Air Purifier Market Key Players Analysis 2031
The air purifier market size is projected to reach US$ 34.74 million by 2031 from US$ 16.38 million in 2023. The market is expected to register a CAGR of 9.9 % in 2023–2031. The growing trend of energy-efficient products is likely to remain a key air purifier market trend.
Air Purifier Market Analysis
The market for air purifiers has a bright future because of the world's fastest-growing urban and industrialization, the damaging impacts of air pollution on the environment, and rising consumer health consciousness. These elements encourage consumers to purchase air purifiers in order to enhance the local air quality. Additionally, the growth of smart infrastructure in developing nations is probably going to boost home air purifier sales. Over the projected time, all of the factors mentioned above are anticipated to support the expansion of the air purifier market.
Air Purifier Market Overview
Air purifiers, sometimes referred to as portable air cleaners, are designed to remove things such as pollen, pet dander, smoke, dust mites, and other common household pollutants from the air. Health experts often recommend these devices as part of a multi-pronged approach to keeping your indoor air clean, especially since indoor air pollution is one of the top five environmental health risks. It offers benefits such as power consumption being very low, no placement restraints, the filtration process being multi-layered, easy portability, and more.
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Air Purifier Market: Strategic Insights
Market Size Value in US$ 13.97 billion in 2021 Market Size Value by US$ 26.90 billion by 2028 Growth rate CAGR of 9.8% from 2022 and 2028 Forecast Period 2022-2028 Base Year 2021
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Air Purifier Market: Strategic Insights
| Market Size Value in | US$ 13.97 billion in 2021 |
| Market Size Value by | US$ 26.90 billion by 2028 |
| Growth rate | CAGR of 9.8% from 2022 and 2028 |
| Forecast Period | 2022-2028 |
| Base Year | 2021 |
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Air Purifier Market Drivers and Opportunities
Increasing adoption of air pollution control equipment
Various companies and the government are taking various steps to increase air quality and launch new air pollution control equipment. For instance, in April 2023, A SpaceX Falcon 9 rocket launched from Florida, carrying a new NASA device that can track air pollution over North America. Similarly, in July 2021, Devic Earth, the leader in air pollution control equipment, launched the world's first-ever "Clean-Air-as-a-Service" to help improve ambient air quality in India. With such increasing product launches, the demand for air purifiers is increasing, driving the market growth.
Increasing frequency of airborne diseases
Airborne diseases can be transmitted through coughs or sneezes, dust, and spraying liquid. The microorganisms may come from a person or animal who has a disease or from garbage, soil, or other sources. There are various types of airborne diseases, and the treatment, symptoms, and outlook will vary according to the disease. To prevent the spread of airborne infectious diseases, the demand for air purifiers is increasing significantly. Thus, the increasing frequency of airborne diseases is anticipated to present new opportunities for the air purifier market players during the forecast period.
Air Purifier Market Report Segmentation Analysis
Key segments that contributed to the derivation of the air purifier market analysis are technique and end-user.
- Based on the technique, the air purifier market is segmented into High-Efficiency Particulate Air (HEPA), Ultraviolet Germicidal Irradiation (UVGI), activated carbon filtration, ionizer purifiers, and others.
- By end-user, the market is segmented into commercial, residential, and industrial.
Air Purifier Market Share Analysis by Geography
The geographic scope of the air purifier market report is mainly divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South America/South & Central America. In terms of revenue, North America accounted for the largest air purifier market share. The dominance of the region in the air purifier industry is majorly due to the increasing implementation of air quality standards policies for emission reduction by governments in North America. The major players include Unilever PLC, Samsung Electronics Co., Ltd., LG Electronics, Panasonic Corporation, Honeywell International, Inc., Dyson, and Carrier. These air purifier market players have been witnessing constant demand from SMEs and large enterprises in the region.
Air Purifier Market Report Scope
Air Purifier Market News and Recent Developments
The air purifier market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. The following is a list of developments in the market for speech and language disorders and strategies:
- In May 2024, Ideal Living, maker of AirDoctor and AquaTru, announced the launch of the AirDoctor 2500 Wall Mounted Air Purifier. Equipped with an advanced three-stage filtration system, AirDoctor 2500 ensures optimal air quality for any space in a home, automatically adjusting its fan speed depending on a room’s air quality or allowing users to modify settings with its remote control feature. (Source: Ideal Living, Press Release)
- In Jan 2024, Coway launched the Airmega 100 air purifier, adding an affordable option for smaller spaces to its U.S. lineup of products for cleaner air. The newest product is Airmega's first cylindrical model and launches at Coway's most affordable price point ever. Whether it's reducing allergens and viruses, eliminating unpleasant odors, or removing smoke, the Airmega 100 efficiently filters harmful pollutants and purifies indoor air for healthier living. (Source: Coway, Press Release)
Air Purifier Market Report Coverage and Deliverables
The “Air Purifier Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:
- Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
- Market dynamics such as drivers, restraints, and key opportunities
- Key future trends
- Detailed PEST/Porter’s Five Forces and SWOT analysis
- Global and regional market analysis covering key market trends, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Technique, End-User, and Geography
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
US, Canada, Mexico, UK, Germany, Spain, Italy, France, India, China, Japan, South Korea, Australia, UAE, Saudi Arabia, South Africa, Brazil, Argentina
Frequently Asked Questions
The global air purifier market is expected to reach US$ 34.74 million by 2031.
The key players holding majority shares in the global air purifier market are Whirlpool Corporation, Atlanta Healthcare, Blue Star Ltd, Crusaders India Pvt. Ltd, and Daikin Industries, Ltd.
The growing trend of energy-efficient products is anticipated to play a significant role in the global air purifier market in the coming years.
The increasing adoption of air pollution control equipment and the Increasing frequency of airborne diseases are the major factors that propel the global air purifier market.
The global air purifier market was estimated to be US$ 16.38 million in 2023 and is expected to grow at a CAGR of 9.9 % during the forecast period 2023 - 2031.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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