Fertility Tracking Apps Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis

MARKET OVERVIEW

Fertility awareness methods (FAMs) are methods for women to track their ovulation in order to avoid pregnancy. ""Natural family planning"" and ""the rhythm approach"" are other terms for FAMs. Fertility trackers assist women in keeping track of their menstrual cycle so that they are aware of when their ovaries release an egg each month (this is called ovulation). The day that a woman is most likely to become pregnant is called ovulation. These apps are designed to provide women with personalised reproductive health and fertility insights.

MARKET SCOPE

The "Global Fertility Tracking Apps Market Analysis to 2031" is a specialized and in-depth study of the healthcare industry with a special focus on the global market trend analysis. The report aims to provide an overview of the fertility tracking apps market with detailed market segmentation by type of operating system, application and end user. The report provides key statistics on the market status of the leading fertility tracking apps market players and offers key trends and opportunities in the market.

MARKET SEGMENTATION

•   Based on type of operating system the market is segmented as, ios and android.
  
•   Based on application the market is segmented as, period tracker, pregnancy tracker, fertility tracker, others.
  
•   Based on end user the market is segmented as, obstetrics and gynecology clinics, hospitals, home care.
  

MARKET DYNAMICS

Drivers:

•   Technological advancements in healthcare sector due to internet penetration and rising adoption of smartphones.
  
•   Increasing awareness about fertility and pregnancy tracking apps to plan pregnancy is expected to spur the market growth.
  
•   Growing demand for such apps to track menstrual cycle, ovulation phase etc are expected to create significant growth opportunities for the market.
  

Restraints:

•   However, lack of precision with such apps and issues of data privacy are likely to restrain market growth.
  

REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The fertility tracking apps market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.

The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the fertility tracking apps market in these regions.

IMPACT OF COVID-19ON FERTILITY TRACKING APPS MARKET

COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products. According to the current market situation, the report further assesses the present and future effects of the COVID-19 pandemic on the overall market, giving more reliable and authentic projections In addition to this, the global travel bans imposed by countries in Europe, Asia-Pacific, and North America are affecting the business collaborations and partnerships opportunities.

MARKET PLAYERS

The report covers key developments in the fertility tracking apps market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the marketwere acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from fertility tracking apps market are anticipated to lucrative growth opportunities in the future with the rising demand for fertility tracking apps in the global market.

The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the fertility tracking apps market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.

•   YONO LABS
  
•   Glow
  
•   Flo Health, Inc.
  
•   Mira
  
•   Conceivable
  
•   Kindara
  
•   Ovia
  
•   OvaCue
  
•   Daysy( Valley Electronics AG)
  
•   Ava Science Inc.
  

The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.

Fertility Tracking Apps Report Scope