Vehicle Mounted Computer Segment to Dominate North America Military Rugged Display Market during 2019–2028
According to The Insight Partners market research study on “North America Military Rugged Display Market to 2028 – COVID-19 Impact and Regional Analysis and Forecast by Product, Display Size, Screen Type, Resolution, and Users,” is expected to reach US$ 999.23 million by 2028 from US$ 628.89 million in 2021. The market is estimated to grow at a CAGR of 6.8% from 2021 to 2028. Accentuating demand for situational awareness is the major factor driving the growth of the North America military rugged display market. However, vulnerable to damages caused by sharp objects and less sensitivity of resistive touchscreen displays may hinder the growth of North America military rugged display market. The report provides trends prevailing in the North America military rugged display market along with the drivers and restraints pertaining to the market growth.
The US is the largest military client worldwide and has many defense contractors across its borders. The exponential rise in the COVID-19 cases led the government of this country to impose strict restrictions on public activities in Q2 and Q3 of 2020. Many manufacturing plants were either temporarily shut down or operating with a limited workforce. The pandemic, and consequent travel restrictions also led to disruptions in the supply chain of equipment and related components in 2020. In addition, the demand for defense equipment decelerated in the country during the global crisis. The US Department of Defense (DoD) suspended military troops and vehicle (ground, airborne, and naval) deployments across the world, which was another concern for the defense equipment manufacturers, as the discontinuation of several operations disrupted the regular procurement trend. The Canadian defense forces have showed marginal growth in military spending since the outbreak of COVID-19. Although the country has several military equipment manufacturers, the emergence of the COVID-19 pandemic resulted in slower growth in the procurement of military equipment and vehicles (ground, airborne, and naval).
The North America military rugged display market is segmented into product, display size, screen type, resolution, users, and country. Based on the product, the market is segmented into a smartphone and handheld computer, laptop and notebook, avionics display, vehicle mounted computer, and panel PC and mission critical display. In 2020, the vehicle mounted computer segment held the largest share North America military rugged display market. Based on display size, the market is segmented into less than 10 inches, 10-15 inches, and more than 15 inches. In 2020, the more than 15 inches segment held the largest share North America military rugged display market. Based on the screen type, the market is segmented into touch screen and non-touch screen. In 2020, the touchscreen segment held the largest share North America military rugged display market. Further, the market for touch screen is sub-segmented into resistive and capacitive. In 2020, the resistive segment held the largest share North America military rugged display market. Based on resolution, is segmented into High Definition (HD) and Full High Definition (FHD). The high definition segment accounts for largest market share in the 2020. Based on user, the market is segmented into the air force, naval force, and land force. In 2020, the land force segment held the largest share North America military rugged display market. Similarly, based on country, the market is segmented into US and Canada. The US contributed a substantial share in 2020.
Assured Systems Ltd; Aydin Displays; CP Technologies LLC; Crystal Group, Inc.; General Digital Corporation; Hatteland Technology AS; Neuro Logic Systems, Inc; Winmate Inc.; and ZMicro, Inc. are among the leading companies in the North America military rugged display market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market. For instance, in 2021, IEE, a manufacturer of enhanced displays for military applications, exhibited its line of rugged military displays at the 2021 AUSA Annual Meeting and Exposition in Washington, D.C., US.
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