Action Figures Market Scope and Size by 2031
Action figures are poseable character toy figurines composed primarily of plastic. These are often based upon characters from a comic book, military, film, video game, or television program, fictional or historical. Action figures are marketed toward boys and adult collectors and have achieved broad acceptance as a collector item for adults.
MARKET DYNAMICS
The rising number of families with double income, the increasing number of working women worldwide, and the benefits of toys are the key factors driving the action figures market's growth. Toys play a vital role in brain development as toys aids in acquiring logical and reasoning skills and help attain spatial reasoning and logical skills. Also, the increasing number of kids is the other factor positively impacting the action figures market growth.
MARKET SCOPE
The "Global Action Figures Market Analysis to 2031" is a specialized and in-depth study of the consumer goods industry with a particular focus on the global market trend analysis. The report aims to provide an overview of the action figures market with detailed market segmentation by type, distribution channel. The global action figures market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading action figures market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global action figures market is segmented into type, distribution channel. By type, the action figures market is classified into Superheroes, Anime Characters, Movie Characters, Others. By distribution channel, the action figures market is classified into Supermarkets and Hypermarkets, Convenience Stores, Online Retail, Others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry, including both qualitative and quantitative information. It provides an overview and forecast of the global action figures market based on various segments. It also provides market size and forecast estimates from the year 2017 to 2031 concerning five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South America. The action figures market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally, along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the action figures market from both demand and supply side. Further, it evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trends. The report also provides exhaustive PEST analysis for all five regions, namely; North America, Europe, APAC, MEA, and South America, after evaluating political, economic, social, and technological factors affecting the action figures market in these regions.
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The report provides a detailed overview of the industry, including both qualitative and quantitative information. It provides an overview and forecast of the global action figures market based on various segments. It also provides market size and forecast estimates from the year 2017 to 2031 concerning five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South America. The action figures market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally, along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the action figures market from both demand and supply side. Further, it evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trends. The report also provides exhaustive PEST analysis for all five regions, namely; North America, Europe, APAC, MEA, and South America, after evaluating political, economic, social, and technological factors affecting the action figures market in these regions.
MARKET PLAYERS
The report covers vital developments in the action figures market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals, and others, such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions and partnerships & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market players from the action figures market are anticipated to lucrative growth opportunities in the future with the rising demand for action figures in the global market. Below mentioned is the list of few companies engaged in the action figures market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the action figures market. Besides, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last three years, the critical development in the past five years.
1. McFarlane Toys
2. Masters of the Universe
3. Transformers
4. Dragon Ball Super
5. DC Comics
6. Pokemon
7. Playskool
8. Disney
9. The Loyal Subjects
10. Hiya Toys
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Action Figures Market - By Type
1.3.2 Action Figures Market - By Distribution channel
1.3.3 Action Figures Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. ACTION FIGURES MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS
5. ACTION FIGURES MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. ACTION FIGURES MARKET - GLOBAL MARKET ANALYSIS
6.1. ACTION FIGURES - GLOBAL MARKET OVERVIEW
6.2. ACTION FIGURES - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. ACTION FIGURES MARKET - REVENUE AND FORECASTS TO 2028 - TYPE
7.1. OVERVIEW
7.2. TYPE MARKET FORECASTS AND ANALYSIS
7.3. SUPERHEROES
7.3.1. Overview
7.3.2. Superheroes Market Forecast and Analysis
7.4. ANIME CHARACTERS
7.4.1. Overview
7.4.2. Anime Characters Market Forecast and Analysis
7.5. MOVIE CHARACTERS
7.5.1. Overview
7.5.2. Movie Characters Market Forecast and Analysis
7.6. OTHERS
7.6.1. Overview
7.6.2. Others Market Forecast and Analysis
8. ACTION FIGURES MARKET - REVENUE AND FORECASTS TO 2028 - DISTRIBUTION CHANNEL
8.1. OVERVIEW
8.2. DISTRIBUTION CHANNEL MARKET FORECASTS AND ANALYSIS
8.3. SUPERMARKETS AND HYPERMARKETS
8.3.1. Overview
8.3.2. Supermarkets and Hypermarkets Market Forecast and Analysis
8.4. CONVENIENCE STORES
8.4.1. Overview
8.4.2. Convenience Stores Market Forecast and Analysis
8.5. ONLINE RETAIL
8.5.1. Overview
8.5.2. Online Retail Market Forecast and Analysis
8.6. OTHERS
8.6.1. Overview
8.6.2. Others Market Forecast and Analysis
9. ACTION FIGURES MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Action Figures Market Overview
9.1.2 North America Action Figures Market Forecasts and Analysis
9.1.3 North America Action Figures Market Forecasts and Analysis - By Type
9.1.4 North America Action Figures Market Forecasts and Analysis - By Distribution channel
9.1.5 North America Action Figures Market Forecasts and Analysis - By Countries
9.1.5.1 United States Action Figures Market
9.1.5.1.1 United States Action Figures Market by Type
9.1.5.1.2 United States Action Figures Market by Distribution channel
9.1.5.2 Canada Action Figures Market
9.1.5.2.1 Canada Action Figures Market by Type
9.1.5.2.2 Canada Action Figures Market by Distribution channel
9.1.5.3 Mexico Action Figures Market
9.1.5.3.1 Mexico Action Figures Market by Type
9.1.5.3.2 Mexico Action Figures Market by Distribution channel
9.2. EUROPE
9.2.1 Europe Action Figures Market Overview
9.2.2 Europe Action Figures Market Forecasts and Analysis
9.2.3 Europe Action Figures Market Forecasts and Analysis - By Type
9.2.4 Europe Action Figures Market Forecasts and Analysis - By Distribution channel
9.2.5 Europe Action Figures Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Action Figures Market
9.2.5.1.1 Germany Action Figures Market by Type
9.2.5.1.2 Germany Action Figures Market by Distribution channel
9.2.5.2 France Action Figures Market
9.2.5.2.1 France Action Figures Market by Type
9.2.5.2.2 France Action Figures Market by Distribution channel
9.2.5.3 Italy Action Figures Market
9.2.5.3.1 Italy Action Figures Market by Type
9.2.5.3.2 Italy Action Figures Market by Distribution channel
9.2.5.4 United Kingdom Action Figures Market
9.2.5.4.1 United Kingdom Action Figures Market by Type
9.2.5.4.2 United Kingdom Action Figures Market by Distribution channel
9.2.5.5 Russia Action Figures Market
9.2.5.5.1 Russia Action Figures Market by Type
9.2.5.5.2 Russia Action Figures Market by Distribution channel
9.2.5.6 Rest of Europe Action Figures Market
9.2.5.6.1 Rest of Europe Action Figures Market by Type
9.2.5.6.2 Rest of Europe Action Figures Market by Distribution channel
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Action Figures Market Overview
9.3.2 Asia-Pacific Action Figures Market Forecasts and Analysis
9.3.3 Asia-Pacific Action Figures Market Forecasts and Analysis - By Type
9.3.4 Asia-Pacific Action Figures Market Forecasts and Analysis - By Distribution channel
9.3.5 Asia-Pacific Action Figures Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Action Figures Market
9.3.5.1.1 Australia Action Figures Market by Type
9.3.5.1.2 Australia Action Figures Market by Distribution channel
9.3.5.2 China Action Figures Market
9.3.5.2.1 China Action Figures Market by Type
9.3.5.2.2 China Action Figures Market by Distribution channel
9.3.5.3 India Action Figures Market
9.3.5.3.1 India Action Figures Market by Type
9.3.5.3.2 India Action Figures Market by Distribution channel
9.3.5.4 Japan Action Figures Market
9.3.5.4.1 Japan Action Figures Market by Type
9.3.5.4.2 Japan Action Figures Market by Distribution channel
9.3.5.5 South Korea Action Figures Market
9.3.5.5.1 South Korea Action Figures Market by Type
9.3.5.5.2 South Korea Action Figures Market by Distribution channel
9.3.5.6 Rest of Asia-Pacific Action Figures Market
9.3.5.6.1 Rest of Asia-Pacific Action Figures Market by Type
9.3.5.6.2 Rest of Asia-Pacific Action Figures Market by Distribution channel
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Action Figures Market Overview
9.4.2 Middle East and Africa Action Figures Market Forecasts and Analysis
9.4.3 Middle East and Africa Action Figures Market Forecasts and Analysis - By Type
9.4.4 Middle East and Africa Action Figures Market Forecasts and Analysis - By Distribution channel
9.4.5 Middle East and Africa Action Figures Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Action Figures Market
9.4.5.1.1 South Africa Action Figures Market by Type
9.4.5.1.2 South Africa Action Figures Market by Distribution channel
9.4.5.2 Saudi Arabia Action Figures Market
9.4.5.2.1 Saudi Arabia Action Figures Market by Type
9.4.5.2.2 Saudi Arabia Action Figures Market by Distribution channel
9.4.5.3 U.A.E Action Figures Market
9.4.5.3.1 U.A.E Action Figures Market by Type
9.4.5.3.2 U.A.E Action Figures Market by Distribution channel
9.4.5.4 Rest of Middle East and Africa Action Figures Market
9.4.5.4.1 Rest of Middle East and Africa Action Figures Market by Type
9.4.5.4.2 Rest of Middle East and Africa Action Figures Market by Distribution channel
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Action Figures Market Overview
9.5.2 South and Central America Action Figures Market Forecasts and Analysis
9.5.3 South and Central America Action Figures Market Forecasts and Analysis - By Type
9.5.4 South and Central America Action Figures Market Forecasts and Analysis - By Distribution channel
9.5.5 South and Central America Action Figures Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Action Figures Market
9.5.5.1.1 Brazil Action Figures Market by Type
9.5.5.1.2 Brazil Action Figures Market by Distribution channel
9.5.5.2 Argentina Action Figures Market
9.5.5.2.1 Argentina Action Figures Market by Type
9.5.5.2.2 Argentina Action Figures Market by Distribution channel
9.5.5.3 Rest of South and Central America Action Figures Market
9.5.5.3.1 Rest of South and Central America Action Figures Market by Type
9.5.5.3.2 Rest of South and Central America Action Figures Market by Distribution channel
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. ACTION FIGURES MARKET, KEY COMPANY PROFILES
11.1. MCFARLANE TOYS
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. MASTERS OF THE UNIVERSE
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. TRANSFORMERS
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. DRAGON BALL SUPER
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. DC COMICS
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. POKEMON
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. PLAYSKOOL
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. DISNEY
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. THE LOYAL SUBJECTS
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. HIYA TOYS
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
1. McFarlane Toys
2. Masters of the Universe
3. Transformers
4. Dragon Ball Super
5. DC Comics
6. Pokemon
7. Playskool
8. Disney
9. The Loyal Subjects
10. Hiya Toys
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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