The Eyesight Test Device Market is expected to register a CAGR of 7.0% from 2025 to 2031, with a market size expanding from US$ XX million in 2024 to US$ XX Million by 2031.
The report is segmented by Product (Optical Coherent Tomography Scanners (OCT), Ophthalmic Ultrasound Imaging Systems, Corneal Topography Systems, Slit Lamps, Tonometer, Ophthalmoscopes, Perimeters/visual Field Analyzers, Fundus Cameras, Autorefractors & Keratometers, Others). Also, the report is segmented based on End User (Hospitals, Clinics, Eyeglass Stores, Others).The global analysis is further broken-down at regional level and major countries. The report offers the value in USD for the above analysis and segments.
Purpose of the ReportThe report Eyesight Test Device Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Eyesight Test Device Market Segmentation
Product- Optical Coherent Tomography Scanners
- Ophthalmic Ultrasound Imaging Systems
- Corneal Topography Systems
- Slit Lamps
- Tonometer
- Ophthalmoscopes
- Perimeters/visual Field Analyzers
- Fundus Cameras
- Autorefractors & Keratometers
- Others
- Hospitals
- Clinics
- Eyeglass Stores
- Others
Strategic Insights
Eyesight Test Device Market Growth Drivers- Surging Cases of Disability Caused by Eye Disorders: Subscription to the use of vision testing equipment has risen on account of eye diseases rising especially myopia and hyperopia as well as age-related macular degeneration. There is increasing number of patients who demand early diagnosis and regular screenings and therefore requesting sophisticated and highly quality imaging diagnostics equipment. This trend is further contributing to the growth of the global market as healthcare service providers are increasingly employing the devices in meeting the patient’s needs.
- Developments in Vision Exam Devices: Changes have been experienced in visual acuity testing thanks to the innovations of today such as the digital spectacles and unmanned devices measuring refraction , and in particular artificial intelligence . The evolving systems that are coming up ensure that the eye test evaluation is done in the shortest time possible and with a very high accuracy ensuring that it is effective to the patients and running the clinics is effective. Even more of these advanced vision diagnosis machines will be made accessible to the people due to advanced voice recognition technology.
- Eye health consciousness is increasing: With growing general recognition of the relevant issues, more and more people are making appointments for eye examinations than before. Demand for sophisticated eyesight testing devices is further fuelled by educational campaigns and emphasis on vision problems prevention. This knowledge, together with the increased healthcare coverage, leads to the increased use of modern eye testing devices in hospitals and optometrists’ offices.
- Surging Cases of Disability Caused by Eye Disorders: Subscription to the use of vision testing equipment has risen on account of eye diseases rising especially myopia and hyperopia as well as age-related macular degeneration. There is increasing number of patients who demand early diagnosis and regular screenings and therefore requesting sophisticated and highly quality imaging diagnostics equipment. This trend is further contributing to the growth of the global market as healthcare service providers are increasingly employing the devices in meeting the patient’s needs.
- Developments in Vision Exam Devices: Changes have been experienced in visual acuity testing thanks to the innovations of today such as the digital spectacles and unmanned devices measuring refraction , and in particular artificial intelligence . The evolving systems that are coming up ensure that the eye test evaluation is done in the shortest time possible and with a very high accuracy ensuring that it is effective to the patients and running the clinics is effective. Even more of these advanced vision diagnosis machines will be made accessible to the people due to advanced voice recognition technology.
- Eye health consciousness is increasing: With growing general recognition of the relevant issues, more and more people are making appointments for eye examinations than before. Demand for sophisticated eyesight testing devices is further fuelled by educational campaigns and emphasis on vision problems prevention. This knowledge, together with the increased healthcare coverage, leads to the increased use of modern eye testing devices in hospitals and optometrists’ offices.
- Expansion in Emerging Markets: In recent years, we have witnessed an upsurge in nearsightedness, far-sightedness and age-related macular degeneration, thus a need for devices that assist in eyesight testing. Moreover, the increase in number of patients who seek diagnosis at earlier stages or opt for more frequent examinations has also led to the rise in demand for high quality and accurate imaging instruments. It comes as no surprise therefore that the market is growing as the health care providers upgrade their facilities and embrace new technologies so as to fulfill the patients’ expectations.
- Vision Testing Technology Change: The continuous development and advancement of various equipment that are used in eyesight testing, examples of which are automated refraction systems, digital eye charts and even use of diagnostics that are powered with Artificial Intelligence, have transformed the market to a better place. With the help of these technologies, intervensions have become quicker and more accurate thereby enhancing the outcomes of patients while at the same time helping in the effective running of the clinics. The availability of accurate and efficient methods of enhancement testing has resulted in high uptake of advanced vision systems by the medical fraternity.
- Concern about Eye Health is on the Rise: From the growing global awareness, it can be observed that more and more individuals are booking eye appointments. This is due to the fact that eye care is very important. There is slowly an increase in the active practice of eye examination as well as the campaigns aimed at Kelley Healthy Vision. This level of education and spread of healthcare services is the reason behind the enhanced adoption of newer optical testing equipment in the clinics and optometry establishments.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Eyesight Test Device Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Eyesight Test Device Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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Frequently Asked Questions
Approximately 150-200 word file pages is the standard report
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Optical Coherent Tomography Scanners type segments accounts for major share in the market
The Eyesight Test Device Market is estimated to witness a CAGR of 7.0% from 2023 to 2031
Canon Medical Systems, Alcon Inc., and Omron Healthcare players accounted for more than 40% market shares in the year 2023
Asia Pacific region is the fastest growing in the market
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Eyesight Test Device Market - By Product
1.3.2 Eyesight Test Device Market - By End User
1.3.3 Eyesight Test Device Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. EYESIGHT TEST DEVICE MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. EYESIGHT TEST DEVICE MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. EYESIGHT TEST DEVICE MARKET - GLOBAL MARKET ANALYSIS
6.1. EYESIGHT TEST DEVICE - GLOBAL MARKET OVERVIEW
6.2. EYESIGHT TEST DEVICE - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. EYESIGHT TEST DEVICE MARKET - REVENUE AND FORECASTS TO 2028 - PRODUCT
7.1. OVERVIEW
7.2. PRODUCT MARKET FORECASTS AND ANALYSIS
7.3. OPTICAL COHERENT TOMOGRAPHY SCANNERS (OCT)
7.3.1. Overview
7.3.2. Optical Coherent Tomography Scanners (OCT) Market Forecast and Analysis
7.4. OPHTHALMIC ULTRASOUND IMAGING SYSTEMS
7.4.1. Overview
7.4.2. Ophthalmic Ultrasound Imaging Systems Market Forecast and Analysis
7.5. CORNEAL TOPOGRAPHY SYSTEMS
7.5.1. Overview
7.5.2. Corneal Topography Systems Market Forecast and Analysis
7.6. SLIT LAMPS
7.6.1. Overview
7.6.2. Slit Lamps Market Forecast and Analysis
7.7. TONOMETER
7.7.1. Overview
7.7.2. Tonometer Market Forecast and Analysis
7.8. OPHTHALMOSCOPES
7.8.1. Overview
7.8.2. Ophthalmoscopes Market Forecast and Analysis
7.9. PERIMETERS/VISUAL FIELD ANALYZERS
7.9.1. Overview
7.9.2. Perimeters/visual Field Analyzers Market Forecast and Analysis
7.10. FUNDUS CAMERAS
7.10.1. Overview
7.10.2. Fundus Cameras Market Forecast and Analysis
7.11. AUTOREFRACTORS AND KERATOMETERS
7.11.1. Overview
7.11.2. Autorefractors and Keratometers Market Forecast and Analysis
7.12. OTHERS
7.12.1. Overview
7.12.2. Others Market Forecast and Analysis
8. EYESIGHT TEST DEVICE MARKET - REVENUE AND FORECASTS TO 2028 - END USER
8.1. OVERVIEW
8.2. END USER MARKET FORECASTS AND ANALYSIS
8.3. HOSPITALS
8.3.1. Overview
8.3.2. Hospitals Market Forecast and Analysis
8.4. CLINICS
8.4.1. Overview
8.4.2. Clinics Market Forecast and Analysis
8.5. EYEGLASS STORES
8.5.1. Overview
8.5.2. Eyeglass Stores Market Forecast and Analysis
8.6. OTHERS
8.6.1. Overview
8.6.2. Others Market Forecast and Analysis
9. EYESIGHT TEST DEVICE MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Eyesight Test Device Market Overview
9.1.2 North America Eyesight Test Device Market Forecasts and Analysis
9.1.3 North America Eyesight Test Device Market Forecasts and Analysis - By Product
9.1.4 North America Eyesight Test Device Market Forecasts and Analysis - By End User
9.1.5 North America Eyesight Test Device Market Forecasts and Analysis - By Countries
9.1.5.1 United States Eyesight Test Device Market
9.1.5.1.1 United States Eyesight Test Device Market by Product
9.1.5.1.2 United States Eyesight Test Device Market by End User
9.1.5.2 Canada Eyesight Test Device Market
9.1.5.2.1 Canada Eyesight Test Device Market by Product
9.1.5.2.2 Canada Eyesight Test Device Market by End User
9.1.5.3 Mexico Eyesight Test Device Market
9.1.5.3.1 Mexico Eyesight Test Device Market by Product
9.1.5.3.2 Mexico Eyesight Test Device Market by End User
9.2. EUROPE
9.2.1 Europe Eyesight Test Device Market Overview
9.2.2 Europe Eyesight Test Device Market Forecasts and Analysis
9.2.3 Europe Eyesight Test Device Market Forecasts and Analysis - By Product
9.2.4 Europe Eyesight Test Device Market Forecasts and Analysis - By End User
9.2.5 Europe Eyesight Test Device Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Eyesight Test Device Market
9.2.5.1.1 Germany Eyesight Test Device Market by Product
9.2.5.1.2 Germany Eyesight Test Device Market by End User
9.2.5.2 France Eyesight Test Device Market
9.2.5.2.1 France Eyesight Test Device Market by Product
9.2.5.2.2 France Eyesight Test Device Market by End User
9.2.5.3 Italy Eyesight Test Device Market
9.2.5.3.1 Italy Eyesight Test Device Market by Product
9.2.5.3.2 Italy Eyesight Test Device Market by End User
9.2.5.4 Spain Eyesight Test Device Market
9.2.5.4.1 Spain Eyesight Test Device Market by Product
9.2.5.4.2 Spain Eyesight Test Device Market by End User
9.2.5.5 United Kingdom Eyesight Test Device Market
9.2.5.5.1 United Kingdom Eyesight Test Device Market by Product
9.2.5.5.2 United Kingdom Eyesight Test Device Market by End User
9.2.5.6 Rest of Europe Eyesight Test Device Market
9.2.5.6.1 Rest of Europe Eyesight Test Device Market by Product
9.2.5.6.2 Rest of Europe Eyesight Test Device Market by End User
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Eyesight Test Device Market Overview
9.3.2 Asia-Pacific Eyesight Test Device Market Forecasts and Analysis
9.3.3 Asia-Pacific Eyesight Test Device Market Forecasts and Analysis - By Product
9.3.4 Asia-Pacific Eyesight Test Device Market Forecasts and Analysis - By End User
9.3.5 Asia-Pacific Eyesight Test Device Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Eyesight Test Device Market
9.3.5.1.1 Australia Eyesight Test Device Market by Product
9.3.5.1.2 Australia Eyesight Test Device Market by End User
9.3.5.2 China Eyesight Test Device Market
9.3.5.2.1 China Eyesight Test Device Market by Product
9.3.5.2.2 China Eyesight Test Device Market by End User
9.3.5.3 India Eyesight Test Device Market
9.3.5.3.1 India Eyesight Test Device Market by Product
9.3.5.3.2 India Eyesight Test Device Market by End User
9.3.5.4 Japan Eyesight Test Device Market
9.3.5.4.1 Japan Eyesight Test Device Market by Product
9.3.5.4.2 Japan Eyesight Test Device Market by End User
9.3.5.5 South Korea Eyesight Test Device Market
9.3.5.5.1 South Korea Eyesight Test Device Market by Product
9.3.5.5.2 South Korea Eyesight Test Device Market by End User
9.3.5.6 Rest of Asia-Pacific Eyesight Test Device Market
9.3.5.6.1 Rest of Asia-Pacific Eyesight Test Device Market by Product
9.3.5.6.2 Rest of Asia-Pacific Eyesight Test Device Market by End User
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Eyesight Test Device Market Overview
9.4.2 Middle East and Africa Eyesight Test Device Market Forecasts and Analysis
9.4.3 Middle East and Africa Eyesight Test Device Market Forecasts and Analysis - By Product
9.4.4 Middle East and Africa Eyesight Test Device Market Forecasts and Analysis - By End User
9.4.5 Middle East and Africa Eyesight Test Device Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Eyesight Test Device Market
9.4.5.1.1 South Africa Eyesight Test Device Market by Product
9.4.5.1.2 South Africa Eyesight Test Device Market by End User
9.4.5.2 Saudi Arabia Eyesight Test Device Market
9.4.5.2.1 Saudi Arabia Eyesight Test Device Market by Product
9.4.5.2.2 Saudi Arabia Eyesight Test Device Market by End User
9.4.5.3 U.A.E Eyesight Test Device Market
9.4.5.3.1 U.A.E Eyesight Test Device Market by Product
9.4.5.3.2 U.A.E Eyesight Test Device Market by End User
9.4.5.4 Rest of Middle East and Africa Eyesight Test Device Market
9.4.5.4.1 Rest of Middle East and Africa Eyesight Test Device Market by Product
9.4.5.4.2 Rest of Middle East and Africa Eyesight Test Device Market by End User
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Eyesight Test Device Market Overview
9.5.2 South and Central America Eyesight Test Device Market Forecasts and Analysis
9.5.3 South and Central America Eyesight Test Device Market Forecasts and Analysis - By Product
9.5.4 South and Central America Eyesight Test Device Market Forecasts and Analysis - By End User
9.5.5 South and Central America Eyesight Test Device Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Eyesight Test Device Market
9.5.5.1.1 Brazil Eyesight Test Device Market by Product
9.5.5.1.2 Brazil Eyesight Test Device Market by End User
9.5.5.2 Argentina Eyesight Test Device Market
9.5.5.2.1 Argentina Eyesight Test Device Market by Product
9.5.5.2.2 Argentina Eyesight Test Device Market by End User
9.5.5.3 Rest of South and Central America Eyesight Test Device Market
9.5.5.3.1 Rest of South and Central America Eyesight Test Device Market by Product
9.5.5.3.2 Rest of South and Central America Eyesight Test Device Market by End User
10. IMPACT OF COVID-19 PANDEMIC ON GLOBAL EYESIGHT TEST DEVICE MARKET
10.1 North America
10.2 Europe
10.3 Asia-Pacific
10.4 Middle East and Africa
10.5 South and Central America
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. EYESIGHT TEST DEVICE MARKET, KEY COMPANY PROFILES
12.1. WELCH ALLYN
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. VOLK OPTICAL
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. TOPCON
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. NIDEK
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. CANON MEDICAL SYSTEMS
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. JOHNSON AND JOHNSON VISION CARE. INC.
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. ESSILOR INTERNATIONAL
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. ALCON INC.
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. CARL ZEISS MEDITEC AG
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. BAUSCH AND LOMB, INC.
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
1. Welch Allyn
2. Volk Optical
3. TOPCON
4. NIDEK
5. Canon Medical Systems
6. Johnson & Johnson Vision Care. Inc.
7. Essilor International
8. Alcon Inc.
9. Carl Zeiss Meditec AG
10. Bausch & Lomb, Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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