Rising Demand in Clean-Label and Plant-based Ingredients is Catalyzing Infant Formula Market
According to our latest market study, titled "Infant Formula Market Forecast to 2028 – COVID-19 Impact and Global Analysis – by Type, Category, and Distribution Channel," the market is expected to grow from US$ 70.00 billion in 2021 to US$ 130.00 billion by 2028 with an estimated CAGR of 9.5% from 2022 to 2028. Infant Formula Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis Report Coverage:by Product Type (Starting Milk Formula, Follow-on Milk Formula, Toddlers Milk Formula, Special Milk Formula); Distribution Channel (Supermarkets, Online Stores, Pharmacy Stores, Specialty Stores, Others) , and Geography (North America, Europe, Asia Pacific, and South and Central America)
Infant Formula Market Dynamics 2021-2031
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Source: The Insight Partners Analysis
Infant formula is used an alternative to the breastfeeding offering the similar nutrient value. The demand is majorly attributed by increase in working women population and rising disposable income in countries such as China, Indonesia, and China. Further, favorable government initiatives in countries such as India, China, and US have surged the adoption of infant formula. However, the lack of awareness regarding the health benefits of infant formula in rural areas is hampering the growth of the market.
The infant formula has been profoundly growing over the past decade, with increasing consumer inclination toward plant-based and clean label products. The consumers are shifting from products infused with chemical ingredients to plant-based and all natural ingredients. With increased demand for clean-label and plant-based products, the key players in the region are engaged in research and development activities with crucial ingredients such as human milk oligosaccharides and probiotics. Therefore, the aforementioned factors are propelling the infant formula market growth.
Of all the types of infant milk formulae, starting milk formula apparently contains significantly high protein content and is typically formulated for infants from 0 to 12 months. Regardless of low biological value than cow's milk, it contributes significantly to infant nutritional requirement. The growth in the starting milk formula segment is attributed by limited availability of nutrient-dense and convenient products, increasing number of working women, and rising cases of malnutrition among infants. However, the infant formula market was hit by the COVID-19 pandemic owing to interruption in supply chain resulting in shortage and increased price of the products. This reflected a substantial loss among the infant formula manufacturers, resulting in reduced infant formula production due to supply chain constraints in 2020.
Nestlé, Abbott, Danone SA, Arla Foods amba, Bellamy's Organic, The Kraft Heinz Company, Perrigo Company plc, Reckitt Benckiser Group PLC, Burt's Bees, and HiPP GmbH & Co. Vertrieb KG are among the key market players profiled during the study. Several other major companies were also studied and analyzed in this research study to get a holistic view of the infant formula market and its ecosystem.
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