The organic pet food market was valued at US$ 4,991.54 million in 2021 and is projected to reach US$ 9,090.20 million by 2028; it is expected to grow at a CAGR of 8.9% from 2021 to 2028.
Organic pet food is gaining momentum due to the increased humanization of pets leading to high spending on pet products. The consumers purchasing organic products are adapting the same purchasing behavior for their pets. They are demanding clean label organic pet foods to prevent the harmful side effects of synthetic and chemical additives in conventional pet food.
In 2020, North America held the largest share of the global organic pet food market. However, Asia-Pacific is estimated to register the highest CAGR in the market during the forecast period. The Asia-Pacific market comprises several developing and developed economies such as China, India, Japan, South Korea, and Australia. These economies are witnessing an upsurge in the middle-class population, coupled with the growth in urbanization, offering lucrative opportunities for the key players operating in the organic pet food market. The increasing pet population in Asia-Pacific and the rising consumer inclination toward organic pet food drive the market growth. Also, the rise in the humanization of pets would propel the growth of the organic pet food market in Asia-Pacific during the forecast period.
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Organic Pet Food Market: Strategic Insights
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Organic Pet Food Market: Strategic Insights
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Impact of COVID-19 Pandemic on Organic Pet Food Market
The COVID-19 pandemic has significantly disrupted the manufacturing sector in terms of operational efficiency owing to extended lockdowns across different regions, restrictions imposed on international trades, shutdown of manufacturing units, travel bans, supply chain restrictions, and raw materials shortage. The pandemic has impacted the global organic pet food market owing to the shutdown of manufacturing units, rising prices of raw material, shortage of labor, disruption of supply chains, and financial instability. The governments of various countries imposed lockdowns in early 2020 to restrict the spread of the virus, which, in turn, negatively impacted the production of organic pet food. The governments had asked the pet food manufacturers to delay their production, which adversely affected the global supply of food and pet food, including organic pet food. However, since 2021, the governments of different countries in APAC have been offering vaccination to people and taking precautionary measures to control the spread of novel coronavirus. The governments have also realigned their operations, restructured their production facilities, and procured raw materials required for organic pet food in advance to avoid an imbalance between supply and demand. Also, e-commerce network is playing a major role in food and pet food product distribution during the pandemic, and people mostly prefer buying products online.
Market Insights
Rising Cases of Foodborne Hazards
Hygienic and healthy pet food is fundamental to ensure the health of pets. Therefore, pet owners prefer to buy quality pet food. The food labeled as holistic, organic, and natural has a greater tendency to attract customers than conventional products. Generally, pet foods are made with by-products of the food processing industry, such as chicken skin and bones. Such practices may lead to foodborne illnesses if the used raw material is induced with additional antibiotics. The supply chain of pet food from the first step of handling to the last step must be maintained to prevent foodborne illnesses that can be spread by pet food. In many cases where owners feed raw pet food to their pets, the incidence of salmonella contamination has been found. Moreover, the artificial fortification of food may harm the health of pet animals and affect the brand name. For instance, Fromm Family Foods brand recalled dog food in October 2021 due to potential elevation of vitamin D content, which is expected to be harmful to dogs. Organic Trade Association (OTA) reported higher growth in organic pet food sales than human organic food sales. Moreover, the organic pet food market has been growing since the recall of pet food by Menu Foods Inc. in 2007, which resulted in 14 animal deaths in the US. The organic pet food market witnessed a huge spike in sales owing to customers’ apprehension regarding conventional pet foods. Therefore, organic pet food is preferred as a safe choice. Thus, the market is expected to witness high growth during the forecast period.
Product Type Insights
Based on product type, the organic pet food market is segmented into dry food, wet food, and others. The dry food segment accounted for the largest market share in 2020 and is expected to register the highest CAGR in the market during the forecast period. Dry foods have a low moisture content and are available in various forms, such as pellets, kibbles, and flaked cereals. Dry dog food is made by combining and cooking ingredients such as meat and grains. Dry pet foods ensure the teeth health of dogs and cats by reducing plaque build-up. Dry pet foods do not require refrigeration, which is the main advantage. The food contains micronutrients as well along with daily nutritional requirements.
Pet Type Insights
Based on pet type, the organic pet food market is segmented into dogs, cats, and others. The dogs segment accounted for the largest market share in 2020, whereas the cats segment is expected to register the highest CAGR in the market during the forecast period. Cats are one of the popular pets among people across the world. Cats are obligate carnivores. Their dietary requirements are different than other animals. Amino acids such as taurine, arginine, histidine, isoleucine, leucine, lysine, methionine, phenylalanine, threonine, tryptophan, and valine are essential for their growth, reproduction, gut health, and bone health. In addition, taurine is generally found in animal-based meals. Furthermore, cats require a considerable amount of vitamin A for their growth and wellbeing. The organic pet food is now fortified with various micronutrients that are essential for growth and overall well-being of cat health, which is boosting the demand for organic pet food for cats. The innovative products, such as plant-based wet food treats are expected to further propel the cats segment demand in organic pet food market.
Distribution Channel Insights
Based on distribution channel, the organic pet food market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment accounted for the largest market share in 2020, whereas the online retail segment is expected to register the highest CAGR in the market during the forecast period. Ecommerce platforms offer a wide range of products of various categories to customers across the world. Consumers can buy the product of their choice from their homes or offices. Online retail is the fastest-growing distribution channel for organic pet food due to the ease of accessibility; availability of a wide range of products; and convenience offered by these channels in terms of delivery of the products, cashback, discount coupons, and attractive deals. Moreover, the market for the online retail segment is expected to witness a notable growth in the coming years due to the restrictions on shopping at physical stores amid the COVID-19 pandemic.
Tender and True Pet Nutrition; Castor and Pollux Natural Petworks; Nestlé; Raw Paws Pet, Inc.; NATIVE PET; Primal Pet Foods; Yarrah Organic Petfood B.V.; Organic Paws; Petcurean; and Evangers are among the key players operating in the organic pet food market. These companies provide a wide range of product portfolio for the market. The market players are developing high-quality and innovative products to fulfil the customer’s requirements. The companies are introducing organic variants of best-selling conventional pet foods to cater to the growing demand for organic pet food. For instance, the plant-based pet food products are now being introduced in organic labelled categories which is available in flavors such as cranberry, beetroot, and carrots.
Organic Pet Food Market Regional Insights
The regional trends and factors influencing the Organic Pet Food Market throughout the forecast period have been thoroughly explained by the analysts at Insight Partners. This section also discusses Organic Pet Food Market segments and geography across North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America.
- Get the Regional Specific Data for Organic Pet Food Market
Organic Pet Food Market Market Report Scope
| Report Attribute | Details |
|---|---|
| Market size in 2021 | US$ 4.99 Billion |
| Market Size by 2028 | US$ 9.09 Billion |
| Global CAGR (2021 - 2028) | 8.9% |
| Historical Data | 2019-2020 |
| Forecast period | 2022-2028 |
| Segments Covered |
By Animal Type
|
| Regions and Countries Covered | North America
|
| Market leaders and key company profiles |
Market Players Density: Understanding Its Impact on Business Dynamics
The Organic Pet Food Market market is growing rapidly, driven by increasing end-user demand due to factors such as evolving consumer preferences, technological advancements, and greater awareness of the product's benefits. As demand rises, businesses are expanding their offerings, innovating to meet consumer needs, and capitalizing on emerging trends, which further fuels market growth.
Market players density refers to the distribution of firms or companies operating within a particular market or industry. It indicates how many competitors (market players) are present in a given market space relative to its size or total market value.
Major Companies operating in the Organic Pet Food Market are:
- TENDER & TRUE PET NUTRITION
- CASTOR & POLLUX NATURAL PETWORKS
- Nestlé
- RAW PAWS PET, INC.
- NATIVE PET
Disclaimer: The companies listed above are not ranked in any particular order.
- Get the Organic Pet Food Market top key players overview
Report Spotlights
- Progressive industry trends in the organic pet food market to help players develop effective long-term strategies
- Business growth strategies adopted by developed and developing markets
- Quantitative analysis of the organic pet food market from 2019 to 2028
- Estimation of global demand for organic pet food
- Porter’s five forces analysis to illustrate the efficacy of buyers and suppliers operating in the industry
- Recent developments to understand the competitive market scenario
- Market trends and outlook as well as factors driving and restraining the growth of the organic pet food market
- Assistance in decision-making process by highlighting market strategies that underpin commercial interest, leading to the market growth
- The size of the organic pet food market size at various nodes
- Detailed overview and segmentation of the market, as well as the organic pet food industry dynamics
- Size of the organic pet food market in various regions with promising growth opportunities
Organic Pet Food Market – by Product Type
Organic Pet Food Market – by Product Type
- Dry Food
- Wet Food
- Others
Organic Pet Food Market – by Pet Type
Organic Pet Food Market – by Pet Type
- Dogs
- Cats
- Others
Organic Pet Food Market – by Distribution Channel
Organic Pet Food Market – by Distribution Channel
- Supermarkets and Hypermarkets
- Specialty Stores
- Online Retail
- Others
Company Profiles
- Tender and True Pet Nutrition
- Castor and Pollux Natural Petworks
- Nestlé
- Raw Paws Pet, Inc.
- NATIVE PET
- Primal Pet Foods
- Yarrah Organic Petfood B.V.
- Organic Paws
- Petcurean
- Evangers
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Product Type, Pet Type, and Distribution Channel, and Geography
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States
Frequently Asked Questions
In 2020, the supermarkets and hypermarkets segment accounted for the largest market share. Supermarkets and hypermarkets are big retail stores that offer groceries, vegetables, dairy products, and packaged food products under one roof. They also give discounts and attractive offers to their loyal customers. These stores offer a wide variety of products where customers have freedom of selecting their choice of products. Supermarkets and hypermarkets are among the most preferred distribution channels for the organic pet food market due to the availability of a wide range of products with famous brands under one roof, the convenience of selecting the products, discounts, and attractive deals, and others.
In 2020, dogs held the largest market share in the global organic pet food market. According to the National Pet Owners Survey, conducted by the American Pet Products Association, during 2020–2021, pet dog ownership has increased by an estimated 67% in US households. Dogs can be fed with organic pet food, which is clean, light, and highly nutritious. Organic pet food helps in managing the weight of dogs and improves their energy levels. Moreover, it is easily digestible, which helps in improving the gut health of dogs and overcoming the problems of constipation and loose stools. Dogs require specific proteins, carbohydrates, fats, vitamins, amino acids, minerals, and other nutrients. Organic pet food is fortified with nutrients that fulfil the dietary requirements of dogs.
On the basis of distribution channel, online retail is the fastest growing segment. E-commerce platforms offer a wide range of products of various categories to customers across the globe. Consumers can buy the product of their choice just by sitting at their homes or offices. Online retail is the fastest-growing distribution channel for organic pet food market owing to factors such as ease of accessibility, availability of a wide range of products; the convenience offered by these channels in terms of delivery of the products, cashback, discount coupons, and attractive deals. Due to the disruption of physical stores due to the COVID-19 pandemic and lockdowns, this segment is expected to register notable growth over the next few years.
In 2020, the dry food segment accounted for the largest market share. Dry foods are low in moisture content and are available in various forms, such as pellets, kibbles, flaked cereals, and others. Pet food is made by combining and cooking various ingredients, such as meat and grains. Dry pet foods ensure the teeth health of dogs and cats by reducing plaque build-up. It does not require refrigeration which is the main advantage over wet food. Dry pet food contains nutrients and vitamins as well, which help in the growth of the pet.
The major players operating in the global organic pet food market are Tender & True Pet Nutrition; Castor & Pollux Natural Petworks; Nestlé; Raw Paws Pet, Inc.; Native Pet; Primal Pet Foods; Yarrah Organic Petfood B.V.; Organic Paws; Petcurean; And Evanger’s.
In 2020, North America accounted for the largest share of the global organic pet food market. The rising demand for organic and natural pet food can be related to increase pet ownership and a rise in consumer awareness of pet health. Additionally, the introduction of private label retail brands and increase in urbanization and disposable incomes are among the primary factors propelling the organic pet food market's growth in North America. Organic pet food consists of organic components that are free of synthetic fertilizers, pesticides, antibiotics, artificial coloring, and chemical byproducts.
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The List of Companies - Organic Pet Food Market
- TENDER & TRUE PET NUTRITION
- CASTOR & POLLUX NATURAL PETWORKS
- Nestlé
- RAW PAWS PET, INC.
- NATIVE PET
- PRIMAL PET FOODS
- YARRAH ORGANIC PETFOOD B.V.
- ORGANIC PAWS
- PETCUREAN
- EVANGER’S
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