Potato Chips Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis

MARKET OVERVIEW

A potato chip is a thin slice of potato that has been either deep fried or baked until crunchy. They are commonly served as a snack, side dish, or appetizer. Chips are much lower in sugar and carbs and can also provide several important vitamins and minerals. They are easily available hypermarkets & supermarkets, convenience stores, online retail.

MARKET SCOPE

The "Global Potato Chips Market Analysis to 2031" is a specialized and in-depth study of the food and beverages industry with a special focus on the global market trend analysis. The report aims to provide an overview of the potato chips market with detailed market segmentation by category, type, distribution channel, and geography. The report provides key statistics on the market status of the leading potato chips market players and offers key trends and opportunities in the market.

MARKET SEGMENTATION

•   Based on category, the global potato chips market is segmented into organic and conventional.
  
•   Based on type, the global potato chips market is segmented into flavored and plain.
  
•   Based on distribution channel, the global potato chips market is segmented into hypermarkets & supermarkets, convenience stores, online retail, and others.
  

MARKET DYNAMICS

Drivers:

•   Can provide several important vitamins and minerals.
  
•   Growing consumption of potato chips as snack, side dish, or appetizer.
  
•   Rising R&D activities drive the potato chips market.
  

Restraints:

•   They are high in fat or calories.
  

REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The potato chips market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.

The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the potato chips market in these regions.

IMPACT OF COVID-19 ON POTATO CHIPS MARKET

COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The chemical & materials industry is one of the major industries suffering serious disruptions, such as supply chain breaks, technology events cancellations, and office shutdowns, as a result of this pandemic. The shutdown of various plants and factories in leading regions such as North America, Europe, Asia Pacific, South America, and the Middle East & Africa has affected the global supply chain and negatively impacted the manufacturing, delivery schedules, and sales of various goods. Furthermore, various companies have already announced possible delays in product deliveries and slump in future sales of their products.

MARKET PLAYERS

The report covers key developments in the potato chips market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from potato chips market are anticipated to lucrative growth opportunities in the future with the rising demand for potato chips in the global market.

The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the potato chips market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.

•   Burts Potato Chips Ltd
  
•   Calbee Inc.
  
•   PepsiCo, Inc.
  
•   Utz Quality Foods, Inc.
  
•   The Campbell Soup Company
  
•   Great Lakes Potato Chip Co.
  
•   The Lorenz Bahlsen Snack-World GmbH and Co KG
  
•   Intersnack Group GmbH and Co. KG
  
•   Herr Foods Inc.
  
•   The Kellogg Company
  

The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.

Potato Chips Report Scope