According to our latest market study on "Live IP Broadcast Equipment Market Forecast to 2030 – COVID-19 Impact and Global Analysis – by Product Type and Application," the live IP broadcast equipment market is expected to grow from US$ 1.08 billion in 2022 to US$ 3.25 billion by 2030; it is estimated to record a CAGR of 14.7% from 2022 to 2030.
Increased demand for direct-to-consumer (D2C) products via OTT services and multichannel networks, along with the progress of digitalization, benefit the live IP broadcast equipment market. Further, ongoing investments in R&D operations for the development of modern technologies such as new manufacturing systems and a rise in IT spending bolster the market. The market growth is also driven by advancements in IP technology, the proliferation of the media & entertainment industry, and an upsurge in live gaming and sports broadcasting. Technological advancements and equipment modernization offer profitable opportunities to companies in the live IP broadcast equipment market players. Moreover, growth in 5G infrastructure, increasing adoption of smart devices, and burgeoning demand for live-streaming channels are likely to continue benefitting the companies operating in the live IP broadcast equipment market in the coming years.
Live IP Broadcast Equipment Market — by Geography, 2022 & 2030
Live IP Broadcast Equipment Market Size and Forecast (2020 - 2030), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Product Type (Routers and Switches, Transmitter and Gap Fillers, Encoders and Converter, Video Servers, Antennas, Amplifiers, Modulators and Repeaters, and Others), Application (Broadcast Production Centers, Broadcast Stadiums, and Outside Broadcast Vans), and Geography
Live IP Broadcast Equipment Market Overview by 2030
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The live IP broadcast equipment market is bifurcated on the basis of product type and application. The market, by product type, is segmented into routers and switches, video servers, encoders and converters, transmitters and gap fillers, modulators and repeaters, amplifiers, antennas, and others. The live IP broadcast equipment market, based on application, is segmented into broadcast production centers, broadcast stadiums, and outside broadcast vans.
Belden Inc.; Cisco Systems, Inc.; Evertz; EVS Broadcast Equipment; Sony Corporation; Harmonic Inc.; Grass Valley; Ross Video LTD; and AJA Video Systems, Inc are among the key live IP broadcast equipment market players profiled during the report, which provide live IP broadcasting equipment solutions. Several other major live IP broadcast equipment market players were studied and analyzed during this market research study to get a holistic view of the live IP broadcast equipment market and its ecosystem. The live IP broadcast equipment market report provides detailed market insights, which helps the key players strategize their growth.
With content produced in 4K and UHD formats, transmission in a similar format for enhanced viewing quality has accelerated the demand for IP live production technology. Whether for remote production, remote collaboration, or remote operation, broadcast professionals leverage IP streaming technology to collaborate in real time. In January 2022, Magewell launched its novel Ultra Encode family of universal live media encoders, providing H.265, H.264, and NDI|HX encoding with multi-protocol support for an extensive range of professional applications, live streaming, remote contribution to IP-based production, and AV-over-IP. Further, at NEP Group’s 2022 IBC Show appearance, it launched TFC Flow, a powerful and easy-to-use IP-based “DIVA” tool. TFC Flow offers complete control of intercom, data, and audio and video signal flow within a unified live event network. It is powered by NEP’s exclusive, multipurpose control web-based platform, Total Facility Control (TFC). TFC Flow has the power and scalability of IP/2110 while removing the complexity that comes along with it, making network configuration fast, easy, and secure. Therefore, growing advancement in IP technology is fueling the live IP broadcast equipment market growth.
With rapidly changing technologies and increasing business investments, the broadcasting industry is evolving rapidly with increasing consumption of live streaming services. Live broadcasting reaches a wide audience; hence, governments of various countries imposed stringent rules and regulations to avoid misinformation and hate speech and to ensure that broadcasters must respect cultural norms and beliefs and avoid offending situations. Furthermore, consumers are becoming increasingly aware of how their information is being used. These regulations prevent the broadcasting of private information without consent, safeguarding individual rights. Different countries have their own set of regulations in the live broadcasting industry. For instance, The Federal Communications Commission (FCC) of the US enforces regulations on obscenity, indecency, and profanity in broadcasting. Similarly, the State Administration of Press, Publication, Radio, Film, and Television (SAPPRFT) regulates broadcasting in China to control politically sensitive content. Regulations vary based on cultural, social, political, and legal considerations in each country, and adhering to these varied regulations is complex and challenging for companies operating internationally; failing to which can result in huge fines, legal actions, or even bans from operating in certain countries. Hence, stringent rules and regulations imposed by the government hamper the live IP broadcast equipment market growth.
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