Stand Mixer Market is expected to reach US$ 2,581.23 Million by 2028

Growth in Processed Food Industry to Escalate Stand Mixer Market Growth during 2021–2028

According to our latest market study on “Stand Mixer Market Forecast to 2028 – COVID-19 Impact and Global Analysis – by Type (Tilt-Head and Bowl-Lift), End User (Residential and Commercial), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)” the market was valued at US$ 1,826.01 million in 2021 and is projected to reach US$ 2,581.23 million by 2028; it is expected to grow at a CAGR of 5.1% from 2021 to 2028. The report highlights key factors driving the market growth and prominent players along with their developments in the market.

Stand mixers can be used for various purposes ranging from whipping fluffy cream to kneading dough for big batches of bread or flour. A frame in stand mixers acts as the housing for a motor. The mounting base for a bowl is designed to fit the mixer and lock in place during mixing.  It has various mixing attachments that make whipping, creaming, and kneading an effortless task.

Growing consumption and sales of packaged and processed food products in different countries due to increasing health consciousness among consumers is  driving the stand mixer market growth. Also, changing lifestyle, and convenience are among the major factors that are fueling the processed food market growth.

De’ Longhi Appliances S.r.l.; The Whirlpool Corporation; Koninklijke Philips N.V.; Breville; SMEG S.p.A.; Hobart; Ankarsrum Kitchen AB; Wonderchef Home Appliances Pvt. Ltd.; Kenwood Limited; Hamilton Beach Brands, Inc.; and Panasonic are among the key players operating in the global stand mixer market.

Impact of COVID-19 Pandemic on Stand Mixer Market

Many economies were adversely affected due to the COVID-19 pandemic. The unprecedented rise in the number of COVID-19 cases and the subsequent lockdown of numerous manufacturing facilities in the countries have negatively influenced the growth of the various markets. The ongoing pandemic has also negatively impacted the growth of the stand mixer market. Stand mixers help make cooking process easier. During the pandemic, the growing activities of hobby baking and cooking along with creating new kinds of recipes at home created demand for stand mixers. As the economies are reopening in various countries across the world. This scenario would offer lucrative opportunities for market growth during the forecast period.

Global Stand Mixer Market Breakdown –by Region

The report includes the segmentation of the global stand mixer market as follows:

Based on type, the global stand mixer market is bifurcated into tilt-head and bowl-lift. Based on end user, the market is bifurcated into residential and commercial. Based on distribution channel, the stand mixer market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. By geography, the stand mixer market is broadly segmented into North America, Europe, Asia Pacific (APAC), Middle East & Africa (MEA), and South and Central America. The market in North America is subsegmented into the US, Canada, and Mexico. The stand mixer market in Europe is further segmented into Germany, France, the UK, Italy, Russia, and the Rest of Europe. The Asia Pacific market is subsegmented into China, India, Japan, Australia, South Korea, and the Rest of Asia Pacific. The Middle East & Africa (MEA) stand mixer market is subsegmented into South Africa, Saudi Arabia, the UAE, and the Rest of MEA. The market in South and Central America is further segmented into Brazil, Argentina, and the Rest of South and Central America.