Professional Segment to Dominate North America Digital Camera Market during 2020–2028
According to The Insight Partners market research study on “North America Digital Camera Market to 2028 – COVID-19 Impact and Regional Analysis and Forecast by Type and End User,” is expected to reach US$ 3,391.98 million by 2028 from US$ 2,366.96 million in 2021. The market is estimated to grow at a CAGR of 5.3% from 2021 to 2028. The report provides trends prevailing in the North America digital camera market along with the drivers and restraints pertaining to the market growth. Surge in demand for lightweight and high-quality digital cameras is the major factor driving the growth of the North America digital camera market. However, introduction of premium smartphones and high cost associated with the digital cameras hinder the growth of North America digital camera market.
The US has the highest number of confirmed cases of coronavirus, as, compared to Canada and Mexico. This is negatively impacting the consumer electronics industry in the region as the COVID-19 pandemic negatively affects the supply and distribution chain. The unprecedented rise in number of COVID-19 cases across the US and the subsequent lockdown of its numerous manufacturing facilities has negatively influenced the growth of the various markets including digital camera market. The decline in revenue owing to less customer demand coupled with limited production capabilities of digital cameras is affecting the growth of digital camera products in the North American region. However, to control the spread of virus, the video shooting and also the film industry is witnessing disruptions which is anticipated to affect the market growth in a negative manner, especially in 2020.
The market for digital camera market is segmented into type, end user, and country. Based on type, the market is segmented into compact digital camera bridge camera (including super zoom cameras), digital single lens reflex (DSLR) camera, mirrorless cameras, digital rangefinder cameras, and line-scan camera. In 2020, the digital single lens reflex (DSLR) camera segment held the largest share North America digital camera market. Based on application, the digital camera market is categorized into personal and professional. In 2020, the professional segment held the largest share North America digital camera market. Based on country, the market is segmented into US, Canada, Mexico
Canon Inc; Eastman Kodak Company; FUJIFILM Holdings Corporation; Hasselblad; Leica Camera AG; Nikon Corporation; OM Digital Solutions Corporation; Panasonic Corporation; RICOH IMAGING COMPANY, LTD.; Sony Corporation; are among the leading companies in the North America digital camera market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market. For instance, in 2021, Canon Inc. had announced that the company is currently developing the new EOS R3 full-frame mirrorless camera. This new camera is designed to provide professional and enthusiast customers with the high-level basic functionality they demand.
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