Moringa Ingredients Market to Grow at a CAGR of 7.1% to reach US$ 7,307.17 million from 2020 to 2028

The moringa ingredients market was valued at US$ 4,254.06 million in 2020 and is projected to reach US$ 7,307.17 million by 2028; it is expected to grow at a CAGR of 7.1% from 2021 to 2028.

The moringa plant, often called a drumstick tree, has numerous health benefits. Moringa ingredients such as leaf powder, moringa oil, and moringa seeds are extensively used across various industries such as food & beverages, pharmaceutical and nutraceutical, and personal care, owing to their antifungal, antidepressant, and anti-inflammatory properties. Moreover, moringa contains nutrients such as vitamin A, vitamin B2, vitamin B3, calcium, potassium, iron, magnesium, zinc, and ascorbic acid. Moringa ingredients protect and nourish skin and hair, help to treat edema, protect the liver, and help in treating certain cancers. They also aid the digestion process and help in treating stomachache.

In 2020, Asia Pacific contributed to the largest share in the global moringa ingredients market. The major factors fueling this region's growth include the region's large-scale production and domestic consumption of moringa ingredients, which is propelled by food & beverage manufacturers' inclination toward product innovation through the introduction of novel ingredients to cater to the customer indulgence. In addition, the growing consumer awareness regarding the health and nutritional benefits of moringa is one of the significant factors driving the market in developing nations such as China, India, and the Philippines. Additionally, a change in the dietary choices of consumers is also expected to increase the demand for the product on account of the increasing trend of veganism that is paving the path for plant-based food products. Further, the presence of a large number of moringa ingredients manufacturers is also boosting the market growth in the region.

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Moringa Ingredients Market: Strategic Insights

Moringa Ingredients Market

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  CAGR (2020 - 2028)

  7.1%
• Market Size 2020
  US$ 4.25 Billion
• Market Size 2028
  US$ 7.31 Billion

Market Dynamics

GROWTH DRIVERS

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FUTURE TRENDS

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OPPORTUNITIES

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Key Players

• Dominate Industries
• Moringa Initiative Ltd
• Green Era Foods Nutraceutics
• Sarvaayush Ayurved Herbals
• Earth Expo Company
• Saipro Biotech Private Ltd
• Connoils LLC
• Santan India
• All Herbscare

Regional Overview

• North America
• Europe
• Asia-Pacific
• South and Central America
• Middle East and Africa

Market Segmentation

Type

• Leaves and Leaf Powder
• Seeds
• Oil

Category

• Organic and Conventional

Application

• Food and Beverages
• Personal Care
• Pharmaceutical and Nutraceutical

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Impact of COVID-19 Pandemic on Moringa Ingredients Market

The World Health Organization (WHO) has declared COVID-19 a pandemic. This disease has diversely impacted different countries, depending on cultural norms, mitigation efforts, and health infrastructure, and each country is battling the pandemic in its way. However, various research studies have indicated the use of medicinal plant extracts against novel coronavirus. Thus, with the rising consumer health concerns, the demand for moringa ingredients for various end-use applications such as pharmaceuticals and nutraceuticals, food & beverages, and cosmetics, is projected to grow post-COVID-19. Moringa is a multi-purpose herbal plant that is utilized as both human food and a medical alternative. Moringa contains 19 amino acids, nine of which are required for bodily activities. Moringa powders, oils, capsules, tablets, soaps, and seeds are derived from various components of the moringa tree.

Amid the COVID-19 pandemic, consumers are focused on maintaining their health, which is likely to boost the sales of nutritional supplements globally. Furthermore, the consumer preference for plant-derived supplements is influencing the moringa product growth, thereby affecting the moringa ingredients market. In the current situation, it is essential to raise immunity to combat the novel coronavirus, maintain hygiene, and adhere to all the medical advice. Even the World Health Organization (WHO) recommends that the world population should consume immunity-boosting foods, in its COVID-19 report. However, most governments were forced to impose stringent lockdowns and limitations on movements and trades due to the outbreak. Various businesses, including cosmetics, were forced to close down production units. The disturbance in the supply chain also resulted in a scarcity of raw materials, which contributed to a drop in finished product output. The demand also fell during the pandemic as a result of changes in consumer behavior, and their limited purchasing power. All of these factors restrained the market growth in the first and second quarters of 2020. However, with the relaxation of restrictions on personnel movement and the removal of lockdown, the worldwide moringa ingredients market may witness a strong growth rate in the coming years due to its nutritious value.

Market Insights

Rising Awareness About Health Benefits of Moringa-Based Products

Moringa powder is known as highly nutritious food as it comprises numerous healthy compounds such as vitamin B1, folate, vitamin A, calcium, potassium, zinc, and iron. Furthermore, the product does not contain cholesterol and is also very low in terms of fats. Moringa is usually a part of Indian cuisine. However, the popularity of moringa ingredients is increasing day by day globally due to its nutritional profile and health benefits offered by the same. Also, consumers are getting aware of these products, which is further propelling the market growth. The growing demand for superfood and food supplements is further expected to boost the need for moringa ingredients. Moreover, the rising awareness of the medical advantages of using moringa-based products is fueling the product demand. Consumption of plant-based products having less significant side effects also has gained immense popularity in the last few years. Moringa is rich in micro and macronutrients, including carbohydrate, protein, calcium, iron, phosphorus, potassium, beta carotene, and vitamins, along with other bioactive compounds, which are substantial for the prevention of certain diseases and helping in the normal functioning of the human body.

All the parts of the moringa tree, including seeds, leaves, flowers, also roots, are suitable for both animal and human consumption. The leaves are rich in minerals, antioxidants, protein, and β-carotene compounds, which are used not only for animal & human nutrition but also in traditional medicine. In addition, moringa oil could be a suitable alternative for olive oil to add to the diet and to non-food applications like cosmetics, biodiesel and lubricant for exquisite machinery. Moringa oil is anticipated to witness massive gains in terms of demand due to its rich nutritional properties. It includes a protein that is needed for deficiency and tissue growth. The product further comprises a high number of amino acids and crude protein in comparison to soybean. Furthermore, it benefits lactating mothers and pregnant women with vitamin A and E deficiencies to improve their children's nourishment by consuming powdered leaves. There has been a heightening demand for moringa leaf as a substitute food source, mainly to fight malnutrition among infants & children. Usage of the moringa ingredients for food fortification is growing across the globe, including Africa. More and more people are becoming aware of the nutritional benefits offered by the product and adopting this product in their daily diet. Hence, all these factors are anticipated to drive the moringa ingredients market during the forecast period.

Type Insights

Based on type, the moringa ingredients market is categorized into leaves and leaf powder, seeds, oil, and others. The leaves and leaf powder segment accounted for the largest market share in 2020, and the oil segment is expected to register a higher CAGR in the market during the forecast period. Both moringa leaves and leaf powder are rich sources of nutrients. The moringa leaf powder is made from naturally dried moringa leaves. The moringa leaf powder is widely known to boost curries, soups, stews, salads. It has a green spinach flavor. The moringa leaf powder is a 25% plant protein that includes all nine essential amino acids such as isoleucine, histidine, valine, leucine, tryptophan, methionine, threonine, lysine, and phenylalanine. The moringa leaf powder has a rich nutritional profile since it contains 24% fiber, a rich source of vitamin A, K, E, iron, and calcium. There has been a heightening demand for moringa leaf powder as it is high in antioxidants. The rich iron content of the moringa powder makes it ideal for vegans and those suffering from anemia. The rich source of vitamin A serves to be essential for radiant and healthy skin, while vitamin E protects the cells from oxidative stress, thereby fighting the signs of aging. The rich source of iron and vitamin A serves to boost the immunity of the body, which is contributing to the growth of the market. As stated earlier, the rich source of proteins and amino acids has been helpful in the muscle growth of the body. These factors have been useful in propelling the moringa leaf powder market across the globe.

Category Insights

Based on category, the moringa ingredients market is segmented into organic and conventional. The conventional segment accounted for a larger market share in 2020, and the organic segment is expected to register a higher CAGR in the market during the forecast period. Conventional moringa ingredients are produced from conventionally grown moringa trees, and conventional farming is quite economical & beneficial for large-scale commercial production. Hence, most market players use conventional moringa ingredients to deliver to food & beverages, pharmaceuticals, and other industries. There is a growing demand for moringa ingredients in personal care and cosmetic products. Moringa supplements help in fighting inflammation and aiding weight loss, which is boosting the product demand. Conventional farming is one of the most popular and preferred farming methods due to its benefits to consumers and producers, including price and availability. Due to the low production costs, conventional farmers produce the crops in mass and then sell them to the consumers at lower prices. Moreover, the growing personal care industry and increasing manufacturing of moringa supplement products drive the demand for conventional moringa ingredients. All these factors have led to a significant rise in demand for moringa ingredients.

Application Insights

Based on application, the moringa ingredients market is categorized into food and beverages, personal care, pharmaceutical and nutraceutical, and others. The food and beverages segment accounted for the largest market share in 2020, and the pharmaceutical and nutraceutical segment is expected to register a higher CAGR in the market during the forecast period. Moringa is known to possess more vitamin C than oranges, more potassium than bananas, more vitamin A than carrots, and more iron than spinach. Moringa is high in anti-inflammatory and antioxidant compounds that can help prevent disease, treat cancers, and protect the brain. Moringa vaunts a powerhouse of free-radical-fighting, healing, and anti-inflammatory compounds that benefit the head, heart, skin, and more. With antidepressant, antifungal, antiviral, and anti-inflammatory properties, it has been used for centuries to treat digestive and heart conditions, to name a few. Moringa is high in protein and contains nine essential amino acids. The antioxidant phytochemicals present in moringa leaves help in protecting the kidney and retinas from diabetes-related damage, and studies have proven that moringa supplementation can help in restoring kidney and pancreas functions in diabetic patients. Moringa is a potent anti-inflammatory agent and helps in chronic soothing inflammation in the body by suppressing inflammatory enzymes and boosting the production of anti-inflammatory cytokines. Moringa also boasts antioxidants, including vitamins E and C, flavonoids, and polyphenols. These compounds rummage harmful free radicals and protect the cells from oxidative stress, DNA damage, and inflammation.

The key players operating in the moringa ingredients market include Dominate Industries, Moringa Initiative Ltd, Green Era Foods & Nutraceutics, Sarvaayush Ayurved & Herbals, Earth Expo Company, Saipro Biotech Private Ltd., Connoils LLC, Santan International, All Herbscare, and Herbs and Crops Overseas. The major players in the moringa ingredients market are focused on strategies such as mergers and acquisitions and research and development to increase the geographical presence and consumer base globally.

Moringa Ingredients Market Report Scope

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• Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

Report Spotlights 

• Progressive industry trends in the moringa ingredients market to help players develop effective long-term strategies
• Business growth strategies adopted by developed and developing markets
• Quantitative analysis of the moringa ingredients market from 2019 to 2028
• Estimation of global demand for moringa ingredients
• Porter’s five forces analysis to illustrate the efficacy of buyers and suppliers operating in the industry
• Recent developments to understand the competitive market scenario
• Market trends and outlook as well as factors driving and restraining the growth of the moringa ingredients market
• Assistance in the decision-making process by highlighting market strategies that underpin commercial interest, leading to the market growth

• The size of the moringa ingredients market size at various nodes
• Detailed overview and segmentation of the market, as well as the moringa ingredients industry dynamics
• Size of the moringa ingredients market in various regions with promising growth opportunities

Moringa Ingredients Market – by Type

• Leaves and Leaf Powder
• Seeds
• Oil
• Others

Moringa Ingredients Market – by Category

• Organic
• Conventional

Moringa Ingredients Market – by Application

• Food and Beverages
• Personal Care
• Pharmaceutical and Nutraceutical
• Others

Company Profiles

• Dominate Industries,
• Moringa Initiative Ltd
• Green Era Foods & Nutraceutics
• Sarvaayush Ayurved & Herbals
• Earth Expo Company
• Saipro Biotech Private Ltd.
• Connoils LLC
• Santan International
• All Herbscare
• Herbs and Crops Overseas