The Automotive IoT Market is expected to register a CAGR of 19.5% from 2025 to 2031, with a market size expanding from US$ XX million in 2024 to US$ XX Million by 2031.
The report is segmented by Offering (Hardware, Software, Services), by Connectivity Form Factor (Embedded, Tethered, Integrated), by Application (Navigation, Telematics, Infotainment)
Purpose of the Report
The report Automotive IoT Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Automotive IoT Market Segmentation
Offering
- Hardware
- Software
- Services
Connectivity Form Factor
- Embedded
- Tethered
- Integrated
Application
- Navigation
- Telematics
- Infotainment
Geography
- North America
- Europe
- Asia Pacific
- Middle East and Africa
- South and Central America
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Automotive IoT Market: Strategic Insights

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Automotive IoT Market Growth Drivers
- Increasing Demand for Connected Vehicles: The growing consumer preference for connected vehicles is a significant driver for the Automotive IoT market. Consumers are increasingly looking for vehicles that offer smart features, such as real-time navigation, remote diagnostics, and infotainment systems. This demand encourages automotive manufacturers to integrate IoT technologies into their vehicles, enabling seamless connectivity with smartphones and other smart devices. As manufacturers strive to meet consumer expectations for enhanced experiences and convenience, the adoption of IoT solutions in the automotive sector is rapidly increasing.
- Advancements in Vehicle Safety and Automation: The push for enhanced vehicle safety and automation is driving the growth of the Automotive IoT market. Technologies such as Advanced Driver Assistance Systems (ADAS), which rely on IoT sensors and data analytics, are becoming integral for improving road safety and reducing accidents. Features like automatic emergency braking, lane-keeping assistance, and adaptive cruise control leverage IoT data to enhance vehicle performance and safety. As regulations around vehicle safety tighten, manufacturers are increasingly investing in IoT solutions to comply with safety standards and improve overall vehicle safety.
- Growth of Electric and Autonomous Vehicles: The rise of electric and autonomous vehicles is a crucial factor contributing to the Automotive IoT market's expansion. Electric vehicles (EVs) require sophisticated connectivity solutions for charging management, battery health monitoring, and energy consumption analysis. Meanwhile, autonomous vehicles rely heavily on IoT technologies for real-time data collection, communication with infrastructure, and navigation systems. As both EVs and autonomous vehicles gain traction in the automotive industry, the demand for IoT solutions that support these technologies is expected to grow significantly.
Automotive IoT Market Future Trends
- Integration of Artificial Intelligence and Machine Learning: A prominent trend in the Automotive IoT market is the integration of artificial intelligence (AI) and machine learning (ML) technologies. These advancements enable vehicles to process vast amounts of data collected from various IoT sensors, allowing for predictive maintenance, enhanced driver assistance, and personalized experiences. AI algorithms can identify patterns in driving behavior, optimize routes, and improve vehicle performance, making the driving experience safer and more efficient. This trend is pushing automotive manufacturers to invest in AI-driven IoT solutions to stay competitive in the market.
- Emphasis on Cybersecurity Measures: As vehicles become increasingly connected, the importance of cybersecurity measures is a growing trend in the Automotive IoT market. The rise in cyber threats targeting connected vehicles necessitates the development of robust security protocols to protect sensitive data and ensure the safety of vehicle systems. Manufacturers are focusing on implementing advanced encryption, secure communication channels, and regular software updates to safeguard vehicles against cyberattacks. This trend underscores the need for a comprehensive approach to cybersecurity in the automotive sector as IoT adoption continues to expand.
- Growth of Vehicle-to-Everything (V2X) Communication: The trend towards Vehicle-to-Everything (V2X) communication is shaping the Automotive IoT landscape. V2X technology enables vehicles to communicate with other vehicles, infrastructure, and even pedestrians, facilitating real-time data exchange that enhances safety and traffic management. This connectivity allows for better coordination in traffic flow, reducing congestion and improving overall road safety. As cities invest in smart infrastructure and connected ecosystems, the adoption of V2X technology is expected to accelerate, further driving the growth of the Automotive IoT market.
Automotive IoT Market Opportunities
- Expansion of Smart Mobility Solutions: The increasing focus on smart mobility solutions presents significant opportunities for the Automotive IoT market. As urbanization continues to rise, cities are exploring innovative transportation solutions, including shared mobility and on-demand services. IoT technologies can enhance these solutions by providing real-time data on vehicle availability, traffic conditions, and user preferences. Companies that develop IoT-based applications for smart mobility can tap into this growing demand and contribute to more efficient and sustainable urban transportation systems.
- Collaboration with Technology Startups: Collaborations between traditional automotive manufacturers and technology startups represent a promising opportunity in the Automotive IoT market. Startups often bring innovative ideas and agile development processes that can enhance IoT capabilities in vehicles. By partnering with these companies, automotive players can accelerate their IoT initiatives, integrate cutting-edge technologies, and improve their product offerings. These collaborations can lead to the development of advanced connected vehicle solutions that meet evolving consumer demands and market trends.
- Focus on Sustainable Practices and Green Technologies: The increasing emphasis on sustainability and environmentally friendly practices provides opportunities for the Automotive IoT market. As manufacturers strive to reduce their carbon footprint and comply with environmental regulations, IoT technologies can help monitor vehicle emissions, optimize fuel consumption, and manage energy use in electric vehicles. Companies that develop IoT solutions aimed at enhancing sustainability in the automotive sector can position themselves favorably in a market that is becoming more environmentally conscious, driving growth and innovation.
Automotive IoT Market Regional Insights
The regional trends and factors influencing the Automotive IoT Market throughout the forecast period have been thoroughly explained by the analysts at Insight Partners. This section also discusses Automotive IoT Market segments and geography across North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America.

- Get the Regional Specific Data for Automotive IoT Market
Automotive IoT Market Report Scope
Report Attribute | Details |
---|---|
Market size in 2024 | US$ XX million |
Market Size by 2031 | US$ XX Million |
Global CAGR (2025 - 2031) | 19.5% |
Historical Data | 2021-2023 |
Forecast period | 2025-2031 |
Segments Covered |
By Offering
|
Regions and Countries Covered | North America
|
Market leaders and key company profiles |
Automotive IoT Market Players Density: Understanding Its Impact on Business Dynamics
The Automotive IoT Market market is growing rapidly, driven by increasing end-user demand due to factors such as evolving consumer preferences, technological advancements, and greater awareness of the product's benefits. As demand rises, businesses are expanding their offerings, innovating to meet consumer needs, and capitalizing on emerging trends, which further fuels market growth.
Market players density refers to the distribution of firms or companies operating within a particular market or industry. It indicates how many competitors (market players) are present in a given market space relative to its size or total market value.
Major Companies operating in the Automotive IoT Market are:
- NXP Semiconductors
- Harman Internationa
- Robert Bosch GmbH
- Thales Group
- TomTom International
- IBM Corp.
Disclaimer: The companies listed above are not ranked in any particular order.

- Get the Automotive IoT Market top key players overview
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Automotive IoT Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Automotive IoT Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
This text is related
to segments covered.

Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
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to country scope.
Frequently Asked Questions
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
The major players in the market includes NXP Semiconductors, Harman International, Robert Bosch GmbH, Thales Group, TomTom International, IBM, Geotab, Intel Corp., Renesas, STMicroelectronics, Infineon Technlogies, Texas Instruments, Inc.
A prominent trend in the Automotive IoT market is the integration of artificial intelligence (AI) and machine learning (ML) technologies. These advancements enable vehicles to process vast amounts of data collected from various IoT sensors, allowing for predictive maintenance, enhanced driver assistance, and personalized experiences.
Increasing Demand for Connected Vehicles: The growing consumer preference for connected vehicles is a significant driver for the Automotive IoT market. Consumers are increasingly looking for vehicles that offer smart features, such as real-time navigation, remote diagnostics, and infotainment systems.
The global Automotive IoT market is expected to grow at a CAGR of 19.5% during the forecast period 2024 - 2031.