Cough Suppressants Market Dynamics 2021-2031
Cough is a prevalent symptom of various upper and lower respiratory tract infections. It is a reflex response to mechanical, chemical, or inflammatory irritation of the tracheobronchial tree, which is conveyed by sensory neurons in the airways reflexly through neurons present in the brainstem. Antitussives, also known as cough suppressants, are widely used to relieve the symptoms of cough. The cough suppressant works by reducing the activity of cough reflex and suppresses the urge to cough. Dextromethorphan and Codeine are the two most common cough suppressant drugs widely used in the treatment of cough.
MARKET DYNAMICS
The cough suppressants market has shown a significant evolution over the forecast period. The rise of the cough suppressants market is majorly driven by the vulnerable indoor and outdoor allergens and improvement in treatment. High cases of cough hypersensitivity syndrome associated with Gastroesophageal Reflux Disease (GERD) also act as a positive indicator for the rise in market growth. Moreover, according to the data published by the National Center for Biotechnology Information in 2014, cough is the most common reason for visits to primary care physicians globally, accounting for around 8% of all consultations. According to the same source, the annual prevalence of cough in the general population is approximately 10-33% globally. However, some stringent regulations against cough suppressant drugs are expected to hinder the global cough suppressants market growth during the forecast period. For instance, in January 2021, the FDA introduced a regulation that inhibits the use of codeine-based cough suppressant drugs in children less than 18 years of age.
MARKET SCOPE
The "Cough Suppressants Market Analysis to 2031" is a specialized and in-depth study of the healthcare industry's pharmaceuticals, with a specific focus on the global market trend analysis. This report provides an outline of the cough suppressants market with detailed market segmentation by drug type, form, and end-user. The cough suppressants market is estimated to witness high growth during the forecast period. It focuses on the vital statistics on the leading players' market status in the cough suppressants market and offers key opportunities and trends.
MARKET SEGMENTATION
The market is categorized based on the drug type, form, and end user. Based on the drug type, the market is segmented as dextromethorphan, codeine, noscapine, and others. Based on the form, the segmentation of the market is into tablet/pill, syrup, inhalers, and others. Based on end user, segmentation of the market is into hospitals, clinics, and others.
REGIONAL FRAMEWORK
The report states a comprehensive outline of the industry, consisting of both qualitative and quantitative information. It gives a sketch and forecast of the cough suppressants market based on various segments. The report also comprises market size and forecast estimates from the year 2021 to2031with respect to five primary regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East, and Africa (MEA), and South & Central America (SCAM). The cough suppressants market by each region is then sub-segmented into respective countries and segments. It provides the analysis and forecast of 18 countries worldwide and the recent trend and opportunities prevailing in the region.
The report analyzes factors affecting the cough suppressants market from both the demand and supply sides. Moreover, it evaluates market dynamics regarding the market during the forecast period, i.e., drivers, restraints, opportunities, and future trends. It also comprises a precise PEST analysis for all five regions, namely, North America, APAC, Europe, MEA, and South & Central America, after assessing political, social, economic, and technological factors affecting the cough suppressants market in these regions.
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The report states a comprehensive outline of the industry, consisting of both qualitative and quantitative information. It gives a sketch and forecast of the cough suppressants market based on various segments. The report also comprises market size and forecast estimates from the year 2021 to2031with respect to five primary regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East, and Africa (MEA), and South & Central America (SCAM). The cough suppressants market by each region is then sub-segmented into respective countries and segments. It provides the analysis and forecast of 18 countries worldwide and the recent trend and opportunities prevailing in the region.
The report analyzes factors affecting the cough suppressants market from both the demand and supply sides. Moreover, it evaluates market dynamics regarding the market during the forecast period, i.e., drivers, restraints, opportunities, and future trends. It also comprises a precise PEST analysis for all five regions, namely, North America, APAC, Europe, MEA, and South & Central America, after assessing political, social, economic, and technological factors affecting the cough suppressants market in these regions.
MARKET PLAYERS
The report contains critical developments in the cough suppressants market as inorganic and organic growth strategies. Multiple companies are pivoting on organic growth strategies like product approvals, product launches, and others, such as events and patents. Inorganic growth strategies observed were collaborations and acquisitions &partnerships. Many such activities have paved the path for elaborating the business and customer base of market players. The market players from the cough suppressants market are estimated to have profitable growth opportunities in the coming years, with a higher demand for cough suppressants in the global market. Mentioned below is the list of a few companies engaged in the cough suppressants market.
The report also provides key players' profiles in the cough suppressants market, along with their SWOT analysis and market strategies. Moreover, the report focuses on the key market players with information on company profiles, financial information of the last three years, components, and services provided, critical development in the past five years.
- Pfizer Inc.
- Atley Pharmaceuticals, Inc.
- Novartis International AG
- Merck & Co., Inc.
- F. Hoffmann-La Roche Ltd
- AstraZeneca
- Sanofi
- Sun Pharmaceutical Industries Ltd.
- 3M
- Teva Pharmaceuticals Industries Ltd
The Insight Partner's dedicated research and the analytical team consists of experienced professionals with advanced statistical expertise and provides various customization options in the current study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Cough Suppressants Market - By Drug Type
1.3.2 Cough Suppressants Market - By Form
1.3.3 Cough Suppressants Market - By End User
1.3.4 Cough Suppressants Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. COUGH SUPPRESSANTS MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. COUGH SUPPRESSANTS MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. COUGH SUPPRESSANTS MARKET - GLOBAL MARKET ANALYSIS
6.1. COUGH SUPPRESSANTS - GLOBAL MARKET OVERVIEW
6.2. COUGH SUPPRESSANTS - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. COUGH SUPPRESSANTS MARKET - REVENUE AND FORECASTS TO 2028 - DRUG TYPE
7.1. OVERVIEW
7.2. DRUG TYPE MARKET FORECASTS AND ANALYSIS
7.3. DEXTROMETHORPHAN
7.3.1. Overview
7.3.2. Dextromethorphan Market Forecast and Analysis
7.4. CODEINE
7.4.1. Overview
7.4.2. Codeine Market Forecast and Analysis
7.5. NOSCAPINE
7.5.1. Overview
7.5.2. Noscapine Market Forecast and Analysis
7.6. OTHERS
7.6.1. Overview
7.6.2. Others Market Forecast and Analysis
8. COUGH SUPPRESSANTS MARKET - REVENUE AND FORECASTS TO 2028 - FORM
8.1. OVERVIEW
8.2. FORM MARKET FORECASTS AND ANALYSIS
8.3. TABLET/PILL
8.3.1. Overview
8.3.2. Tablet/Pill Market Forecast and Analysis
8.4. SYRUP
8.4.1. Overview
8.4.2. Syrup Market Forecast and Analysis
8.5. INHALERS
8.5.1. Overview
8.5.2. Inhalers Market Forecast and Analysis
8.6. OTHERS
8.6.1. Overview
8.6.2. Others Market Forecast and Analysis
9. COUGH SUPPRESSANTS MARKET - REVENUE AND FORECASTS TO 2028 - END USER
9.1. OVERVIEW
9.2. END USER MARKET FORECASTS AND ANALYSIS
9.3. HOSPITALS
9.3.1. Overview
9.3.2. Hospitals Market Forecast and Analysis
9.4. CLINICS
9.4.1. Overview
9.4.2. Clinics Market Forecast and Analysis
9.5. OTHERS
9.5.1. Overview
9.5.2. Others Market Forecast and Analysis
10. COUGH SUPPRESSANTS MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Cough Suppressants Market Overview
10.1.2 North America Cough Suppressants Market Forecasts and Analysis
10.1.3 North America Cough Suppressants Market Forecasts and Analysis - By Drug Type
10.1.4 North America Cough Suppressants Market Forecasts and Analysis - By Form
10.1.5 North America Cough Suppressants Market Forecasts and Analysis - By End User
10.1.6 North America Cough Suppressants Market Forecasts and Analysis - By Countries
10.1.6.1 United States Cough Suppressants Market
10.1.6.1.1 United States Cough Suppressants Market by Drug Type
10.1.6.1.2 United States Cough Suppressants Market by Form
10.1.6.1.3 United States Cough Suppressants Market by End User
10.1.6.2 Canada Cough Suppressants Market
10.1.6.2.1 Canada Cough Suppressants Market by Drug Type
10.1.6.2.2 Canada Cough Suppressants Market by Form
10.1.6.2.3 Canada Cough Suppressants Market by End User
10.1.6.3 Mexico Cough Suppressants Market
10.1.6.3.1 Mexico Cough Suppressants Market by Drug Type
10.1.6.3.2 Mexico Cough Suppressants Market by Form
10.1.6.3.3 Mexico Cough Suppressants Market by End User
10.2. EUROPE
10.2.1 Europe Cough Suppressants Market Overview
10.2.2 Europe Cough Suppressants Market Forecasts and Analysis
10.2.3 Europe Cough Suppressants Market Forecasts and Analysis - By Drug Type
10.2.4 Europe Cough Suppressants Market Forecasts and Analysis - By Form
10.2.5 Europe Cough Suppressants Market Forecasts and Analysis - By End User
10.2.6 Europe Cough Suppressants Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Cough Suppressants Market
10.2.6.1.1 Germany Cough Suppressants Market by Drug Type
10.2.6.1.2 Germany Cough Suppressants Market by Form
10.2.6.1.3 Germany Cough Suppressants Market by End User
10.2.6.2 France Cough Suppressants Market
10.2.6.2.1 France Cough Suppressants Market by Drug Type
10.2.6.2.2 France Cough Suppressants Market by Form
10.2.6.2.3 France Cough Suppressants Market by End User
10.2.6.3 Italy Cough Suppressants Market
10.2.6.3.1 Italy Cough Suppressants Market by Drug Type
10.2.6.3.2 Italy Cough Suppressants Market by Form
10.2.6.3.3 Italy Cough Suppressants Market by End User
10.2.6.4 Spain Cough Suppressants Market
10.2.6.4.1 Spain Cough Suppressants Market by Drug Type
10.2.6.4.2 Spain Cough Suppressants Market by Form
10.2.6.4.3 Spain Cough Suppressants Market by End User
10.2.6.5 United Kingdom Cough Suppressants Market
10.2.6.5.1 United Kingdom Cough Suppressants Market by Drug Type
10.2.6.5.2 United Kingdom Cough Suppressants Market by Form
10.2.6.5.3 United Kingdom Cough Suppressants Market by End User
10.2.6.6 Rest of Europe Cough Suppressants Market
10.2.6.6.1 Rest of Europe Cough Suppressants Market by Drug Type
10.2.6.6.2 Rest of Europe Cough Suppressants Market by Form
10.2.6.6.3 Rest of Europe Cough Suppressants Market by End User
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Cough Suppressants Market Overview
10.3.2 Asia-Pacific Cough Suppressants Market Forecasts and Analysis
10.3.3 Asia-Pacific Cough Suppressants Market Forecasts and Analysis - By Drug Type
10.3.4 Asia-Pacific Cough Suppressants Market Forecasts and Analysis - By Form
10.3.5 Asia-Pacific Cough Suppressants Market Forecasts and Analysis - By End User
10.3.6 Asia-Pacific Cough Suppressants Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Cough Suppressants Market
10.3.6.1.1 Australia Cough Suppressants Market by Drug Type
10.3.6.1.2 Australia Cough Suppressants Market by Form
10.3.6.1.3 Australia Cough Suppressants Market by End User
10.3.6.2 China Cough Suppressants Market
10.3.6.2.1 China Cough Suppressants Market by Drug Type
10.3.6.2.2 China Cough Suppressants Market by Form
10.3.6.2.3 China Cough Suppressants Market by End User
10.3.6.3 India Cough Suppressants Market
10.3.6.3.1 India Cough Suppressants Market by Drug Type
10.3.6.3.2 India Cough Suppressants Market by Form
10.3.6.3.3 India Cough Suppressants Market by End User
10.3.6.4 Japan Cough Suppressants Market
10.3.6.4.1 Japan Cough Suppressants Market by Drug Type
10.3.6.4.2 Japan Cough Suppressants Market by Form
10.3.6.4.3 Japan Cough Suppressants Market by End User
10.3.6.5 South Korea Cough Suppressants Market
10.3.6.5.1 South Korea Cough Suppressants Market by Drug Type
10.3.6.5.2 South Korea Cough Suppressants Market by Form
10.3.6.5.3 South Korea Cough Suppressants Market by End User
10.3.6.6 Rest of Asia-Pacific Cough Suppressants Market
10.3.6.6.1 Rest of Asia-Pacific Cough Suppressants Market by Drug Type
10.3.6.6.2 Rest of Asia-Pacific Cough Suppressants Market by Form
10.3.6.6.3 Rest of Asia-Pacific Cough Suppressants Market by End User
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Cough Suppressants Market Overview
10.4.2 Middle East and Africa Cough Suppressants Market Forecasts and Analysis
10.4.3 Middle East and Africa Cough Suppressants Market Forecasts and Analysis - By Drug Type
10.4.4 Middle East and Africa Cough Suppressants Market Forecasts and Analysis - By Form
10.4.5 Middle East and Africa Cough Suppressants Market Forecasts and Analysis - By End User
10.4.6 Middle East and Africa Cough Suppressants Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Cough Suppressants Market
10.4.6.1.1 South Africa Cough Suppressants Market by Drug Type
10.4.6.1.2 South Africa Cough Suppressants Market by Form
10.4.6.1.3 South Africa Cough Suppressants Market by End User
10.4.6.2 Saudi Arabia Cough Suppressants Market
10.4.6.2.1 Saudi Arabia Cough Suppressants Market by Drug Type
10.4.6.2.2 Saudi Arabia Cough Suppressants Market by Form
10.4.6.2.3 Saudi Arabia Cough Suppressants Market by End User
10.4.6.3 U.A.E Cough Suppressants Market
10.4.6.3.1 U.A.E Cough Suppressants Market by Drug Type
10.4.6.3.2 U.A.E Cough Suppressants Market by Form
10.4.6.3.3 U.A.E Cough Suppressants Market by End User
10.4.6.4 Rest of Middle East and Africa Cough Suppressants Market
10.4.6.4.1 Rest of Middle East and Africa Cough Suppressants Market by Drug Type
10.4.6.4.2 Rest of Middle East and Africa Cough Suppressants Market by Form
10.4.6.4.3 Rest of Middle East and Africa Cough Suppressants Market by End User
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Cough Suppressants Market Overview
10.5.2 South and Central America Cough Suppressants Market Forecasts and Analysis
10.5.3 South and Central America Cough Suppressants Market Forecasts and Analysis - By Drug Type
10.5.4 South and Central America Cough Suppressants Market Forecasts and Analysis - By Form
10.5.5 South and Central America Cough Suppressants Market Forecasts and Analysis - By End User
10.5.6 South and Central America Cough Suppressants Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Cough Suppressants Market
10.5.6.1.1 Brazil Cough Suppressants Market by Drug Type
10.5.6.1.2 Brazil Cough Suppressants Market by Form
10.5.6.1.3 Brazil Cough Suppressants Market by End User
10.5.6.2 Argentina Cough Suppressants Market
10.5.6.2.1 Argentina Cough Suppressants Market by Drug Type
10.5.6.2.2 Argentina Cough Suppressants Market by Form
10.5.6.2.3 Argentina Cough Suppressants Market by End User
10.5.6.3 Rest of South and Central America Cough Suppressants Market
10.5.6.3.1 Rest of South and Central America Cough Suppressants Market by Drug Type
10.5.6.3.2 Rest of South and Central America Cough Suppressants Market by Form
10.5.6.3.3 Rest of South and Central America Cough Suppressants Market by End User
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. COUGH SUPPRESSANTS MARKET, KEY COMPANY PROFILES
12.1. PFIZER INC.
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. ATLEY PHARMACEUTICALS, INC.
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. NOVARTIS INTERNATIONAL AG
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. MERCK & CO., INC.
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. F. HOFFMANN-LA ROCHE LTD
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. ASTRAZENECA
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. SANOFI
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. SUN PHARMACEUTICAL INDUSTRIES LTD.
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. 3M
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. TEVA PHARMACEUTICALS INDUSTRIES LTD
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
2. Atley Pharmaceuticals, Inc.
3. Novartis International AG
4. Merck & Co., Inc.
5. F. Hoffmann-La Roche Ltd
6. AstraZeneca
7. Sanofi
8. Sun Pharmaceutical Industries Ltd.
9. 3M
10. Teva Pharmaceuticals Industries Ltd
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.