Digital Video Content Market Dynamics 2021-2031
In the today's ever-changing world of technology, the video is coming to dominate both the marketing space and entertainment industry. Digital video content comprises TV shows, music videos, movies and advertisements that can be watched on digital platforms with the help of electronic devices like tablets, smartphones, laptops, smart TVs and many more. The digital video content accounts for a vital part of online media consumption, mainly by the young inhabitants. With the rising number of devices that are able to support digital media coupled with increasing access to public Wi-Fi and broadband, a range of video content platforms has emerged. In addition, the wide reach and popularity of digital video content have facilitated the marketers in educating and converting buyers and ensuring customer satisfaction.
MARKET DYNAMICS
The major factors driving the growth of the digital video content market are rising internet penetration, increasing sales of smartphones, strong growth of social media platforms and low-costs. Further, the significant investments in communication network infrastructure are likely to offer significant growth opportunities for the digital video content market in the near future.
MARKET SCOPE
The "Global Digital Video Content Market Analysis to 2031" is a specialized and in-depth study of the digital video content industry with a special focus on the global market trend analysis. The report aims to provide an overview of digital video content market with detailed market segmentation by device type, deployment, business model and geography. The global digital video content market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading digital video content market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global digital video content market is segmented on the basis of device type, deployment, business model. Based on device type, the market is segmented as personal computers, mobile and others. Based on deployment, the digital video content market is divided into PayTV and OTT. On basis of business model, the market is bifurcated into advertising, Download-to-Own (DTO) and others.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global digital video content market based on various segments. it also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The digital video content market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting digital video content market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities and future trend. The report also provides exhaustive PEST analysis for the digital video content market for each region.
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Speak to Analyst- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global digital video content market based on various segments. it also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The digital video content market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting digital video content market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities and future trend. The report also provides exhaustive PEST analysis for the digital video content market for each region.
MARKET PLAYERS
The reports cover key developments in the digital video content market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions and partnership & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market payers from digital video content market are anticipated to lucrative growth opportunities in the future with the rising demand for digital video content in the global market. Below mentioned is the list of few companies engaged in the digital video content market.
The report also includes the profiles of key digital video content companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of the last three years, key development in the past five years.
- Amazon
- Apple Inc.
- Comcast Corp.
- Hulu LLC
- Netflix
- Snap Inc.
- The Disney Walt Co.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1.INTRODUCTION
1.1.SCOPE OF THE STUDY
1.2.THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3.MARKET SEGMENTATION
1.3.1Digital Video Content Market - By Device Type
1.3.2Digital Video Content Market - By Deployment
1.3.3Digital Video Content Market - By Business Model
1.3.4Digital Video Content Market - By Region
1.3.4.1By Country
2.KEY TAKEAWAYS
3.RESEARCH METHODOLOGY
4.DIGITAL VIDEO CONTENT MARKET LANDSCAPE
4.1.OVERVIEW
4.2.PEST ANALYSIS
4.2.1North America - Pest Analysis
4.2.2Europe - Pest Analysis
4.2.3Asia-Pacific - Pest Analysis
4.2.4Middle East and Africa - Pest Analysis
4.2.5South and Central America - Pest Analysis
4.3.ECOSYSTEM ANALYSIS
4.4.EXPERT OPINIONS
5.DIGITAL VIDEO CONTENT MARKET - KEY MARKET DYNAMICS
5.1.KEY MARKET DRIVERS
5.2.KEY MARKET RESTRAINTS
5.3.KEY MARKET OPPORTUNITIES
5.4.FUTURE TRENDS
5.5.IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC
6.DIGITAL VIDEO CONTENT MARKET - GLOBAL MARKET ANALYSIS
6.1.DIGITAL VIDEO CONTENT - GLOBAL MARKET OVERVIEW
6.2.DIGITAL VIDEO CONTENT - GLOBAL MARKET AND FORECAST TO 2028
6.3.MARKET POSITIONING/MARKET SHARE
7.DIGITAL VIDEO CONTENT MARKET - REVENUE AND FORECASTS TO 2028 - DEVICE TYPE
7.1.OVERVIEW
7.2.DEVICE TYPE MARKET FORECASTS AND ANALYSIS
7.3.PERSONAL COMPUTERS
7.3.1.Overview
7.3.2.Personal Computers Market Forecast and Analysis
7.4.MOBILE
7.4.1.Overview
7.4.2.Mobile Market Forecast and Analysis
7.5.OTHERS
7.5.1.Overview
7.5.2.Others Market Forecast and Analysis
8.DIGITAL VIDEO CONTENT MARKET - REVENUE AND FORECASTS TO 2028 - DEPLOYMENT
8.1.OVERVIEW
8.2.DEPLOYMENT MARKET FORECASTS AND ANALYSIS
8.3.PAYTV
8.3.1.Overview
8.3.2.PayTV Market Forecast and Analysis
8.4.OTT
8.4.1.Overview
8.4.2.OTT Market Forecast and Analysis
9.DIGITAL VIDEO CONTENT MARKET - REVENUE AND FORECASTS TO 2028 - BUSINESS MODEL
9.1.OVERVIEW
9.2.BUSINESS MODEL MARKET FORECASTS AND ANALYSIS
9.3.ADVERTISING
9.3.1.Overview
9.3.2.Advertising Market Forecast and Analysis
9.4.DOWNLOAD-TO-OWN (DTO)
9.4.1.Overview
9.4.2.Download-to-Own (DTO) Market Forecast and Analysis
9.5.OTHERS
9.5.1.Overview
9.5.2.Others Market Forecast and Analysis
10.DIGITAL VIDEO CONTENT MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1.NORTH AMERICA
10.1.1North America Digital Video Content Market Overview
10.1.2North America Digital Video Content Market Forecasts and Analysis
10.1.3North America Digital Video Content Market Forecasts and Analysis - By Device Type
10.1.4North America Digital Video Content Market Forecasts and Analysis - By Deployment
10.1.5North America Digital Video Content Market Forecasts and Analysis - By Business Model
10.1.6North America Digital Video Content Market Forecasts and Analysis - By Countries
10.1.6.1United States Digital Video Content Market
10.1.6.1.1United States Digital Video Content Market by Device Type
10.1.6.1.2United States Digital Video Content Market by Deployment
10.1.6.1.3United States Digital Video Content Market by Business Model
10.1.6.2Canada Digital Video Content Market
10.1.6.2.1Canada Digital Video Content Market by Device Type
10.1.6.2.2Canada Digital Video Content Market by Deployment
10.1.6.2.3Canada Digital Video Content Market by Business Model
10.1.6.3Mexico Digital Video Content Market
10.1.6.3.1Mexico Digital Video Content Market by Device Type
10.1.6.3.2Mexico Digital Video Content Market by Deployment
10.1.6.3.3Mexico Digital Video Content Market by Business Model
10.2.EUROPE
10.2.1Europe Digital Video Content Market Overview
10.2.2Europe Digital Video Content Market Forecasts and Analysis
10.2.3Europe Digital Video Content Market Forecasts and Analysis - By Device Type
10.2.4Europe Digital Video Content Market Forecasts and Analysis - By Deployment
10.2.5Europe Digital Video Content Market Forecasts and Analysis - By Business Model
10.2.6Europe Digital Video Content Market Forecasts and Analysis - By Countries
10.2.6.1Germany Digital Video Content Market
10.2.6.1.1Germany Digital Video Content Market by Device Type
10.2.6.1.2Germany Digital Video Content Market by Deployment
10.2.6.1.3Germany Digital Video Content Market by Business Model
10.2.6.2France Digital Video Content Market
10.2.6.2.1France Digital Video Content Market by Device Type
10.2.6.2.2France Digital Video Content Market by Deployment
10.2.6.2.3France Digital Video Content Market by Business Model
10.2.6.3Italy Digital Video Content Market
10.2.6.3.1Italy Digital Video Content Market by Device Type
10.2.6.3.2Italy Digital Video Content Market by Deployment
10.2.6.3.3Italy Digital Video Content Market by Business Model
10.2.6.4United Kingdom Digital Video Content Market
10.2.6.4.1United Kingdom Digital Video Content Market by Device Type
10.2.6.4.2United Kingdom Digital Video Content Market by Deployment
10.2.6.4.3United Kingdom Digital Video Content Market by Business Model
10.2.6.5Russia Digital Video Content Market
10.2.6.5.1Russia Digital Video Content Market by Device Type
10.2.6.5.2Russia Digital Video Content Market by Deployment
10.2.6.5.3Russia Digital Video Content Market by Business Model
10.2.6.6Rest of Europe Digital Video Content Market
10.2.6.6.1Rest of Europe Digital Video Content Market by Device Type
10.2.6.6.2Rest of Europe Digital Video Content Market by Deployment
10.2.6.6.3Rest of Europe Digital Video Content Market by Business Model
10.3.ASIA-PACIFIC
10.3.1Asia-Pacific Digital Video Content Market Overview
10.3.2Asia-Pacific Digital Video Content Market Forecasts and Analysis
10.3.3Asia-Pacific Digital Video Content Market Forecasts and Analysis - By Device Type
10.3.4Asia-Pacific Digital Video Content Market Forecasts and Analysis - By Deployment
10.3.5Asia-Pacific Digital Video Content Market Forecasts and Analysis - By Business Model
10.3.6Asia-Pacific Digital Video Content Market Forecasts and Analysis - By Countries
10.3.6.1Australia Digital Video Content Market
10.3.6.1.1Australia Digital Video Content Market by Device Type
10.3.6.1.2Australia Digital Video Content Market by Deployment
10.3.6.1.3Australia Digital Video Content Market by Business Model
10.3.6.2China Digital Video Content Market
10.3.6.2.1China Digital Video Content Market by Device Type
10.3.6.2.2China Digital Video Content Market by Deployment
10.3.6.2.3China Digital Video Content Market by Business Model
10.3.6.3India Digital Video Content Market
10.3.6.3.1India Digital Video Content Market by Device Type
10.3.6.3.2India Digital Video Content Market by Deployment
10.3.6.3.3India Digital Video Content Market by Business Model
10.3.6.4Japan Digital Video Content Market
10.3.6.4.1Japan Digital Video Content Market by Device Type
10.3.6.4.2Japan Digital Video Content Market by Deployment
10.3.6.4.3Japan Digital Video Content Market by Business Model
10.3.6.5South Korea Digital Video Content Market
10.3.6.5.1South Korea Digital Video Content Market by Device Type
10.3.6.5.2South Korea Digital Video Content Market by Deployment
10.3.6.5.3South Korea Digital Video Content Market by Business Model
10.3.6.6Rest of Asia-Pacific Digital Video Content Market
10.3.6.6.1Rest of Asia-Pacific Digital Video Content Market by Device Type
10.3.6.6.2Rest of Asia-Pacific Digital Video Content Market by Deployment
10.3.6.6.3Rest of Asia-Pacific Digital Video Content Market by Business Model
10.4.MIDDLE EAST AND AFRICA
10.4.1Middle East and Africa Digital Video Content Market Overview
10.4.2Middle East and Africa Digital Video Content Market Forecasts and Analysis
10.4.3Middle East and Africa Digital Video Content Market Forecasts and Analysis - By Device Type
10.4.4Middle East and Africa Digital Video Content Market Forecasts and Analysis - By Deployment
10.4.5Middle East and Africa Digital Video Content Market Forecasts and Analysis - By Business Model
10.4.6Middle East and Africa Digital Video Content Market Forecasts and Analysis - By Countries
10.4.6.1South Africa Digital Video Content Market
10.4.6.1.1South Africa Digital Video Content Market by Device Type
10.4.6.1.2South Africa Digital Video Content Market by Deployment
10.4.6.1.3South Africa Digital Video Content Market by Business Model
10.4.6.2Saudi Arabia Digital Video Content Market
10.4.6.2.1Saudi Arabia Digital Video Content Market by Device Type
10.4.6.2.2Saudi Arabia Digital Video Content Market by Deployment
10.4.6.2.3Saudi Arabia Digital Video Content Market by Business Model
10.4.6.3U.A.E Digital Video Content Market
10.4.6.3.1U.A.E Digital Video Content Market by Device Type
10.4.6.3.2U.A.E Digital Video Content Market by Deployment
10.4.6.3.3U.A.E Digital Video Content Market by Business Model
10.4.6.4Rest of Middle East and Africa Digital Video Content Market
10.4.6.4.1Rest of Middle East and Africa Digital Video Content Market by Device Type
10.4.6.4.2Rest of Middle East and Africa Digital Video Content Market by Deployment
10.4.6.4.3Rest of Middle East and Africa Digital Video Content Market by Business Model
10.5.SOUTH AND CENTRAL AMERICA
10.5.1South and Central America Digital Video Content Market Overview
10.5.2South and Central America Digital Video Content Market Forecasts and Analysis
10.5.3South and Central America Digital Video Content Market Forecasts and Analysis - By Device Type
10.5.4South and Central America Digital Video Content Market Forecasts and Analysis - By Deployment
10.5.5South and Central America Digital Video Content Market Forecasts and Analysis - By Business Model
10.5.6South and Central America Digital Video Content Market Forecasts and Analysis - By Countries
10.5.6.1Brazil Digital Video Content Market
10.5.6.1.1Brazil Digital Video Content Market by Device Type
10.5.6.1.2Brazil Digital Video Content Market by Deployment
10.5.6.1.3Brazil Digital Video Content Market by Business Model
10.5.6.2Argentina Digital Video Content Market
10.5.6.2.1Argentina Digital Video Content Market by Device Type
10.5.6.2.2Argentina Digital Video Content Market by Deployment
10.5.6.2.3Argentina Digital Video Content Market by Business Model
10.5.6.3Rest of South and Central America Digital Video Content Market
10.5.6.3.1Rest of South and Central America Digital Video Content Market by Device Type
10.5.6.3.2Rest of South and Central America Digital Video Content Market by Deployment
10.5.6.3.3Rest of South and Central America Digital Video Content Market by Business Model
11.INDUSTRY LANDSCAPE
11.1.MERGERS AND ACQUISITIONS
11.2.AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3.NEW PRODUCT LAUNCHES
11.4.EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12.DIGITAL VIDEO CONTENT MARKET, KEY COMPANY PROFILES
12.1.AMAZON
12.1.1.Key Facts
12.1.2.Business Description
12.1.3.Products and Services
12.1.4.Financial Overview
12.1.5.SWOT Analysis
12.1.6.Key Developments
12.2.APPLE INC.
12.2.1.Key Facts
12.2.2.Business Description
12.2.3.Products and Services
12.2.4.Financial Overview
12.2.5.SWOT Analysis
12.2.6.Key Developments
12.3.COMCAST CORP.
12.3.1.Key Facts
12.3.2.Business Description
12.3.3.Products and Services
12.3.4.Financial Overview
12.3.5.SWOT Analysis
12.3.6.Key Developments
12.4.FACEBOOK
12.4.1.Key Facts
12.4.2.Business Description
12.4.3.Products and Services
12.4.4.Financial Overview
12.4.5.SWOT Analysis
12.4.6.Key Developments
12.5.GOOGLE
12.5.1.Key Facts
12.5.2.Business Description
12.5.3.Products and Services
12.5.4.Financial Overview
12.5.5.SWOT Analysis
12.5.6.Key Developments
12.6.HULU LLC
12.6.1.Key Facts
12.6.2.Business Description
12.6.3.Products and Services
12.6.4.Financial Overview
12.6.5.SWOT Analysis
12.6.6.Key Developments
12.7.NETFLIX
12.7.1.Key Facts
12.7.2.Business Description
12.7.3.Products and Services
12.7.4.Financial Overview
12.7.5.SWOT Analysis
12.7.6.Key Developments
12.8.SNAP INC.
12.8.1.Key Facts
12.8.2.Business Description
12.8.3.Products and Services
12.8.4.Financial Overview
12.8.5.SWOT Analysis
12.8.6.Key Developments
12.9.THE DISNEY WALT CO.
12.9.1.Key Facts
12.9.2.Business Description
12.9.3.Products and Services
12.9.4.Financial Overview
12.9.5.SWOT Analysis
12.9.6.Key Developments
12.10.TWITTER
12.10.1.Key Facts
12.10.2.Business Description
12.10.3.Products and Services
12.10.4.Financial Overview
12.10.5.SWOT Analysis
12.10.6.Key Developments
13.APPENDIX
13.1.ABOUT THE INSIGHT PARTNERS
13.2.GLOSSARY OF TERMS
1. Amazon2. Apple Inc.3. Comcast Corp.4. Facebook5. Google6. Hulu LLC7. Netflix8. Snap Inc.9. The Disney Walt Co.10. Twitter
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.