The growing digital marketing strategy of sending emails to prospects and customers is one of the key factors driving the requirement for Automated E-mail marketing. The integration of automated e-mail marketing software, one can set up the email which can be sent to many people constantly to meet the trigger as defined, is creating lucrative opportunities for the Automated E-mail marketing market in the forecast period.
MARKET DYNAMICS
The growing adoption of cloud computing and automated e-mail marketing is driving the growth of the Automated E-mail marketing market. However, the lack of awareness among end-users may restrain the growth of the automated E-mail marketing market. Furthermore, the growing usage of social media is anticipated to create market opportunities for the Automated E-mail marketing market during the forecast period.
MARKET SCOPE
The "Global Automated E-mail marketing market Analysis to 2031" is a specialized and in-depth study of the Automated E-mail marketing market with a special focus on the global market trend analysis. The report aims to provide an overview of Automated E-mail marketing market with detailed market segmentation by component, enterprise size, end use industry, deployment, and geography. The global Automated E-mail marketing market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading Automated E-mail marketing market players and offers key trends and opportunities in the Automated E-mail marketing market.
MARKET SEGMENTATION
The global Automated E-mail marketing market is segmented on the basis of component, enterprise size, end use industry, and deployment. Based on component the market is fragmented into software and service. On the basis of deployment type the market is fragmented into on-premises and cloud. Based on enterprise size the market is segmented into SMEs and large enterprises. Similarly, based on end use industry the market is segmented retail/e-commerce, IT and telecommunication. Print/publishing, BFSI, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global Automated E-mail marketing market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The Automated E-mail marketing market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting Automated E-mail marketing market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the Automated E-mail marketing market in these regions.
Have a question?
Naveen
Naveen will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
Speak to Analyst
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global Automated E-mail marketing market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The Automated E-mail marketing market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting Automated E-mail marketing market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the Automated E-mail marketing market in these regions.
MARKET PLAYERS
The reports cover key developments in the Automated E-mail marketing market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from Automated E-mail marketing market are anticipated to lucrative growth opportunities in the future with the rising demand for Automated E-mail marketing market. Below mentioned is the list of few companies engaged in the Automated E-mail marketing market.
The report also includes the profiles of key Automated E-mail marketing market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.
- Bitrix24
- EngageBay
- Epsilon
- IBM Corporation
- Microsoft Corporation
- Moosend
- Omnisend
- Oracle Corporation (Responsys Inc.)
- SendX
- Zoho Corporation
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Automated E-mail Marketing Market - By Component
1.3.2 Automated E-mail Marketing Market - By Enterprise Size
1.3.3 Automated E-mail Marketing Market - By End-Use Industry
1.3.4 Automated E-mail Marketing Market - By By Deployment
1.3.5 Automated E-mail Marketing Market - By Region
1.3.5.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. AUTOMATED E-MAIL MARKETING MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. AUTOMATED E-MAIL MARKETING MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. AUTOMATED E-MAIL MARKETING MARKET - GLOBAL MARKET ANALYSIS
6.1. AUTOMATED E-MAIL - GLOBAL MARKET OVERVIEW
6.2. AUTOMATED E-MAIL - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. AUTOMATED E-MAIL MARKETING MARKET - REVENUE AND FORECASTS TO 2028 - COMPONENT
7.1. OVERVIEW
7.2. COMPONENT MARKET FORECASTS AND ANALYSIS
7.3. SOFTWARE
7.3.1. Overview
7.3.2. Software Market Forecast and Analysis
7.4. SERVICES
7.4.1. Overview
7.4.2. Services Market Forecast and Analysis
8. AUTOMATED E-MAIL MARKETING MARKET - REVENUE AND FORECASTS TO 2028 - ENTERPRISE SIZE
8.1. OVERVIEW
8.2. ENTERPRISE SIZE MARKET FORECASTS AND ANALYSIS
8.3. SMES
8.3.1. Overview
8.3.2. SMEs Market Forecast and Analysis
8.4. LARGE ENTERPRISE
8.4.1. Overview
8.4.2. Large Enterprise Market Forecast and Analysis
9. AUTOMATED E-MAIL MARKETING MARKET - REVENUE AND FORECASTS TO 2028 - END-USE INDUSTRY
9.1. OVERVIEW
9.2. END-USE INDUSTRY MARKET FORECASTS AND ANALYSIS
9.3. RETAIL/E- COMMERCE
9.3.1. Overview
9.3.2. Retail/E- Commerce Market Forecast and Analysis
9.4. IT AND TELECOM
9.4.1. Overview
9.4.2. IT and Telecom Market Forecast and Analysis
9.5. PRINT/PUBLISHING
9.5.1. Overview
9.5.2. Print/Publishing Market Forecast and Analysis
9.6. BFSI
9.6.1. Overview
9.6.2. BFSI Market Forecast and Analysis
9.7. OTHERS
9.7.1. Overview
9.7.2. Others Market Forecast and Analysis
10. AUTOMATED E-MAIL MARKETING MARKET - REVENUE AND FORECASTS TO 2028 - BY DEPLOYMENT
10.1. OVERVIEW
10.2. BY DEPLOYMENT MARKET FORECASTS AND ANALYSIS
10.3. ON-PREMISE
10.3.1. Overview
10.3.2. On-Premise Market Forecast and Analysis
10.4. CLOUD
10.4.1. Overview
10.4.2. Cloud Market Forecast and Analysis
11. AUTOMATED E-MAIL MARKETING MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
11.1. NORTH AMERICA
11.1.1 North America Automated E-mail Marketing Market Overview
11.1.2 North America Automated E-mail Marketing Market Forecasts and Analysis
11.1.3 North America Automated E-mail Marketing Market Forecasts and Analysis - By Component
11.1.4 North America Automated E-mail Marketing Market Forecasts and Analysis - By Enterprise Size
11.1.5 North America Automated E-mail Marketing Market Forecasts and Analysis - By End-Use Industry
11.1.6 North America Automated E-mail Marketing Market Forecasts and Analysis - By By Deployment
11.1.7 North America Automated E-mail Marketing Market Forecasts and Analysis - By Countries
11.1.7.1 United States Automated E-mail Marketing Market
11.1.7.1.1 United States Automated E-mail Marketing Market by Component
11.1.7.1.2 United States Automated E-mail Marketing Market by Enterprise Size
11.1.7.1.3 United States Automated E-mail Marketing Market by End-Use Industry
11.1.7.1.4 United States Automated E-mail Marketing Market by By Deployment
11.1.7.2 Canada Automated E-mail Marketing Market
11.1.7.2.1 Canada Automated E-mail Marketing Market by Component
11.1.7.2.2 Canada Automated E-mail Marketing Market by Enterprise Size
11.1.7.2.3 Canada Automated E-mail Marketing Market by End-Use Industry
11.1.7.2.4 Canada Automated E-mail Marketing Market by By Deployment
11.1.7.3 Mexico Automated E-mail Marketing Market
11.1.7.3.1 Mexico Automated E-mail Marketing Market by Component
11.1.7.3.2 Mexico Automated E-mail Marketing Market by Enterprise Size
11.1.7.3.3 Mexico Automated E-mail Marketing Market by End-Use Industry
11.1.7.3.4 Mexico Automated E-mail Marketing Market by By Deployment
11.2. EUROPE
11.2.1 Europe Automated E-mail Marketing Market Overview
11.2.2 Europe Automated E-mail Marketing Market Forecasts and Analysis
11.2.3 Europe Automated E-mail Marketing Market Forecasts and Analysis - By Component
11.2.4 Europe Automated E-mail Marketing Market Forecasts and Analysis - By Enterprise Size
11.2.5 Europe Automated E-mail Marketing Market Forecasts and Analysis - By End-Use Industry
11.2.6 Europe Automated E-mail Marketing Market Forecasts and Analysis - By By Deployment
11.2.7 Europe Automated E-mail Marketing Market Forecasts and Analysis - By Countries
11.2.7.1 Germany Automated E-mail Marketing Market
11.2.7.1.1 Germany Automated E-mail Marketing Market by Component
11.2.7.1.2 Germany Automated E-mail Marketing Market by Enterprise Size
11.2.7.1.3 Germany Automated E-mail Marketing Market by End-Use Industry
11.2.7.1.4 Germany Automated E-mail Marketing Market by By Deployment
11.2.7.2 France Automated E-mail Marketing Market
11.2.7.2.1 France Automated E-mail Marketing Market by Component
11.2.7.2.2 France Automated E-mail Marketing Market by Enterprise Size
11.2.7.2.3 France Automated E-mail Marketing Market by End-Use Industry
11.2.7.2.4 France Automated E-mail Marketing Market by By Deployment
11.2.7.3 Italy Automated E-mail Marketing Market
11.2.7.3.1 Italy Automated E-mail Marketing Market by Component
11.2.7.3.2 Italy Automated E-mail Marketing Market by Enterprise Size
11.2.7.3.3 Italy Automated E-mail Marketing Market by End-Use Industry
11.2.7.3.4 Italy Automated E-mail Marketing Market by By Deployment
11.2.7.4 United Kingdom Automated E-mail Marketing Market
11.2.7.4.1 United Kingdom Automated E-mail Marketing Market by Component
11.2.7.4.2 United Kingdom Automated E-mail Marketing Market by Enterprise Size
11.2.7.4.3 United Kingdom Automated E-mail Marketing Market by End-Use Industry
11.2.7.4.4 United Kingdom Automated E-mail Marketing Market by By Deployment
11.2.7.5 Russia Automated E-mail Marketing Market
11.2.7.5.1 Russia Automated E-mail Marketing Market by Component
11.2.7.5.2 Russia Automated E-mail Marketing Market by Enterprise Size
11.2.7.5.3 Russia Automated E-mail Marketing Market by End-Use Industry
11.2.7.5.4 Russia Automated E-mail Marketing Market by By Deployment
11.2.7.6 Rest of Europe Automated E-mail Marketing Market
11.2.7.6.1 Rest of Europe Automated E-mail Marketing Market by Component
11.2.7.6.2 Rest of Europe Automated E-mail Marketing Market by Enterprise Size
11.2.7.6.3 Rest of Europe Automated E-mail Marketing Market by End-Use Industry
11.2.7.6.4 Rest of Europe Automated E-mail Marketing Market by By Deployment
11.3. ASIA-PACIFIC
11.3.1 Asia-Pacific Automated E-mail Marketing Market Overview
11.3.2 Asia-Pacific Automated E-mail Marketing Market Forecasts and Analysis
11.3.3 Asia-Pacific Automated E-mail Marketing Market Forecasts and Analysis - By Component
11.3.4 Asia-Pacific Automated E-mail Marketing Market Forecasts and Analysis - By Enterprise Size
11.3.5 Asia-Pacific Automated E-mail Marketing Market Forecasts and Analysis - By End-Use Industry
11.3.6 Asia-Pacific Automated E-mail Marketing Market Forecasts and Analysis - By By Deployment
11.3.7 Asia-Pacific Automated E-mail Marketing Market Forecasts and Analysis - By Countries
11.3.7.1 Australia Automated E-mail Marketing Market
11.3.7.1.1 Australia Automated E-mail Marketing Market by Component
11.3.7.1.2 Australia Automated E-mail Marketing Market by Enterprise Size
11.3.7.1.3 Australia Automated E-mail Marketing Market by End-Use Industry
11.3.7.1.4 Australia Automated E-mail Marketing Market by By Deployment
11.3.7.2 China Automated E-mail Marketing Market
11.3.7.2.1 China Automated E-mail Marketing Market by Component
11.3.7.2.2 China Automated E-mail Marketing Market by Enterprise Size
11.3.7.2.3 China Automated E-mail Marketing Market by End-Use Industry
11.3.7.2.4 China Automated E-mail Marketing Market by By Deployment
11.3.7.3 India Automated E-mail Marketing Market
11.3.7.3.1 India Automated E-mail Marketing Market by Component
11.3.7.3.2 India Automated E-mail Marketing Market by Enterprise Size
11.3.7.3.3 India Automated E-mail Marketing Market by End-Use Industry
11.3.7.3.4 India Automated E-mail Marketing Market by By Deployment
11.3.7.4 Japan Automated E-mail Marketing Market
11.3.7.4.1 Japan Automated E-mail Marketing Market by Component
11.3.7.4.2 Japan Automated E-mail Marketing Market by Enterprise Size
11.3.7.4.3 Japan Automated E-mail Marketing Market by End-Use Industry
11.3.7.4.4 Japan Automated E-mail Marketing Market by By Deployment
11.3.7.5 South Korea Automated E-mail Marketing Market
11.3.7.5.1 South Korea Automated E-mail Marketing Market by Component
11.3.7.5.2 South Korea Automated E-mail Marketing Market by Enterprise Size
11.3.7.5.3 South Korea Automated E-mail Marketing Market by End-Use Industry
11.3.7.5.4 South Korea Automated E-mail Marketing Market by By Deployment
11.3.7.6 Rest of Asia-Pacific Automated E-mail Marketing Market
11.3.7.6.1 Rest of Asia-Pacific Automated E-mail Marketing Market by Component
11.3.7.6.2 Rest of Asia-Pacific Automated E-mail Marketing Market by Enterprise Size
11.3.7.6.3 Rest of Asia-Pacific Automated E-mail Marketing Market by End-Use Industry
11.3.7.6.4 Rest of Asia-Pacific Automated E-mail Marketing Market by By Deployment
11.4. MIDDLE EAST AND AFRICA
11.4.1 Middle East and Africa Automated E-mail Marketing Market Overview
11.4.2 Middle East and Africa Automated E-mail Marketing Market Forecasts and Analysis
11.4.3 Middle East and Africa Automated E-mail Marketing Market Forecasts and Analysis - By Component
11.4.4 Middle East and Africa Automated E-mail Marketing Market Forecasts and Analysis - By Enterprise Size
11.4.5 Middle East and Africa Automated E-mail Marketing Market Forecasts and Analysis - By End-Use Industry
11.4.6 Middle East and Africa Automated E-mail Marketing Market Forecasts and Analysis - By By Deployment
11.4.7 Middle East and Africa Automated E-mail Marketing Market Forecasts and Analysis - By Countries
11.4.7.1 South Africa Automated E-mail Marketing Market
11.4.7.1.1 South Africa Automated E-mail Marketing Market by Component
11.4.7.1.2 South Africa Automated E-mail Marketing Market by Enterprise Size
11.4.7.1.3 South Africa Automated E-mail Marketing Market by End-Use Industry
11.4.7.1.4 South Africa Automated E-mail Marketing Market by By Deployment
11.4.7.2 Saudi Arabia Automated E-mail Marketing Market
11.4.7.2.1 Saudi Arabia Automated E-mail Marketing Market by Component
11.4.7.2.2 Saudi Arabia Automated E-mail Marketing Market by Enterprise Size
11.4.7.2.3 Saudi Arabia Automated E-mail Marketing Market by End-Use Industry
11.4.7.2.4 Saudi Arabia Automated E-mail Marketing Market by By Deployment
11.4.7.3 U.A.E Automated E-mail Marketing Market
11.4.7.3.1 U.A.E Automated E-mail Marketing Market by Component
11.4.7.3.2 U.A.E Automated E-mail Marketing Market by Enterprise Size
11.4.7.3.3 U.A.E Automated E-mail Marketing Market by End-Use Industry
11.4.7.3.4 U.A.E Automated E-mail Marketing Market by By Deployment
11.4.7.4 Rest of Middle East and Africa Automated E-mail Marketing Market
11.4.7.4.1 Rest of Middle East and Africa Automated E-mail Marketing Market by Component
11.4.7.4.2 Rest of Middle East and Africa Automated E-mail Marketing Market by Enterprise Size
11.4.7.4.3 Rest of Middle East and Africa Automated E-mail Marketing Market by End-Use Industry
11.4.7.4.4 Rest of Middle East and Africa Automated E-mail Marketing Market by By Deployment
11.5. SOUTH AND CENTRAL AMERICA
11.5.1 South and Central America Automated E-mail Marketing Market Overview
11.5.2 South and Central America Automated E-mail Marketing Market Forecasts and Analysis
11.5.3 South and Central America Automated E-mail Marketing Market Forecasts and Analysis - By Component
11.5.4 South and Central America Automated E-mail Marketing Market Forecasts and Analysis - By Enterprise Size
11.5.5 South and Central America Automated E-mail Marketing Market Forecasts and Analysis - By End-Use Industry
11.5.6 South and Central America Automated E-mail Marketing Market Forecasts and Analysis - By By Deployment
11.5.7 South and Central America Automated E-mail Marketing Market Forecasts and Analysis - By Countries
11.5.7.1 Brazil Automated E-mail Marketing Market
11.5.7.1.1 Brazil Automated E-mail Marketing Market by Component
11.5.7.1.2 Brazil Automated E-mail Marketing Market by Enterprise Size
11.5.7.1.3 Brazil Automated E-mail Marketing Market by End-Use Industry
11.5.7.1.4 Brazil Automated E-mail Marketing Market by By Deployment
11.5.7.2 Argentina Automated E-mail Marketing Market
11.5.7.2.1 Argentina Automated E-mail Marketing Market by Component
11.5.7.2.2 Argentina Automated E-mail Marketing Market by Enterprise Size
11.5.7.2.3 Argentina Automated E-mail Marketing Market by End-Use Industry
11.5.7.2.4 Argentina Automated E-mail Marketing Market by By Deployment
11.5.7.3 Rest of South and Central America Automated E-mail Marketing Market
11.5.7.3.1 Rest of South and Central America Automated E-mail Marketing Market by Component
11.5.7.3.2 Rest of South and Central America Automated E-mail Marketing Market by Enterprise Size
11.5.7.3.3 Rest of South and Central America Automated E-mail Marketing Market by End-Use Industry
11.5.7.3.4 Rest of South and Central America Automated E-mail Marketing Market by By Deployment
12. INDUSTRY LANDSCAPE
12.1. MERGERS AND ACQUISITIONS
12.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
12.3. NEW PRODUCT LAUNCHES
12.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
13. AUTOMATED E-MAIL MARKETING MARKET, KEY COMPANY PROFILES
13.1. BITRIX24
13.1.1. Key Facts
13.1.2. Business Description
13.1.3. Products and Services
13.1.4. Financial Overview
13.1.5. SWOT Analysis
13.1.6. Key Developments
13.2. ENGAGEBAY
13.2.1. Key Facts
13.2.2. Business Description
13.2.3. Products and Services
13.2.4. Financial Overview
13.2.5. SWOT Analysis
13.2.6. Key Developments
13.3. EPSILON
13.3.1. Key Facts
13.3.2. Business Description
13.3.3. Products and Services
13.3.4. Financial Overview
13.3.5. SWOT Analysis
13.3.6. Key Developments
13.4. IBM CORPORATION
13.4.1. Key Facts
13.4.2. Business Description
13.4.3. Products and Services
13.4.4. Financial Overview
13.4.5. SWOT Analysis
13.4.6. Key Developments
13.5. MICROSOFT CORPORATION
13.5.1. Key Facts
13.5.2. Business Description
13.5.3. Products and Services
13.5.4. Financial Overview
13.5.5. SWOT Analysis
13.5.6. Key Developments
13.6. MOOSEND
13.6.1. Key Facts
13.6.2. Business Description
13.6.3. Products and Services
13.6.4. Financial Overview
13.6.5. SWOT Analysis
13.6.6. Key Developments
13.7. OMNISEND
13.7.1. Key Facts
13.7.2. Business Description
13.7.3. Products and Services
13.7.4. Financial Overview
13.7.5. SWOT Analysis
13.7.6. Key Developments
13.8. ORACLE CORPORATION (RESPONSYS INC.)
13.8.1. Key Facts
13.8.2. Business Description
13.8.3. Products and Services
13.8.4. Financial Overview
13.8.5. SWOT Analysis
13.8.6. Key Developments
13.9. SENDX
13.9.1. Key Facts
13.9.2. Business Description
13.9.3. Products and Services
13.9.4. Financial Overview
13.9.5. SWOT Analysis
13.9.6. Key Developments
13.10. ZOHO CORPORATION
13.10.1. Key Facts
13.10.2. Business Description
13.10.3. Products and Services
13.10.4. Financial Overview
13.10.5. SWOT Analysis
13.10.6. Key Developments
14. APPENDIX
14.1. ABOUT THE INSIGHT PARTNERS
14.2. GLOSSARY OF TERMS
1. Bitrix24
2. EngageBay
3. Epsilon
4. IBM Corporation
5. Microsoft Corporation
6. Moosend
7. Omnisend
8. Oracle Corporation (Responsys Inc.)
9. SendX
10. Zoho Corporation
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
Get Free Sample For