Brown Rice Market Insights and Growth by 2031
The brown rice market is expected to register a CAGR of 6% during 2023–2031. The growing fitness trend among consumers is likely to remain a key trend in the market.
Brown Rice Market Analysis
- Due to the increase of health conscious of human, the brown rice market has been grown, because many people feel it is healthier than white rice. Brown rice is more nutrient then white rice, including magnesium, phosphorus and vitamin B also. Moreover, there are more fibre than white rice.
- Due to the growing awareness of human's health, people have no choice but to improve health. Because it is healthy lifestyle, it is trend now.
Brown Rice Market Overview
- The market for brown rice is expected to see steady growth as high demand and high awareness of health and consumers demand for high nutrient foods, brown rice is gradually becoming popular. Brown rice is regarded as good for health as it contains more nutrients and fibres which are washed out in processing white rice.
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Brown Rice Market: Strategic Insights
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Customize Research To Suit Your Requirement
We can optimize and tailor the analysis and scope which is unmet through our standard offerings. This flexibility will help you gain the exact information needed for your business planning and decision making.
Brown Rice Market: Strategic Insights
Shejal
Have a question?
Shejal will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
Speak to Analyst
Brown Rice Market Drivers and Opportunities
Increasing Health Consciousness
- Increasing health awareness among consumers plays an important role in the development of the brown rice market. The physical level of brown rice is much higher than that of polished rice.
- The brown rice is rich in the essential minerals (magnesium, phosophorus) and vitamins (vitamin B) when compared with white rice. The increasing awareness of nutrition is the main reason why some consumers have changed their dietary preference to become healthier.
Product Innovation
- It is also an opportunity to innovate, as manufacturers and retailers are creating a range of brown rice products, including ready-to-eat meals, snacks and beverages, to fit different consumer lifestyles.
- Furthermore, functional brown rice products fortified with added nutrients such as vitamins, minerals or protein could be developed to fulfil the need for fortified and functional foods.
- Hence, health benefits ofbrown rice create lucrative opportunities for the brown rice market growth.
Brown Rice Market Report Segmentation Analysis
Key segments that contributed to the derivation of the brown rice market analysis are type, length, and distribution channel.
- Based on type, the brown rice market is bifurcated into sweet and basmati.
- Based on length, the brown rice market is segmented into long-grain, medium-grain, and short-grain.
- On the distribution channel, the market is segregated into hypermarkets and supermarket, grocery store, convenience store, and online others.
Brown Rice Market Share Analysis by Geography
- Brown Rice Market Report comprises a detailed analysis of five major geographic regions, which includes current and historical market size and forecasts for 2021 to 2031, covering North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South & Central America.
- Each region is further sub-segmented into respective countries. This report provides analysis and forecasts of 18+ countries, covering brown rice market dynamics such as drivers, trends, and opportunities that are impacting the markets at the regional level.
- Also, the report covers porter’s five forces analysis, which involves the study of major factors that influence the brown rice market in these regions.
Brown Rice Market Report Scope
Brown Rice Market News and Recent Developments
The brown rice market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the brown rice market are listed below:
- LT Foods expands footprints to the United Kingdom to tap the US$ 1 billion rice and rice-based food market. LT Foods, the more than 70-year-old Indian-origin global FMCG Company in the consumer food space, has inaugurated a new state-of-the-art facility in the United Kingdom (UK). (Source: LT Foods Limited, Press Releases, Jul 2024)
Brown RiceMarket Report Coverage and Deliverables
The “Brown Rice Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:
- Brown rice market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
- Brown rice market trends as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed PEST/Porter’s Five Forces and SWOT analysis
- Brown rice market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the brown rice market
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The global brown rice market is expected to grow at a CAGR of 6% during the forecast period 2023 - 2031.
The increasing health consciousness is one of the major factors driving the brown rice market.
Growing fitness trend among consumers is anticipated to play a significant role in the global brown rice market in the coming years.
The leading players operating in the brown rice market are T.K. Ricemill and Ash, Asia Golden Rice Co.Ltd., Daawat, Shiva Shellac And Chemicals, Amira Nature Foods Ltd., Chandrika Group of Mills, Riviana Foods Inc., Ebro Foods, Agistin Biotech Pvt. Ltd., and SunFoods LLC..
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Brown Rice Market - By Type
1.3.2 Brown Rice Market - By Length
1.3.3 Brown Rice Market - By Distribution Channel
1.3.4 Brown Rice Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. BROWN RICE MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. BROWN RICE MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. BROWN RICE MARKET - GLOBAL MARKET ANALYSIS
6.1. BROWN RICE - GLOBAL MARKET OVERVIEW
6.2. BROWN RICE - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. BROWN RICE MARKET - REVENUE AND FORECASTS TO 2028 – TYPE
7.1. OVERVIEW
7.2. TYPE MARKET FORECASTS AND ANALYSIS
7.3. SWEET BROWN RICE
7.3.1. Overview
7.3.2. Sweet Brown Rice Market Forecast and Analysis
7.4. BROWN BASMATI RICE
7.4.1. Overview
7.4.2. Brown Basmati Rice Market Forecast and Analysis
8. BROWN RICE MARKET - REVENUE AND FORECASTS TO 2028 – LENGTH
8.1. OVERVIEW
8.2. LENGTH MARKET FORECASTS AND ANALYSIS
8.3. LONG-GRAIN BROWN RICE
8.3.1. Overview
8.3.2. Long-Grain Brown Rice Market Forecast and Analysis
8.4. MEDIUM-GRAIN BROWN RICE
8.4.1. Overview
8.4.2. Medium-Grain Brown Rice Market Forecast and Analysis
8.5. SHORT-GRAIN BROWN RICE
8.5.1. Overview
8.5.2. Short-Grain Brown Rice Market Forecast and Analysis
9. BROWN RICE MARKET - REVENUE AND FORECASTS TO 2028 – DISTRIBUTION CHANNEL
9.1. OVERVIEW
9.2. DISTRIBUTION CHANNEL MARKET FORECASTS AND ANALYSIS
9.3. HYPERMARKETS AND SUPERMARKET
9.3.1. Overview
9.3.2. Hypermarkets and Supermarket Market Forecast and Analysis
9.4. GROCERY STORE
9.4.1. Overview
9.4.2. Grocery Store Market Forecast and Analysis
9.5. ONLINE
9.5.1. Overview
9.5.2. Online Market Forecast and Analysis
9.6. OTHERS
9.6.1. Overview
9.6.2. Others Market Forecast and Analysis
10. BROWN RICE MARKET REVENUE AND FORECASTS TO 2028 – GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Brown Rice Market Overview
10.1.2 North America Brown Rice Market Forecasts and Analysis
10.1.3 North America Brown Rice Market Forecasts and Analysis - By Type
10.1.4 North America Brown Rice Market Forecasts and Analysis - By Length
10.1.5 North America Brown Rice Market Forecasts and Analysis - By Distribution Channel
10.1.6 North America Brown Rice Market Forecasts and Analysis - By Countries
10.1.6.1 United States Brown Rice Market
10.1.6.1.1 United States Brown Rice Market by Type
10.1.6.1.2 United States Brown Rice Market by Length
10.1.6.1.3 United States Brown Rice Market by Distribution Channel
10.1.6.2 Canada Brown Rice Market
10.1.6.2.1 Canada Brown Rice Market by Type
10.1.6.2.2 Canada Brown Rice Market by Length
10.1.6.2.3 Canada Brown Rice Market by Distribution Channel
10.1.6.3 Mexico Brown Rice Market
10.1.6.3.1 Mexico Brown Rice Market by Type
10.1.6.3.2 Mexico Brown Rice Market by Length
10.1.6.3.3 Mexico Brown Rice Market by Distribution Channel
10.2. EUROPE
10.2.1 Europe Brown Rice Market Overview
10.2.2 Europe Brown Rice Market Forecasts and Analysis
10.2.3 Europe Brown Rice Market Forecasts and Analysis - By Type
10.2.4 Europe Brown Rice Market Forecasts and Analysis - By Length
10.2.5 Europe Brown Rice Market Forecasts and Analysis - By Distribution Channel
10.2.6 Europe Brown Rice Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Brown Rice Market
10.2.6.1.1 Germany Brown Rice Market by Type
10.2.6.1.2 Germany Brown Rice Market by Length
10.2.6.1.3 Germany Brown Rice Market by Distribution Channel
10.2.6.2 France Brown Rice Market
10.2.6.2.1 France Brown Rice Market by Type
10.2.6.2.2 France Brown Rice Market by Length
10.2.6.2.3 France Brown Rice Market by Distribution Channel
10.2.6.3 Italy Brown Rice Market
10.2.6.3.1 Italy Brown Rice Market by Type
10.2.6.3.2 Italy Brown Rice Market by Length
10.2.6.3.3 Italy Brown Rice Market by Distribution Channel
10.2.6.4 United Kingdom Brown Rice Market
10.2.6.4.1 United Kingdom Brown Rice Market by Type
10.2.6.4.2 United Kingdom Brown Rice Market by Length
10.2.6.4.3 United Kingdom Brown Rice Market by Distribution Channel
10.2.6.5 Russia Brown Rice Market
10.2.6.5.1 Russia Brown Rice Market by Type
10.2.6.5.2 Russia Brown Rice Market by Length
10.2.6.5.3 Russia Brown Rice Market by Distribution Channel
10.2.6.6 Rest of Europe Brown Rice Market
10.2.6.6.1 Rest of Europe Brown Rice Market by Type
10.2.6.6.2 Rest of Europe Brown Rice Market by Length
10.2.6.6.3 Rest of Europe Brown Rice Market by Distribution Channel
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Brown Rice Market Overview
10.3.2 Asia-Pacific Brown Rice Market Forecasts and Analysis
10.3.3 Asia-Pacific Brown Rice Market Forecasts and Analysis - By Type
10.3.4 Asia-Pacific Brown Rice Market Forecasts and Analysis - By Length
10.3.5 Asia-Pacific Brown Rice Market Forecasts and Analysis - By Distribution Channel
10.3.6 Asia-Pacific Brown Rice Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Brown Rice Market
10.3.6.1.1 Australia Brown Rice Market by Type
10.3.6.1.2 Australia Brown Rice Market by Length
10.3.6.1.3 Australia Brown Rice Market by Distribution Channel
10.3.6.2 China Brown Rice Market
10.3.6.2.1 China Brown Rice Market by Type
10.3.6.2.2 China Brown Rice Market by Length
10.3.6.2.3 China Brown Rice Market by Distribution Channel
10.3.6.3 India Brown Rice Market
10.3.6.3.1 India Brown Rice Market by Type
10.3.6.3.2 India Brown Rice Market by Length
10.3.6.3.3 India Brown Rice Market by Distribution Channel
10.3.6.4 Japan Brown Rice Market
10.3.6.4.1 Japan Brown Rice Market by Type
10.3.6.4.2 Japan Brown Rice Market by Length
10.3.6.4.3 Japan Brown Rice Market by Distribution Channel
10.3.6.5 South Korea Brown Rice Market
10.3.6.5.1 South Korea Brown Rice Market by Type
10.3.6.5.2 South Korea Brown Rice Market by Length
10.3.6.5.3 South Korea Brown Rice Market by Distribution Channel
10.3.6.6 Rest of Asia-Pacific Brown Rice Market
10.3.6.6.1 Rest of Asia-Pacific Brown Rice Market by Type
10.3.6.6.2 Rest of Asia-Pacific Brown Rice Market by Length
10.3.6.6.3 Rest of Asia-Pacific Brown Rice Market by Distribution Channel
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Brown Rice Market Overview
10.4.2 Middle East and Africa Brown Rice Market Forecasts and Analysis
10.4.3 Middle East and Africa Brown Rice Market Forecasts and Analysis - By Type
10.4.4 Middle East and Africa Brown Rice Market Forecasts and Analysis - By Length
10.4.5 Middle East and Africa Brown Rice Market Forecasts and Analysis - By Distribution Channel
10.4.6 Middle East and Africa Brown Rice Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Brown Rice Market
10.4.6.1.1 South Africa Brown Rice Market by Type
10.4.6.1.2 South Africa Brown Rice Market by Length
10.4.6.1.3 South Africa Brown Rice Market by Distribution Channel
10.4.6.2 Saudi Arabia Brown Rice Market
10.4.6.2.1 Saudi Arabia Brown Rice Market by Type
10.4.6.2.2 Saudi Arabia Brown Rice Market by Length
10.4.6.2.3 Saudi Arabia Brown Rice Market by Distribution Channel
10.4.6.3 U.A.E Brown Rice Market
10.4.6.3.1 U.A.E Brown Rice Market by Type
10.4.6.3.2 U.A.E Brown Rice Market by Length
10.4.6.3.3 U.A.E Brown Rice Market by Distribution Channel
10.4.6.4 Rest of Middle East and Africa Brown Rice Market
10.4.6.4.1 Rest of Middle East and Africa Brown Rice Market by Type
10.4.6.4.2 Rest of Middle East and Africa Brown Rice Market by Length
10.4.6.4.3 Rest of Middle East and Africa Brown Rice Market by Distribution Channel
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Brown Rice Market Overview
10.5.2 South and Central America Brown Rice Market Forecasts and Analysis
10.5.3 South and Central America Brown Rice Market Forecasts and Analysis - By Type
10.5.4 South and Central America Brown Rice Market Forecasts and Analysis - By Length
10.5.5 South and Central America Brown Rice Market Forecasts and Analysis - By Distribution Channel
10.5.6 South and Central America Brown Rice Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Brown Rice Market
10.5.6.1.1 Brazil Brown Rice Market by Type
10.5.6.1.2 Brazil Brown Rice Market by Length
10.5.6.1.3 Brazil Brown Rice Market by Distribution Channel
10.5.6.2 Argentina Brown Rice Market
10.5.6.2.1 Argentina Brown Rice Market by Type
10.5.6.2.2 Argentina Brown Rice Market by Length
10.5.6.2.3 Argentina Brown Rice Market by Distribution Channel
10.5.6.3 Rest of South and Central America Brown Rice Market
10.5.6.3.1 Rest of South and Central America Brown Rice Market by Type
10.5.6.3.2 Rest of South and Central America Brown Rice Market by Length
10.5.6.3.3 Rest of South and Central America Brown Rice Market by Distribution Channel
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. BROWN RICE MARKET, KEY COMPANY PROFILES
12.1. T.K. RICEMILL AND ASH
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. ASIA GOLDEN RICE CO.LTD.
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. DAAWAT
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. SHIVA SHELLAC AND CHEMICALS
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. AMIRA NATURE FOODS LTD.
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. CHANDRIKA GROUP OF MILLS
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. RIVIANA FOODS INC.
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. EBRO FOODS
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. AGISTIN BIOTECH PVT. LTD.
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. SUNFOODS LLC.
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
The List of Companies
1. T.K. Ricemill and Ash
2. Asia Golden Rice Co.Ltd.
3. Daawat
4. Shiva Shellac and Chemicals
5. Amira Nature Foods Ltd.
6. Chandrika Group of Mills
7. Riviana Foods Inc.
8. Ebro Foods
9. Agistin Biotech Pvt. Ltd.
10. SunFoods LLC.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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