Air Humidifier Market Trends, Size, and Forecast (2021-2031)
The air humidifier market size is projected to reach US$ 5.36 billion by 2031 from US$ 3.49 billion in 2023. The market is expected to register a CAGR of 5.50% in 2023–2031. The integration of energy-saving features and eco-friendly air humidifiers is likely to remain a key air humidifier market trend.
Air Humidifier Market Analysis
The growing prevalence of airborne diseases such as sinusitis, asthma, and other allergies is expected to augment the air humidifier market growth during the forecast period. Additionally, the increasing demand for smart connected humidifiers is the key trend positively impacting the market growth. Numerous vendors are focusing on developing innovative product designs and technologies in the air humidifier market. The technologically advanced air humidifier offered by numerous vendors can function autonomously for longer hours. These humidifiers are ideal for delivering uninterrupted, clean air with optimum humidity. For instance, the US-based air purifier manufacturing company Airdog announced the launch of a new product called Airdog MOI, an advanced mold and bacteria-free humidifier. The well-designed Airdog MOI delivers several breakthrough technologies that resolve general humidifier issues of spreading bacteria and mold. A humidifier adds moisture to the air and averts dryness in the environment. The majority of humidifiers are used in cold places where the rooms have been dried out and also aid in virus removal from the places. Increasing awareness among end-customers about diseases such as sinusitis, asthma, and some allergies is anticipated to boost the demand for humidifiers during the forecast period. Humidifiers also have wide-ranging applications in hospital, industrial, and residential markets. Further, affordability and energy efficiency are propelling the growth of ultrasonic humidifiers in the market.
Air Humidifier Market Overview
An air humidifier is an air conditioning equipment that upsurges the moisture level of air in an entire building or a room. Commonly, for the humidification of a single room, residential humidifiers are used, while to deliver humidity to the entire household, the whole-house or furnace humidifiers are connected to a household's heating, ventilation, and air conditioning (HVAC) system. Air humidifiers are also available for industrial, commercial, shopping complexes, institutional buildings, and others. Humidifiers help reduce indications of chronic obstructive pulmonary disease (COPD). Air humidifiers also help keep indoor plants safe when the temperature of the outside setting is low or below the standard temperature, which is essential for plant growth.
Furthermore, in some European countries, government guidelines are very stringent regarding the maintenance of humidity. In such countries, it is mandatory to maintain humidity, oxygen, and light for the packaging, manufacturing, warehouse, filling process, and other industrial and commercial sectors, which is also accountable for boosting the growth of the global air humidifier market growth. For instance, according to the Chartered Institution of Building Services Engineers based in England, the recommended relative humidity range is 40 – 60% in air-conditioned and dwellings buildings, and the levels of humidity in the range of 40 to 70% are suggested for the workplace environment.
Strategic Insights
Air Humidifier Market Drivers and Opportunities
Rising health awareness among consumers to Favor Market
Increasing health awareness among consumers is predicted to drive the growth of the air humidifier market. The growing health consciousness among a large portion of the population impacts industry demand. Humidifiers can avert dry skin, loosen congestion, lessen the spread of germs, and relieve asthma and allergy symptoms, among others. According to Archer-Daniels-Midland (ADM's) survey in 2020, the COVID-19 pandemic has made approximately 57% of customers worldwide more concerned about their general health and wellness. Therefore, the growing prevalence of increasing health awareness among consumers health worldwide boosts the market growth.
Rising Urbanization and Pollution Levels – An Opportunity in the Air Humidifier Market
Urbanization has resulted in the rise of concrete jungles with little natural green places. As a result, the quality of indoor air suffers, with pollutants and allergens frequently trapped within buildings. Air humidifiers provide a practical answer by cleaning and moistening the air, making indoor environments more comfortable and healthier. With rising pollution levels, particularly in densely populated places, the demand for air humidifiers is expected to skyrocket, creating a massive opportunity for market expansion.
Air Humidifier Market Report Segmentation Analysis
Key segments that contributed to the derivation of the air humidifier market analysis are type and application.
- Based on type, the market is divided into vaporizers, impeller humidifiers, ultrasonic humidifier, and wick/evaporative systems. The vaporizers segment held a significant market share in 2023.
- Based on application, the market is bifurcated into commercial, industrial, and residential. The commercial segment held a significant market share in 2023.
Air Humidifier Market Share Analysis by Geography
The geographic scope of the Air Humidifier market report is mainly divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South America/South & Central America.
North America is expected to witness significant growth in the air humidifier market in the forecasted period. The rising awareness among the people, growing concerns regarding skin problems, and cold and low-humid environments in the country have driven the markets of humidifiers in these regions. There are large manufacturers in the region, which will also lead to rising promotions and fuelling the demand for products in the region. Organizations such as the US Environmental Protection Agency (USEPA) and the American Society of Heating, Refrigerating, and Air-Conditioning Engineers (ASHRAE) are also expected to add to the growth in the market by following stringent policies.
Air Humidifier Market Report Scope
Air Humidifier Market News and Recent Developments
The air humidifier market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. The following is a list of developments in the market for innovations, business expansion, and strategies:
- In May 2023, Kaltech Corporation, which specializes in employing photocatalytic technology to purify food, water, and air, revealed their most recent product, the world's first beauty humidifier, is now available for purchase in the US. (Source: Kaltech Corporation, Press Release)
- In December 2021, Philips Domestic Appliances India introduced a multi-functional air purifier with a three-layer HEPA filtration technology, which claims to remove 99.5% of particles as small as 0.003 µm (micrometer). (Source: Philips, Press Release)
Air Humidifier Market Report Coverage and Deliverables
The “Air Humidifier Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering the following areas:
- Air Humidifier Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
- Market dynamics such as drivers, restraints, and key opportunities
- Air Humidifier Market trends
- Detailed PEST/Porter’s Five Forces and SWOT analysis
- Air Humidifier market analysis covering key market trends, Global and regional framework, major players, regulations, and recent market developments
- Air Humidifier Industry, landscape, and competition analysis, covering market concentration, heat map analysis, prominent players, and recent developments
- Detailed company profiles
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Type, Application
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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