The global probiotic supplements market size is expected to reach US$ 11,529.10 million by 2028, registering a CAGR of 7.6% from 2022 to 2028, according to a new research study conducted by The Insight Partners.
Rising Demand for Probiotic Supplements for Women Boosts Probiotic Supplements Market
Women have specific health and well-being issues, some of which are influenced by their genetics and hormonal changes throughout their lives. These issues hamper their immunity, mood, and digestive health among them. Probiotics are gaining immense recognition as valuable health support among women, mainly because they restore digestive and vaginal microflora balance, thereby contributing to digestive and vaginal health, mental well-being, and natural defenses. Lactobacillus spp. dominate the female vaginal microbiota. Therefore, probiotic supplements with lactobacillus strains, especially Lactobacillus rhamnosus and Lactobacillus fermentum, help prevent bacterial vaginosis, urinary tract infections, and yeast infections. For instance, in March 2022, Queen V, a feminine wellness brand, launched DD Probiotic Daily Dose Supplement to promote vaginal health by balancing yeast and bacteria while supporting digestive, immune, and antioxidant health. Probiotic supplements boost immunity, increase fertility, and improve overall gut health among women. Moreover, probiotic supplements help relieve the menopause symptoms, such as low mood, vaginal dryness, weight gain, and bone health degradation, by balancing vaginal microflora, boosting estrogen levels, supporting overall gut health, and increasing nutrient absorption.
According to the National Centre of Biotechnology Information (NCBI), women are two- to six-times more likely to experience irritable bowel syndrome than men, and this disease is diagnosed at a rate of 2:1 in women compared with men. Hence, they tend to focus on their health to stay fit and avoid infections and illnesses. This has led to high demand for probiotic supplements that support women’s health.
Probiotic Supplements Market Size, by Region
Probiotic Supplements Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Product Type (Capsules and Tablets, Gummies, Powder, and Others) and Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail, and Others)
Probiotic Supplements Market Size, Share | Global Report 2028
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Impact of COVID-19 Pandemic on Probiotic Supplements Market
The COVID-19 pandemic affected economies and industries in various countries due to lockdowns travel bans, and business shutdowns. The pandemic disturbed the manufacturing processes due to lockdown restrictions imposed by government authorities in various countries. However, it also drove the demand for probiotic supplements with significant changes in consumption trends as consumers gravitated toward immunity-boosting and nutritious products in 2020. As a result, the sales of dietary supplements consisting of vitamins, multivitamins, probiotics, and other immunity-boosting components increased after the onset of this global health crisis.
On the other hand, operational difficulties, raw material shortage, and insufficient inventories led to a demand–supply gap, which hindered the profitability of many small- and large-scale players in the probiotic supplements market. In 2021, various economies resumed operations as governments of various countries announced relaxation in the previously imposed restrictions, which boosted the global marketplace. Moreover, manufacturers were permitted to operate at full capacity, which helped them overcome the consequences of the demand–supply gap and other repercussions. As a large number of citizens of many countries were fully vaccinated by 2021, probiotic manufacturers focused on scaling up their production operations to revive their businesses.
The "Probiotic Supplements Market Analysis to 2028" is a specialized and in-depth study of the food & beverages industry, focusing on the probiotic supplements market trend analysis. The report aims to provide an overview of the market with detailed segmentation. The probiotic supplements market is segmented on the basis of product type, distribution channel, and geography. Based on product type, the market is segmented into capsules and tablets, gummies, powder, and others. Based on distribution channel, the market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. Based on geography, the probiotic supplements market is segmented into 5 main regions—North America, Europe, Asia Pacific, the Middle East & Africa, and South & Central America. In 2021, North America dominated the market, and Asia Pacific is expected to register the highest CAGR during the forecast period.
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