Licensed Sports Merchandise Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis

MARKET OVERVIEW

Licensed sports merchandise refers to the products such as apparels, footwear, accessories, and others that are branded, verified for their quality and are approved for selling to the final consumers. Licensed sports merchandise is endorsed by celebrity players, famous sports clubs and teams, and famous sportsperson. It includes sports apparel such as jackets, tshirts, sweat shirts, shoes, and sports accessories. It is often offered by exclusive retail stores or specialty stores consisting of single brands or multiple brands. Moreover, these products are available for men, women as well as for kids.

MARKET SCOPE

The "Global Licensed Sports Merchandise Market Analysis to 2031" is a specialized and in-depth study of the consumer goods industry with a special focus on the global market trend analysis. The report aims to provide an overview of the licensed sports merchandise market with detailed market segmentation by type, distribution channel, and geography. The report provides key statistics on the market status of the leading licensed sports merchandise market players and offers key trends and opportunities in the market.

MARKET SEGMENTATION

•   On the basis of type, the market is segmented into apparel, footwear, accessories, and others.
  
•   On the basis of distribution channel, the market is segmented into supermarkets & hypermarkets, specialty stores, others.
  

MARKET DYNAMICS
Drivers

•   Rising participation of people in various sports activities such as football, basketball, cricket and others is one of the key factors driving the market growth
  
•   Rising popularity of branded sports apparel, footwear, and accessories is also driving the market growth
  
•   Growth of organized retail sector in various developed and developing economies is also expected to contribute to the market growth over the forecast period.
  

Restraints

•   High prices of the branded products may affect product sales among the price-conscious people across the growth.
  

REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The licensed sports merchandise market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.

The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the marketduring the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the licensed sports merchandise market in these regions.

IMPACT OF COVID-19 ON LICENSED SPORTS MERCHANDISE MARKET

COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products. Moreover, the supply chains and distribution networks across the globe have been disrupted by the outbreak of the pandemic which has severely affected the sales of the companies. The global pandemic has also adversely affected the local and small businesses across the emerging economies which is expected hamper the growth of these businesses over the forecast period.

Licensed Sports Merchandise Market Report Analysis

Licensed Sports Merchandise Market

• 
  CAGR (2023 - 2031)

  XX%
• Market Size 2023
  US$ XX Million
• Market Size 2031
  US$ XX Million

Report Coverage

• Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope

• Key future trends
• Detailed PEST/Porter’s Five Forces and SWOT analysis

• Industry landscape and competition analysis & recent developments
• Detailed company profiles

• Global and regional market analysis covering key market trends, major players, regulations, and recent market developments

Key Players

• Nike Inc.
• Under Armour Inc.
• Puma SE
• Adidas AG
• Columbia Sportswear Company
• Li Ning (China) Sports Goods Co., Ltd.
• HANESBRANDS INC.
• VF Corporation
• Everlast Worldwide Inc.

Regional Overview

• North America
• Europe
• Asia-Pacific
• South and Central America
• Middle East and Africa

Market Segmentation

By Type

• Apparel
• Footwear
• Accessories

By Distribution Channel

• Supermarkets and Hypermarkets
• Specialty Stores

MARKET PLAYERS

The report covers key developments in the licensed sports merchandise market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the marketwere acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from licensed sports merchandise market are anticipated to lucrative growth opportunities in the future with the rising demand for licensed sports merchandise in the global market.

The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the licensed sports merchandise market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.

•   Nike Inc.
  
•   Under Armour Inc.
  
•   Puma SE
  
•   Adidas AG
  
•   Columbia Sportswear Company
  
•   Li Ning (China) Sports Goods Co., Ltd.
  
•   HANESBRANDS INC.
  
•   VF Corporation
  
•   Everlast Worldwide, Inc.
  
•   Rawlings Sporting Goods
  

The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.

Licensed Sports Merchandise Market Report Scope