Communications Platform-as-a-Service (CPaaS) Market Dynamics 2021-2031
MARKET INTRODUCTION
The mounting adoption of cloud delivery of the unified communications, which are robustly being offered by companies such as IBM Corporation and Mitel Networks Corporation, and helps the organizations to manage their communication networks is creating profitable opportunities for the communications platform-as-a-service (CPaaS) market in the forecast period.
MARKET DYNAMICS
The rapidly changing customer purchasing trends has witnessed a dynamic shift in the retail industry, which is driving the communications platform-as-a-service (CPaaS) market. The high deployment cost of communications platform-as-a-service (CPaaS) software may restrain the growth of the communications platform-as-a-service (CPaaS) market. Furthermore, growing adoption of cloud-based technology is anticipated to create market opportunities for the communications platform-as-a-service (CPaaS) market during the forecast period.
MARKET SCOPE
The "Global Communications Platform-as-a-Service (CPaaS) Market Analysis to 2031" is a specialized and in-depth study of the Communications Platform-as-a-Service (CPaaS) market with a special focus on the global market trend analysis. The report aims to provide an overview of Communications Platform-as-a-Service (CPaaS) market with detailed market segmentation by type, enterprise size, industry vertical, and geography. The global Communications Platform-as-a-Service (CPaaS) market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading Communications Platform-as-a-Service (CPaaS) market players and offers key trends and opportunities in the Communications Platform-as-a-Service (CPaaS) market.
MARKET SEGMENTATION
The global Communications Platform-as-a-Service (CPaaS) market is segmented on the basis of type, enterprise size, and industry vertical. On the basis of type the market is segmented into customized services and standardized service. Based on enterprise size the market is segmented into SMEs and large enterprise. Similarly, on the basis of industry vertical the market is segmented into IT and Telecom, BFSI, retail and e-commerce, healthcare, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global Communications Platform-as-a-Service (CPaaS) market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The Communications Platform-as-a-Service (CPaaS) market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting Communications Platform-as-a-Service (CPaaS) market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the Communications Platform-as-a-Service (CPaaS) market in these regions.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global Communications Platform-as-a-Service (CPaaS) market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The Communications Platform-as-a-Service (CPaaS) market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting Communications Platform-as-a-Service (CPaaS) market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the Communications Platform-as-a-Service (CPaaS) market in these regions.
MARKET PLAYERS
The reports cover key developments in the Communications Platform-as-a-Service (CPaaS) market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from Communications Platform-as-a-Service (CPaaS) market are anticipated to lucrative growth opportunities in the future with the rising demand for Communications Platform-as-a-Service (CPaaS) market. Below mentioned is the list of few companies engaged in the Communications Platform-as-a-Service (CPaaS) market.
The report also includes the profiles of key Communications Platform-as-a-Service (CPaaS) market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.
- 8x8 Inc.
- Avaya Inc.
- IntelePeer Cloud Communications
- MessageBird B.V.
- Plivo Inc.
- Sinch
- Twilio Inc.
- Vonage Holdings Corp.
- Voximplant (Zingaya, Inc.)
- Wazo Communication Inc.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Communications Platform-as-a-Service (CPaaS) Market - By Type
1.3.2 Communications Platform-as-a-Service (CPaaS) Market - By Enterprise Size
1.3.3 Communications Platform-as-a-Service (CPaaS) Market - By Industry Vertical
1.3.4 Communications Platform-as-a-Service (CPaaS) Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) MARKET - GLOBAL MARKET ANALYSIS
6.1. COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) - GLOBAL MARKET OVERVIEW
6.2. COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) MARKET - REVENUE AND FORECASTS TO 2028 - TYPE
7.1. OVERVIEW
7.2. TYPE MARKET FORECASTS AND ANALYSIS
7.3. CUSTOMIZED SERVICE
7.3.1. Overview
7.3.2. Customized Service Market Forecast and Analysis
7.4. STANDARDIZED SERVICE
7.4.1. Overview
7.4.2. Standardized Service Market Forecast and Analysis
8. COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) MARKET - REVENUE AND FORECASTS TO 2028 - ENTERPRISE SIZE
8.1. OVERVIEW
8.2. ENTERPRISE SIZE MARKET FORECASTS AND ANALYSIS
8.3. SMES
8.3.1. Overview
8.3.2. SMEs Market Forecast and Analysis
8.4. LARGE ENTERPRISE
8.4.1. Overview
8.4.2. Large Enterprise Market Forecast and Analysis
9. COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) MARKET - REVENUE AND FORECASTS TO 2028 - INDUSTRY VERTICAL
9.1. OVERVIEW
9.2. INDUSTRY VERTICAL MARKET FORECASTS AND ANALYSIS
9.3. IT AND TELECOM
9.3.1. Overview
9.3.2. IT and Telecom Market Forecast and Analysis
9.4. BFSI
9.4.1. Overview
9.4.2. BFSI Market Forecast and Analysis
9.5. RETAIL AND E-COMMERCE
9.5.1. Overview
9.5.2. Retail and E-commerce Market Forecast and Analysis
9.6. HEALTHCARE
9.6.1. Overview
9.6.2. Healthcare Market Forecast and Analysis
9.7. OTHER
9.7.1. Overview
9.7.2. Other Market Forecast and Analysis
10. COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Communications Platform-as-a-Service (CPaaS) Market Overview
10.1.2 North America Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis
10.1.3 North America Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Type
10.1.4 North America Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Enterprise Size
10.1.5 North America Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Industry Vertical
10.1.6 North America Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Countries
10.1.6.1 United States Communications Platform-as-a-Service (CPaaS) Market
10.1.6.1.1 United States Communications Platform-as-a-Service (CPaaS) Market by Type
10.1.6.1.2 United States Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.1.6.1.3 United States Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.1.6.2 Canada Communications Platform-as-a-Service (CPaaS) Market
10.1.6.2.1 Canada Communications Platform-as-a-Service (CPaaS) Market by Type
10.1.6.2.2 Canada Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.1.6.2.3 Canada Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.1.6.3 Mexico Communications Platform-as-a-Service (CPaaS) Market
10.1.6.3.1 Mexico Communications Platform-as-a-Service (CPaaS) Market by Type
10.1.6.3.2 Mexico Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.1.6.3.3 Mexico Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.2. EUROPE
10.2.1 Europe Communications Platform-as-a-Service (CPaaS) Market Overview
10.2.2 Europe Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis
10.2.3 Europe Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Type
10.2.4 Europe Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Enterprise Size
10.2.5 Europe Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Industry Vertical
10.2.6 Europe Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Communications Platform-as-a-Service (CPaaS) Market
10.2.6.1.1 Germany Communications Platform-as-a-Service (CPaaS) Market by Type
10.2.6.1.2 Germany Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.2.6.1.3 Germany Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.2.6.2 France Communications Platform-as-a-Service (CPaaS) Market
10.2.6.2.1 France Communications Platform-as-a-Service (CPaaS) Market by Type
10.2.6.2.2 France Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.2.6.2.3 France Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.2.6.3 Italy Communications Platform-as-a-Service (CPaaS) Market
10.2.6.3.1 Italy Communications Platform-as-a-Service (CPaaS) Market by Type
10.2.6.3.2 Italy Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.2.6.3.3 Italy Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.2.6.4 United Kingdom Communications Platform-as-a-Service (CPaaS) Market
10.2.6.4.1 United Kingdom Communications Platform-as-a-Service (CPaaS) Market by Type
10.2.6.4.2 United Kingdom Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.2.6.4.3 United Kingdom Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.2.6.5 Russia Communications Platform-as-a-Service (CPaaS) Market
10.2.6.5.1 Russia Communications Platform-as-a-Service (CPaaS) Market by Type
10.2.6.5.2 Russia Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.2.6.5.3 Russia Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.2.6.6 Rest of Europe Communications Platform-as-a-Service (CPaaS) Market
10.2.6.6.1 Rest of Europe Communications Platform-as-a-Service (CPaaS) Market by Type
10.2.6.6.2 Rest of Europe Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.2.6.6.3 Rest of Europe Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Communications Platform-as-a-Service (CPaaS) Market Overview
10.3.2 Asia-Pacific Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis
10.3.3 Asia-Pacific Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Type
10.3.4 Asia-Pacific Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Enterprise Size
10.3.5 Asia-Pacific Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Industry Vertical
10.3.6 Asia-Pacific Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Communications Platform-as-a-Service (CPaaS) Market
10.3.6.1.1 Australia Communications Platform-as-a-Service (CPaaS) Market by Type
10.3.6.1.2 Australia Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.3.6.1.3 Australia Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.3.6.2 China Communications Platform-as-a-Service (CPaaS) Market
10.3.6.2.1 China Communications Platform-as-a-Service (CPaaS) Market by Type
10.3.6.2.2 China Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.3.6.2.3 China Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.3.6.3 India Communications Platform-as-a-Service (CPaaS) Market
10.3.6.3.1 India Communications Platform-as-a-Service (CPaaS) Market by Type
10.3.6.3.2 India Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.3.6.3.3 India Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.3.6.4 Japan Communications Platform-as-a-Service (CPaaS) Market
10.3.6.4.1 Japan Communications Platform-as-a-Service (CPaaS) Market by Type
10.3.6.4.2 Japan Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.3.6.4.3 Japan Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.3.6.5 South Korea Communications Platform-as-a-Service (CPaaS) Market
10.3.6.5.1 South Korea Communications Platform-as-a-Service (CPaaS) Market by Type
10.3.6.5.2 South Korea Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.3.6.5.3 South Korea Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.3.6.6 Rest of Asia-Pacific Communications Platform-as-a-Service (CPaaS) Market
10.3.6.6.1 Rest of Asia-Pacific Communications Platform-as-a-Service (CPaaS) Market by Type
10.3.6.6.2 Rest of Asia-Pacific Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.3.6.6.3 Rest of Asia-Pacific Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Communications Platform-as-a-Service (CPaaS) Market Overview
10.4.2 Middle East and Africa Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis
10.4.3 Middle East and Africa Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Type
10.4.4 Middle East and Africa Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Enterprise Size
10.4.5 Middle East and Africa Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Industry Vertical
10.4.6 Middle East and Africa Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Communications Platform-as-a-Service (CPaaS) Market
10.4.6.1.1 South Africa Communications Platform-as-a-Service (CPaaS) Market by Type
10.4.6.1.2 South Africa Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.4.6.1.3 South Africa Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.4.6.2 Saudi Arabia Communications Platform-as-a-Service (CPaaS) Market
10.4.6.2.1 Saudi Arabia Communications Platform-as-a-Service (CPaaS) Market by Type
10.4.6.2.2 Saudi Arabia Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.4.6.2.3 Saudi Arabia Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.4.6.3 U.A.E Communications Platform-as-a-Service (CPaaS) Market
10.4.6.3.1 U.A.E Communications Platform-as-a-Service (CPaaS) Market by Type
10.4.6.3.2 U.A.E Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.4.6.3.3 U.A.E Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.4.6.4 Rest of Middle East and Africa Communications Platform-as-a-Service (CPaaS) Market
10.4.6.4.1 Rest of Middle East and Africa Communications Platform-as-a-Service (CPaaS) Market by Type
10.4.6.4.2 Rest of Middle East and Africa Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.4.6.4.3 Rest of Middle East and Africa Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Communications Platform-as-a-Service (CPaaS) Market Overview
10.5.2 South and Central America Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis
10.5.3 South and Central America Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Type
10.5.4 South and Central America Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Enterprise Size
10.5.5 South and Central America Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Industry Vertical
10.5.6 South and Central America Communications Platform-as-a-Service (CPaaS) Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Communications Platform-as-a-Service (CPaaS) Market
10.5.6.1.1 Brazil Communications Platform-as-a-Service (CPaaS) Market by Type
10.5.6.1.2 Brazil Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.5.6.1.3 Brazil Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.5.6.2 Argentina Communications Platform-as-a-Service (CPaaS) Market
10.5.6.2.1 Argentina Communications Platform-as-a-Service (CPaaS) Market by Type
10.5.6.2.2 Argentina Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.5.6.2.3 Argentina Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
10.5.6.3 Rest of South and Central America Communications Platform-as-a-Service (CPaaS) Market
10.5.6.3.1 Rest of South and Central America Communications Platform-as-a-Service (CPaaS) Market by Type
10.5.6.3.2 Rest of South and Central America Communications Platform-as-a-Service (CPaaS) Market by Enterprise Size
10.5.6.3.3 Rest of South and Central America Communications Platform-as-a-Service (CPaaS) Market by Industry Vertical
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) MARKET, KEY COMPANY PROFILES
12.1. 8X8 INC.
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. AVAYA INC.
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. INTELEPEER CLOUD COMMUNICATIONS
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. MESSAGEBIRD B.V.
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. PLIVO INC.
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. SINCH
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. TWILIO INC.
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. VONAGE HOLDINGS CORP.
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. VOXIMPLANT (ZINGAYA, INC.)
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. WAZO COMMUNICATION INC
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
The List of Companies
1. 8x8 Inc.
2. Avaya Inc.
3. IntelePeer Cloud Communications
4. MessageBird B.V.
5. Plivo Inc.
6. Sinch
7. Twilio Inc.
8. Vonage Holdings Corp.
9. Voximplant (Zingaya, Inc.)
10. Wazo Communication Inc
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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