Baked Snacks Market Strategic Insights 2021-2031
The Baked Snacks Market is expected to register a CAGR of 4.2% from 2023 to 2031, with a market size expanding from US$ XX million in 2023 to US$ XX Million by 2031.
The Baked Snacks Market Report is segmented by Product into the following subsegments: Biscuits and Cookies, Extruded Snacks, Chips, Pretzels, and Others. It is also segmented by Distribution Channel, including Supermarkets and Hypermarkets, Convenience Stores, Online Retail, and Others. The global analysis is broken down at the regional level and by major countries. The market evaluation is presented in US$ for the above segmental analysis, with projections through 2031.
Purpose of the ReportThe report Baked Snacks Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Baked Snacks Market Segmentation
Product- Biscuits and Cookies
- Extruded Snacks
- Chips
- Pretzels
- Others
- Supermarkets and Hypermarkets
- Convenience Stores
- Online Retail
- Others
Strategic Insights
Baked Snacks Market Growth Drivers- Health-conscious eating habits: For consumers, the health-conscious attitude has transitioned more towards healthier baked snack options rather than the traditional fried snacks. The consumer perceives that baked snacks are more healthy since they contain much less fat and no deep frying process which generally means low calorie intake.
- Convenience and On-the-Go Lifestyle: With the fast lifestyle that has followed modernization, consumers prefer more of snacks that are quick in consumption, easy, and portable. Baked snacks like crackers, chips, and savory biscuits altogether meet this demand through providing a quick source of energy while on the move
- Snacking Culture Growth: Basis for a Global Trend in Expansion
A major engine behind the growth of the baked snacks market is the global trend toward increased snacking. There is a trend toward eating small, frequent meals during the day. Consumers are opting for ever-wider ranges of snack products, which is being led by millennials and Gen Z-ers. They seek convenience and novelty in their snacking choices.
- Health-oriented ingredients and fortification: The consumer now seeks baked snacks not only to be low-calorie but also to be nutrient-rich. Demand is increasing for products fortified with vitamins, minerals, fiber, and protein, including whole-grain crackers or added superfoods-chia or flax seeds-to baked snacks.
- Plant-based and Vegan Snacks: As the popularity of plant-based diets is growing, so is the demand for baked snack options that are vegan, dairy-free, and free from all types of animals. That includes baked vegetable chips or plant-based protein bars.
- Clean and Clear Labels: Consumers avoid snacks with unnatural additives, preservatives, and colors. Moreover, baked snack manufacturers respond through clean simple ingredient lists that are easily recognizable in order to adapt to the clean label trend.
- Developing Alternatives: The company can add varieties that respond to healthy-specific needs, such as gluten-free, keto or low-sodium baked snacks, and capture even larger consumer segments.
- Appealing to high-income consumers: A premium range of baked snack appealing to high-income consumers, using gourmet flavors, organic ingredients, or artisanal quality, to which high-income consumers are willing to pay more for the quality.
- Foray into Emerging Markets: As urbanization and incomes rise in developing nations, baked snack companies may penetrate untapped markets in Asia, Africa, and Latin America, where demand for convenient and healthier snack options is on the increase.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Baked Snacks Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Baked Snacks Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
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- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
Some of the customization options available based on request are additional 3-5 company profiles and country-specific analysis of 3-5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
Leading companies are B and G Foods, ConAgra Foods, Diamond Foods, Inc., General Mills, ITC Limited, Mondelez International, Inc., Nestle S.A., PepsiCo Inc., The American Pop Corn Company, The Kellogg's Company,
Key trends in the market include increases in sales of baked snack options, mainly plant-based and gluten-free, demand for high-protein and low-fat baked snacks, and new packaging innovation for convenience.
The market is expected to register a CAGR of 4.2% during 2023-2031.
The leading drivers are growing consumer preference for healthier snacks and an increase in on-the-go snacking, as well as innovations in flavors and ingredients such as plant-based and gluten-free.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Baked Snacks Market - By Product
1.3.2 Baked Snacks Market - By Distribution Channel
1.3.3 Baked Snacks Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. BAKED SNACKS MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS
5. BAKED SNACKS MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. BAKED SNACKS MARKET - GLOBAL MARKET ANALYSIS
6.1. BAKED SNACKS - GLOBAL MARKET OVERVIEW
6.2. BAKED SNACKS - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. BAKED SNACKS MARKET - REVENUE AND FORECASTS TO 2028 - PRODUCT
7.1. OVERVIEW
7.2. PRODUCT MARKET FORECASTS AND ANALYSIS
7.3. BISCUITS AND COOKIES
7.3.1. Overview
7.3.2. Biscuits and Cookies Market Forecast and Analysis
7.4. EXTRUDED SNACKS
7.4.1. Overview
7.4.2. Extruded Snacks Market Forecast and Analysis
7.5. CHIPS
7.5.1. Overview
7.5.2. Chips Market Forecast and Analysis
7.6. PRETZELS
7.6.1. Overview
7.6.2. Pretzels Market Forecast and Analysis
7.7. OTHERS
7.7.1. Overview
7.7.2. Others Market Forecast and Analysis
8. BAKED SNACKS MARKET - REVENUE AND FORECASTS TO 2028 - DISTRIBUTION CHANNEL
8.1. OVERVIEW
8.2. DISTRIBUTION CHANNEL MARKET FORECASTS AND ANALYSIS
8.3. SUPERMARKETS AND HYPERMARKETS
8.3.1. Overview
8.3.2. Supermarkets and Hypermarkets Market Forecast and Analysis
8.4. CONVENIENCE STORES
8.4.1. Overview
8.4.2. Convenience Stores Market Forecast and Analysis
8.5. ONLINE RETAIL
8.5.1. Overview
8.5.2. Online Retail Market Forecast and Analysis
8.6. OTHERS
8.6.1. Overview
8.6.2. Others Market Forecast and Analysis
9. BAKED SNACKS MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Baked Snacks Market Overview
9.1.2 North America Baked Snacks Market Forecasts and Analysis
9.1.3 North America Baked Snacks Market Forecasts and Analysis - By Product
9.1.4 North America Baked Snacks Market Forecasts and Analysis - By Distribution Channel
9.1.5 North America Baked Snacks Market Forecasts and Analysis - By Countries
9.1.5.1 United States Baked Snacks Market
9.1.5.1.1 United States Baked Snacks Market by Product
9.1.5.1.2 United States Baked Snacks Market by Distribution Channel
9.1.5.2 Canada Baked Snacks Market
9.1.5.2.1 Canada Baked Snacks Market by Product
9.1.5.2.2 Canada Baked Snacks Market by Distribution Channel
9.1.5.3 Mexico Baked Snacks Market
9.1.5.3.1 Mexico Baked Snacks Market by Product
9.1.5.3.2 Mexico Baked Snacks Market by Distribution Channel
9.2. EUROPE
9.2.1 Europe Baked Snacks Market Overview
9.2.2 Europe Baked Snacks Market Forecasts and Analysis
9.2.3 Europe Baked Snacks Market Forecasts and Analysis - By Product
9.2.4 Europe Baked Snacks Market Forecasts and Analysis - By Distribution Channel
9.2.5 Europe Baked Snacks Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Baked Snacks Market
9.2.5.1.1 Germany Baked Snacks Market by Product
9.2.5.1.2 Germany Baked Snacks Market by Distribution Channel
9.2.5.2 France Baked Snacks Market
9.2.5.2.1 France Baked Snacks Market by Product
9.2.5.2.2 France Baked Snacks Market by Distribution Channel
9.2.5.3 Italy Baked Snacks Market
9.2.5.3.1 Italy Baked Snacks Market by Product
9.2.5.3.2 Italy Baked Snacks Market by Distribution Channel
9.2.5.4 United Kingdom Baked Snacks Market
9.2.5.4.1 United Kingdom Baked Snacks Market by Product
9.2.5.4.2 United Kingdom Baked Snacks Market by Distribution Channel
9.2.5.5 Russia Baked Snacks Market
9.2.5.5.1 Russia Baked Snacks Market by Product
9.2.5.5.2 Russia Baked Snacks Market by Distribution Channel
9.2.5.6 Rest of Europe Baked Snacks Market
9.2.5.6.1 Rest of Europe Baked Snacks Market by Product
9.2.5.6.2 Rest of Europe Baked Snacks Market by Distribution Channel
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Baked Snacks Market Overview
9.3.2 Asia-Pacific Baked Snacks Market Forecasts and Analysis
9.3.3 Asia-Pacific Baked Snacks Market Forecasts and Analysis - By Product
9.3.4 Asia-Pacific Baked Snacks Market Forecasts and Analysis - By Distribution Channel
9.3.5 Asia-Pacific Baked Snacks Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Baked Snacks Market
9.3.5.1.1 Australia Baked Snacks Market by Product
9.3.5.1.2 Australia Baked Snacks Market by Distribution Channel
9.3.5.2 China Baked Snacks Market
9.3.5.2.1 China Baked Snacks Market by Product
9.3.5.2.2 China Baked Snacks Market by Distribution Channel
9.3.5.3 India Baked Snacks Market
9.3.5.3.1 India Baked Snacks Market by Product
9.3.5.3.2 India Baked Snacks Market by Distribution Channel
9.3.5.4 Japan Baked Snacks Market
9.3.5.4.1 Japan Baked Snacks Market by Product
9.3.5.4.2 Japan Baked Snacks Market by Distribution Channel
9.3.5.5 South Korea Baked Snacks Market
9.3.5.5.1 South Korea Baked Snacks Market by Product
9.3.5.5.2 South Korea Baked Snacks Market by Distribution Channel
9.3.5.6 Rest of Asia-Pacific Baked Snacks Market
9.3.5.6.1 Rest of Asia-Pacific Baked Snacks Market by Product
9.3.5.6.2 Rest of Asia-Pacific Baked Snacks Market by Distribution Channel
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Baked Snacks Market Overview
9.4.2 Middle East and Africa Baked Snacks Market Forecasts and Analysis
9.4.3 Middle East and Africa Baked Snacks Market Forecasts and Analysis - By Product
9.4.4 Middle East and Africa Baked Snacks Market Forecasts and Analysis - By Distribution Channel
9.4.5 Middle East and Africa Baked Snacks Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Baked Snacks Market
9.4.5.1.1 South Africa Baked Snacks Market by Product
9.4.5.1.2 South Africa Baked Snacks Market by Distribution Channel
9.4.5.2 Saudi Arabia Baked Snacks Market
9.4.5.2.1 Saudi Arabia Baked Snacks Market by Product
9.4.5.2.2 Saudi Arabia Baked Snacks Market by Distribution Channel
9.4.5.3 U.A.E Baked Snacks Market
9.4.5.3.1 U.A.E Baked Snacks Market by Product
9.4.5.3.2 U.A.E Baked Snacks Market by Distribution Channel
9.4.5.4 Rest of Middle East and Africa Baked Snacks Market
9.4.5.4.1 Rest of Middle East and Africa Baked Snacks Market by Product
9.4.5.4.2 Rest of Middle East and Africa Baked Snacks Market by Distribution Channel
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Baked Snacks Market Overview
9.5.2 South and Central America Baked Snacks Market Forecasts and Analysis
9.5.3 South and Central America Baked Snacks Market Forecasts and Analysis - By Product
9.5.4 South and Central America Baked Snacks Market Forecasts and Analysis - By Distribution Channel
9.5.5 South and Central America Baked Snacks Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Baked Snacks Market
9.5.5.1.1 Brazil Baked Snacks Market by Product
9.5.5.1.2 Brazil Baked Snacks Market by Distribution Channel
9.5.5.2 Argentina Baked Snacks Market
9.5.5.2.1 Argentina Baked Snacks Market by Product
9.5.5.2.2 Argentina Baked Snacks Market by Distribution Channel
9.5.5.3 Rest of South and Central America Baked Snacks Market
9.5.5.3.1 Rest of South and Central America Baked Snacks Market by Product
9.5.5.3.2 Rest of South and Central America Baked Snacks Market by Distribution Channel
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. BAKED SNACKS MARKET, KEY COMPANY PROFILES
11.1. B AND G FOODS
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. CONAGRA FOODS
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. DIAMOND FOODS, INC.
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. GENERAL MILLS
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. ITC LIMITED
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. MONDELEZ INTERNATIONAL, INC.
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. NESTLE S.A.
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. PEPSICO INC.
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. THE AMERICAN POP CORN COMPANY
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. THE KELLOGG'S COMPANY
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
1. B and G Foods
2. ConAgra Foods
3. Diamond Foods, Inc.
4. General Mills
5. ITC Limited
6. Mondelez International, Inc.
7. Nestle S.A.
8. PepsiCo Inc.
9. The American Pop Corn Company
10. The Kellogg's Company
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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