The Augmented and Virtual Reality in Healthcare Market is expected to register a CAGR of 35.2% from 2025 to 2031, with a market size expanding from US$ XX million in 2024 to US$ XX Million by 2031.
The report is segmented by Component (Hardware, Software, Services), Technology (Augmented Reality, Virtual Reality), Application (Patient Care Management, Fitness Management, Surgery Medical Training and Education, and Others), End User (Hospitals and Clinics, Surgical Centers, Research Organizations and Pharma Companies, Research and Diagnostics Laboratories, and Others). The global analysis is further broken-down at regional level and major countries. The report offers the value in USD for the above analysis and segments
Purpose of the Report
The report Augmented and Virtual Reality in Healthcare Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Augmented and Virtual Reality in Healthcare Market Segmentation
Component
- Hardware
- Software
- Services
Technology
- Augmented Reality
- Virtual Reality
Application
- Patient Care Management
- Fitness Management
- Surgery Medical Training and Education
- Others
End User
- Hospitals and Clinics
- Surgical Centers
- Research Organizations and Pharma Companies
- Research and Diagnostics Laboratories
- Others
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Augmented and Virtual Reality in Healthcare Market: Strategic Insights
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Augmented and Virtual Reality in Healthcare Market Growth Drivers
- Improved Medical Training and Education: Augmented and virtual reality technologies are revolutionizing medical education by offering immersive training environments for healthcare professionals. VR simulations allow medical students and professionals to practice surgeries, diagnose conditions, and understand human anatomy in a safe, controlled setting. AR is used in medical simulations to overlay digital images of anatomy onto a patient's body, helping students learn in real-world scenarios. These immersive learning tools are significantly enhancing the efficiency and quality of medical training, driving the market for AR and VR in healthcare.
- Enhanced Patient Treatment and Therapy: VR and AR are becoming integral in patient rehabilitation and therapy. VR is used in pain management, where patients can immerse themselves in calming virtual environments to distract from pain during treatments. AR is applied in physical rehabilitation to guide patients through exercises by overlaying instructions or feedback in real-time. These therapies are showing promise in improving patient outcomes, especially in conditions such as PTSD, anxiety disorders, stroke recovery, and chronic pain management. The effectiveness of these therapies is a key driver for the market.
Augmented and Virtual Reality in Healthcare Market Future Trends
- Robotic-assisted surgery: The latest innovation in the healthcare sector that fosters the use of AR and VR technologies is robotic-assisted surgeries. The use of robots for surgeries in numerous specialties, including gastrointestinal, gynecologic oncology, cardiothoracic, and otolaryngology (head and neck), among others, is the trend of the market. The use of AR via robotics technology enhances the surgeon's perception and decision-making during procedures, ultimately leading to advanced patient outcomes.
- Increased Use in Mental Health Treatment: VR is increasingly being used for mental health treatments, especially for conditions like anxiety, depression, post-traumatic stress disorder (PTSD), and phobias. VR therapy enables patients to immerse themselves in controlled virtual environments where they can confront their fears or practice relaxation techniques. Additionally, AR has shown potential in enhancing cognitive behavioral therapy by providing interactive feedback. As awareness of mental health continues to grow, VR and AR applications in mental health treatment are expected to gain significant traction.
Augmented and Virtual Reality in Healthcare Market Opportunities
- Technological Innovations in the emerging economies: With the extended use of connected technologies in the healthcare sector, the demand for advanced technologies such as AR and VR technologies is expected to rise in emerging economies, such as India and China, in the coming years. The focus on personalized patient experiences and increasing outreach to remote places will foster the demand for AR and VR technologies.
- Government Focus to integrate AR and VR technologies : According to the India Brand Equity Foundation, the AR and VR market is expected to grow at a significant rate in upcoming years in India. Investment and initiatives to integrate AR and VR technologies in the healthcare sector will create lucrative opportunities for market growth.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Augmented and Virtual Reality in Healthcare Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Augmented and Virtual Reality in Healthcare Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
Some of the customization options available based on the request are an additional 3-5 company profiles and country-specific analysis of 3-5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation# as our team would review the same and check the feasibility
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request
Robotic-assisted surgery are likely to remain a key trend in the market.
Digitalization in the healthcare industry and benefits of AR and VR technology in the healthcare sector are the major factors driving the augmented and virtual reality in healthcare market.
The Augmented and Virtual Reality in Healthcare Market is estimated to witness a CAGR of 35.2% from 2023 to 2031
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Augmented Reality And Virtual Reality In Healthcare Market - By Device Type
1.3.2 Augmented Reality And Virtual Reality In Healthcare Market - By Application
1.3.3 Augmented Reality And Virtual Reality In Healthcare Market - By End user
1.3.4 Augmented Reality And Virtual Reality In Healthcare Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE MARKET - GLOBAL MARKET ANALYSIS
6.1. AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE - GLOBAL MARKET OVERVIEW
6.2. AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING
7. AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE MARKET - REVENUE AND FORECASTS TO 2028 - DEVICE TYPE
7.1. OVERVIEW
7.2. DEVICE TYPE MARKET FORECASTS AND ANALYSIS
7.3. AR HEALTHCARE DEVICES
7.3.1. Overview
7.3.2. AR healthcare devices Market Forecast and Analysis
7.3.3. Head-Mounted Display Market
7.3.3.1. Overview
7.3.3.2. Head-Mounted Display Market Forecast and Analysis
7.3.4. Handheld Device Market
7.3.4.1. Overview
7.3.4.2. Handheld Device Market Forecast and Analysis
7.4. VR HEALTHCARE DEVICES
7.4.1. Overview
7.4.2. VR healthcare devices Market Forecast and Analysis
7.4.3. Head-Mounted Display Market
7.4.3.1. Overview
7.4.3.2. Head-Mounted Display Market Forecast and Analysis
7.4.4. Gesture-Tracking Device Market
7.4.4.1. Overview
7.4.4.2. Gesture-Tracking Device Market Forecast and Analysis
7.4.5. Projectors and Display Walls Market
7.4.5.1. Overview
7.4.5.2. Projectors and Display Walls Market Forecast and Analysis
8. AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
8.1. OVERVIEW
8.2. APPLICATION MARKET FORECASTS AND ANALYSIS
8.3. PATIENT CARE MANAGEMENT
8.3.1. Overview
8.3.2. Patient care management Market Forecast and Analysis
8.4. FITNESS MANAGEMENT
8.4.1. Overview
8.4.2. Fitness management Market Forecast and Analysis
8.5. SURGERY
8.5.1. Overview
8.5.2. Surgery Market Forecast and Analysis
8.6. MEDICAL TRAINING AND EDUCATION
8.6.1. Overview
8.6.2. Medical Training and Education Market Forecast and Analysis
8.7. OTHERS
8.7.1. Overview
8.7.2. Others Market Forecast and Analysis
9. AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE MARKET - REVENUE AND FORECASTS TO 2028 - END USER
9.1. OVERVIEW
9.2. END USER MARKET FORECASTS AND ANALYSIS
9.3. HOSPITALS, CLINICS, AND SURGICAL CENTERS
9.3.1. Overview
9.3.2. Hospitals, Clinics, and Surgical Centers Market Forecast and Analysis
9.4. RESEARCH ORGANIZATIONS AND PHARMA COMPANIES
9.4.1. Overview
9.4.2. Research Organizations and Pharma Companies Market Forecast and Analysis
9.5. RESEARCH AND DIAGNOSTICS LABORATORIES
9.5.1. Overview
9.5.2. Research and Diagnostics Laboratories Market Forecast and Analysis
9.6. GOVERNMENT AND DEFENCE INSTITUTIONS
9.6.1. Overview
9.6.2. Government and Defence Institutions Market Forecast and Analysis
9.7. OTHERS
9.7.1. Overview
9.7.2. Others Market Forecast and Analysis
10. AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Augmented Reality And Virtual Reality In Healthcare Market Overview
10.1.2 North America Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis
10.1.3 North America Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Device Type
10.1.4 North America Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Application
10.1.5 North America Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By End user
10.1.6 North America Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Countries
10.1.6.1 United States Augmented Reality And Virtual Reality In Healthcare Market
10.1.6.1.1 United States Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.1.6.1.2 United States Augmented Reality And Virtual Reality In Healthcare Market by Application
10.1.6.1.3 United States Augmented Reality And Virtual Reality In Healthcare Market by End user
10.1.6.2 Canada Augmented Reality And Virtual Reality In Healthcare Market
10.1.6.2.1 Canada Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.1.6.2.2 Canada Augmented Reality And Virtual Reality In Healthcare Market by Application
10.1.6.2.3 Canada Augmented Reality And Virtual Reality In Healthcare Market by End user
10.1.6.3 Mexico Augmented Reality And Virtual Reality In Healthcare Market
10.1.6.3.1 Mexico Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.1.6.3.2 Mexico Augmented Reality And Virtual Reality In Healthcare Market by Application
10.1.6.3.3 Mexico Augmented Reality And Virtual Reality In Healthcare Market by End user
10.2. EUROPE
10.2.1 Europe Augmented Reality And Virtual Reality In Healthcare Market Overview
10.2.2 Europe Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis
10.2.3 Europe Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Device Type
10.2.4 Europe Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Application
10.2.5 Europe Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By End user
10.2.6 Europe Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Augmented Reality And Virtual Reality In Healthcare Market
10.2.6.1.1 Germany Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.2.6.1.2 Germany Augmented Reality And Virtual Reality In Healthcare Market by Application
10.2.6.1.3 Germany Augmented Reality And Virtual Reality In Healthcare Market by End user
10.2.6.2 France Augmented Reality And Virtual Reality In Healthcare Market
10.2.6.2.1 France Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.2.6.2.2 France Augmented Reality And Virtual Reality In Healthcare Market by Application
10.2.6.2.3 France Augmented Reality And Virtual Reality In Healthcare Market by End user
10.2.6.3 Italy Augmented Reality And Virtual Reality In Healthcare Market
10.2.6.3.1 Italy Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.2.6.3.2 Italy Augmented Reality And Virtual Reality In Healthcare Market by Application
10.2.6.3.3 Italy Augmented Reality And Virtual Reality In Healthcare Market by End user
10.2.6.4 Spain Augmented Reality And Virtual Reality In Healthcare Market
10.2.6.4.1 Spain Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.2.6.4.2 Spain Augmented Reality And Virtual Reality In Healthcare Market by Application
10.2.6.4.3 Spain Augmented Reality And Virtual Reality In Healthcare Market by End user
10.2.6.5 United Kingdom Augmented Reality And Virtual Reality In Healthcare Market
10.2.6.5.1 United Kingdom Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.2.6.5.2 United Kingdom Augmented Reality And Virtual Reality In Healthcare Market by Application
10.2.6.5.3 United Kingdom Augmented Reality And Virtual Reality In Healthcare Market by End user
10.2.6.6 Rest of Europe Augmented Reality And Virtual Reality In Healthcare Market
10.2.6.6.1 Rest of Europe Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.2.6.6.2 Rest of Europe Augmented Reality And Virtual Reality In Healthcare Market by Application
10.2.6.6.3 Rest of Europe Augmented Reality And Virtual Reality In Healthcare Market by End user
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Augmented Reality And Virtual Reality In Healthcare Market Overview
10.3.2 Asia-Pacific Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis
10.3.3 Asia-Pacific Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Device Type
10.3.4 Asia-Pacific Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Application
10.3.5 Asia-Pacific Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By End user
10.3.6 Asia-Pacific Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Augmented Reality And Virtual Reality In Healthcare Market
10.3.6.1.1 Australia Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.3.6.1.2 Australia Augmented Reality And Virtual Reality In Healthcare Market by Application
10.3.6.1.3 Australia Augmented Reality And Virtual Reality In Healthcare Market by End user
10.3.6.2 China Augmented Reality And Virtual Reality In Healthcare Market
10.3.6.2.1 China Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.3.6.2.2 China Augmented Reality And Virtual Reality In Healthcare Market by Application
10.3.6.2.3 China Augmented Reality And Virtual Reality In Healthcare Market by End user
10.3.6.3 India Augmented Reality And Virtual Reality In Healthcare Market
10.3.6.3.1 India Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.3.6.3.2 India Augmented Reality And Virtual Reality In Healthcare Market by Application
10.3.6.3.3 India Augmented Reality And Virtual Reality In Healthcare Market by End user
10.3.6.4 Japan Augmented Reality And Virtual Reality In Healthcare Market
10.3.6.4.1 Japan Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.3.6.4.2 Japan Augmented Reality And Virtual Reality In Healthcare Market by Application
10.3.6.4.3 Japan Augmented Reality And Virtual Reality In Healthcare Market by End user
10.3.6.5 South Korea Augmented Reality And Virtual Reality In Healthcare Market
10.3.6.5.1 South Korea Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.3.6.5.2 South Korea Augmented Reality And Virtual Reality In Healthcare Market by Application
10.3.6.5.3 South Korea Augmented Reality And Virtual Reality In Healthcare Market by End user
10.3.6.6 Rest of Asia-Pacific Augmented Reality And Virtual Reality In Healthcare Market
10.3.6.6.1 Rest of Asia-Pacific Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.3.6.6.2 Rest of Asia-Pacific Augmented Reality And Virtual Reality In Healthcare Market by Application
10.3.6.6.3 Rest of Asia-Pacific Augmented Reality And Virtual Reality In Healthcare Market by End user
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Augmented Reality And Virtual Reality In Healthcare Market Overview
10.4.2 Middle East and Africa Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis
10.4.3 Middle East and Africa Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Device Type
10.4.4 Middle East and Africa Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Application
10.4.5 Middle East and Africa Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By End user
10.4.6 Middle East and Africa Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Augmented Reality And Virtual Reality In Healthcare Market
10.4.6.1.1 South Africa Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.4.6.1.2 South Africa Augmented Reality And Virtual Reality In Healthcare Market by Application
10.4.6.1.3 South Africa Augmented Reality And Virtual Reality In Healthcare Market by End user
10.4.6.2 Saudi Arabia Augmented Reality And Virtual Reality In Healthcare Market
10.4.6.2.1 Saudi Arabia Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.4.6.2.2 Saudi Arabia Augmented Reality And Virtual Reality In Healthcare Market by Application
10.4.6.2.3 Saudi Arabia Augmented Reality And Virtual Reality In Healthcare Market by End user
10.4.6.3 U.A.E Augmented Reality And Virtual Reality In Healthcare Market
10.4.6.3.1 U.A.E Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.4.6.3.2 U.A.E Augmented Reality And Virtual Reality In Healthcare Market by Application
10.4.6.3.3 U.A.E Augmented Reality And Virtual Reality In Healthcare Market by End user
10.4.6.4 Rest of Middle East and Africa Augmented Reality And Virtual Reality In Healthcare Market
10.4.6.4.1 Rest of Middle East and Africa Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.4.6.4.2 Rest of Middle East and Africa Augmented Reality And Virtual Reality In Healthcare Market by Application
10.4.6.4.3 Rest of Middle East and Africa Augmented Reality And Virtual Reality In Healthcare Market by End user
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Augmented Reality And Virtual Reality In Healthcare Market Overview
10.5.2 South and Central America Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis
10.5.3 South and Central America Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Device Type
10.5.4 South and Central America Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Application
10.5.5 South and Central America Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By End user
10.5.6 South and Central America Augmented Reality And Virtual Reality In Healthcare Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Augmented Reality And Virtual Reality In Healthcare Market
10.5.6.1.1 Brazil Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.5.6.1.2 Brazil Augmented Reality And Virtual Reality In Healthcare Market by Application
10.5.6.1.3 Brazil Augmented Reality And Virtual Reality In Healthcare Market by End user
10.5.6.2 Argentina Augmented Reality And Virtual Reality In Healthcare Market
10.5.6.2.1 Argentina Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.5.6.2.2 Argentina Augmented Reality And Virtual Reality In Healthcare Market by Application
10.5.6.2.3 Argentina Augmented Reality And Virtual Reality In Healthcare Market by End user
10.5.6.3 Rest of South and Central America Augmented Reality And Virtual Reality In Healthcare Market
10.5.6.3.1 Rest of South and Central America Augmented Reality And Virtual Reality In Healthcare Market by Device Type
10.5.6.3.2 Rest of South and Central America Augmented Reality And Virtual Reality In Healthcare Market by Application
10.5.6.3.3 Rest of South and Central America Augmented Reality And Virtual Reality In Healthcare Market by End user
11. IMPACT OF COVID-19 PANDEMIC ON GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE MARKET
11.1 North America
11.2 Europe
11.3 Asia-Pacific
11.4 Middle East and Africa
11.5 South and Central America
12. INDUSTRY LANDSCAPE
12.1. MERGERS AND ACQUISITIONS
12.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
12.3. NEW PRODUCT LAUNCHES
12.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
13. AUGMENTED REALITY AND VIRTUAL REALITY IN HEALTHCARE MARKET, KEY COMPANY PROFILES
13.1. GOOGLE
13.1.1. Key Facts
13.1.2. Business Description
13.1.3. Products and Services
13.1.4. Financial Overview
13.1.5. SWOT Analysis
13.1.6. Key Developments
13.2. GENERAL ELECTRIC COMPANY
13.2.1. Key Facts
13.2.2. Business Description
13.2.3. Products and Services
13.2.4. Financial Overview
13.2.5. SWOT Analysis
13.2.6. Key Developments
13.3. EON REALITY INC.
13.3.1. Key Facts
13.3.2. Business Description
13.3.3. Products and Services
13.3.4. Financial Overview
13.3.5. SWOT Analysis
13.3.6. Key Developments
13.4. LAYAR
13.4.1. Key Facts
13.4.2. Business Description
13.4.3. Products and Services
13.4.4. Financial Overview
13.4.5. SWOT Analysis
13.4.6. Key Developments
13.5. HOLOGIC, INC.
13.5.1. Key Facts
13.5.2. Business Description
13.5.3. Products and Services
13.5.4. Financial Overview
13.5.5. SWOT Analysis
13.5.6. Key Developments
13.6. KONINKLIJKE PHILIPS N.V.
13.6.1. Key Facts
13.6.2. Business Description
13.6.3. Products and Services
13.6.4. Financial Overview
13.6.5. SWOT Analysis
13.6.6. Key Developments
13.7. SIEMENS MEDICAL SOLUTIONS USA, INC.
13.7.1. Key Facts
13.7.2. Business Description
13.7.3. Products and Services
13.7.4. Financial Overview
13.7.5. SWOT Analysis
13.7.6. Key Developments
13.8. CAE HEALTHCARE
13.8.1. Key Facts
13.8.2. Business Description
13.8.3. Products and Services
13.8.4. Financial Overview
13.8.5. SWOT Analysis
13.8.6. Key Developments
13.9. INTUITIVE SURGICAL
13.9.1. Key Facts
13.9.2. Business Description
13.9.3. Products and Services
13.9.4. Financial Overview
13.9.5. SWOT Analysis
13.9.6. Key Developments
13.10. THERASIM INC.
13.10.1. Key Facts
13.10.2. Business Description
13.10.3. Products and Services
13.10.4. Financial Overview
13.10.5. SWOT Analysis
13.10.6. Key Developments
14. APPENDIX
14.1. ABOUT THE INSIGHT PARTNERS
14.2. GLOSSARY OF TERMS
The List of Companies
1. Google
2. General Electric Company
3. EON Reality Inc.
4. LAYAR
5. Hologic, Inc.
6. Koninklijke Philips N.V.
7. Siemens Medical Solutions USA, Inc.
8. CAE HEALTHCARE
9. Intuitive Surgical
10. TheraSim Inc.
11. Microsoft
12. DAQRI
13. Psious
14. Mindmaze
15. Firsthand Technology
16. Medical Realities
17. Atheer
18. Augmedix
19. Oculus VR
20. 3D Systems
21. VirtaMed
22. HTC
23. Virtually Better
24. WORLDVIZ
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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