Corporate M-Learning Market Key Findings by 2031
Corporate M-learning (mobile learning) refers to the installation of technologies and applications on a mobile device to facilitate training, learning, or sharing of information in the organizations. Rapid technological advancement and a wide range of adoption of BYOD among corporate employees are gaining demand for the corporate M-learning market. Moreover, the availability of improved learning delivery systems and the growing popularity of massive open online courses (MOOCs) are also triggering the corporate M-learning market.
MARKET DYNAMICS
The growing need to offer training and learning sessions without conventional physical constraints, and increased adoption of game-based learning among corporate employees, which allows interactive and beneficial training sessions. Further, an increasing necessity for highly advanced and digital learning, growing adoption of effective training methods, rise in need to minimize skills gap, and development of various applications and platforms for M-learning is expected to provide lucrative growth opportunities for the corporate M-learning market.
MARKET SCOPE
The Global Corporate M-Learning Market Analysis to 2031 is a specialized and in-depth study of the Corporate M-learning industry with a special focus on the global market trend analysis. The report aims to provide an overview corporate M-learning market with detailed market segmentation as solution, type, enterprise size, end-user, and geography. The global corporate M-learning market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading corporate M-learning market players and offers key trends and opportunities in the corporate M-learning market.
MARKET SEGMENTATION
The global corporate M-learning market is segmented on the basis of solution, type, enterprise size, end-user. On the basis of solution the market is segmented as E-books, portable LMS, interactive assessment, mobile content authoring, M-enablement, others. On the basis of type the market is segmented as technical corporate M-learning, non-technical corporate M-learning. On the basis of enterprise size the market is segmented as small and medium-size enterprises, large enterprises. On the basis of end-user the market is segmented as BFSI, IT and telecom, healthcare, government, others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global Corporate M-learning market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The corporate M-learning market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting corporate M-learning market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the corporate M-learning market in these regions.
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- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global Corporate M-learning market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The corporate M-learning market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting corporate M-learning market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the corporate M-learning market in these regions.
MARKET PLAYERS
The reports cover key developments in the corporate M-learning market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from corporate M-learning market are anticipated to lucrative growth opportunities in the future with the rising demand for corporate M-learning in the global market. Below mentioned is the list of few companies engaged in the corporate M-learning market.
The report also includes the profiles of key corporate M-learning companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.
- Adobe Inc.
- Allen Communication Learning Services (AllenComm)
- Allen Interactions Inc.
- Aptara, Inc.
- Citrix Systems, Inc.
- dominKnow Inc.
- Infor
- Learning Technologies Group plc
- Saba Software, Inc.
- SumTotal Systems, LLC
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1.INTRODUCTION
1.1.SCOPE OF THE STUDY
1.2.THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3.MARKET SEGMENTATION
1.3.1Corporate M-Learning Market - By Solution
1.3.2Corporate M-Learning Market - By Type
1.3.3Corporate M-Learning Market - By Enterprise Size
1.3.4Corporate M-Learning Market - By End-user
1.3.5Corporate M-Learning Market - By Region
1.3.5.1By Country
2.KEY TAKEAWAYS
3.RESEARCH METHODOLOGY
4.CORPORATE M-LEARNING MARKET LANDSCAPE
4.1.OVERVIEW
4.2.PEST ANALYSIS
4.2.1North America - Pest Analysis
4.2.2Europe - Pest Analysis
4.2.3Asia-Pacific - Pest Analysis
4.2.4Middle East and Africa - Pest Analysis
4.2.5South and Central America - Pest Analysis
4.3.ECOSYSTEM ANALYSIS
4.4.EXPERT OPINIONS
5.CORPORATE M-LEARNING MARKET - KEY MARKET DYNAMICS
5.1.KEY MARKET DRIVERS
5.2.KEY MARKET RESTRAINTS
5.3.KEY MARKET OPPORTUNITIES
5.4.FUTURE TRENDS
5.5.IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6.CORPORATE M-LEARNING MARKET - GLOBAL MARKET ANALYSIS
6.1.CORPORATE M-LEARNING - GLOBAL MARKET OVERVIEW
6.2.CORPORATE M-LEARNING - GLOBAL MARKET AND FORECAST TO 2028
6.3.MARKET POSITIONING/MARKET SHARE
7.CORPORATE M-LEARNING MARKET - REVENUE AND FORECASTS TO 2028 " SOLUTION
7.1.OVERVIEW
7.2.SOLUTION MARKET FORECASTS AND ANALYSIS
7.3.E-BOOKS
7.3.1.Overview
7.3.2.E-books Market Forecast and Analysis
7.4.PORTABLE LMS
7.4.1.Overview
7.4.2.Portable LMS Market Forecast and Analysis
7.5.INTERACTIVE ASSESSMENT
7.5.1.Overview
7.5.2.Interactive Assessment Market Forecast and Analysis
7.6.MOBILE CONTENT AUTHORING
7.6.1.Overview
7.6.2.Mobile Content Authoring Market Forecast and Analysis
7.7.M-ENABLEMENT
7.7.1.Overview
7.7.2.M-Enablement Market Forecast and Analysis
7.8.OTHERS
7.8.1.Overview
7.8.2.Others Market Forecast and Analysis
8.CORPORATE M-LEARNING MARKET - REVENUE AND FORECASTS TO 2028 " TYPE
8.1.OVERVIEW
8.2.TYPE MARKET FORECASTS AND ANALYSIS
8.3.TECHNICAL CORPORATE M-LEARNING
8.3.1.Overview
8.3.2.Technical Corporate M-Learning Market Forecast and Analysis
8.4.NON-TECHNICAL CORPORATE M-LEARNING
8.4.1.Overview
8.4.2.Non-Technical Corporate M-Learning Market Forecast and Analysis
9.CORPORATE M-LEARNING MARKET - REVENUE AND FORECASTS TO 2028 " ENTERPRISE SIZE
9.1.OVERVIEW
9.2.ENTERPRISE SIZE MARKET FORECASTS AND ANALYSIS
9.3.SMALL AND MEDIUM-SIZE ENTERPRISES
9.3.1.Overview
9.3.2.Small and Medium-Size Enterprises Market Forecast and Analysis
9.4.LARGE ENTERPRISES
9.4.1.Overview
9.4.2.Large Enterprises Market Forecast and Analysis
10.CORPORATE M-LEARNING MARKET - REVENUE AND FORECASTS TO 2028 " END-USER
10.1.OVERVIEW
10.2.END-USER MARKET FORECASTS AND ANALYSIS
10.3.BFSI
10.3.1.Overview
10.3.2.BFSI Market Forecast and Analysis
10.4.IT AND TELECOM
10.4.1.Overview
10.4.2.IT and Telecom Market Forecast and Analysis
10.5.HEALTHCARE
10.5.1.Overview
10.5.2.Healthcare Market Forecast and Analysis
10.6.GOVERNMENT
10.6.1.Overview
10.6.2.Government Market Forecast and Analysis
10.7.OTHERS
10.7.1.Overview
10.7.2.Others Market Forecast and Analysis
11.CORPORATE M-LEARNING MARKET REVENUE AND FORECASTS TO 2028 " GEOGRAPHICAL ANALYSIS
11.1.NORTH AMERICA
11.1.1North America Corporate M-Learning Market Overview
11.1.2North America Corporate M-Learning Market Forecasts and Analysis
11.1.3North America Corporate M-Learning Market Forecasts and Analysis - By Solution
11.1.4North America Corporate M-Learning Market Forecasts and Analysis - By Type
11.1.5North America Corporate M-Learning Market Forecasts and Analysis - By Enterprise Size
11.1.6North America Corporate M-Learning Market Forecasts and Analysis - By End-user
11.1.7North America Corporate M-Learning Market Forecasts and Analysis - By Countries
11.1.7.1United States Corporate M-Learning Market
11.1.7.1.1United States Corporate M-Learning Market by Solution
11.1.7.1.2United States Corporate M-Learning Market by Type
11.1.7.1.3United States Corporate M-Learning Market by Enterprise Size
11.1.7.1.4United States Corporate M-Learning Market by End-user
11.1.7.2Canada Corporate M-Learning Market
11.1.7.2.1Canada Corporate M-Learning Market by Solution
11.1.7.2.2Canada Corporate M-Learning Market by Type
11.1.7.2.3Canada Corporate M-Learning Market by Enterprise Size
11.1.7.2.4Canada Corporate M-Learning Market by End-user
11.1.7.3Mexico Corporate M-Learning Market
11.1.7.3.1Mexico Corporate M-Learning Market by Solution
11.1.7.3.2Mexico Corporate M-Learning Market by Type
11.1.7.3.3Mexico Corporate M-Learning Market by Enterprise Size
11.1.7.3.4Mexico Corporate M-Learning Market by End-user
11.2.EUROPE
11.2.1Europe Corporate M-Learning Market Overview
11.2.2Europe Corporate M-Learning Market Forecasts and Analysis
11.2.3Europe Corporate M-Learning Market Forecasts and Analysis - By Solution
11.2.4Europe Corporate M-Learning Market Forecasts and Analysis - By Type
11.2.5Europe Corporate M-Learning Market Forecasts and Analysis - By Enterprise Size
11.2.6Europe Corporate M-Learning Market Forecasts and Analysis - By End-user
11.2.7Europe Corporate M-Learning Market Forecasts and Analysis - By Countries
11.2.7.1Germany Corporate M-Learning Market
11.2.7.1.1Germany Corporate M-Learning Market by Solution
11.2.7.1.2Germany Corporate M-Learning Market by Type
11.2.7.1.3Germany Corporate M-Learning Market by Enterprise Size
11.2.7.1.4Germany Corporate M-Learning Market by End-user
11.2.7.2France Corporate M-Learning Market
11.2.7.2.1France Corporate M-Learning Market by Solution
11.2.7.2.2France Corporate M-Learning Market by Type
11.2.7.2.3France Corporate M-Learning Market by Enterprise Size
11.2.7.2.4France Corporate M-Learning Market by End-user
11.2.7.3Italy Corporate M-Learning Market
11.2.7.3.1Italy Corporate M-Learning Market by Solution
11.2.7.3.2Italy Corporate M-Learning Market by Type
11.2.7.3.3Italy Corporate M-Learning Market by Enterprise Size
11.2.7.3.4Italy Corporate M-Learning Market by End-user
11.2.7.4United Kingdom Corporate M-Learning Market
11.2.7.4.1United Kingdom Corporate M-Learning Market by Solution
11.2.7.4.2United Kingdom Corporate M-Learning Market by Type
11.2.7.4.3United Kingdom Corporate M-Learning Market by Enterprise Size
11.2.7.4.4United Kingdom Corporate M-Learning Market by End-user
11.2.7.5Russia Corporate M-Learning Market
11.2.7.5.1Russia Corporate M-Learning Market by Solution
11.2.7.5.2Russia Corporate M-Learning Market by Type
11.2.7.5.3Russia Corporate M-Learning Market by Enterprise Size
11.2.7.5.4Russia Corporate M-Learning Market by End-user
11.2.7.6Rest of Europe Corporate M-Learning Market
11.2.7.6.1Rest of Europe Corporate M-Learning Market by Solution
11.2.7.6.2Rest of Europe Corporate M-Learning Market by Type
11.2.7.6.3Rest of Europe Corporate M-Learning Market by Enterprise Size
11.2.7.6.4Rest of Europe Corporate M-Learning Market by End-user
11.3.ASIA-PACIFIC
11.3.1Asia-Pacific Corporate M-Learning Market Overview
11.3.2Asia-Pacific Corporate M-Learning Market Forecasts and Analysis
11.3.3Asia-Pacific Corporate M-Learning Market Forecasts and Analysis - By Solution
11.3.4Asia-Pacific Corporate M-Learning Market Forecasts and Analysis - By Type
11.3.5Asia-Pacific Corporate M-Learning Market Forecasts and Analysis - By Enterprise Size
11.3.6Asia-Pacific Corporate M-Learning Market Forecasts and Analysis - By End-user
11.3.7Asia-Pacific Corporate M-Learning Market Forecasts and Analysis - By Countries
11.3.7.1Australia Corporate M-Learning Market
11.3.7.1.1Australia Corporate M-Learning Market by Solution
11.3.7.1.2Australia Corporate M-Learning Market by Type
11.3.7.1.3Australia Corporate M-Learning Market by Enterprise Size
11.3.7.1.4Australia Corporate M-Learning Market by End-user
11.3.7.2China Corporate M-Learning Market
11.3.7.2.1China Corporate M-Learning Market by Solution
11.3.7.2.2China Corporate M-Learning Market by Type
11.3.7.2.3China Corporate M-Learning Market by Enterprise Size
11.3.7.2.4China Corporate M-Learning Market by End-user
11.3.7.3India Corporate M-Learning Market
11.3.7.3.1India Corporate M-Learning Market by Solution
11.3.7.3.2India Corporate M-Learning Market by Type
11.3.7.3.3India Corporate M-Learning Market by Enterprise Size
11.3.7.3.4India Corporate M-Learning Market by End-user
11.3.7.4Japan Corporate M-Learning Market
11.3.7.4.1Japan Corporate M-Learning Market by Solution
11.3.7.4.2Japan Corporate M-Learning Market by Type
11.3.7.4.3Japan Corporate M-Learning Market by Enterprise Size
11.3.7.4.4Japan Corporate M-Learning Market by End-user
11.3.7.5South Korea Corporate M-Learning Market
11.3.7.5.1South Korea Corporate M-Learning Market by Solution
11.3.7.5.2South Korea Corporate M-Learning Market by Type
11.3.7.5.3South Korea Corporate M-Learning Market by Enterprise Size
11.3.7.5.4South Korea Corporate M-Learning Market by End-user
11.3.7.6Rest of Asia-Pacific Corporate M-Learning Market
11.3.7.6.1Rest of Asia-Pacific Corporate M-Learning Market by Solution
11.3.7.6.2Rest of Asia-Pacific Corporate M-Learning Market by Type
11.3.7.6.3Rest of Asia-Pacific Corporate M-Learning Market by Enterprise Size
11.3.7.6.4Rest of Asia-Pacific Corporate M-Learning Market by End-user
11.4.MIDDLE EAST AND AFRICA
11.4.1Middle East and Africa Corporate M-Learning Market Overview
11.4.2Middle East and Africa Corporate M-Learning Market Forecasts and Analysis
11.4.3Middle East and Africa Corporate M-Learning Market Forecasts and Analysis - By Solution
11.4.4Middle East and Africa Corporate M-Learning Market Forecasts and Analysis - By Type
11.4.5Middle East and Africa Corporate M-Learning Market Forecasts and Analysis - By Enterprise Size
11.4.6Middle East and Africa Corporate M-Learning Market Forecasts and Analysis - By End-user
11.4.7Middle East and Africa Corporate M-Learning Market Forecasts and Analysis - By Countries
11.4.7.1South Africa Corporate M-Learning Market
11.4.7.1.1South Africa Corporate M-Learning Market by Solution
11.4.7.1.2South Africa Corporate M-Learning Market by Type
11.4.7.1.3South Africa Corporate M-Learning Market by Enterprise Size
11.4.7.1.4South Africa Corporate M-Learning Market by End-user
11.4.7.2Saudi Arabia Corporate M-Learning Market
11.4.7.2.1Saudi Arabia Corporate M-Learning Market by Solution
11.4.7.2.2Saudi Arabia Corporate M-Learning Market by Type
11.4.7.2.3Saudi Arabia Corporate M-Learning Market by Enterprise Size
11.4.7.2.4Saudi Arabia Corporate M-Learning Market by End-user
11.4.7.3U.A.E Corporate M-Learning Market
11.4.7.3.1U.A.E Corporate M-Learning Market by Solution
11.4.7.3.2U.A.E Corporate M-Learning Market by Type
11.4.7.3.3U.A.E Corporate M-Learning Market by Enterprise Size
11.4.7.3.4U.A.E Corporate M-Learning Market by End-user
11.4.7.4Rest of Middle East and Africa Corporate M-Learning Market
11.4.7.4.1Rest of Middle East and Africa Corporate M-Learning Market by Solution
11.4.7.4.2Rest of Middle East and Africa Corporate M-Learning Market by Type
11.4.7.4.3Rest of Middle East and Africa Corporate M-Learning Market by Enterprise Size
11.4.7.4.4Rest of Middle East and Africa Corporate M-Learning Market by End-user
11.5.SOUTH AND CENTRAL AMERICA
11.5.1South and Central America Corporate M-Learning Market Overview
11.5.2South and Central America Corporate M-Learning Market Forecasts and Analysis
11.5.3South and Central America Corporate M-Learning Market Forecasts and Analysis - By Solution
11.5.4South and Central America Corporate M-Learning Market Forecasts and Analysis - By Type
11.5.5South and Central America Corporate M-Learning Market Forecasts and Analysis - By Enterprise Size
11.5.6South and Central America Corporate M-Learning Market Forecasts and Analysis - By End-user
11.5.7South and Central America Corporate M-Learning Market Forecasts and Analysis - By Countries
11.5.7.1Brazil Corporate M-Learning Market
11.5.7.1.1Brazil Corporate M-Learning Market by Solution
11.5.7.1.2Brazil Corporate M-Learning Market by Type
11.5.7.1.3Brazil Corporate M-Learning Market by Enterprise Size
11.5.7.1.4Brazil Corporate M-Learning Market by End-user
11.5.7.2Argentina Corporate M-Learning Market
11.5.7.2.1Argentina Corporate M-Learning Market by Solution
11.5.7.2.2Argentina Corporate M-Learning Market by Type
11.5.7.2.3Argentina Corporate M-Learning Market by Enterprise Size
11.5.7.2.4Argentina Corporate M-Learning Market by End-user
11.5.7.3Rest of South and Central America Corporate M-Learning Market
11.5.7.3.1Rest of South and Central America Corporate M-Learning Market by Solution
11.5.7.3.2Rest of South and Central America Corporate M-Learning Market by Type
11.5.7.3.3Rest of South and Central America Corporate M-Learning Market by Enterprise Size
11.5.7.3.4Rest of South and Central America Corporate M-Learning Market by End-user
12.INDUSTRY LANDSCAPE
12.1.MERGERS AND ACQUISITIONS
12.2.AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
12.3.NEW PRODUCT LAUNCHES
12.4.EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
13.CORPORATE M-LEARNING MARKET, KEY COMPANY PROFILES
13.1.ADOBE INC.
13.1.1.Key Facts
13.1.2.Business Description
13.1.3.Products and Services
13.1.4.Financial Overview
13.1.5.SWOT Analysis
13.1.6.Key Developments
13.2.ALLEN COMMUNICATION LEARNING SERVICES (ALLENCOMM)
13.2.1.Key Facts
13.2.2.Business Description
13.2.3.Products and Services
13.2.4.Financial Overview
13.2.5.SWOT Analysis
13.2.6.Key Developments
13.3.ALLEN INTERACTIONS INC.
13.3.1.Key Facts
13.3.2.Business Description
13.3.3.Products and Services
13.3.4.Financial Overview
13.3.5.SWOT Analysis
13.3.6.Key Developments
13.4.APTARA, INC.
13.4.1.Key Facts
13.4.2.Business Description
13.4.3.Products and Services
13.4.4.Financial Overview
13.4.5.SWOT Analysis
13.4.6.Key Developments
13.5.CITRIX SYSTEMS, INC.
13.5.1.Key Facts
13.5.2.Business Description
13.5.3.Products and Services
13.5.4.Financial Overview
13.5.5.SWOT Analysis
13.5.6.Key Developments
13.6.DOMINKNOW INC.
13.6.1.Key Facts
13.6.2.Business Description
13.6.3.Products and Services
13.6.4.Financial Overview
13.6.5.SWOT Analysis
13.6.6.Key Developments
13.7.INFOR
13.7.1.Key Facts
13.7.2.Business Description
13.7.3.Products and Services
13.7.4.Financial Overview
13.7.5.SWOT Analysis
13.7.6.Key Developments
13.8.LEARNING TECHNOLOGIES GROUP PLC
13.8.1.Key Facts
13.8.2.Business Description
13.8.3.Products and Services
13.8.4.Financial Overview
13.8.5.SWOT Analysis
13.8.6.Key Developments
13.9.SABA SOFTWARE, INC.
13.9.1.Key Facts
13.9.2.Business Description
13.9.3.Products and Services
13.9.4.Financial Overview
13.9.5.SWOT Analysis
13.9.6.Key Developments
13.10.SUMTOTAL SYSTEMS, LLC
13.10.1.Key Facts
13.10.2.Business Description
13.10.3.Products and Services
13.10.4.Financial Overview
13.10.5.SWOT Analysis
13.10.6.Key Developments
14.APPENDIX
14.1.ABOUT THE INSIGHT PARTNERS
14.2.GLOSSARY OF TERMS
1. Adobe Inc.
2. Allen Communication Learning Services (AllenComm)
3. Allen Interactions Inc.
4. Aptara, Inc.
5. Citrix Systems, Inc.
6. dominKnow Inc.
7. Infor
8. Learning Technologies Group plc
9. Saba Software, Inc.
10. SumTotal Systems, LLC
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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