Carbonated Beverages Market Key Players Analysis 2031
The Carbonated Beverages Market is expected to register a CAGR of 4.6% from 2023 to 2031, with a market size expanding from US$ XX million in 2023 to US$ XX Million by 2031.
The Carbonated Beverages Market is categorized by Type, flavour and Region; whilst providing quantity analysis of regional markets and various countries, the report provides a Worldwide perspective of the market. Each market segment, along with its growth rate, is foreshadowed for the period 2021-2031. Market valuations, in US dollars (US$) for each segment, provides the reader an idea about growth trends and competitive forces within the segments. The analysis segmenter and nails key opportunities present in the Carbonated Beverages sector through estimations created by market researchers and analysts.
Purpose of the ReportThe report Carbonated Beverages Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Carbonated Beverages Market Segmentation
Product- Soft Drinks
- Sports and Energy Drinks
- Cola
- Fruit Based
- Hypermarkets and Supermarkets
- Specialty Stores
- Online
Strategic Insights
Carbonated Beverages Market Growth Drivers- Increasing Preference for carbonated drinks: the increasing consumer needs and preferences for carbonated drinks which are refreshing and filled with flavours, particularly in countries with hot climate zones, the health and wellness trends that influence consumers to opt for low calorie and sugar free variants of the carbonated beverages, such as in the case of sparkling waters, and flavored seltzers gradually emerging as healthy substitutes for sodas and other sugary carbonated drinks.
- Increased consumer demand for flavored and functional drinks: More Carbonates are increasingly being consumed since they add unique flavors or functional benefits, such as being fortified with vitamins or imbued with energy-boosting characteristics. This reflects the new trend of needing drinks that not only meet the desire for taste, but contribute to overall wellbeing.
- Increase in Urbanisation and growing Disposable Income:The higher the rate of urbanization, especially in developing countries, the greater the middle-class population with higher disposable incomes. The demographic is more ready to spend on premium beverages, including carbonated drinks, thus propelling growth in the market.
- Aggressive Marketing and Advertising Campaigns:Leading brands are heavily investing in innovative marketing strategies to capture consumer attention. Social media campaigns, celebrity endorsements, and experiential marketing initiatives are enhancing brand visibility and consumer engagement.
- Develope New Formulations: The global carbonated beverages market is projected to shift toward health and beyond over the next decade, as becoming aware of their potential health implications, consumers are driving demand for sugar-free, organic, as well as functional and nutritional beverages, with new formulations and formulas containing natural ingredients, probiotics and added vitamins driving growth.
- Sustainable Packaging: Eco-friendly packaging has become of paramount importance and being aware of this trend, consumers are gravitating toward brands using these type of packagings, while the craft and artisanal stance is now vibrant and expanding, with the rise of sparkling waters (both natural and premium) and seltzers (caffeinated and hard) geared towards younger generations, capable of soaking up this, and many other trends, through market research.
- Rise of Premium and Artisanal Beverages: The demand for high-quality, premium products has led to the emergence of artisanal carbonated beverages. These drinks emphasize craftsmanship and superior ingredients, appealing to discerning consumers.
- Replace Sugar Classics: In the first place, It is due to the fact that customers are now very concerned about their health, and this has led them to look for some low-calorie functional beverage to replace their sugary classics.Thus, providing such products in order to satisfy this desire could help to increase market share and sustain the companies.
- Demand for Organic: Companies need to add many new organic and natural beverage products line to satisfy the customer base, also increasing market share and brand image for people prefer to buy these healthier items instead of conventional products.
- Online Sales: Because of covid-19, the consumers are shifting their buying pattern to online.So that the companies who are using these platforms for selling will be easier for them to reach consumers.Of course if you are in online sales, that helps you increase market share.
Moreover , how to keep their attention is equally important as how to involve them in the brands.Formulating exotic tastes, promoting enticing limited edition produce will stimulate urge to buy items by on-demand delivery marketing.Also, cooperating with health and wellness social media influencers are capable of expanding the market share and improving the brands’ legitimacy by publishing related advertisement and product placement.
Besides, like we always say in the west "different strokes for different folks".2nd, companies can increase market share on their carbonated drinks by targeting different age groups for example Millenials and Z Generation if these companies advertise and show their products to that particular demographics, they can achieve the optimal market share by targeting a specific groups and designalize those campains to their interests.
3rd, when companies conduct researches on their customers, they can find out more about the market:ere are some parts of the market that its growing and where is declining.Once companies find out information they need through research about the market, those companies will be able to come up with new ideas for there products to fit with market of the current time.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Carbonated Beverages Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Carbonated Beverages Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
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- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
The market is expected to register a CAGR of 4.6% during 2021–2031
The carbonated drinks market is likely to see significant growth as consumers turn to beverages that are more refreshing and flavourful. This can be seen through the favorable trends, especially the shift in favor of drinks that are low in calories and come in creative flavors, which, along with the heavy promotion, lead to increasing consumption, especially in regions with warmer climates.
Healthy trends, such factors as sugar-free, organic, and functional, will create more demand in the Carbonated Beverages Market in the coming years, whereas eco-friendly packaging will become even more essential. New products will attract younger consumers, while reducing carrier's price will make it easier to compete against falling prices, creating growth opportunities among old competitors.
Leading market participants in this domain are - Danone SA, Jones Soda Co, Keurig Dr Pepper Inc, Monster Energy Company, National Beverage Corp, PepsiCo, Refresco Group, Sodastream International Ltd, Suntory Beverage and Food Limited, The Coca Cola Company
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Carbonated Beverages Market - By Product
1.3.2 Carbonated Beverages Market - By Flavor
1.3.3 Carbonated Beverages Market - By Distribution Channel
1.3.4 Carbonated Beverages Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. CARBONATED BEVERAGES MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS
5. CARBONATED BEVERAGES MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. CARBONATED BEVERAGES MARKET - GLOBAL MARKET ANALYSIS
6.1. CARBONATED BEVERAGES - GLOBAL MARKET OVERVIEW
6.2. CARBONATED BEVERAGES - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. CARBONATED BEVERAGES MARKET - REVENUE AND FORECASTS TO 2028 - PRODUCT
7.1. OVERVIEW
7.2. PRODUCT MARKET FORECASTS AND ANALYSIS
7.3. SOFT DRINKS
7.3.1. Overview
7.3.2. Soft Drinks Market Forecast and Analysis
7.4. SPORTS AND ENERGY DRINKS
7.4.1. Overview
7.4.2. Sports and Energy Drinks Market Forecast and Analysis
7.5. OTHERS
7.5.1. Overview
7.5.2. Others Market Forecast and Analysis
8. CARBONATED BEVERAGES MARKET - REVENUE AND FORECASTS TO 2028 - FLAVOR
8.1. OVERVIEW
8.2. FLAVOR MARKET FORECASTS AND ANALYSIS
8.3. COLA
8.3.1. Overview
8.3.2. Cola Market Forecast and Analysis
8.4. FRUIT BASED
8.4.1. Overview
8.4.2. Fruit Based Market Forecast and Analysis
8.5. OTHERS
8.5.1. Overview
8.5.2. Others Market Forecast and Analysis
9. CARBONATED BEVERAGES MARKET - REVENUE AND FORECASTS TO 2028 - DISTRIBUTION CHANNEL
9.1. OVERVIEW
9.2. DISTRIBUTION CHANNEL MARKET FORECASTS AND ANALYSIS
9.3. HYPERMARKETS AND SUPERMARKETS
9.3.1. Overview
9.3.2. Hypermarkets and Supermarkets Market Forecast and Analysis
9.4. SPECIALTY STORES
9.4.1. Overview
9.4.2. Specialty Stores Market Forecast and Analysis
9.5. ONLINE
9.5.1. Overview
9.5.2. Online Market Forecast and Analysis
9.6. OTHERS
9.6.1. Overview
9.6.2. Others Market Forecast and Analysis
10. CARBONATED BEVERAGES MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Carbonated Beverages Market Overview
10.1.2 North America Carbonated Beverages Market Forecasts and Analysis
10.1.3 North America Carbonated Beverages Market Forecasts and Analysis - By Product
10.1.4 North America Carbonated Beverages Market Forecasts and Analysis - By Flavor
10.1.5 North America Carbonated Beverages Market Forecasts and Analysis - By Distribution Channel
10.1.6 North America Carbonated Beverages Market Forecasts and Analysis - By Countries
10.1.6.1 United States Carbonated Beverages Market
10.1.6.1.1 United States Carbonated Beverages Market by Product
10.1.6.1.2 United States Carbonated Beverages Market by Flavor
10.1.6.1.3 United States Carbonated Beverages Market by Distribution Channel
10.1.6.2 Canada Carbonated Beverages Market
10.1.6.2.1 Canada Carbonated Beverages Market by Product
10.1.6.2.2 Canada Carbonated Beverages Market by Flavor
10.1.6.2.3 Canada Carbonated Beverages Market by Distribution Channel
10.1.6.3 Mexico Carbonated Beverages Market
10.1.6.3.1 Mexico Carbonated Beverages Market by Product
10.1.6.3.2 Mexico Carbonated Beverages Market by Flavor
10.1.6.3.3 Mexico Carbonated Beverages Market by Distribution Channel
10.2. EUROPE
10.2.1 Europe Carbonated Beverages Market Overview
10.2.2 Europe Carbonated Beverages Market Forecasts and Analysis
10.2.3 Europe Carbonated Beverages Market Forecasts and Analysis - By Product
10.2.4 Europe Carbonated Beverages Market Forecasts and Analysis - By Flavor
10.2.5 Europe Carbonated Beverages Market Forecasts and Analysis - By Distribution Channel
10.2.6 Europe Carbonated Beverages Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Carbonated Beverages Market
10.2.6.1.1 Germany Carbonated Beverages Market by Product
10.2.6.1.2 Germany Carbonated Beverages Market by Flavor
10.2.6.1.3 Germany Carbonated Beverages Market by Distribution Channel
10.2.6.2 France Carbonated Beverages Market
10.2.6.2.1 France Carbonated Beverages Market by Product
10.2.6.2.2 France Carbonated Beverages Market by Flavor
10.2.6.2.3 France Carbonated Beverages Market by Distribution Channel
10.2.6.3 Italy Carbonated Beverages Market
10.2.6.3.1 Italy Carbonated Beverages Market by Product
10.2.6.3.2 Italy Carbonated Beverages Market by Flavor
10.2.6.3.3 Italy Carbonated Beverages Market by Distribution Channel
10.2.6.4 United Kingdom Carbonated Beverages Market
10.2.6.4.1 United Kingdom Carbonated Beverages Market by Product
10.2.6.4.2 United Kingdom Carbonated Beverages Market by Flavor
10.2.6.4.3 United Kingdom Carbonated Beverages Market by Distribution Channel
10.2.6.5 Russia Carbonated Beverages Market
10.2.6.5.1 Russia Carbonated Beverages Market by Product
10.2.6.5.2 Russia Carbonated Beverages Market by Flavor
10.2.6.5.3 Russia Carbonated Beverages Market by Distribution Channel
10.2.6.6 Rest of Europe Carbonated Beverages Market
10.2.6.6.1 Rest of Europe Carbonated Beverages Market by Product
10.2.6.6.2 Rest of Europe Carbonated Beverages Market by Flavor
10.2.6.6.3 Rest of Europe Carbonated Beverages Market by Distribution Channel
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Carbonated Beverages Market Overview
10.3.2 Asia-Pacific Carbonated Beverages Market Forecasts and Analysis
10.3.3 Asia-Pacific Carbonated Beverages Market Forecasts and Analysis - By Product
10.3.4 Asia-Pacific Carbonated Beverages Market Forecasts and Analysis - By Flavor
10.3.5 Asia-Pacific Carbonated Beverages Market Forecasts and Analysis - By Distribution Channel
10.3.6 Asia-Pacific Carbonated Beverages Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Carbonated Beverages Market
10.3.6.1.1 Australia Carbonated Beverages Market by Product
10.3.6.1.2 Australia Carbonated Beverages Market by Flavor
10.3.6.1.3 Australia Carbonated Beverages Market by Distribution Channel
10.3.6.2 China Carbonated Beverages Market
10.3.6.2.1 China Carbonated Beverages Market by Product
10.3.6.2.2 China Carbonated Beverages Market by Flavor
10.3.6.2.3 China Carbonated Beverages Market by Distribution Channel
10.3.6.3 India Carbonated Beverages Market
10.3.6.3.1 India Carbonated Beverages Market by Product
10.3.6.3.2 India Carbonated Beverages Market by Flavor
10.3.6.3.3 India Carbonated Beverages Market by Distribution Channel
10.3.6.4 Japan Carbonated Beverages Market
10.3.6.4.1 Japan Carbonated Beverages Market by Product
10.3.6.4.2 Japan Carbonated Beverages Market by Flavor
10.3.6.4.3 Japan Carbonated Beverages Market by Distribution Channel
10.3.6.5 South Korea Carbonated Beverages Market
10.3.6.5.1 South Korea Carbonated Beverages Market by Product
10.3.6.5.2 South Korea Carbonated Beverages Market by Flavor
10.3.6.5.3 South Korea Carbonated Beverages Market by Distribution Channel
10.3.6.6 Rest of Asia-Pacific Carbonated Beverages Market
10.3.6.6.1 Rest of Asia-Pacific Carbonated Beverages Market by Product
10.3.6.6.2 Rest of Asia-Pacific Carbonated Beverages Market by Flavor
10.3.6.6.3 Rest of Asia-Pacific Carbonated Beverages Market by Distribution Channel
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Carbonated Beverages Market Overview
10.4.2 Middle East and Africa Carbonated Beverages Market Forecasts and Analysis
10.4.3 Middle East and Africa Carbonated Beverages Market Forecasts and Analysis - By Product
10.4.4 Middle East and Africa Carbonated Beverages Market Forecasts and Analysis - By Flavor
10.4.5 Middle East and Africa Carbonated Beverages Market Forecasts and Analysis - By Distribution Channel
10.4.6 Middle East and Africa Carbonated Beverages Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Carbonated Beverages Market
10.4.6.1.1 South Africa Carbonated Beverages Market by Product
10.4.6.1.2 South Africa Carbonated Beverages Market by Flavor
10.4.6.1.3 South Africa Carbonated Beverages Market by Distribution Channel
10.4.6.2 Saudi Arabia Carbonated Beverages Market
10.4.6.2.1 Saudi Arabia Carbonated Beverages Market by Product
10.4.6.2.2 Saudi Arabia Carbonated Beverages Market by Flavor
10.4.6.2.3 Saudi Arabia Carbonated Beverages Market by Distribution Channel
10.4.6.3 U.A.E Carbonated Beverages Market
10.4.6.3.1 U.A.E Carbonated Beverages Market by Product
10.4.6.3.2 U.A.E Carbonated Beverages Market by Flavor
10.4.6.3.3 U.A.E Carbonated Beverages Market by Distribution Channel
10.4.6.4 Rest of Middle East and Africa Carbonated Beverages Market
10.4.6.4.1 Rest of Middle East and Africa Carbonated Beverages Market by Product
10.4.6.4.2 Rest of Middle East and Africa Carbonated Beverages Market by Flavor
10.4.6.4.3 Rest of Middle East and Africa Carbonated Beverages Market by Distribution Channel
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Carbonated Beverages Market Overview
10.5.2 South and Central America Carbonated Beverages Market Forecasts and Analysis
10.5.3 South and Central America Carbonated Beverages Market Forecasts and Analysis - By Product
10.5.4 South and Central America Carbonated Beverages Market Forecasts and Analysis - By Flavor
10.5.5 South and Central America Carbonated Beverages Market Forecasts and Analysis - By Distribution Channel
10.5.6 South and Central America Carbonated Beverages Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Carbonated Beverages Market
10.5.6.1.1 Brazil Carbonated Beverages Market by Product
10.5.6.1.2 Brazil Carbonated Beverages Market by Flavor
10.5.6.1.3 Brazil Carbonated Beverages Market by Distribution Channel
10.5.6.2 Argentina Carbonated Beverages Market
10.5.6.2.1 Argentina Carbonated Beverages Market by Product
10.5.6.2.2 Argentina Carbonated Beverages Market by Flavor
10.5.6.2.3 Argentina Carbonated Beverages Market by Distribution Channel
10.5.6.3 Rest of South and Central America Carbonated Beverages Market
10.5.6.3.1 Rest of South and Central America Carbonated Beverages Market by Product
10.5.6.3.2 Rest of South and Central America Carbonated Beverages Market by Flavor
10.5.6.3.3 Rest of South and Central America Carbonated Beverages Market by Distribution Channel
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. CARBONATED BEVERAGES MARKET, KEY COMPANY PROFILES
12.1. DANONE SA
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. JONES SODA CO.
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. KEURIG DR PEPPER INC.
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. MONSTER ENERGY COMPANY
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. NATIONAL BEVERAGE CORP.
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. PEPSICO
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. REFRESCO GROUP
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. SODASTREAM INTERNATIONAL LTD.
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. SUNTORY BEVERAGE AND FOOD LIMITED
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. THE COCA-COLA COMPANY
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
1. Danone SA
2. Jones Soda Co.
3. Keurig Dr Pepper Inc.
4. Monster Energy Company
5. National Beverage Corp.
6. PepsiCo
7. Refresco Group
8. Sodastream International Ltd.
9. Suntory Beverage and Food Limited
10. The Coca-Cola Company
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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