Cognitive Services Market Size (2021-2031) and Analysis
The Cognitive Services Market is expected to register a CAGR of 39.5% from 2024 to 2031, with a market size expanding from US$ XX million in 2024 to US$ XX Million by 2031.
The report is segmented by Technology (Machine Learning, Natural Language Processing); Service Type (Cloud and Web-Based Application Programming Interface, Data Transformation, Data Integration and Cognitive Automation, Cognitive Risk Intelligence, Consulting and Advisory, Training and Support, Others); Deployment Type (Cloud, On-premises); Application (Marketing Analysis, Safety and Security Management, Supply Chain Management, Predictive Maintenance, Quality Management Investigation and Recommendation, Diagnosis and Treatment System, Others); End-user (BFSI, IT and Telecom, Government and Education, Retail, Manufacturing, Healthcare, Others). The global analysis is further broken-down at regional level and major countries. The report offers the value in USD for the above analysis and segments
Purpose of the ReportThe report Cognitive Services Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Cognitive Services Market Segmentation
Technology- Machine Learning
- Natural Language Processing
- Cloud and Web-Based Application Programming Interface
- Data Transformation
- Data Integration and Cognitive Automation
- Cognitive Risk Intelligence
- Consulting and Advisory
- Training and Support
- Others
- Cloud
- On-premises
- Marketing Analysis
- Safety and Security Management
- Supply Chain Management
- Predictive Maintenance
- Quality Management Investigation and Recommendation
- Diagnosis and Treatment System
- Others
- BFSI
- IT and Telecom
- Government and Education
- Retail
- Manufacturing
- Healthcare
- Others
Strategic Insights
Cognitive Services Market Growth Drivers- Increased Demand for Automation: The growing need for automation in business processes is a significant driver of the cognitive services market. Companies are leveraging cognitive services to optimize operations, improve efficiency, and reduce human error. These services, which include natural language processing, machine learning, and image recognition, allow organizations to automate tasks such as customer support, data analysis, and content moderation. As businesses seek to enhance productivity and streamline workflows, the demand for cognitive services continues to rise, providing substantial growth opportunities in the market.
- Rising Adoption of AI in Enterprises: The widespread adoption of artificial intelligence (AI) across various industries is a key driver of the cognitive services market. Organizations are increasingly integrating AI technologies into their operations to gain insights from data, enhance decision-making, and improve customer experiences. Cognitive services enable businesses to harness the power of AI by providing tools that facilitate data analysis, sentiment detection, and personalized recommendations. This growing reliance on AI technologies is propelling the cognitive services market as companies recognize the value of intelligent solutions in achieving competitive advantage.
- Expansion of Cloud Computing: The expansion of cloud computing technologies is significantly driving the cognitive services market. Cloud platforms offer scalable resources and powerful computing capabilities, making it easier for businesses to access and implement cognitive services without heavy upfront investments. This accessibility allows organizations of all sizes to leverage advanced technologies, such as machine learning and natural language processing, to enhance their operations. As more businesses migrate to the cloud, the demand for cognitive services delivered through cloud platforms is expected to grow, further fueling market expansion.
- Integration of Multimodal AI: A notable trend in the cognitive services market is the integration of multimodal AI, which combines various forms of data—such as text, voice, and images—for enhanced analysis and decision-making. This approach allows organizations to develop more sophisticated applications that can understand and interpret complex information across different formats. As businesses seek to provide richer and more interactive user experiences, the demand for cognitive services that leverage multimodal AI is expected to rise, driving innovation and expanding market opportunities.
- Focus on Ethical AI and Transparency: There is a growing emphasis on ethical AI practices and transparency in the cognitive services market. As organizations deploy AI-driven solutions, concerns about bias, data privacy, and accountability have become increasingly prominent. Companies are prioritizing the development of ethical frameworks to guide AI implementation, ensuring fairness and transparency in their cognitive services. This trend is likely to shape the market, with businesses seeking cognitive solutions that adhere to ethical standards, thereby fostering trust among users and stakeholders while promoting responsible AI usage.
- Personalization in Customer Engagement: One of the most promising opportunities in the cognitive services market is the potential for enhanced personalization in customer engagement. Businesses are increasingly seeking ways to tailor their products and services to meet individual customer needs. Cognitive services, such as recommendation engines and sentiment analysis, enable organizations to analyze customer behavior and preferences, delivering personalized experiences across various touchpoints. By investing in cognitive solutions, companies can improve customer satisfaction and loyalty, creating a competitive advantage in the market.
- Increasing Use of Cognitive Services in Healthcare Applications: The healthcare industry presents significant opportunities for cognitive services, particularly in areas such as diagnostics, patient care, and administrative tasks. Cognitive services can analyze vast amounts of medical data, assist in disease diagnosis, and provide insights for personalized treatment plans. Additionally, they can streamline administrative processes, reducing paperwork and improving operational efficiency. As healthcare providers increasingly adopt technology to enhance patient outcomes and optimize operations, the cognitive services market is poised for growth within this sector.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Cognitive Services Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Cognitive Services Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
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- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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Frequently Asked Questions
Some of the customization options available based on the request are an additional 3-5 company profiles and country-specific analysis of 3-5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation# as our team would review the same and check the feasibility
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request
Integration of multi-channel platforms to play a significant role in the global cognitive services market in the coming years
Growing focus on quality control and inspection and growing technological advancements are the major factors driving the cognitive services market
The Cognitive Services Market is estimated to witness a CAGR of 39.5% from 2023 to 2031
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Cognitive Services Market - By Technology
1.3.2 Cognitive Services Market - By Service Type
1.3.3 Cognitive Services Market - By Deployment Type
1.3.4 Cognitive Services Market - By Application
1.3.5 Cognitive Services Market - By End-user
1.3.6 Cognitive Services Market - By Region
1.3.6.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. COGNITIVE SERVICES MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. COGNITIVE SERVICES MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. COGNITIVE SERVICES MARKET - GLOBAL MARKET ANALYSIS
6.1. COGNITIVE SERVICES - GLOBAL MARKET OVERVIEW
6.2. COGNITIVE SERVICES - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. COGNITIVE SERVICES MARKET - REVENUE AND FORECASTS TO 2028 - TECHNOLOGY
7.1. OVERVIEW
7.2. TECHNOLOGY MARKET FORECASTS AND ANALYSIS
7.3. MACHINE LEARNING
7.3.1. Overview
7.3.2. Machine Learning Market Forecast and Analysis
7.4. NATURAL LANGUAGE PROCESSING
7.4.1. Overview
7.4.2. Natural Language Processing Market Forecast and Analysis
8. COGNITIVE SERVICES MARKET - REVENUE AND FORECASTS TO 2028 - SERVICE TYPE
8.1. OVERVIEW
8.2. SERVICE TYPE MARKET FORECASTS AND ANALYSIS
8.3. CLOUD AND WEB-BASED APPLICATION PROGRAMMING INTERFACE
8.3.1. Overview
8.3.2. Cloud and Web-Based Application Programming Interface Market Forecast and Analysis
8.4. DATA TRANSFORMATION
8.4.1. Overview
8.4.2. Data Transformation Market Forecast and Analysis
8.5. DATA INTEGRATION AND COGNITIVE AUTOMATION
8.5.1. Overview
8.5.2. Data Integration and Cognitive Automation Market Forecast and Analysis
8.6. COGNITIVE RISK INTELLIGENCE
8.6.1. Overview
8.6.2. Cognitive Risk Intelligence Market Forecast and Analysis
8.7. CONSULTING AND ADVISORY
8.7.1. Overview
8.7.2. Consulting and Advisory Market Forecast and Analysis
8.8. TRAINING AND SUPPORT
8.8.1. Overview
8.8.2. Training and Support Market Forecast and Analysis
8.9. OTHERS
8.9.1. Overview
8.9.2. Others Market Forecast and Analysis
9. COGNITIVE SERVICES MARKET - REVENUE AND FORECASTS TO 2028 - DEPLOYMENT TYPE
9.1. OVERVIEW
9.2. DEPLOYMENT TYPE MARKET FORECASTS AND ANALYSIS
9.3. CLOUD
9.3.1. Overview
9.3.2. Cloud Market Forecast and Analysis
9.4. ON-PREMISES
9.4.1. Overview
9.4.2. On-premises Market Forecast and Analysis
10. COGNITIVE SERVICES MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
10.1. OVERVIEW
10.2. APPLICATION MARKET FORECASTS AND ANALYSIS
10.3. MARKETING ANALYSIS
10.3.1. Overview
10.3.2. Marketing Analysis Market Forecast and Analysis
10.4. SAFETY AND SECURITY MANAGEMENT
10.4.1. Overview
10.4.2. Safety and Security Management Market Forecast and Analysis
10.5. SUPPLY CHAIN MANAGEMENT
10.5.1. Overview
10.5.2. Supply Chain Management Market Forecast and Analysis
10.6. PREDICTIVE MAINTENANCE
10.6.1. Overview
10.6.2. Predictive Maintenance Market Forecast and Analysis
10.7. QUALITY MANAGEMENT INVESTIGATION AND RECOMMENDATION
10.7.1. Overview
10.7.2. Quality Management Investigation and Recommendation Market Forecast and Analysis
10.8. DIAGNOSIS AND TREATMENT SYSTEM
10.8.1. Overview
10.8.2. Diagnosis and Treatment System Market Forecast and Analysis
10.9. OTHERS
10.9.1. Overview
10.9.2. Others Market Forecast and Analysis
11. COGNITIVE SERVICES MARKET - REVENUE AND FORECASTS TO 2028 - END-USER
11.1. OVERVIEW
11.2. END-USER MARKET FORECASTS AND ANALYSIS
11.3. BFSI
11.3.1. Overview
11.3.2. BFSI Market Forecast and Analysis
11.4. IT AND TELECOM
11.4.1. Overview
11.4.2. IT and Telecom Market Forecast and Analysis
11.5. GOVERNMENT AND EDUCATION
11.5.1. Overview
11.5.2. Government and Education Market Forecast and Analysis
11.6. RETAIL
11.6.1. Overview
11.6.2. Retail Market Forecast and Analysis
11.7. MANUFACTURING
11.7.1. Overview
11.7.2. Manufacturing Market Forecast and Analysis
11.8. HEALTHCARE
11.8.1. Overview
11.8.2. Healthcare Market Forecast and Analysis
11.9. OTHERS
11.9.1. Overview
11.9.2. Others Market Forecast and Analysis
12. COGNITIVE SERVICES MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
12.1. NORTH AMERICA
12.1.1 North America Cognitive Services Market Overview
12.1.2 North America Cognitive Services Market Forecasts and Analysis
12.1.3 North America Cognitive Services Market Forecasts and Analysis - By Technology
12.1.4 North America Cognitive Services Market Forecasts and Analysis - By Service Type
12.1.5 North America Cognitive Services Market Forecasts and Analysis - By Deployment Type
12.1.6 North America Cognitive Services Market Forecasts and Analysis - By Application
12.1.7 North America Cognitive Services Market Forecasts and Analysis - By End-user
12.1.8 North America Cognitive Services Market Forecasts and Analysis - By Countries
12.1.8.1 United States Cognitive Services Market
12.1.8.1.1 United States Cognitive Services Market by Technology
12.1.8.1.2 United States Cognitive Services Market by Service Type
12.1.8.1.3 United States Cognitive Services Market by Deployment Type
12.1.8.1.4 United States Cognitive Services Market by Application
12.1.8.1.5 United States Cognitive Services Market by End-user
12.1.8.2 Canada Cognitive Services Market
12.1.8.2.1 Canada Cognitive Services Market by Technology
12.1.8.2.2 Canada Cognitive Services Market by Service Type
12.1.8.2.3 Canada Cognitive Services Market by Deployment Type
12.1.8.2.4 Canada Cognitive Services Market by Application
12.1.8.2.5 Canada Cognitive Services Market by End-user
12.1.8.3 Mexico Cognitive Services Market
12.1.8.3.1 Mexico Cognitive Services Market by Technology
12.1.8.3.2 Mexico Cognitive Services Market by Service Type
12.1.8.3.3 Mexico Cognitive Services Market by Deployment Type
12.1.8.3.4 Mexico Cognitive Services Market by Application
12.1.8.3.5 Mexico Cognitive Services Market by End-user
12.2. EUROPE
12.2.1 Europe Cognitive Services Market Overview
12.2.2 Europe Cognitive Services Market Forecasts and Analysis
12.2.3 Europe Cognitive Services Market Forecasts and Analysis - By Technology
12.2.4 Europe Cognitive Services Market Forecasts and Analysis - By Service Type
12.2.5 Europe Cognitive Services Market Forecasts and Analysis - By Deployment Type
12.2.6 Europe Cognitive Services Market Forecasts and Analysis - By Application
12.2.7 Europe Cognitive Services Market Forecasts and Analysis - By End-user
12.2.8 Europe Cognitive Services Market Forecasts and Analysis - By Countries
12.2.8.1 Germany Cognitive Services Market
12.2.8.1.1 Germany Cognitive Services Market by Technology
12.2.8.1.2 Germany Cognitive Services Market by Service Type
12.2.8.1.3 Germany Cognitive Services Market by Deployment Type
12.2.8.1.4 Germany Cognitive Services Market by Application
12.2.8.1.5 Germany Cognitive Services Market by End-user
12.2.8.2 France Cognitive Services Market
12.2.8.2.1 France Cognitive Services Market by Technology
12.2.8.2.2 France Cognitive Services Market by Service Type
12.2.8.2.3 France Cognitive Services Market by Deployment Type
12.2.8.2.4 France Cognitive Services Market by Application
12.2.8.2.5 France Cognitive Services Market by End-user
12.2.8.3 Italy Cognitive Services Market
12.2.8.3.1 Italy Cognitive Services Market by Technology
12.2.8.3.2 Italy Cognitive Services Market by Service Type
12.2.8.3.3 Italy Cognitive Services Market by Deployment Type
12.2.8.3.4 Italy Cognitive Services Market by Application
12.2.8.3.5 Italy Cognitive Services Market by End-user
12.2.8.4 United Kingdom Cognitive Services Market
12.2.8.4.1 United Kingdom Cognitive Services Market by Technology
12.2.8.4.2 United Kingdom Cognitive Services Market by Service Type
12.2.8.4.3 United Kingdom Cognitive Services Market by Deployment Type
12.2.8.4.4 United Kingdom Cognitive Services Market by Application
12.2.8.4.5 United Kingdom Cognitive Services Market by End-user
12.2.8.5 Russia Cognitive Services Market
12.2.8.5.1 Russia Cognitive Services Market by Technology
12.2.8.5.2 Russia Cognitive Services Market by Service Type
12.2.8.5.3 Russia Cognitive Services Market by Deployment Type
12.2.8.5.4 Russia Cognitive Services Market by Application
12.2.8.5.5 Russia Cognitive Services Market by End-user
12.2.8.6 Rest of Europe Cognitive Services Market
12.2.8.6.1 Rest of Europe Cognitive Services Market by Technology
12.2.8.6.2 Rest of Europe Cognitive Services Market by Service Type
12.2.8.6.3 Rest of Europe Cognitive Services Market by Deployment Type
12.2.8.6.4 Rest of Europe Cognitive Services Market by Application
12.2.8.6.5 Rest of Europe Cognitive Services Market by End-user
12.3. ASIA-PACIFIC
12.3.1 Asia-Pacific Cognitive Services Market Overview
12.3.2 Asia-Pacific Cognitive Services Market Forecasts and Analysis
12.3.3 Asia-Pacific Cognitive Services Market Forecasts and Analysis - By Technology
12.3.4 Asia-Pacific Cognitive Services Market Forecasts and Analysis - By Service Type
12.3.5 Asia-Pacific Cognitive Services Market Forecasts and Analysis - By Deployment Type
12.3.6 Asia-Pacific Cognitive Services Market Forecasts and Analysis - By Application
12.3.7 Asia-Pacific Cognitive Services Market Forecasts and Analysis - By End-user
12.3.8 Asia-Pacific Cognitive Services Market Forecasts and Analysis - By Countries
12.3.8.1 Australia Cognitive Services Market
12.3.8.1.1 Australia Cognitive Services Market by Technology
12.3.8.1.2 Australia Cognitive Services Market by Service Type
12.3.8.1.3 Australia Cognitive Services Market by Deployment Type
12.3.8.1.4 Australia Cognitive Services Market by Application
12.3.8.1.5 Australia Cognitive Services Market by End-user
12.3.8.2 China Cognitive Services Market
12.3.8.2.1 China Cognitive Services Market by Technology
12.3.8.2.2 China Cognitive Services Market by Service Type
12.3.8.2.3 China Cognitive Services Market by Deployment Type
12.3.8.2.4 China Cognitive Services Market by Application
12.3.8.2.5 China Cognitive Services Market by End-user
12.3.8.3 India Cognitive Services Market
12.3.8.3.1 India Cognitive Services Market by Technology
12.3.8.3.2 India Cognitive Services Market by Service Type
12.3.8.3.3 India Cognitive Services Market by Deployment Type
12.3.8.3.4 India Cognitive Services Market by Application
12.3.8.3.5 India Cognitive Services Market by End-user
12.3.8.4 Japan Cognitive Services Market
12.3.8.4.1 Japan Cognitive Services Market by Technology
12.3.8.4.2 Japan Cognitive Services Market by Service Type
12.3.8.4.3 Japan Cognitive Services Market by Deployment Type
12.3.8.4.4 Japan Cognitive Services Market by Application
12.3.8.4.5 Japan Cognitive Services Market by End-user
12.3.8.5 South Korea Cognitive Services Market
12.3.8.5.1 South Korea Cognitive Services Market by Technology
12.3.8.5.2 South Korea Cognitive Services Market by Service Type
12.3.8.5.3 South Korea Cognitive Services Market by Deployment Type
12.3.8.5.4 South Korea Cognitive Services Market by Application
12.3.8.5.5 South Korea Cognitive Services Market by End-user
12.3.8.6 Rest of Asia-Pacific Cognitive Services Market
12.3.8.6.1 Rest of Asia-Pacific Cognitive Services Market by Technology
12.3.8.6.2 Rest of Asia-Pacific Cognitive Services Market by Service Type
12.3.8.6.3 Rest of Asia-Pacific Cognitive Services Market by Deployment Type
12.3.8.6.4 Rest of Asia-Pacific Cognitive Services Market by Application
12.3.8.6.5 Rest of Asia-Pacific Cognitive Services Market by End-user
12.4. MIDDLE EAST AND AFRICA
12.4.1 Middle East and Africa Cognitive Services Market Overview
12.4.2 Middle East and Africa Cognitive Services Market Forecasts and Analysis
12.4.3 Middle East and Africa Cognitive Services Market Forecasts and Analysis - By Technology
12.4.4 Middle East and Africa Cognitive Services Market Forecasts and Analysis - By Service Type
12.4.5 Middle East and Africa Cognitive Services Market Forecasts and Analysis - By Deployment Type
12.4.6 Middle East and Africa Cognitive Services Market Forecasts and Analysis - By Application
12.4.7 Middle East and Africa Cognitive Services Market Forecasts and Analysis - By End-user
12.4.8 Middle East and Africa Cognitive Services Market Forecasts and Analysis - By Countries
12.4.8.1 South Africa Cognitive Services Market
12.4.8.1.1 South Africa Cognitive Services Market by Technology
12.4.8.1.2 South Africa Cognitive Services Market by Service Type
12.4.8.1.3 South Africa Cognitive Services Market by Deployment Type
12.4.8.1.4 South Africa Cognitive Services Market by Application
12.4.8.1.5 South Africa Cognitive Services Market by End-user
12.4.8.2 Saudi Arabia Cognitive Services Market
12.4.8.2.1 Saudi Arabia Cognitive Services Market by Technology
12.4.8.2.2 Saudi Arabia Cognitive Services Market by Service Type
12.4.8.2.3 Saudi Arabia Cognitive Services Market by Deployment Type
12.4.8.2.4 Saudi Arabia Cognitive Services Market by Application
12.4.8.2.5 Saudi Arabia Cognitive Services Market by End-user
12.4.8.3 U.A.E Cognitive Services Market
12.4.8.3.1 U.A.E Cognitive Services Market by Technology
12.4.8.3.2 U.A.E Cognitive Services Market by Service Type
12.4.8.3.3 U.A.E Cognitive Services Market by Deployment Type
12.4.8.3.4 U.A.E Cognitive Services Market by Application
12.4.8.3.5 U.A.E Cognitive Services Market by End-user
12.4.8.4 Rest of Middle East and Africa Cognitive Services Market
12.4.8.4.1 Rest of Middle East and Africa Cognitive Services Market by Technology
12.4.8.4.2 Rest of Middle East and Africa Cognitive Services Market by Service Type
12.4.8.4.3 Rest of Middle East and Africa Cognitive Services Market by Deployment Type
12.4.8.4.4 Rest of Middle East and Africa Cognitive Services Market by Application
12.4.8.4.5 Rest of Middle East and Africa Cognitive Services Market by End-user
12.5. SOUTH AND CENTRAL AMERICA
12.5.1 South and Central America Cognitive Services Market Overview
12.5.2 South and Central America Cognitive Services Market Forecasts and Analysis
12.5.3 South and Central America Cognitive Services Market Forecasts and Analysis - By Technology
12.5.4 South and Central America Cognitive Services Market Forecasts and Analysis - By Service Type
12.5.5 South and Central America Cognitive Services Market Forecasts and Analysis - By Deployment Type
12.5.6 South and Central America Cognitive Services Market Forecasts and Analysis - By Application
12.5.7 South and Central America Cognitive Services Market Forecasts and Analysis - By End-user
12.5.8 South and Central America Cognitive Services Market Forecasts and Analysis - By Countries
12.5.8.1 Brazil Cognitive Services Market
12.5.8.1.1 Brazil Cognitive Services Market by Technology
12.5.8.1.2 Brazil Cognitive Services Market by Service Type
12.5.8.1.3 Brazil Cognitive Services Market by Deployment Type
12.5.8.1.4 Brazil Cognitive Services Market by Application
12.5.8.1.5 Brazil Cognitive Services Market by End-user
12.5.8.2 Argentina Cognitive Services Market
12.5.8.2.1 Argentina Cognitive Services Market by Technology
12.5.8.2.2 Argentina Cognitive Services Market by Service Type
12.5.8.2.3 Argentina Cognitive Services Market by Deployment Type
12.5.8.2.4 Argentina Cognitive Services Market by Application
12.5.8.2.5 Argentina Cognitive Services Market by End-user
12.5.8.3 Rest of South and Central America Cognitive Services Market
12.5.8.3.1 Rest of South and Central America Cognitive Services Market by Technology
12.5.8.3.2 Rest of South and Central America Cognitive Services Market by Service Type
12.5.8.3.3 Rest of South and Central America Cognitive Services Market by Deployment Type
12.5.8.3.4 Rest of South and Central America Cognitive Services Market by Application
12.5.8.3.5 Rest of South and Central America Cognitive Services Market by End-user
13. INDUSTRY LANDSCAPE
13.1. MERGERS AND ACQUISITIONS
13.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
13.3. NEW PRODUCT LAUNCHES
13.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
14. COGNITIVE SERVICES MARKET, KEY COMPANY PROFILES
14.1. AMAZON WEB SERVICES, INC.
14.1.1. Key Facts
14.1.2. Business Description
14.1.3. Products and Services
14.1.4. Financial Overview
14.1.5. SWOT Analysis
14.1.6. Key Developments
14.2. ATTIVIO
14.2.1. Key Facts
14.2.2. Business Description
14.2.3. Products and Services
14.2.4. Financial Overview
14.2.5. SWOT Analysis
14.2.6. Key Developments
14.3. BMC SOFTWARE, INC.
14.3.1. Key Facts
14.3.2. Business Description
14.3.3. Products and Services
14.3.4. Financial Overview
14.3.5. SWOT Analysis
14.3.6. Key Developments
14.4. IBM CORPORATION
14.4.1. Key Facts
14.4.2. Business Description
14.4.3. Products and Services
14.4.4. Financial Overview
14.4.5. SWOT Analysis
14.4.6. Key Developments
14.5. MICROSOFT CORPORATION
14.5.1. Key Facts
14.5.2. Business Description
14.5.3. Products and Services
14.5.4. Financial Overview
14.5.5. SWOT Analysis
14.5.6. Key Developments
14.6. NOKIA CORPORATION
14.6.1. Key Facts
14.6.2. Business Description
14.6.3. Products and Services
14.6.4. Financial Overview
14.6.5. SWOT Analysis
14.6.6. Key Developments
14.7. NUANCE COMMUNICATIONS, INC.
14.7.1. Key Facts
14.7.2. Business Description
14.7.3. Products and Services
14.7.4. Financial Overview
14.7.5. SWOT Analysis
14.7.6. Key Developments
14.8. PROGRESS SOFTWARE CORPORATION
14.8.1. Key Facts
14.8.2. Business Description
14.8.3. Products and Services
14.8.4. Financial Overview
14.8.5. SWOT Analysis
14.8.6. Key Developments
14.9. SOFTWEB SOLUTIONS INC. (AVNET, INC.)
14.9.1. Key Facts
14.9.2. Business Description
14.9.3. Products and Services
14.9.4. Financial Overview
14.9.5. SWOT Analysis
14.9.6. Key Developments
14.10. TALLAN, INC.
14.10.1. Key Facts
14.10.2. Business Description
14.10.3. Products and Services
14.10.4. Financial Overview
14.10.5. SWOT Analysis
14.10.6. Key Developments
15. APPENDIX
15.1. ABOUT THE INSIGHT PARTNERS
15.2. GLOSSARY OF TERMS
1. Amazon Web Services, Inc.
2. Attivio
3. BMC Software, Inc.
4. IBM Corporation
5. Microsoft Corporation
6. Nokia Corporation
7. Nuance Communications, Inc.
8. Progress Software Corporation
9. Softweb Solutions Inc. (Avnet, Inc.)
10. Tallan, Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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