Data Analytics Market Growth Drivers and Opportunities by 2031
The data analytics market is expected to register a CAGR of 29.3% during 2023–2031. Increasing focus on edge computing is likely to remain a key trend in the market.
Data Analytics Market Analysis
- The data analytics market includes growth prospects owing to the current market trends and their foreseeable impact during the forecast period.
- The data analytics market is growing owing to factors such as the rise of big data analytics, increasing cloud technology expenditures, and large amounts of data generated by various industries.
- AI-powered data analytics to provide lucrative opportunities for the cloud collaboration market.
Data Analytics Market Overview
- Data analytics is the systematic analysis and interpretation of data to provide insightful conclusions and aid in well-informed decision-making.
- It includes a variety of methods, instruments, and procedures for gathering, purifying, transforming, and analyzing substantial amounts of both organized and unstructured data.
- Data analytics is constantly evolving as a result of technological advancements, combining real-time processing capabilities, machine learning, and artificial intelligence to deliver deeper, more timely insights.
- In the end, data analytics gives companies and organizations the ability to make decisions based on data, which boosts productivity, competitiveness, and overall performance in a world where data is becoming more and more important.
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Data Analytics Market: Strategic Insights
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Customize Research To Suit Your Requirement
We can optimize and tailor the analysis and scope which is unmet through our standard offerings. This flexibility will help you gain the exact information needed for your business planning and decision making.
Data Analytics Market: Strategic Insights
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Data Analytics Market Drivers and Opportunities
Large Amounts Of Data Generated By Various Industries to Favor Market
- The amount of data generated annually is growing at a rapid pace.
- According to the latest estimates, 402.74 million terabytes of data are created each day, and around 147 zettabytes of data will be generated in 2024. Around 181 zettabytes of data will be generated in 2025.
- The ability to process and analyze data is becoming crucial for many industries.
- Data analytics helps to structure and categorize huge amounts of data, making them manageable and usable. Numerous sectors employ data analytics to boost productivity, cut expenses, find new business prospects, and make data-driven decisions.
AI-Powered Data Analytics
- AI-powered data analytics is responsible for the change in business operations in the current world.
- The emergence of artificial intelligence in data analytics has improved human data handling skills while also enhancing data analysis and visualization.
- AI systems' ability to adapt to change enables humans to make judgments more quickly and flexibly.
- Due to sophisticated and dynamic algorithms that evaluate data at various scales and support several scenarios that are impractical to accomplish with conventional techniques, AI-powered data analytics are currently in vogue.
- AI algorithms are known to have increased production lead by 50%, and 80% of workers reported increased productivity.
Data Analytics Market Report Segmentation Analysis
Key segments that contributed to the derivation of the data analytics market analysis are type and application.
- By type, the market is segmented into prescriptive analytics, predictive analytics, customer analytics, descriptive analytics, and others.
- By application, the market is segmented into supply chain management, enterprise resource planning, database management, human resource management, and others.
Data Analytics Market Share Analysis by Geography
- The data analytics market report comprises a detailed analysis of five major geographic regions, which includes current and historical market size and forecasts for 2021 to 2031, covering North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South & Central America.
- Each region is further sub-segmented into respective countries. This report provides analysis and forecasts of 18+ countries, covering data analytics market dynamics such as drivers, trends, and opportunities that are impacting the markets at the regional level.
- Also, the report covers PEST analysis, which involves the study of major factors that influence the data analytics market in these regions.
Data Analytics Market Report Scope
Data Analytics Market News and Recent Developments
The data analytics market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the data analytics market are listed below:
- SAP SE announced transformative data innovations that will help customers harness the full power of their data to drive deeper insights, faster growth and more efficiency in the era of AI. New capabilities in the SAP Datasphere solution, including new generative AI features, transform enterprise planning through simplified data landscapes and more intuitive data interaction. SAP Datasphere innovations, as well as an expanded partnership with Collibra, help customers drive intelligent business transformations through data. (Source: SAP SE, Press Release, March 2024)
- Informatica, an enterprise cloud data management leader, unveiled a trio of native integrations with Microsoft at Informatica World currently underway in Las Vegas. These product developments will make it simpler for Azure and Microsoft Fabric customers to discover, manage and deploy AI-powered data management services within Informatica’s Intelligent Data Management Cloud™ (IDMC) platform to create trusted data for generative AI. The combination of Microsoft's data analytics capability of Microsoft Fabric and Informatica’s AI-powered IDMC platform will unlock tremendous new potential for our customers’ analytics and AI workloads. (Source: Informatica, Press Release, May 2024)
Data Analytics Market Report Coverage and Deliverables
The “Data Analytics Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:
- Data analytics market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
- Data analytics market trends, as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed PEST/Porter’s Five Forces and SWOT analysis
- Data analytics market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the data analytics market
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The global data analytics market is expected to grow at a CAGR of 29.3% during the forecast period 2024 - 2031.
The rise of big data analytics, increasing cloud technology expenditures, and large amounts of data generated by various industries are the major factors driving the data analytics market.
Increasing focus on edge computing is anticipated to play a significant role in the global data analytics market in the coming years.
The leading players operating in the data analytics market are Amazon Web Services Inc.; International Business Machines Corporation; Looker Data Sciences, Inc.; Mu Sigma; Oracle Corporation; SAP SE; Sisense Inc.; Tableau Software LLC.; ThoughtSpot Inc.; and Zoho Corporation Pvt. Ltd.
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
Some of the customization options available based on the request are an additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Data Analytics Market - By Component
1.3.2 Data Analytics Market - By Type
1.3.3 Data Analytics Market - By Enterprise Size
1.3.4 Data Analytics Market - By Deployment Type
1.3.5 Data Analytics Market - By Application
1.3.6 Data Analytics Market - By End-user
1.3.7 Data Analytics Market - By Region
1.3.7.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. DATA ANALYTICS MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. DATA ANALYTICS MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. DATA ANALYTICS MARKET - GLOBAL MARKET ANALYSIS
6.1. DATA ANALYTICS - GLOBAL MARKET OVERVIEW
6.2. DATA ANALYTICS - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. DATA ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 - COMPONENT
7.1. OVERVIEW
7.2. COMPONENT MARKET FORECASTS AND ANALYSIS
7.3. SOLUTION
7.3.1. Overview
7.3.2. Solution Market Forecast and Analysis
7.4. SERVICES
7.4.1. Overview
7.4.2. Services Market Forecast and Analysis
8. DATA ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 - TYPE
8.1. OVERVIEW
8.2. TYPE MARKET FORECASTS AND ANALYSIS
8.3. PREDICTIVE ANALYTICS
8.3.1. Overview
8.3.2. Predictive Analytics Market Forecast and Analysis
8.4. PRESCRIPTIVE ANALYTICS
8.4.1. Overview
8.4.2. Prescriptive Analytics Market Forecast and Analysis
8.5. DESCRIPTIVE ANALYTICS
8.5.1. Overview
8.5.2. Descriptive Analytics Market Forecast and Analysis
9. DATA ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 - ENTERPRISE SIZE
9.1. OVERVIEW
9.2. ENTERPRISE SIZE MARKET FORECASTS AND ANALYSIS
9.3. SMALL AND MEDIUM-SIZE ENTERPRISES
9.3.1. Overview
9.3.2. Small and Medium-Size Enterprises Market Forecast and Analysis
9.4. LARGE ENTERPRISES
9.4.1. Overview
9.4.2. Large Enterprises Market Forecast and Analysis
10. DATA ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 - DEPLOYMENT TYPE
10.1. OVERVIEW
10.2. DEPLOYMENT TYPE MARKET FORECASTS AND ANALYSIS
10.3. CLOUD
10.3.1. Overview
10.3.2. Cloud Market Forecast and Analysis
10.4. ON-PREMISES
10.4.1. Overview
10.4.2. On-premises Market Forecast and Analysis
11. DATA ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
11.1. OVERVIEW
11.2. APPLICATION MARKET FORECASTS AND ANALYSIS
11.3. ENTERPRISE RESOURCE PLANNING
11.3.1. Overview
11.3.2. Enterprise Resource Planning Market Forecast and Analysis
11.4. SUPPLY CHAIN MANAGEMENT
11.4.1. Overview
11.4.2. Supply Chain Management Market Forecast and Analysis
11.5. DATABASE MANAGEMENT
11.5.1. Overview
11.5.2. Database Management Market Forecast and Analysis
11.6. HUMAN RESOURCE MANAGEMENT
11.6.1. Overview
11.6.2. Human Resource Management Market Forecast and Analysis
12. DATA ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 - END-USER
12.1. OVERVIEW
12.2. END-USER MARKET FORECASTS AND ANALYSIS
12.3. BFSI
12.3.1. Overview
12.3.2. BFSI Market Forecast and Analysis
12.4. IT AND TELECOM
12.4.1. Overview
12.4.2. IT and Telecom Market Forecast and Analysis
12.5. RETAIL AND E-COMMERCE
12.5.1. Overview
12.5.2. Retail and E-Commerce Market Forecast and Analysis
12.6. TRANSPORT AND LOGISTICS
12.6.1. Overview
12.6.2. Transport and Logistics Market Forecast and Analysis
12.7. HEALTHCARE
12.7.1. Overview
12.7.2. Healthcare Market Forecast and Analysis
12.8. MEDIA AND ENTERTAINMENT
12.8.1. Overview
12.8.2. Media and Entertainment Market Forecast and Analysis
12.9. OTHERS
12.9.1. Overview
12.9.2. Others Market Forecast and Analysis
13. DATA ANALYTICS MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
13.1. NORTH AMERICA
13.1.1 North America Data Analytics Market Overview
13.1.2 North America Data Analytics Market Forecasts and Analysis
13.1.3 North America Data Analytics Market Forecasts and Analysis - By Component
13.1.4 North America Data Analytics Market Forecasts and Analysis - By Type
13.1.5 North America Data Analytics Market Forecasts and Analysis - By Enterprise Size
13.1.6 North America Data Analytics Market Forecasts and Analysis - By Deployment Type
13.1.7 North America Data Analytics Market Forecasts and Analysis - By Application
13.1.8 North America Data Analytics Market Forecasts and Analysis - By End-user
13.1.9 North America Data Analytics Market Forecasts and Analysis - By Countries
13.1.9.1 United States Data Analytics Market
13.1.9.1.1 United States Data Analytics Market by Component
13.1.9.1.2 United States Data Analytics Market by Type
13.1.9.1.3 United States Data Analytics Market by Enterprise Size
13.1.9.1.4 United States Data Analytics Market by Deployment Type
13.1.9.1.5 United States Data Analytics Market by Application
13.1.9.1.6 United States Data Analytics Market by End-user
13.1.9.2 Canada Data Analytics Market
13.1.9.2.1 Canada Data Analytics Market by Component
13.1.9.2.2 Canada Data Analytics Market by Type
13.1.9.2.3 Canada Data Analytics Market by Enterprise Size
13.1.9.2.4 Canada Data Analytics Market by Deployment Type
13.1.9.2.5 Canada Data Analytics Market by Application
13.1.9.2.6 Canada Data Analytics Market by End-user
13.1.9.3 Mexico Data Analytics Market
13.1.9.3.1 Mexico Data Analytics Market by Component
13.1.9.3.2 Mexico Data Analytics Market by Type
13.1.9.3.3 Mexico Data Analytics Market by Enterprise Size
13.1.9.3.4 Mexico Data Analytics Market by Deployment Type
13.1.9.3.5 Mexico Data Analytics Market by Application
13.1.9.3.6 Mexico Data Analytics Market by End-user
13.2. EUROPE
13.2.1 Europe Data Analytics Market Overview
13.2.2 Europe Data Analytics Market Forecasts and Analysis
13.2.3 Europe Data Analytics Market Forecasts and Analysis - By Component
13.2.4 Europe Data Analytics Market Forecasts and Analysis - By Type
13.2.5 Europe Data Analytics Market Forecasts and Analysis - By Enterprise Size
13.2.6 Europe Data Analytics Market Forecasts and Analysis - By Deployment Type
13.2.7 Europe Data Analytics Market Forecasts and Analysis - By Application
13.2.8 Europe Data Analytics Market Forecasts and Analysis - By End-user
13.2.9 Europe Data Analytics Market Forecasts and Analysis - By Countries
13.2.9.1 Germany Data Analytics Market
13.2.9.1.1 Germany Data Analytics Market by Component
13.2.9.1.2 Germany Data Analytics Market by Type
13.2.9.1.3 Germany Data Analytics Market by Enterprise Size
13.2.9.1.4 Germany Data Analytics Market by Deployment Type
13.2.9.1.5 Germany Data Analytics Market by Application
13.2.9.1.6 Germany Data Analytics Market by End-user
13.2.9.2 France Data Analytics Market
13.2.9.2.1 France Data Analytics Market by Component
13.2.9.2.2 France Data Analytics Market by Type
13.2.9.2.3 France Data Analytics Market by Enterprise Size
13.2.9.2.4 France Data Analytics Market by Deployment Type
13.2.9.2.5 France Data Analytics Market by Application
13.2.9.2.6 France Data Analytics Market by End-user
13.2.9.3 Italy Data Analytics Market
13.2.9.3.1 Italy Data Analytics Market by Component
13.2.9.3.2 Italy Data Analytics Market by Type
13.2.9.3.3 Italy Data Analytics Market by Enterprise Size
13.2.9.3.4 Italy Data Analytics Market by Deployment Type
13.2.9.3.5 Italy Data Analytics Market by Application
13.2.9.3.6 Italy Data Analytics Market by End-user
13.2.9.4 United Kingdom Data Analytics Market
13.2.9.4.1 United Kingdom Data Analytics Market by Component
13.2.9.4.2 United Kingdom Data Analytics Market by Type
13.2.9.4.3 United Kingdom Data Analytics Market by Enterprise Size
13.2.9.4.4 United Kingdom Data Analytics Market by Deployment Type
13.2.9.4.5 United Kingdom Data Analytics Market by Application
13.2.9.4.6 United Kingdom Data Analytics Market by End-user
13.2.9.5 Russia Data Analytics Market
13.2.9.5.1 Russia Data Analytics Market by Component
13.2.9.5.2 Russia Data Analytics Market by Type
13.2.9.5.3 Russia Data Analytics Market by Enterprise Size
13.2.9.5.4 Russia Data Analytics Market by Deployment Type
13.2.9.5.5 Russia Data Analytics Market by Application
13.2.9.5.6 Russia Data Analytics Market by End-user
13.2.9.6 Rest of Europe Data Analytics Market
13.2.9.6.1 Rest of Europe Data Analytics Market by Component
13.2.9.6.2 Rest of Europe Data Analytics Market by Type
13.2.9.6.3 Rest of Europe Data Analytics Market by Enterprise Size
13.2.9.6.4 Rest of Europe Data Analytics Market by Deployment Type
13.2.9.6.5 Rest of Europe Data Analytics Market by Application
13.2.9.6.6 Rest of Europe Data Analytics Market by End-user
13.3. ASIA-PACIFIC
13.3.1 Asia-Pacific Data Analytics Market Overview
13.3.2 Asia-Pacific Data Analytics Market Forecasts and Analysis
13.3.3 Asia-Pacific Data Analytics Market Forecasts and Analysis - By Component
13.3.4 Asia-Pacific Data Analytics Market Forecasts and Analysis - By Type
13.3.5 Asia-Pacific Data Analytics Market Forecasts and Analysis - By Enterprise Size
13.3.6 Asia-Pacific Data Analytics Market Forecasts and Analysis - By Deployment Type
13.3.7 Asia-Pacific Data Analytics Market Forecasts and Analysis - By Application
13.3.8 Asia-Pacific Data Analytics Market Forecasts and Analysis - By End-user
13.3.9 Asia-Pacific Data Analytics Market Forecasts and Analysis - By Countries
13.3.9.1 Australia Data Analytics Market
13.3.9.1.1 Australia Data Analytics Market by Component
13.3.9.1.2 Australia Data Analytics Market by Type
13.3.9.1.3 Australia Data Analytics Market by Enterprise Size
13.3.9.1.4 Australia Data Analytics Market by Deployment Type
13.3.9.1.5 Australia Data Analytics Market by Application
13.3.9.1.6 Australia Data Analytics Market by End-user
13.3.9.2 China Data Analytics Market
13.3.9.2.1 China Data Analytics Market by Component
13.3.9.2.2 China Data Analytics Market by Type
13.3.9.2.3 China Data Analytics Market by Enterprise Size
13.3.9.2.4 China Data Analytics Market by Deployment Type
13.3.9.2.5 China Data Analytics Market by Application
13.3.9.2.6 China Data Analytics Market by End-user
13.3.9.3 India Data Analytics Market
13.3.9.3.1 India Data Analytics Market by Component
13.3.9.3.2 India Data Analytics Market by Type
13.3.9.3.3 India Data Analytics Market by Enterprise Size
13.3.9.3.4 India Data Analytics Market by Deployment Type
13.3.9.3.5 India Data Analytics Market by Application
13.3.9.3.6 India Data Analytics Market by End-user
13.3.9.4 Japan Data Analytics Market
13.3.9.4.1 Japan Data Analytics Market by Component
13.3.9.4.2 Japan Data Analytics Market by Type
13.3.9.4.3 Japan Data Analytics Market by Enterprise Size
13.3.9.4.4 Japan Data Analytics Market by Deployment Type
13.3.9.4.5 Japan Data Analytics Market by Application
13.3.9.4.6 Japan Data Analytics Market by End-user
13.3.9.5 South Korea Data Analytics Market
13.3.9.5.1 South Korea Data Analytics Market by Component
13.3.9.5.2 South Korea Data Analytics Market by Type
13.3.9.5.3 South Korea Data Analytics Market by Enterprise Size
13.3.9.5.4 South Korea Data Analytics Market by Deployment Type
13.3.9.5.5 South Korea Data Analytics Market by Application
13.3.9.5.6 South Korea Data Analytics Market by End-user
13.3.9.6 Rest of Asia-Pacific Data Analytics Market
13.3.9.6.1 Rest of Asia-Pacific Data Analytics Market by Component
13.3.9.6.2 Rest of Asia-Pacific Data Analytics Market by Type
13.3.9.6.3 Rest of Asia-Pacific Data Analytics Market by Enterprise Size
13.3.9.6.4 Rest of Asia-Pacific Data Analytics Market by Deployment Type
13.3.9.6.5 Rest of Asia-Pacific Data Analytics Market by Application
13.3.9.6.6 Rest of Asia-Pacific Data Analytics Market by End-user
13.4. MIDDLE EAST AND AFRICA
13.4.1 Middle East and Africa Data Analytics Market Overview
13.4.2 Middle East and Africa Data Analytics Market Forecasts and Analysis
13.4.3 Middle East and Africa Data Analytics Market Forecasts and Analysis - By Component
13.4.4 Middle East and Africa Data Analytics Market Forecasts and Analysis - By Type
13.4.5 Middle East and Africa Data Analytics Market Forecasts and Analysis - By Enterprise Size
13.4.6 Middle East and Africa Data Analytics Market Forecasts and Analysis - By Deployment Type
13.4.7 Middle East and Africa Data Analytics Market Forecasts and Analysis - By Application
13.4.8 Middle East and Africa Data Analytics Market Forecasts and Analysis - By End-user
13.4.9 Middle East and Africa Data Analytics Market Forecasts and Analysis - By Countries
13.4.9.1 South Africa Data Analytics Market
13.4.9.1.1 South Africa Data Analytics Market by Component
13.4.9.1.2 South Africa Data Analytics Market by Type
13.4.9.1.3 South Africa Data Analytics Market by Enterprise Size
13.4.9.1.4 South Africa Data Analytics Market by Deployment Type
13.4.9.1.5 South Africa Data Analytics Market by Application
13.4.9.1.6 South Africa Data Analytics Market by End-user
13.4.9.2 Saudi Arabia Data Analytics Market
13.4.9.2.1 Saudi Arabia Data Analytics Market by Component
13.4.9.2.2 Saudi Arabia Data Analytics Market by Type
13.4.9.2.3 Saudi Arabia Data Analytics Market by Enterprise Size
13.4.9.2.4 Saudi Arabia Data Analytics Market by Deployment Type
13.4.9.2.5 Saudi Arabia Data Analytics Market by Application
13.4.9.2.6 Saudi Arabia Data Analytics Market by End-user
13.4.9.3 U.A.E Data Analytics Market
13.4.9.3.1 U.A.E Data Analytics Market by Component
13.4.9.3.2 U.A.E Data Analytics Market by Type
13.4.9.3.3 U.A.E Data Analytics Market by Enterprise Size
13.4.9.3.4 U.A.E Data Analytics Market by Deployment Type
13.4.9.3.5 U.A.E Data Analytics Market by Application
13.4.9.3.6 U.A.E Data Analytics Market by End-user
13.4.9.4 Rest of Middle East and Africa Data Analytics Market
13.4.9.4.1 Rest of Middle East and Africa Data Analytics Market by Component
13.4.9.4.2 Rest of Middle East and Africa Data Analytics Market by Type
13.4.9.4.3 Rest of Middle East and Africa Data Analytics Market by Enterprise Size
13.4.9.4.4 Rest of Middle East and Africa Data Analytics Market by Deployment Type
13.4.9.4.5 Rest of Middle East and Africa Data Analytics Market by Application
13.4.9.4.6 Rest of Middle East and Africa Data Analytics Market by End-user
13.5. SOUTH AND CENTRAL AMERICA
13.5.1 South and Central America Data Analytics Market Overview
13.5.2 South and Central America Data Analytics Market Forecasts and Analysis
13.5.3 South and Central America Data Analytics Market Forecasts and Analysis - By Component
13.5.4 South and Central America Data Analytics Market Forecasts and Analysis - By Type
13.5.5 South and Central America Data Analytics Market Forecasts and Analysis - By Enterprise Size
13.5.6 South and Central America Data Analytics Market Forecasts and Analysis - By Deployment Type
13.5.7 South and Central America Data Analytics Market Forecasts and Analysis - By Application
13.5.8 South and Central America Data Analytics Market Forecasts and Analysis - By End-user
13.5.9 South and Central America Data Analytics Market Forecasts and Analysis - By Countries
13.5.9.1 Brazil Data Analytics Market
13.5.9.1.1 Brazil Data Analytics Market by Component
13.5.9.1.2 Brazil Data Analytics Market by Type
13.5.9.1.3 Brazil Data Analytics Market by Enterprise Size
13.5.9.1.4 Brazil Data Analytics Market by Deployment Type
13.5.9.1.5 Brazil Data Analytics Market by Application
13.5.9.1.6 Brazil Data Analytics Market by End-user
13.5.9.2 Argentina Data Analytics Market
13.5.9.2.1 Argentina Data Analytics Market by Component
13.5.9.2.2 Argentina Data Analytics Market by Type
13.5.9.2.3 Argentina Data Analytics Market by Enterprise Size
13.5.9.2.4 Argentina Data Analytics Market by Deployment Type
13.5.9.2.5 Argentina Data Analytics Market by Application
13.5.9.2.6 Argentina Data Analytics Market by End-user
13.5.9.3 Rest of South and Central America Data Analytics Market
13.5.9.3.1 Rest of South and Central America Data Analytics Market by Component
13.5.9.3.2 Rest of South and Central America Data Analytics Market by Type
13.5.9.3.3 Rest of South and Central America Data Analytics Market by Enterprise Size
13.5.9.3.4 Rest of South and Central America Data Analytics Market by Deployment Type
13.5.9.3.5 Rest of South and Central America Data Analytics Market by Application
13.5.9.3.6 Rest of South and Central America Data Analytics Market by End-user
14. INDUSTRY LANDSCAPE
14.1. MERGERS AND ACQUISITIONS
14.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
14.3. NEW PRODUCT LAUNCHES
14.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
15. DATA ANALYTICS MARKET, KEY COMPANY PROFILES
15.1. AMAZON WEB SERVICES, INC.
15.1.1. Key Facts
15.1.2. Business Description
15.1.3. Products and Services
15.1.4. Financial Overview
15.1.5. SWOT Analysis
15.1.6. Key Developments
15.2. DELL INC.
15.2.1. Key Facts
15.2.2. Business Description
15.2.3. Products and Services
15.2.4. Financial Overview
15.2.5. SWOT Analysis
15.2.6. Key Developments
15.3. IBM CORPORATION
15.3.1. Key Facts
15.3.2. Business Description
15.3.3. Products and Services
15.3.4. Financial Overview
15.3.5. SWOT Analysis
15.3.6. Key Developments
15.4. INFORMATICA
15.4.1. Key Facts
15.4.2. Business Description
15.4.3. Products and Services
15.4.4. Financial Overview
15.4.5. SWOT Analysis
15.4.6. Key Developments
15.5. MICROSOFT CORPORATION
15.5.1. Key Facts
15.5.2. Business Description
15.5.3. Products and Services
15.5.4. Financial Overview
15.5.5. SWOT Analysis
15.5.6. Key Developments
15.6. MICROSTRATEGY INCORPORATED
15.6.1. Key Facts
15.6.2. Business Description
15.6.3. Products and Services
15.6.4. Financial Overview
15.6.5. SWOT Analysis
15.6.6. Key Developments
15.7. ORACLE CORPORATION
15.7.1. Key Facts
15.7.2. Business Description
15.7.3. Products and Services
15.7.4. Financial Overview
15.7.5. SWOT Analysis
15.7.6. Key Developments
15.8. SAP SE
15.8.1. Key Facts
15.8.2. Business Description
15.8.3. Products and Services
15.8.4. Financial Overview
15.8.5. SWOT Analysis
15.8.6. Key Developments
15.9. SAS INSTITUTE INC.
15.9.1. Key Facts
15.9.2. Business Description
15.9.3. Products and Services
15.9.4. Financial Overview
15.9.5. SWOT Analysis
15.9.6. Key Developments
15.10. TABLEAU SOFTWARE, LLC
15.10.1. Key Facts
15.10.2. Business Description
15.10.3. Products and Services
15.10.4. Financial Overview
15.10.5. SWOT Analysis
15.10.6. Key Developments
16. APPENDIX
16.1. ABOUT THE INSIGHT PARTNERS
16.2. GLOSSARY OF TERMS
The List of Companies
1. Amazon Web Services, Inc.
2. Dell Inc.
3. IBM Corporation
4. Informatica
5. Microsoft Corporation
6. MicroStrategy Incorporated
7.Oracle Corporation
8. SAP SE
9. SAS Institute Inc.
10. Tableau Software, LLC
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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