Antimicrobial Plastic Market Size - Growth, Share by 2031
The Antimicrobial Plastic Market is expected to register a CAGR of 7% from 2023 to 2031, with a market size expanding from US$ XX Million in 2023 to US$ XX Million by 2031.
The report is segmented by Type (Commodity Plastics, Engineering Plastics, High Performance Plastics, Others). The global analysis is further broken-down at regional level and major countries. The report further presents analysis based on Application (Packaging, Automotive, Consumer Goods, Medical and Healthcare, Building and Construction, Others). The global analysis is further broken-down at regional level and major countries. The market size and forecast at global, regional, and country levels for all the key market segments are covered under the scope. The report offers the value in USD for the above analysis and segments. The report provides key statistics on the market status of the key market players and offers market trends and opportunities.
Purpose of the ReportThe report Antimicrobial Plastic Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Antimicrobial Plastic Market Segmentation
Type- Commodity Plastics
- Engineering Plastics
- High Performance Plastics
- Others
- Packaging
- Automotive
- Consumer Goods
- Medical and Healthcare
- Building and Construction
- Others
Strategic Insights
Antimicrobial Plastic Market Growth Drivers- Antimicrobial Plastics in Healthcare: Antimicrobial plastics find a niche in the healthcare sector on account of their properties to inhibit bacterial and fungal growth. The proliferation of demand and supply for safer larger and more bearable infection-controlled medical devices has led to health care-related plastic products such as surgical instruments, catheters, and IV tubing being made with antimicrobial additives. This is also because of the need for sterilized products which also improves patients’ healthcare.
- Rising Consumer Demand for Antimicrobial Plastics: With increased consciousness on the aspect of cleanliness and the need to shield oneself from viruses, antimicrobial plastics are being utilized in a lot of consumer products. The automotive industry is utilizing and including antimicrobial plastics in such items as smartphones, kitchenware, personal care items, automotive parts and several other products to improve them and as a result heal and expand the market.
- Regulations Boosting Antimicrobial Plastics Market: The governments and the bodies that exercise control include the requirements that antimicrobial plastics must be used in the public transport systems, hospitals and educational institutions, among other places, in order to limit the spread of diseases. Also, regulations aimed at encouraging cleanliness of public surfaces are increasing the market for antimicrobial plastics which are mainly used in places with frequent human contact such as door knobs, hand rails, and benches.
- Rising Demand for Sustainable Alternatives to Traditional Plastics: There is a constant search for raw materials that can replace traditional plastics with a focus on sustainability. It is borne out of the desire to provide consumers and industries who find excessive use of plastics objectionable but want to maintain the advantages of these plastics in packaging, healthcare, consumer products, and so on - their antimicrobial characteristics.
- Antimicrobial Plastics Enhancing Food Packaging Technologies: Antimicrobial plastics will emerge as an important component of the food packaging technology. Applications of intelligent packaging which integrates optimall y passive and active packaging towards maintaining the product freshness for a prolonged shelf space without microbial growth are expected to increase. These cases will contain gadgets that will enable tracking of the content's integrity and quality, thus making antimicrobial plastics an important component in the food safety and preservation technologies of the future.
- Innovations in Antimicrobial Plastics for Healthcare and Electronics: The impulse towards establishing successful polymers that contain anti-bacterial activity within consumables will be more obvious and evident in the phenomenon of medical apparatus and household electronics. New innovations in plastic formulations that offer improved durability, resistance to heat and chemicals, and effective antimicrobial properties will drive market expansion. Very central, as no doubt future need would aver, will be the manufacture of antimicrobial plastics to be used in the surfaces of products such as smartphones, computer keypads, and other electronic gadgets that require human contact.
- Antimicrobial Plastics in Food Packaging: The trend of food safety and hygiene drives the use of antimicrobial plastics in food packaging. Microbial growth-inhibiting packaging helps in retaining the quality and safety of consumable products especially those that are perishable. This is more so in the case of online food delivery markets where food packaging is critical in sustaining the quality of food and minimizing the contamination risks during transportation.
- Medical Device Industry Demand: There will be an increase in the use of antimicrobial plastics in the medical device industry, particularly for those components which are accessible and at high risk of infection such as blood bags, syringes, diagnostic equipment and many others. There will be an increase in demand for medical grade antimicrobial plastics as more hospitals, clinics, and home healthcare settings successfully implement infection control measures.
- Consumer Products and Hygiene Consciousness: Due to the increasing hygiene consciousness among consumers, antimicrobial plastics will be utilized in various commonplace products such as mobile phones and computers along with their peripherals. There is an opportunity for manufacturers to stand out in the competitive market by targeting health and hygiene-conscious consumers, especially now that people are coming out of the pandemic, thanks to the availability of devices with antimicrobial surfaces.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Antimicrobial Plastic Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Antimicrobial Plastic Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
The Antimicrobial Plastic Market is estimated to witness a CAGR of 7% from 2023 to 2031
Expansion in healthcare applications is driving the market growth
BASF SE
; Microban International
; DSM
; PolyOne Corporation
; SABIC
; Clariant International Ltd.
; Momentive Performance Materials
; Hexpol TPE
; U.S. Antimony Corporation
; Eastman Chemical Company
; Ticona
; LyondellBasell
; SABIC Innovative Plastics
; Innovia Films
; Allnex
Based on type, the engineered plastics segment is expected to witness the fastest growth during the forecast period
Based on geography, Asia Pacific held the largest share of the antimicrobial plastic market due to the growing healthcare industry across the region, coupled with continuous growth and development
Use in sustainable and biodegradable plastic products is expected to be the key market trends
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Antimicrobial Plastic Market - By Type
1.3.2 Antimicrobial Plastic Market - By Application
1.3.3 Antimicrobial Plastic Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. ANTIMICROBIAL PLASTIC MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS
5. ANTIMICROBIAL PLASTIC MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. ANTIMICROBIAL PLASTIC MARKET - GLOBAL MARKET ANALYSIS
6.1. ANTIMICROBIAL PLASTIC - GLOBAL MARKET OVERVIEW
6.2. ANTIMICROBIAL PLASTIC - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. ANTIMICROBIAL PLASTIC MARKET - REVENUE AND FORECASTS TO 2028 - TYPE
7.1. OVERVIEW
7.2. TYPE MARKET FORECASTS AND ANALYSIS
7.3. COMMODITY PLASTICS
7.3.1. Overview
7.3.2. Commodity Plastics Market Forecast and Analysis
7.4. ENGINEERING PLASTICS
7.4.1. Overview
7.4.2. Engineering Plastics Market Forecast and Analysis
7.5. HIGH PERFORMANCE PLASTICS
7.5.1. Overview
7.5.2. High Performance Plastics Market Forecast and Analysis
7.6. OTHERS
7.6.1. Overview
7.6.2. Others Market Forecast and Analysis
8. ANTIMICROBIAL PLASTIC MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
8.1. OVERVIEW
8.2. APPLICATION MARKET FORECASTS AND ANALYSIS
8.3. PACKAGING
8.3.1. Overview
8.3.2. Packaging Market Forecast and Analysis
8.4. AUTOMOTIVE
8.4.1. Overview
8.4.2. Automotive Market Forecast and Analysis
8.5. CONSUMER GOODS
8.5.1. Overview
8.5.2. Consumer Goods Market Forecast and Analysis
8.6. MEDICAL AND HEALTHCARE
8.6.1. Overview
8.6.2. Medical and Healthcare Market Forecast and Analysis
8.7. BUILDING AND CONSTRUCTION
8.7.1. Overview
8.7.2. Building and Construction Market Forecast and Analysis
8.8. OTHERS
8.8.1. Overview
8.8.2. Others Market Forecast and Analysis
9. ANTIMICROBIAL PLASTIC MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Antimicrobial Plastic Market Overview
9.1.2 North America Antimicrobial Plastic Market Forecasts and Analysis
9.1.3 North America Antimicrobial Plastic Market Forecasts and Analysis - By Type
9.1.4 North America Antimicrobial Plastic Market Forecasts and Analysis - By Application
9.1.5 North America Antimicrobial Plastic Market Forecasts and Analysis - By Countries
9.1.5.1 United States Antimicrobial Plastic Market
9.1.5.1.1 United States Antimicrobial Plastic Market by Type
9.1.5.1.2 United States Antimicrobial Plastic Market by Application
9.1.5.2 Canada Antimicrobial Plastic Market
9.1.5.2.1 Canada Antimicrobial Plastic Market by Type
9.1.5.2.2 Canada Antimicrobial Plastic Market by Application
9.1.5.3 Mexico Antimicrobial Plastic Market
9.1.5.3.1 Mexico Antimicrobial Plastic Market by Type
9.1.5.3.2 Mexico Antimicrobial Plastic Market by Application
9.2. EUROPE
9.2.1 Europe Antimicrobial Plastic Market Overview
9.2.2 Europe Antimicrobial Plastic Market Forecasts and Analysis
9.2.3 Europe Antimicrobial Plastic Market Forecasts and Analysis - By Type
9.2.4 Europe Antimicrobial Plastic Market Forecasts and Analysis - By Application
9.2.5 Europe Antimicrobial Plastic Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Antimicrobial Plastic Market
9.2.5.1.1 Germany Antimicrobial Plastic Market by Type
9.2.5.1.2 Germany Antimicrobial Plastic Market by Application
9.2.5.2 France Antimicrobial Plastic Market
9.2.5.2.1 France Antimicrobial Plastic Market by Type
9.2.5.2.2 France Antimicrobial Plastic Market by Application
9.2.5.3 Italy Antimicrobial Plastic Market
9.2.5.3.1 Italy Antimicrobial Plastic Market by Type
9.2.5.3.2 Italy Antimicrobial Plastic Market by Application
9.2.5.4 United Kingdom Antimicrobial Plastic Market
9.2.5.4.1 United Kingdom Antimicrobial Plastic Market by Type
9.2.5.4.2 United Kingdom Antimicrobial Plastic Market by Application
9.2.5.5 Russia Antimicrobial Plastic Market
9.2.5.5.1 Russia Antimicrobial Plastic Market by Type
9.2.5.5.2 Russia Antimicrobial Plastic Market by Application
9.2.5.6 Rest of Europe Antimicrobial Plastic Market
9.2.5.6.1 Rest of Europe Antimicrobial Plastic Market by Type
9.2.5.6.2 Rest of Europe Antimicrobial Plastic Market by Application
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Antimicrobial Plastic Market Overview
9.3.2 Asia-Pacific Antimicrobial Plastic Market Forecasts and Analysis
9.3.3 Asia-Pacific Antimicrobial Plastic Market Forecasts and Analysis - By Type
9.3.4 Asia-Pacific Antimicrobial Plastic Market Forecasts and Analysis - By Application
9.3.5 Asia-Pacific Antimicrobial Plastic Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Antimicrobial Plastic Market
9.3.5.1.1 Australia Antimicrobial Plastic Market by Type
9.3.5.1.2 Australia Antimicrobial Plastic Market by Application
9.3.5.2 China Antimicrobial Plastic Market
9.3.5.2.1 China Antimicrobial Plastic Market by Type
9.3.5.2.2 China Antimicrobial Plastic Market by Application
9.3.5.3 India Antimicrobial Plastic Market
9.3.5.3.1 India Antimicrobial Plastic Market by Type
9.3.5.3.2 India Antimicrobial Plastic Market by Application
9.3.5.4 Japan Antimicrobial Plastic Market
9.3.5.4.1 Japan Antimicrobial Plastic Market by Type
9.3.5.4.2 Japan Antimicrobial Plastic Market by Application
9.3.5.5 South Korea Antimicrobial Plastic Market
9.3.5.5.1 South Korea Antimicrobial Plastic Market by Type
9.3.5.5.2 South Korea Antimicrobial Plastic Market by Application
9.3.5.6 Rest of Asia-Pacific Antimicrobial Plastic Market
9.3.5.6.1 Rest of Asia-Pacific Antimicrobial Plastic Market by Type
9.3.5.6.2 Rest of Asia-Pacific Antimicrobial Plastic Market by Application
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Antimicrobial Plastic Market Overview
9.4.2 Middle East and Africa Antimicrobial Plastic Market Forecasts and Analysis
9.4.3 Middle East and Africa Antimicrobial Plastic Market Forecasts and Analysis - By Type
9.4.4 Middle East and Africa Antimicrobial Plastic Market Forecasts and Analysis - By Application
9.4.5 Middle East and Africa Antimicrobial Plastic Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Antimicrobial Plastic Market
9.4.5.1.1 South Africa Antimicrobial Plastic Market by Type
9.4.5.1.2 South Africa Antimicrobial Plastic Market by Application
9.4.5.2 Saudi Arabia Antimicrobial Plastic Market
9.4.5.2.1 Saudi Arabia Antimicrobial Plastic Market by Type
9.4.5.2.2 Saudi Arabia Antimicrobial Plastic Market by Application
9.4.5.3 U.A.E Antimicrobial Plastic Market
9.4.5.3.1 U.A.E Antimicrobial Plastic Market by Type
9.4.5.3.2 U.A.E Antimicrobial Plastic Market by Application
9.4.5.4 Rest of Middle East and Africa Antimicrobial Plastic Market
9.4.5.4.1 Rest of Middle East and Africa Antimicrobial Plastic Market by Type
9.4.5.4.2 Rest of Middle East and Africa Antimicrobial Plastic Market by Application
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Antimicrobial Plastic Market Overview
9.5.2 South and Central America Antimicrobial Plastic Market Forecasts and Analysis
9.5.3 South and Central America Antimicrobial Plastic Market Forecasts and Analysis - By Type
9.5.4 South and Central America Antimicrobial Plastic Market Forecasts and Analysis - By Application
9.5.5 South and Central America Antimicrobial Plastic Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Antimicrobial Plastic Market
9.5.5.1.1 Brazil Antimicrobial Plastic Market by Type
9.5.5.1.2 Brazil Antimicrobial Plastic Market by Application
9.5.5.2 Argentina Antimicrobial Plastic Market
9.5.5.2.1 Argentina Antimicrobial Plastic Market by Type
9.5.5.2.2 Argentina Antimicrobial Plastic Market by Application
9.5.5.3 Rest of South and Central America Antimicrobial Plastic Market
9.5.5.3.1 Rest of South and Central America Antimicrobial Plastic Market by Type
9.5.5.3.2 Rest of South and Central America Antimicrobial Plastic Market by Application
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. ANTIMICROBIAL PLASTIC MARKET, KEY COMPANY PROFILES
11.1. BASF SE CORPORATION
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. BAYER MATERIAL SCIENCE AG
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. BIOCOTE LIMITED
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. CLARIANT AG
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. DUPONT DE NEMOURS INC.
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. KING PLASTIC CORPORATION
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. LONZA GROUP AG
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. MICROBAN INTERNATIONAL LTD.
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. PARX PLASTICS N.V.
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. POLYONE CORPORATION
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
The List of Companies
- BASF SE Corporation
- Bayer Material Science AG
- Biocote Limited
- Clariant AG
- Dupont De Nemours Inc.
- King Plastic Corporation
- Lonza Group AG
- Microban International Ltd.
- PARX Plastics N.V.
- Polyone Corporation
- Sanitized AG
- Milliken Chemical
- RTP Company
- Compounding Solutions LLC
- Ray Products Company Inc.
- Covestro AG
- Steritouch
- Doeflex Vitapol
- Ticona Engineering Polymers
- Dow
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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