East & Africa (MEA), and South America (SAM). In 2022, Asia Pacific led the market with a substantial revenue share in the Automotive Seats Market, followed by North America and Europe. Asia Pacific has strong vehicle production and sales. For instance, according to the International Trade Administration (ITA), China is the world's largest vehicle market in terms of annual sales and manufacturing output. Its domestic production is projected to reach 35 million vehicles by 2025. In addition, the rise in government initiatives to boost the electric vehicle market drives the demand for automotive seats. Various countries' governments, such as China and India, imposed policies and provided generous subsidies for EV purchases to encourage the adoption of electric vehicles, which further propels the Automotive Seats Market size in the region.
Lear Corp, TS Tech Co Ltd, Adient Plc, Summit Auto Body Industry Co Ltd, NHK Spring Co Ltd, Magna International Inc, Bharat Seats Ltd, RECARO Aircraft Seating GmbH & Co KG, Forvia, Toyota Boshoku Corp, and Tachi-S Engineering USA Inc are among the key players profiled during this market study. In addition to these players, several other important market players were studied and analyzed during the course of the market research study to get a holistic view of the Automotive Seats Market analysis and its ecosystem.
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