The Europe feminine hygiene products market was valued at US$ 6,679.18 million in 2022 and is expected to reach US$ 8,140.24 million by 2028; it is estimated to register a CAGR of 3.4% from 2022 to 2028.
Feminine hygiene products are used to maintain personal hygiene during the time of menstruation, to clean vaginal discharge, remove unwanted hair, and keep internal body parts clean. Sanitary pads, tampons, internal cleaners & sprays, panty liners & shields and disposable razors & blades are collectively termed as feminine hygiene products. Innovative product launches along with increasing health concerns amongst women drive the growth of the feminine hygiene products market. Moreover, increase in number of working women across the globe has fueled the growth of the feminine hygiene products market.
Eco-friendly and reusable feminine hygiene products are becoming popular with rising sustainability concerns among consumers across the region. The non-biodegradability of female hygiene products is a major environmental concern. According to the Women's Environmental Network (WEN), half of the UK’s women population flush tampons away; approximately 1.5–2 billion menstrual items are flushed down Britain's toilets yearly. Thus, environmentally friendly sanitary napkins, panty liners, and tampons, among other feminine hygiene products made of natural fibers, are a viable choice. Organic cotton, jute, banana fiber, and bamboo are among the natural absorbent fibers. They are widely available and biodegradable, with a minimal carbon footprint. Using these fibers also lowers the production costs of feminine hygiene products. The absorbency and retention properties of these natural fibers make them a preferred choice over conventional options. Banana fiber, bamboo fiber, jute fiber, and a combination of cellulose-based hydrogel have a similar absorbency rate as compared to synthetic superabsorbent polymer (SAP). Similarly, in place of non-biodegradable polyethylene and polyurethane, a bio-based plastic made from starch can be utilized as a barrier sheet. A few European companies that create eco-friendly products include Shethinx, Saaltco, and Wearedame. For instance, Boots sells plant-based applicator tampons that are both affordable and eco-friendly. Moreover, companies are adopting novel technologies, and launching reusable panty liners and sanitary pads, which are impermeable, chlorine-free, and reusable/washable. For instance, in May 2021, Zorbies launched washable and reusable incontinence underwear with expanded coverage and absorbency for women.
Thus, the increasing adoption of reusable and eco-friendly feminine hygiene products is expected to create a new trend in the market during the forecast period.
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Europe Feminine Hygiene Products Market: Strategic Insights
Market Size Value in US$ 6,679.18 million in 2022 Market Size Value by US$ 8,140.24 million by 2028 Growth rate CAGR of 3.4% from 2022 to 2028 Forecast Period 2022-2028 Base Year 2021
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Europe Feminine Hygiene Products Market: Strategic Insights
| Market Size Value in | US$ 6,679.18 million in 2022 |
| Market Size Value by | US$ 8,140.24 million by 2028 |
| Growth rate | CAGR of 3.4% from 2022 to 2028 |
| Forecast Period | 2022-2028 |
| Base Year | 2021 |
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Market Insights
Strategic Development Initiatives by Key Market Players to Drive Europe Feminine Hygiene Products Market Growth in Coming Years
The Europe feminine hygiene products market is rising steadily. Manufacturers are heavily investing in research and development projects, partnerships, expansion plans, and collaborations to launch innovative products to attract a large consumer base. For instance, in June 2020, Pee Safe launched a new range of intimate hygiene products, including undergarment sanitizer spray, reusable sanitary pads, oxo-biodegradable disposable bags, and an intimate hygiene powder. Additionally, natural and clean hair removal products are gaining popularity in the region due to the greater awareness of the harmful effects of chemicals and the rising inclination toward using green and clean personal care products. This trend has prompted manufacturers to develop natural products based on customer requirements. For instance, Reckitt Benckiser Group Plc launched the Veet Pure range of hair removal creams in 2022, thereby reformulating its products. The product range includes natural cucumber extracts, aloe vera, and grapeseed oil. Thus, such product launches and other strategies to cater to the increasing consumer demand aids the market growth in Europe.
Product Type-Based Insights
Based on product type, the Europe feminine hygiene products market is segmented into menstrual care products (sanitary napkins, tampons, menstrual cups, and others), cleaning and deodorizing products (hair removal products, hygiene wash, intimate spray, and others), and feminine hygiene underwear (reusable period underwear, reusable incontinence underwear, and others). In 2022, the menstrual care products segment held the largest market share. Menstrual care products include sanitary pads/napkins, tampons, menstrual cups, reusable cloth pads, liners, and menstrual discs. Sanitary pads and tampons are among the most widely used products by females during menstruation. They are made of materials such as cellulosic fibers; synthetic polymers such as polyester, polyethylene, and polypropylene; cotton; and superabsorbent polymers. Products made from superabsorbent polymers absorb low to heavy period flow and allow women to perform their daily chores and other physically rigorous activities, such as playing and traveling, without the stress of leakage and stains.
Europe Feminine Hygiene Products Market Share, by Product Type, 2022 and 2028
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Edgewell Personal Care Co, Kimberly-Clark Corp, Lune Group Oy Ltd, Me Luna GmbH, Mooncup Ltd, Ontex BV, Essity AB, Wuka Ltd, Cotton High Tech SL, and Procter & Gamble Co. are among the major players operating in the Europe feminine hygiene products market. These companies have their production and distribution facilities for feminine hygiene products and other accessories in various countries worldwide, especially in European countries, which helps them in catering to a wider customer base. They are highly focused on launching innovative and customer-oriented product categories, such as sanitary napkins, tampons, menstrual cups, and others.
Report Spotlights
- Progressive trends in the feminine hygiene products industry to help players develop effective long-term strategies
- Business growth strategies adopted by companies to secure growth in developed and developing markets
- Quantitative analysis of the Europe feminine hygiene products market from 2021 to 2028
- Estimation of the demand for feminine hygiene products
- Porter’s Five Forces analysis to illustrate the efficacy of buyers and suppliers operating in the industry
- Recent developments to understand the competitive market scenario and the demand for feminine hygiene products
- Market trends and outlook, and factors driving and restraining the Europe feminine hygiene products market growth
- Understanding the strategies that underpin commercial interest with regard to the Europe feminine hygiene products market growth, aiding in the decision-making process
- Europe feminine hygiene products market size at various nodes of market
- Detailed overview and segmentation of the Europe feminine hygiene products market, and its industry dynamics
- Europe feminine hygiene products market size in various regions with promising growth opportunities
The "Europe Feminine Hygiene Products Market Analysis to 2028" is a specialized and in-depth study of the consumer goods industry, focusing on the Europe feminine hygiene products market trend analysis. The report aims to provide an overview of the market with detailed market segmentation. The Europe feminine hygiene products market is segmented into product type, and distribution channel. Based on product type, the market is segmented into menstrual care products (sanitary napkins, tampons, menstrual cups, and others), cleaning and deodorizing products (hair removal products, hygiene wash, intimate spray, and others), and feminine hygiene underwear (reusable period underwear, reusable incontinence underwear, and others). The Europe feminine hygiene products market, by distribution channel, is segmented into supermarkets and hypermarkets, drug stores and pharmacies, health and beauty stores, online retail, and others.
Company Profiles
- Edgewell Personal Care Co.
- Kimberly-Clark Corp.
- Lune Group Oy Ltd.
- Me Luna GmbH
- Mooncup Ltd.
- Ontex BV
- Essity AB
- Wuka Ltd
- Cotton High Tech SL
- Procter & Gamble Co.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Product Type, and Distribution Channel
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
Belgium, France, Germany, Italy, Netherlands, Norway, Poland, Russian Federation, Spain, Sweden, Switzerland, United Kingdom
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 Feminine Hygiene Products Market, by Product Type
1.3.2 Feminine Hygiene Products Market, by Distribution Channel
1.3.3 Feminine Hygiene Products Market, by Country
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection:
3.2.2 Primary Interviews:
3.2.3 Hypothesis formulation:
3.2.4 Macro-economic factor analysis:
3.2.5 Developing base number:
3.2.6 Data Triangulation:
3.2.7 Country level data:
4. Feminine Hygiene Products Market Landscape
4.1 Market Overview
4.2 Porter’s Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.4 Expert Opinion
5. Feminine Hygiene Products Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Rising Awareness of Menstrual Hygiene
5.1.2 Strategic Development Initiatives by Key Market Players
5.2 Market Restraints
5.2.1 Period Poverty and Social Stigma Associated with Menstruation
5.3 Market Opportunities
5.3.1 Initiatives by Governments and Organizations in European Countries
5.4 Future Trends
5.4.1 Rising Adoption of Reusable and Eco-Friendly Products
5.5 Impact Analysis of Drivers and Restraints
6. Feminine Hygiene Products – Europe Market Analysis
6.1 Feminine Hygiene Products Market Overview
6.2 Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
6.3 Competitive Positioning – Key Market Players
7. Feminine Hygiene Products Market Analysis – By Product Type
7.1 Overview
7.2 Feminine Hygiene Products Market, By Product Type (2021 and 2028)
7.3 Menstrual Care Products
7.3.1 Overview
7.3.2 Menstrual Care Products: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.3.2.1 Sanitary Napkins
7.3.2.1.1 Sanitary Napkins: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.3.2.2 Tampons
7.3.2.2.1 Tampons: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.3.2.3 Menstrual Cups
7.3.2.3.1 Menstrual Cups: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.3.2.4 Others
7.3.2.4.1 Others: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.4 Cleaning and Deodorizing Products
7.4.1 Overview
7.4.2 Cleaning and Deodorizing Products: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.4.2.1 Hair Removal Products
7.4.2.1.1 Hair Removal Products: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.4.2.2 Hygiene Wash
7.4.2.2.1 Hygiene Wash: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.4.2.3 Intimate Spray
7.4.2.3.1 Intimate Spray: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.4.2.4 Others
7.4.2.4.1 Others: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.5 Feminine Hygiene Underwear
7.5.1 Overview
7.5.2 Feminine Hygiene Underwear: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.5.2.1 Reusable Period Underwear
7.5.2.1.1 Reusable Period Underwear: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.5.2.2 Reusable Incontinence Underwear
7.5.2.2.1 Reusable Incontinence Underwear: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
7.5.2.3 Others
7.5.2.3.1 Others: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
8. Feminine Hygiene Products Market Analysis – By Distribution Channel
8.1 Overview
8.2 Feminine Hygiene Products Market, By Distribution Channel (2021 and 2028)
8.3 Supermarkets and Hypermarkets
8.3.1 Overview
8.3.2 Supermarkets and Hypermarkets: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
8.4 Drug Stores and Pharmacies
8.4.1 Overview
8.4.2 Drug Stores and Pharmacies: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
8.5 Health and Beauty Stores
8.5.1 Overview
8.5.2 Health and Beauty Stores: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
8.6 Online Retail
8.6.1 Overview
8.6.2 Online Retail: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
8.7 Others
8.7.1 Overview
8.7.2 Others: Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
9. Feminine Hygiene Products Market – Geographic Analysis
9.1 Europe: Feminine Hygiene Products Market
9.1.1 Europe: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
9.1.2 Europe: Feminine Hygiene Products Market, by Product Type
9.1.3 Europe: Feminine Hygiene Products Market, by Distribution Channel
9.1.4 Europe: Feminine Hygiene Products Market, by Key Country
9.1.4.1 Germany: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
9.1.4.1.1 Germany: Feminine Hygiene Products Market, by Product Type
9.1.4.1.2 Germany: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.2 UK: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
9.1.4.2.1 UK: Feminine Hygiene Products Market, by Product Type
9.1.4.2.2 UK: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.3 France: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
9.1.4.3.1 France: Feminine Hygiene Products Market, by Product Type
9.1.4.3.2 France: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.4 Spain: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
9.1.4.4.1 Spain: Feminine Hygiene Products Market, by Product Type
9.1.4.4.2 Spain: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.5 Italy: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
9.1.4.5.1 Italy: Feminine Hygiene Products Market, by Product Type
9.1.4.5.2 Italy: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.6 Russia: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
9.1.4.6.1 Russia: Feminine Hygiene Products Market, by Product Type
9.1.4.6.2 Russia: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.7 Poland: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
9.1.4.7.1 Poland: Feminine Hygiene Products Market, by Product Type
9.1.4.7.2 Poland: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.8 Sweden: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
9.1.4.8.1 Sweden: Feminine Hygiene Products Market, by Product Type
9.1.4.8.2 Sweden: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.9 Norway: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
9.1.4.9.1 Norway: Feminine Hygiene Products Market, by Product Type
9.1.4.9.2 Norway: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.10 Switzerland: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
9.1.4.10.1 Switzerland: Feminine Hygiene Products Market, by Product Type
9.1.4.10.2 Switzerland: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.11 Belgium: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
9.1.4.11.1 Belgium: Feminine Hygiene Products Market, by Product Type
9.1.4.11.2 Belgium: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.12 Netherlands: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
9.1.4.12.1 Netherlands: Feminine Hygiene Products Market, by Product Type
9.1.4.12.2 Netherlands: Feminine Hygiene Products Market, by Distribution Channel
9.1.4.13 Rest of Europe: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
9.1.4.13.1 Rest of Europe: Feminine Hygiene Products Market, by Product Type
9.1.4.13.2 Rest of Europe: Feminine Hygiene Products Market, by Distribution Channel
10. Impact of COVID-19 Pandemic on Europe Feminine Hygiene Products Market
10.1 Overview
10.2 Europe: Impact Assessment of COVID-19 Pandemic
11. Company Profiles
11.1 Edgewell Personal Care Co
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Kimberly-Clark Corp
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Lune Group Oy Ltd
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Me Luna GmbH
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 Mooncup Ltd
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services
11.5.4 Financial Overview
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 Ontex BV
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 Essity AB
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 Wuka Ltd
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Products and Services
11.8.4 Financial Overview
11.8.5 SWOT Analysis
11.8.6 Key Developments
11.9 Cotton High Tech SL
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Products and Services
11.9.4 Financial Overview
11.9.5 SWOT Analysis
11.9.6 Key Developments
11.10 The Procter & Gamble Co
11.10.1 Key Facts
11.10.2 Business Description
11.10.3 Products and Services
11.10.4 Financial Overview
11.10.5 SWOT Analysis
11.10.6 Key Developments
12. Appendix
12.1 About The Insight Partners
12.2 Glossary of Terms
LIST OF TABLES
Table 1. Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
Table 2. Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (Million)
Table 3. Feminine Hygiene Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 4. Europe Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 5. Europe Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 6. Germany Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 7. Germany Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 8. UK Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 9. UK Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 10. France Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 11. France Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 12. Spain Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 13. Spain Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 14. Italy Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 15. Italy Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 16. Russia: Feminine Hygiene Products Market, by Product Type– Revenue and Forecast to 2028 (US$ Million)
Table 17. Russia: Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 18. Poland Feminine Hygiene Products Market, by Product Type– Revenue and Forecast to 2028 (US$ Million)
Table 19. Poland Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 20. Sweden Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 21. Sweden Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 22. Norway Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 23. Norway Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 24. Switzerland Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 25. Switzerland Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 26. Belgium Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 27. Belgium Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 28. Netherlands Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 29. Netherlands Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 30. Rest of Europe Feminine Hygiene Products Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 31. Rest of Europe Feminine Hygiene Products Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 32. Glossary of Terms, Global Palatants Market
LIST OF FIGURES
Figure 1. Feminine Hygiene Products Market Segmentation
Figure 2. Feminine Hygiene Products Market Segmentation – By Country
Figure 3. Europe Feminine Hygiene Products Market Overview
Figure 4. Global Feminine Hygiene Products Market, By Product Type
Figure 5. Global Feminine Hygiene Products Market, by Country
Figure 6. Europe Feminine Hygiene Products Market, Industry Landscape
Figure 7. Porter's Five Forces Analysis: Europe Feminine Hygiene Products Market
Figure 8. Ecosystem: Europe Feminine Hygiene Products Market
Figure 9. Expert Opinion
Figure 10. Consumer Price Index for Personal Care Products After VAT Reduction: Base 09/2019
Figure 11. Europe Feminine Hygiene Products Market Impact Analysis of Drivers and Restraints
Figure 12. Geographic Overview of Feminine Hygiene Products Market
Figure 13. Feminine Hygiene Products Market – Revenue and Forecast to 2028 (US$ Million)
Figure 14. Feminine Hygiene Products Market: Key Players
Figure 15. Feminine Hygiene Products Market Revenue Share, By Product Type (2021 and 2028)
Figure 16. Google Searches for Reusable Period Products
Figure 17. Menstrual Care Products: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 18. Sanitary Napkins: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 19. Tampons: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 20. Menstrual Cups: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 21. Others: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 22. Cleaning and Deodorizing Products: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 23. Hair Removal Products: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 24. Hygiene Wash: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 25. Intimate Spray: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 26. Others: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 27. Feminine Hygiene Underwear: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 28. Reusable Period Underwear: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 29. Reusable Incontinence Underwear: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 30. Others: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 31. Feminine Hygiene Products Market Revenue Share, By Distribution Channel (2021 and 2028)
Figure 32. Supermarkets and Hypermarkets: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 33. Drug Stores and Pharmacies: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 34. Health and Beauty Stores: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 35. Online Retail: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 36. Others: Feminine Hygiene Products Market – Revenue and Forecast To 2028 (US$ Million)
Figure 37. Europe: Feminine Hygiene Products Market– Revenue and Forecast to 2028 (US$ Million)
Figure 38. Europe: Feminine Hygiene Products Market Revenue Share, by Product Type (2021 and 2028)
Figure 39. Europe: Feminine Hygiene Products Market Revenue Share, by Distribution Channel (2021 and 2028)
Figure 40. Europe: Feminine Hygiene Products Market Revenue Share, by Key Country (2021 and 2028)
Figure 41. Germany: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
Figure 42. UK: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
Figure 43. France: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
Figure 44. Spain: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
Figure 45. Italy: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
Figure 46. Russia: Feminine Hygiene Products Market–Revenue and Forecast to 2028 (US$ Million)
Figure 47. Poland: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
Figure 48. Sweden: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
Figure 49. Norway: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
Figure 50. Switzerland: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
Figure 51. Belgium: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
Figure 52. Netherlands: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
Figure 53. Rest of Europe: Feminine Hygiene Products Market –Revenue and Forecast to 2028 (US$ Million)
Figure 54. Impact of COVID-19 Pandemic on European Country Markets
The List of Companies - Europe Feminine Hygiene Products Market
- Edgewell Personal Care Co.
- Kimberly-Clark Corp.
- Lune Group Oy Ltd.
- Me Luna GmbH
- Mooncup Ltd.
- Ontex BV
- Essity AB
- Wuka Ltd.
- Cotton High Tech SL
- Procter & Gamble Co.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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