Broadcast Infrastructure Market is expected to reach US$ 8,145.7 Million by 2028

Increasing Demand for Digital Terrestrial TVs to Provide Growth Opportunities for Broadcast Infrastructure Market During 2021–2028

According to our latest market study on “Broadcast Infrastructure Market Forecast to 2028 – COVID-19 Impact and Global Analysis – by Component, Technology, and Application,” the market is expected to grow from US$ 4,713.7 million in 2021 to US$ 8,145.7 million by 2028; and is estimated to grow at a CAGR of 8.1% from 2021 to 2028.

Digital terrestrial TV (DTTV) is an implementation of digital television technology to provide a greater number of channels with better picture and sound quality using aerial broadcasts. The inclination of people toward video-on-demand (VOD) services and digital terrestrial television (DTT) with advanced video and audio features is growing exponentially in today’s fast-paced and technologically advanced world. With the availability of unlimited choices such as Amazon Prime, Netflix, YouTube, Hotstar, and Disney plus, and on-demand channels of broadcasters, viewers are served with a vast range of options than ever before. Despite the dominance of these networks, terrestrial television continues to assert its position as a basic service to viewers worldwide. DTT broadcasting allows the transmission of about 10 or more digital services in a single frequency. According to TIP analysis, more than 45% of the Australian population utilizes a terrestrial broadcast network. Owing to this fact, the terrestrial broadcast network has become an important platform for news and current affairs, live sports, cultural programs, and general programming between broadcasters and their viewers. Growing demand for smart TVs and increasing advancements in the telecom and broadcast industry are anticipated to drive DTTV technology. Furthermore, the VOD industry contains several business models, service deals, and access modes, which continue to grow significantly. Viewers rely on the VOD services that are delivered at affordable rates and help in delivering a diverse viewing experience.

Based on component, the broadcast infrastructure market is categorized into hardware, software, and services. The software segment was valued at US$ 2,117.8 million in 2020. Based on technology, the market is segmented into digital broadcasting and analog broadcasting. In terms of application, the broadcast infrastructure market is segmented into OTT, terrestrial, satellite, IPTV, and others.

Impact of COVID-19 Pandemic on Broadcast Infrastructure Market

According to the latest situation report from World Health Organization (WHO), the US, Brazil, India, Russia, South Africa, Spain, UK, Germany, and France are among the worst affected countries due to the COVID-19 outbreak. The outbreak first began in Wuhan (China) in December 2019 and since then it has spread across the globe. The COVID-19 crisis is affecting industries worldwide. The global economy took the worst hit in 2020, which is likely to continue in 2021 as well. The COVID-19 pandemic is creating challenges for medical institutions, healthcare organizations, manufacturing units, commercial office premises, shopping complexes, and airports worldwide.

Clyde Broadcast Technology Ltd; CS Computer Systems; Dacast; EVS Broadcast Equipment; Grass Valley Canada; Kaltura; NEVION, ROSS VIDEO LTD; Zixi; and Cisco Systems, Inc. are a few major companies operating in the broadcast infrastructure market.

Broadcast Infrastructure Market – by Geography, 2020 and 2028 (%)

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Broadcast Infrastructure Market to Grow at a CAGR of 8.1% to reach US$ 8,145.7 Million from 2020 to 2028

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Broadcast Infrastructure Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Component (Hardware, Software, and Services), Technology (Digital Broadcasting and Analog Broadcasting), and Application (OTT, Terrestrial, Satellite, IPTV, and Others)