According to our latest market study on “Prepared Flour Mixes Market Forecast to 2028 – COVID-19 Impact and Global Analysis – by Category (Gluten Free and Conventional) and Application (Breads, Cakes, and Others),” the market is expected to grow from US$ 23,192.15 million in 2021 to US$ 33,370.85 million by 2028; it is expected to grow at a CAGR of 5.3% from 2021 to 2028. The report highlights key factors driving the market growth and prominent players, along with their developments, in the market.
Prepared flour mix is a readymade dry mixture of various ingredients, such as flours, flavors, functional ingredients, starches, and others. Initially, prepared flour mixes were primarily used in making bread and cakes but the gradual upswing in the product demand has widened their application scope. These flour mixes are now used in pastry, muffins, donuts, cookies, biscuits, and others, which are widely consumed across the world. Besides, increasing health concerns and a surge in the geriatric population have encouraged consumers to opt for healthier food substitutes, such as value-added baked goods. This change in consumer inclination toward ready-to-eat food products has fueled the demand for bread and cakes, thus positively influencing the growth of the prepared flour mixes market. Prepared flour mixes comprise ingredients that help in calorie reduction and offer additional nutrients, such as vital fats, vitamins, and carbohydrates. Various prepared flour mixes, such as batter mixes, pastry mixes, and bread mixes, are extensively used for frying as they help in quick and crispy browning. The widening application scope of prepared flour mixes is aiding the market growth substantially.
AB Mauri; PURATOS; Lesaffre; Archer Daniels Midland Company; General Mills, Inc.; Kerry Group; Swiss Bake Ingredients Pvt. Ltd; G.R Wright & Sons; Nitto-Fuji International Vietnam Co., Ltd; and Allied Pinnacle are among the well-established players operating in the global prepared flour mixes market.
Impact of COVID-19 Pandemic on Prepared Flour Mixes Market
The COVID-19 pandemic posed unprecedented challenges to several industries, such as the food & beverage industry. During the early months of the pandemic, the food processing industry faced raw material shortage and distribution problems due to nationwide lockdown, manufacturing plants shutdown, and border restrictions under COVID-19 safety protocols. Small enterprises struggled to operate and sell their products because of the implementation of the COVID-19 safety regulations. Due to the nationwide lockdown and border restrictions, supply chains were entirely disrupted, significantly impacting the sales of various food and beverage goods. Moreover, due to the shortage of raw materials and labor, there was a demand and supply gap, which also hindered the sales and availability of products. However, unlike most industries, the bakery sector has gained growth from the pandemic. Amid the pandemic, the demand for healthy and functional bakery items has increased. Besides, the consumers are buying a variety of bakery goods that are high in health quotient. Additionally, consumers across the world are now becoming conscious about the quality of food. As a result, manufacturers in the premixes industry are fortifying their products with new functional and bioactive substances. This is likely to boost the market size of the prepared flour mixes during the forecast period.
Businesses are gaining ground as previously imposed limitations are being eased across various locations. Moreover, the introduction of COVID-19 vaccines by governments of different countries has eased the situation, leading to a rise in business activities across the world. Due to rising vaccination rates globally, the global marketplace has started recovering from the losses, which is expected to fuel the growth of the prepared flour mixes market in the coming years. Moreover, e-commerce platforms played a significant role in reviving product sales because of their extensive logistics and distribution capabilities. The online retail platforms made the product available at the doorsteps of the consumers. These factors are projected to create lucrative opportunities for the market in the future.
Global Prepared Flour Mixes Market Size – by Region, 2020
Prepared Flour Mixes Market Size to 2028 | In-depth Analysis
Download Free SamplePrepared Flour Mixes Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Category (Gluten Free and Conventional), Application (Breads, Cakes, and Others) and Geography
The report segments the prepared flour mixes market as follows:
Based on category, the prepared flour mixes market is bifurcated into gluten free and conventional. Based on application, the market is segmented into breads, cakes, and others. Based on geography, the prepared flour mixes market is segmented into North America, Europe, Asia-Pacific (APAC), the Middle East & Africa (MEA), and South & Central America (SAM)
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