Digital Workplace Market Developments by 2031
The Digital Workplace Market is expected to expand at a CAGR of 22.9% from 2023 to 2031. Growing adoption among SMEs is likely to be a key trend in the market.
Digital Workplace Market Analysis
- In many organizations, the digital workplace has become an integral aspect of the employee experience. The growth of the digital workflow market may be attributed to the number of advantages offered, such as reduced operational costs, improved employee satisfaction, increased flexibility, increased revenue, improved productivity & efficiency, heightened employee experience, increased performance, strengthened talent recruitment and retention, enhanced communication and innovation, and improved customer experience.
- Further, implementing a digital workplace model enables the acceleration and success of flexible work, especially with the increased popularity of remote and hybrid workplaces. Thus, the digital workplace market is anticipated to grow significantly during the forecast period.
Digital Workplace Market Overview
- The Digital workplace experience includes personalized, role-based services as well as the applications, data, and collaboration capabilities needed for workers to work from any location, on any device, at any hour. Further, digital workplaces combine mobility services and digital technology to respond to user actions, hence increasing employee engagement
- A digital workplace plan, as a natural progression of workplaces in general, involves a range of technologies and tools to fulfill business goals, such as communication tools, collaboration tools, content management systems, and cloud storage, among others.
Customize Research To Suit Your Requirement
We can optimize and tailor the analysis and scope which is unmet through our standard offerings. This flexibility will help you gain the exact information needed for your business planning and decision making.
Digital Workplace Market: Strategic Insights
Naveen
Have a question?
Naveen will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
Speak to Analyst
Customize Research To Suit Your Requirement
We can optimize and tailor the analysis and scope which is unmet through our standard offerings. This flexibility will help you gain the exact information needed for your business planning and decision making.
Digital Workplace Market: Strategic Insights
Naveen
Have a question?
Naveen will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
Speak to Analyst
Digital Workplace Market Drivers and Opportunities
Growing Focus on Digitization among Enterprises
- One of the primary advantages of a digital workplace is its impact on productivity. Workplaces are becoming more digital for a variety of reasons, including dispersed workforces, rapid advancements in internet-enabled gadgets, and changing workplace needs.
- Furthermore, as workplaces grow increasingly digital, people communicate and collaborate in unprecedented ways.
- Leading firms are implementing a new working environment known as the digital workplace to reflect their employees' changing work habits.
- Digitizing workflows and automating repetitive tasks saves time and money, allowing staff to focus on critical tasks. Thus, a growing focus on digitization is anticipated to boost the growth of the digital workplace market during the forecast period.
Growing Focus on Enterprise Mobility and Cloud Services
- Mobility and the cloud have completely altered the technological landscape in recent times. The increased adoption of cloud-based solutions and services by enterprises is likely to have a substantial impact on the digital workplace market's growth in the coming years.
- The expanding volume of data, the growing BYOD trend in enterprises, and the increasing use of cloud and mobile applications in many industries are all contributing to digital workplace market growth. Thus, the digital workplace market is anticipated to grow during the forecast period.
Digital Workplace Market Report Segmentation Analysis
The key segments that contributed to the derivation of the digital workplace market analysis components, enterprise size, and end-use.
- Based on components, the market is segmented into solutions and services.
- On the basis of enterprise size, the market is divided into small and medium enterprises, and large enterprises.
- Based on end-use, the market is segmented into BFSI, IT & telecommunication, retail & consumer goods, healthcare & pharmaceuticals, manufacturing, government, and others.
Digital Workplace Market Share Analysis By Geography
Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America.
- Digital Workplace Market Report comprises a detailed analysis of five major geographic regions, which includes current and historical market size and forecasts for 2021 to 2031, covering North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South & Central America.
- Each region is further sub-segmented into respective countries. This report provides analysis and forecasts of 18+ countries, covering Digital Workplace market dynamics such as drivers, trends, and opportunities that are impacting the markets at the regional level.
- Also, the report covers PEST analysis, which involves the study of major factors that influence the Digital Workplace market in these regions.
Digital Workplace Market Report Scope
Digital Workplace Market News and Recent Developments
The digital workplace market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the digital workplace market are listed below:
- Atomicwork announced the launch of a new digital workspace experience solution powered by Cohere. The new launch brings advanced enterprise knowledge and search functionalities right into all the modern collaboration tools used by employees, making it a breeze to find information without the need to switch between a myriad of apps. (Source: Capgemini, Press Release, April 2024)
- HCLTech, a leading global technology company, announced a global strategic collaboration agreement with Amazon Web Services (AWS) to accelerate GenAI-led enterprise digital transformation. HCLTech and AWS will help enterprises explore and develop GenAI-led use cases, proofs of concept, tools and solutions. They will develop a structural framework with target-based milestones aligned to the business strategy that enables the co-creation of customized GenAI-led solutions and offers clients flexible consumption models. (Source: HCL Technologies Limited, Press Release, May 2024)
Digital Workplace Market Report Coverage & Deliverables
The Digital Workplace market forecast is estimated based on various secondary and primary research findings, such as key company publications, association data, and databases. The market report "Digital Workplace Market Size and Forecast (2021–2031)" provides a detailed analysis of the market covering below areas-
- Digital workplace market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
- Digital workplace market trends, as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed PEST/Porter's Five Forces and SWOT analysis
- Digital workplace market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments in the digital workplace market
- Detailed company profiles.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The global Digital Workplace market is estimated to grow at a CAGR of 22.9% during 2023 - 2031.
Growing adoption among SMEs is a key trend in the market.
Accenture plc, Atos SE, Capgemini SE, Cognizant, DXC Technology Company, Fujitsu Limited, IBM Corporation, Tata Consultancy Services Limited, Unisys Corporation and Zensar Technologies Ltd. are the major market players.
Some of the customization options available based on the request are additional 3–5 company profiles and a country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
The report can be delivered in PDF/PPT format; we can also share an Excel dataset based on the request.
Cost optimization, improved productivity, and a growing focus on digitization among enterprises are the major factors that drive the global Digital Workplace market.
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Digital Workplace Market - By Component
1.3.2 Digital Workplace Market - By Enterprise Size
1.3.3 Digital Workplace Market - By Industry Vertical
1.3.4 Digital Workplace Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. DIGITAL WORKPLACE MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER’S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. DIGITAL WORKPLACE MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. DIGITAL WORKPLACE MARKET - GLOBAL MARKET ANALYSIS
6.1. DIGITAL WORKPLACE - GLOBAL MARKET OVERVIEW
6.2. DIGITAL WORKPLACE - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. DIGITAL WORKPLACE MARKET - REVENUE AND FORECASTS TO 2028 - COMPONENT
7.1. OVERVIEW
7.2. COMPONENT MARKET FORECASTS AND ANALYSIS
7.3. SOLUTION
7.3.1. Overview
7.3.2. Solution Market Forecast and Analysis
7.3.3. Unified Communication and Collaboration Market
7.3.3.1. Overview
7.3.3.2. Unified Communication and Collaboration Market Forecast and Analysis
7.3.4. Unified Endpoint Management Market
7.3.4.1. Overview
7.3.4.2. Unified Endpoint Management Market Forecast and Analysis
7.3.5. Enterprise Mobility and Management Market
7.3.5.1. Overview
7.3.5.2. Enterprise Mobility and Management Market Forecast and Analysis
7.4. SERVICES
7.4.1. Overview
7.4.2. Services Market Forecast and Analysis
8. DIGITAL WORKPLACE MARKET - REVENUE AND FORECASTS TO 2028 - ENTERPRISE SIZE
8.1. OVERVIEW
8.2. ENTERPRISE SIZE MARKET FORECASTS AND ANALYSIS
8.3. LARGE ENTERPRISES
8.3.1. Overview
8.3.2. Large Enterprises Market Forecast and Analysis
8.4. SMES
8.4.1. Overview
8.4.2. SMEs Market Forecast and Analysis
9. DIGITAL WORKPLACE MARKET - REVENUE AND FORECASTS TO 2028 - INDUSTRY VERTICAL
9.1. OVERVIEW
9.2. INDUSTRY VERTICAL MARKET FORECASTS AND ANALYSIS
9.3. BFSI
9.3.1. Overview
9.3.2. BFSI Market Forecast and Analysis
9.4. IT AND TELECOM
9.4.1. Overview
9.4.2. IT and Telecom Market Forecast and Analysis
9.5. MEDIA AND ENTERTAINMENT
9.5.1. Overview
9.5.2. Media and Entertainment Market Forecast and Analysis
9.6. RETAIL AND CONSUMER GOODS
9.6.1. Overview
9.6.2. Retail and Consumer Goods Market Forecast and Analysis
9.7. MANUFACTURING
9.7.1. Overview
9.7.2. Manufacturing Market Forecast and Analysis
9.8. GOVERNMENT AND PUBLIC SECTOR
9.8.1. Overview
9.8.2. Government and Public Sector Market Forecast and Analysis
9.9. OTHERS
9.9.1. Overview
9.9.2. Others Market Forecast and Analysis
10. DIGITAL WORKPLACE MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Digital Workplace Market Overview
10.1.2 North America Digital Workplace Market Forecasts and Analysis
10.1.3 North America Digital Workplace Market Forecasts and Analysis - By Component
10.1.4 North America Digital Workplace Market Forecasts and Analysis - By Enterprise Size
10.1.5 North America Digital Workplace Market Forecasts and Analysis - By Industry Vertical
10.1.6 North America Digital Workplace Market Forecasts and Analysis - By Countries
10.1.6.1 United States Digital Workplace Market
10.1.6.1.1 United States Digital Workplace Market by Component
10.1.6.1.2 United States Digital Workplace Market by Enterprise Size
10.1.6.1.3 United States Digital Workplace Market by Industry Vertical
10.1.6.2 Canada Digital Workplace Market
10.1.6.2.1 Canada Digital Workplace Market by Component
10.1.6.2.2 Canada Digital Workplace Market by Enterprise Size
10.1.6.2.3 Canada Digital Workplace Market by Industry Vertical
10.2. EUROPE
10.2.1 Europe Digital Workplace Market Overview
10.2.2 Europe Digital Workplace Market Forecasts and Analysis
10.2.3 Europe Digital Workplace Market Forecasts and Analysis - By Component
10.2.4 Europe Digital Workplace Market Forecasts and Analysis - By Enterprise Size
10.2.5 Europe Digital Workplace Market Forecasts and Analysis - By Industry Vertical
10.2.6 Europe Digital Workplace Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Digital Workplace Market
10.2.6.1.1 Germany Digital Workplace Market by Component
10.2.6.1.2 Germany Digital Workplace Market by Enterprise Size
10.2.6.1.3 Germany Digital Workplace Market by Industry Vertical
10.2.6.2 France Digital Workplace Market
10.2.6.2.1 France Digital Workplace Market by Component
10.2.6.2.2 France Digital Workplace Market by Enterprise Size
10.2.6.2.3 France Digital Workplace Market by Industry Vertical
10.2.6.3 Italy Digital Workplace Market
10.2.6.3.1 Italy Digital Workplace Market by Component
10.2.6.3.2 Italy Digital Workplace Market by Enterprise Size
10.2.6.3.3 Italy Digital Workplace Market by Industry Vertical
10.2.6.4 United Kingdom Digital Workplace Market
10.2.6.4.1 United Kingdom Digital Workplace Market by Component
10.2.6.4.2 United Kingdom Digital Workplace Market by Enterprise Size
10.2.6.4.3 United Kingdom Digital Workplace Market by Industry Vertical
10.2.6.5 Russia Digital Workplace Market
10.2.6.5.1 Russia Digital Workplace Market by Component
10.2.6.5.2 Russia Digital Workplace Market by Enterprise Size
10.2.6.5.3 Russia Digital Workplace Market by Industry Vertical
10.2.6.6 Rest of Europe Digital Workplace Market
10.2.6.6.1 Rest of Europe Digital Workplace Market by Component
10.2.6.6.2 Rest of Europe Digital Workplace Market by Enterprise Size
10.2.6.6.3 Rest of Europe Digital Workplace Market by Industry Vertical
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Digital Workplace Market Overview
10.3.2 Asia-Pacific Digital Workplace Market Forecasts and Analysis
10.3.3 Asia-Pacific Digital Workplace Market Forecasts and Analysis - By Component
10.3.4 Asia-Pacific Digital Workplace Market Forecasts and Analysis - By Enterprise Size
10.3.5 Asia-Pacific Digital Workplace Market Forecasts and Analysis - By Industry Vertical
10.3.6 Asia-Pacific Digital Workplace Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Digital Workplace Market
10.3.6.1.1 Australia Digital Workplace Market by Component
10.3.6.1.2 Australia Digital Workplace Market by Enterprise Size
10.3.6.1.3 Australia Digital Workplace Market by Industry Vertical
10.3.6.2 China Digital Workplace Market
10.3.6.2.1 China Digital Workplace Market by Component
10.3.6.2.2 China Digital Workplace Market by Enterprise Size
10.3.6.2.3 China Digital Workplace Market by Industry Vertical
10.3.6.3 India Digital Workplace Market
10.3.6.3.1 India Digital Workplace Market by Component
10.3.6.3.2 India Digital Workplace Market by Enterprise Size
10.3.6.3.3 India Digital Workplace Market by Industry Vertical
10.3.6.4 Japan Digital Workplace Market
10.3.6.4.1 Japan Digital Workplace Market by Component
10.3.6.4.2 Japan Digital Workplace Market by Enterprise Size
10.3.6.4.3 Japan Digital Workplace Market by Industry Vertical
10.3.6.5 South Korea Digital Workplace Market
10.3.6.5.1 South Korea Digital Workplace Market by Component
10.3.6.5.2 South Korea Digital Workplace Market by Enterprise Size
10.3.6.5.3 South Korea Digital Workplace Market by Industry Vertical
10.3.6.6 Rest of Asia-Pacific Digital Workplace Market
10.3.6.6.1 Rest of Asia-Pacific Digital Workplace Market by Component
10.3.6.6.2 Rest of Asia-Pacific Digital Workplace Market by Enterprise Size
10.3.6.6.3 Rest of Asia-Pacific Digital Workplace Market by Industry Vertical
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Digital Workplace Market Overview
10.4.2 Middle East and Africa Digital Workplace Market Forecasts and Analysis
10.4.3 Middle East and Africa Digital Workplace Market Forecasts and Analysis - By Component
10.4.4 Middle East and Africa Digital Workplace Market Forecasts and Analysis - By Enterprise Size
10.4.5 Middle East and Africa Digital Workplace Market Forecasts and Analysis - By Industry Vertical
10.4.6 Middle East and Africa Digital Workplace Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Digital Workplace Market
10.4.6.1.1 South Africa Digital Workplace Market by Component
10.4.6.1.2 South Africa Digital Workplace Market by Enterprise Size
10.4.6.1.3 South Africa Digital Workplace Market by Industry Vertical
10.4.6.2 Saudi Arabia Digital Workplace Market
10.4.6.2.1 Saudi Arabia Digital Workplace Market by Component
10.4.6.2.2 Saudi Arabia Digital Workplace Market by Enterprise Size
10.4.6.2.3 Saudi Arabia Digital Workplace Market by Industry Vertical
10.4.6.3 U.A.E Digital Workplace Market
10.4.6.3.1 U.A.E Digital Workplace Market by Component
10.4.6.3.2 U.A.E Digital Workplace Market by Enterprise Size
10.4.6.3.3 U.A.E Digital Workplace Market by Industry Vertical
10.4.6.4 Rest of Middle East and Africa Digital Workplace Market
10.4.6.4.1 Rest of Middle East and Africa Digital Workplace Market by Component
10.4.6.4.2 Rest of Middle East and Africa Digital Workplace Market by Enterprise Size
10.4.6.4.3 Rest of Middle East and Africa Digital Workplace Market by Industry Vertical
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Digital Workplace Market Overview
10.5.2 South and Central America Digital Workplace Market Forecasts and Analysis
10.5.3 South and Central America Digital Workplace Market Forecasts and Analysis - By Component
10.5.4 South and Central America Digital Workplace Market Forecasts and Analysis - By Enterprise Size
10.5.5 South and Central America Digital Workplace Market Forecasts and Analysis - By Industry Vertical
10.5.6 South and Central America Digital Workplace Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Digital Workplace Market
10.5.6.1.1 Brazil Digital Workplace Market by Component
10.5.6.1.2 Brazil Digital Workplace Market by Enterprise Size
10.5.6.1.3 Brazil Digital Workplace Market by Industry Vertical
10.5.6.2 Argentina Digital Workplace Market
10.5.6.2.1 Argentina Digital Workplace Market by Component
10.5.6.2.2 Argentina Digital Workplace Market by Enterprise Size
10.5.6.2.3 Argentina Digital Workplace Market by Industry Vertical
10.5.6.3 Chile Digital Workplace Market
10.5.6.3.1 Chile Digital Workplace Market by Component
10.5.6.3.2 Chile Digital Workplace Market by Enterprise Size
10.5.6.3.3 Chile Digital Workplace Market by Industry Vertical
10.5.6.4 Bolivia Digital Workplace Market
10.5.6.4.1 Bolivia Digital Workplace Market by Component
10.5.6.4.2 Bolivia Digital Workplace Market by Enterprise Size
10.5.6.4.3 Bolivia Digital Workplace Market by Industry Vertical
10.5.6.5 Rest of South and Central America Digital Workplace Market
10.5.6.5.1 Rest of South and Central America Digital Workplace Market by Component
10.5.6.5.2 Rest of South and Central America Digital Workplace Market by Enterprise Size
10.5.6.5.3 Rest of South and Central America Digital Workplace Market by Industry Vertical
10.5.6.6 Peru Digital Workplace Market
10.5.6.6.1 Peru Digital Workplace Market by Component
10.5.6.6.2 Peru Digital Workplace Market by Enterprise Size
10.5.6.6.3 Peru Digital Workplace Market by Industry Vertical
10.5.6.7 Colombia Digital Workplace Market
10.5.6.7.1 Colombia Digital Workplace Market by Component
10.5.6.7.2 Colombia Digital Workplace Market by Enterprise Size
10.5.6.7.3 Colombia Digital Workplace Market by Industry Vertical
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. DIGITAL WORKPLACE MARKET, KEY COMPANY PROFILES
12.1. ACCENTURE PLC
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. ATOS SE
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. CAPGEMINI SE
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. COGNIZANT
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. DXC TECHNOLOGY COMPANY
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. FUJITSU LIMITED
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. IBM CORPORATION
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. TATA CONSULTANCY SERVICES LIMITED
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. UNISYS CORPORATION
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. ZENSAR TECHNOLOGIES LTD.
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
The List of Companies
1. Accenture plc
2. Atos SE
3. Capgemini SE
4. Cognizant
5. DXC Technology Company
6. Fujitsu Limited
7. IBM Corporation
8. Tata Consultancy Services Limited
9. Unisys Corporation
10. Zensar Technologies Ltd.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
Get Free Sample For