Indoor Cycling Software Market Report 2031 by Segments, Geography, Dynamics, Recent Developments, and Strategic Insights

The indoor cycling software market size is projected to reach US$ 386.49 million by 2031 from US$ 195.51 million in 2023. The market is expected to register a CAGR of 8.9% in 2023–2031. The rise in the importance of healthiness among people and growing disease due to unhealthy lifestyles are likely to remain key indoor cycling software market trends.

Indoor Cycling Software Market Analysis

The growing awareness about the importance of regular physical activity to maintain a healthy lifestyle and to reduce the risks of health issues caused due to physical inactivity fuels the indoor cycling software market growth. Also, increasing disposable income, constantly changing healthy lifestyles, growing tech-savvy population propels the market growth further. In addition, indoor cycling gained wide adoption during the pandemic period, which has bolstered the market growth.

Indoor Cycling Software Market Overview

Indoor cycling gained popularity as it offers enormous benefits for physical and mental health. It is considered one of the most effective ways to lose weight. The integration of indoor cycles with software solutions helps the user to track their performance on the basis of distance, speed, and calories burnt and helps them to achieve their fitness goals. It provides engaging and interactive workouts that stimulate the real-world cycling experience. Many indoor cycling sessions offer virtual sessions led by the instructors.

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Indoor Cycling Software Market: Strategic Insights

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Indoor Cycling Software Market Drivers and Opportunities

Rising Health Consciousness post-pandemic to Favor Market

The rising health consciousness among people post-pandemic period fuels the demand for indoor cycling worldwide. Exercising at home during the COVID-19 lockdown became mandatory for fitness enthusiasts, due to which the demand for indoor cycling has also increased.  Regular exercise using indoor cycling helps people enhance their cardio-respiratory capacity, thus lowering the risk of cardiovascular disease. Indoor cycling also helps the individual to improve lungs and breathing capacity. People It helps to decrease asthma, the chronic lung disease, or chronic obstructive pulmonary disease (COPD). People are building a healthy lifestyle with a habit of working out on a regular basis. In addition, indoor cycling also helps to decraese stress and anxiety, lowers the risk of various diseases, has anti-depressive effects, and is highly efficient against bad cholesterol. Due to this, the demand for indoor cycling has increased, which further fosters the demand for indoor cycling software. The adoption of this software helps the user to track their daily goals based on the user’s needs and body type.

Demand from developing nations – An Opportunity in the Indoor Cycling Software Market

The awareness regarding the fitness is growing in the developing nations. In September 2019, the Centers for Disease Control and Prevention (CDC) reported that a lack of physical activity leads to heart disease, numerous malignancies, and type 2 diabetes. Health issues caused due to insufficient physical activity can cost US$ 117 billion yearly throughout the globe. Such information develops an awareness regarding the urgent need to be physically fit. The rise in internet penetration, rising urban population, and awareness about indoor cycling advantages are prominent factors that fuel the growth in developing nations and encourage them to adopt indoor cycling, which can further create opportunities for the indoor cycling software market.

Indoor Cycling Software Market Report Segmentation Analysis

Key segments that contributed to the derivation of the indoor cycling software market analysis are session type, application, and subscription type.

• Based on the session type, the market is segmented into solo and group. The solo segment held a larger market share in 2023.
• By application, the market is segmented into professional training and health & fitness. The professional training segment is expected to grow with the highest CAGR during the forecast period.
• By subscription type, the market is segmented into monthly subscription and annual subscription. The monthly subscription segment held a larger market share in 2023.

Indoor Cycling Software Market Share Analysis by Geography

The geographic scope of the indoor cycling software market report is mainly divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South America/South & Central America.

In terms of revenue, North America accounted for the largest indoor cycling software market share in 2023. Asia Pacific is expected to grow with the highest CAGR.

North America is an early adopter of technological solutions which leads to its soaring market share. The market growth in North America is attributed to the rising awareness regarding health issues. According to data published by the State of Child Obesity.Org in September 2020, adult obesity rates in the US exceed 35% in 12 states, 25% in 48 states, and 30% in 35 states. Thus, there is a rise in demand for activities that help in weight loss, fuelling the demand for indoor cycling, which has further fostered indoor cycling software.  

Indoor Cycling Software Market Regional Insights

The regional trends and factors influencing the Indoor Cycling Software Market throughout the forecast period have been thoroughly explained by the analysts at Insight Partners. This section also discusses Indoor Cycling Software Market segments and geography across North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America.

Indoor Cycling Software Market Market Report Scope

Market Players Density: Understanding Its Impact on Business Dynamics

The Indoor Cycling Software Market market is growing rapidly, driven by increasing end-user demand due to factors such as evolving consumer preferences, technological advancements, and greater awareness of the product's benefits. As demand rises, businesses are expanding their offerings, innovating to meet consumer needs, and capitalizing on emerging trends, which further fuels market growth.

Market players density refers to the distribution of firms or companies operating within a particular market or industry. It indicates how many competitors (market players) are present in a given market space relative to its size or total market value.

Major Companies operating in the Indoor Cycling Software Market are:

1. Bkool, S.L.
2. FulGaz
3. Kinomap
4. SpiviTech Ltd.
5. Stages Indoor Cycling LLC.
6. Trainer Road, LLC

Disclaimer: The companies listed above are not ranked in any particular order.

Indoor Cycling Software Market News and Recent Developments

The Indoor Cycling Software Marketis evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. The following is a list of developments in the market:

• In October 2023, Zwift, the global online fitness platform, launched Hub One, a new version of the original Zwift Hub Smart Trainer. The new Zwift Hub One makes it even easier to get on Zwift, works with almost any bike, and offers riders fast, smooth, and quiet virtual shifting that was previously only available on smart bikes. Zwift Hub One enables cyclists to take advantage of the many benefits of virtual shiftin. With virtual shifting, cyclists wilcanl enjoy shifting free of lag and chain skips, even when shifting under load. (Source: Zwift, Press Release, 2022)
• In January 2024, the Velocity indoor cycling platform selected to be the software solution for Purple Patch Fitness, a global leader in triathlon coaching. Purple Patch initially launched their virtual cycling product on Velocity in March 2023 and expanded their offerings on Velocity in the fall of 2023. (Source: Endurance Sportswire, Press Release, 2024)
• In September 2021, Wahoo launched a new training app, named SYSTM, as the popularity of indoor cycling and working out at home continues to grow. Through this platform, Wahoo offered its training platform, which had exercise sessions built-in but also the ability to plan and track progress through a calendar. (Source: Independent (newsdesk@independent.co.uk), Press Release, 2021)

Indoor Cycling Software Market Report Coverage and Deliverables

The “Indoor Cycling Software Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:

• Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
• Market dynamics such as drivers, restraints, and key opportunities
• Key future trends
• Detailed PEST/Porter’s Five Forces and SWOT analysis
• Global and regional market analysis covering key market trends, major players, regulations, and recent market developments
• Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments
• Detailed company profiles