The Fabric Care Market is expected to register a CAGR of 6% from 2025 to 2031, with a market size expanding from US$ XX million in 2024 to US$ XX Million by 2031.
Fabric Care Market covers analysis by Product Type (Detergent, Fabric Softener/Conditioner, Bleach, Others); Application (Residential, Hospitality, Healthcare, Automotive, Others), and Geography (North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America). Fabric wash or fabric care products are basically used to prevent clothes from damages due to regular washing and use. In addition to that, these products are utilized in a variety of industries, such as automotive and aviation, for the purpose of laundry. Fabric care products are quite popular household cleaning products which are used for cleaning all kinds of clothes.
Purpose of the ReportThe report Fabric Care Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Fabric Care Market Segmentation
Product Type- Detergent
- Fabric Softener/Conditioner
- Bleach
- Residential
- Hospitality
- Healthcare
- Automotive
Strategic Insights
Fabric Care Market Growth Drivers- Health and Hygiene Awareness Boosts Demand for Antibacterial Fabric Care: With increased health and hygiene awareness, especially after a pandemic, the demands in the market for antibacterial and allergen-free fabric care products are boosted. Effective solutions for cleanliness in textiles that consumers demand push the innovation of product formulation and marketing strategies.
- Convenience and Time-Saving Drive Demand for Multifunctional Detergents: This leads, in turn, to a lifestyle change since most people are seeking more convenient and time-saving approaches about fabric care. Busy consumers opt for easy-to-use products, thus demanding concentrated and multifunctional detergents that simplify the laundry process.
- Rising Disposable Incomes Fuel Growth in Premium Fabric Care Products: Premium care for fabrics, which gives superior performance and luxury experiences, is driven by the increasing disposable incomes of their consumers. Consumers today will spend money on quality detergents, fabric softeners, as well as specialized products promising to prolong the life of fabrics and keep them fresh.
- Environmental Concerns Drive Demand for Green Detergents and Sustainable Practices: Environmental concerns, growing in consumer awareness, spur demand for green detergents and fabric care. As the category continues to gain attention, leading brands are starting to make their move by developing biodegradable formulas and sustainable packaging. Leaders in green shopping begin to look at green shoppers as a way to fuel growth in the market and challenge competitors to further sustainable practices.
- Advancements in Fabric Care Technology Enhance Performance and User Satisfaction: Advancements in fabric care technology increase the product's performance along with user satisfaction. Advanced compositions like stain removers and fabric softeners help improve the performance of the product, but smart laundry devices that maximize the usage of detergent are gaining acceptance, thereby driving up the growth of the market.
- Rising Popularity of Athleisure Sparks Demand for Specialized Fabric Care Products: With more athleisure and performance fabrics, there is an increased need for the appropriate fabric care. Consumers will want specific detergents and treatments for particular textiles, forcing brands to come up with tailored solutions that fit in with the new trend in fashion and textile design.
- E-Commerce Growth Expands Access to Fabric Care Products: Online shopping, now easily available and offering diverse products with the speed of growth, increases access to fabric care. The details on the product as well as reviews by other clients affect buying decisions through e-commerce. The market cannot be confined to traditional retail anymore.
- Millennials and Gen Z Drive Innovation in Fabric Care Preferences: The younger consumer, particularly the millennial and Gen Z markets, shape the fabric care product category based on their unique scents, sustainable ingredients, and branding. Their buying power and leading-edge behaviours inspire brands to innovate and achieve the evolving expectations that these consumers have of them.
- Busy Lifestyles Fuel Demand for Time-Saving and Multifunctional Fabric Care: A busy lifestyle forces consumers to look for effective ways of looking after their fabrics. Thus, time-saving products or products that offer more than one application are in great demand because they suit the lifestyle of people now.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Fabric Care Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Fabric Care Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
The Asia Pacific market is expected to account for the highest CAGR during the forecast period owing to growing e-commerce industry in the region.
The detergent product type segment accounted for the largest market share in 2023.
Church and Dwight Co., Inc, Colgate-Palmolive Company, Henkel Ag and Co. Kgaa, Nice Group, Procter and Gamble, Reckitt Benckiser Group, SEITH GMBH, The National Detergent Company Saog (Ndc), Unilever Group, and Wipro Enterprises Limited are some of the key players operating in the market.
Growing focus on hygiene and health awareness is a key driver in the market.
The Fabric Care Market is estimated to witness a CAGR of 6% from 2023 to 2031
Growing urbanization is an emerging trend in the market.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Fabric Care Market - By Product Type
1.3.2 Fabric Care Market - By Application
1.3.3 Fabric Care Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. FABRIC CARE MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS
5. FABRIC CARE MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. FABRIC CARE MARKET - GLOBAL MARKET ANALYSIS
6.1. FABRIC CARE - GLOBAL MARKET OVERVIEW
6.2. FABRIC CARE - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. FABRIC CARE MARKET - REVENUE AND FORECASTS TO 2028 - PRODUCT TYPE
7.1. OVERVIEW
7.2. PRODUCT TYPE MARKET FORECASTS AND ANALYSIS
7.3. DETERGENT
7.3.1. Overview
7.3.2. Detergent Market Forecast and Analysis
7.4. FABRIC SOFTENER/CONDITIONER
7.4.1. Overview
7.4.2. Fabric Softener/Conditioner Market Forecast and Analysis
7.5. BLEACH
7.5.1. Overview
7.5.2. Bleach Market Forecast and Analysis
7.6. OTHERS
7.6.1. Overview
7.6.2. Others Market Forecast and Analysis
8. FABRIC CARE MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
8.1. OVERVIEW
8.2. APPLICATION MARKET FORECASTS AND ANALYSIS
8.3. RESIDENTIAL
8.3.1. Overview
8.3.2. Residential Market Forecast and Analysis
8.4. HOSPITALITY
8.4.1. Overview
8.4.2. Hospitality Market Forecast and Analysis
8.5. HEALTHCARE
8.5.1. Overview
8.5.2. Healthcare Market Forecast and Analysis
8.6. AUTOMOTIVE
8.6.1. Overview
8.6.2. Automotive Market Forecast and Analysis
8.7. OTHERS
8.7.1. Overview
8.7.2. Others Market Forecast and Analysis
9. FABRIC CARE MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Fabric Care Market Overview
9.1.2 North America Fabric Care Market Forecasts and Analysis
9.1.3 North America Fabric Care Market Forecasts and Analysis - By Product Type
9.1.4 North America Fabric Care Market Forecasts and Analysis - By Application
9.1.5 North America Fabric Care Market Forecasts and Analysis - By Countries
9.1.5.1 United States Fabric Care Market
9.1.5.1.1 United States Fabric Care Market by Product Type
9.1.5.1.2 United States Fabric Care Market by Application
9.1.5.2 Canada Fabric Care Market
9.1.5.2.1 Canada Fabric Care Market by Product Type
9.1.5.2.2 Canada Fabric Care Market by Application
9.1.5.3 Mexico Fabric Care Market
9.1.5.3.1 Mexico Fabric Care Market by Product Type
9.1.5.3.2 Mexico Fabric Care Market by Application
9.2. EUROPE
9.2.1 Europe Fabric Care Market Overview
9.2.2 Europe Fabric Care Market Forecasts and Analysis
9.2.3 Europe Fabric Care Market Forecasts and Analysis - By Product Type
9.2.4 Europe Fabric Care Market Forecasts and Analysis - By Application
9.2.5 Europe Fabric Care Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Fabric Care Market
9.2.5.1.1 Germany Fabric Care Market by Product Type
9.2.5.1.2 Germany Fabric Care Market by Application
9.2.5.2 France Fabric Care Market
9.2.5.2.1 France Fabric Care Market by Product Type
9.2.5.2.2 France Fabric Care Market by Application
9.2.5.3 Italy Fabric Care Market
9.2.5.3.1 Italy Fabric Care Market by Product Type
9.2.5.3.2 Italy Fabric Care Market by Application
9.2.5.4 United Kingdom Fabric Care Market
9.2.5.4.1 United Kingdom Fabric Care Market by Product Type
9.2.5.4.2 United Kingdom Fabric Care Market by Application
9.2.5.5 Russia Fabric Care Market
9.2.5.5.1 Russia Fabric Care Market by Product Type
9.2.5.5.2 Russia Fabric Care Market by Application
9.2.5.6 Rest of Europe Fabric Care Market
9.2.5.6.1 Rest of Europe Fabric Care Market by Product Type
9.2.5.6.2 Rest of Europe Fabric Care Market by Application
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Fabric Care Market Overview
9.3.2 Asia-Pacific Fabric Care Market Forecasts and Analysis
9.3.3 Asia-Pacific Fabric Care Market Forecasts and Analysis - By Product Type
9.3.4 Asia-Pacific Fabric Care Market Forecasts and Analysis - By Application
9.3.5 Asia-Pacific Fabric Care Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Fabric Care Market
9.3.5.1.1 Australia Fabric Care Market by Product Type
9.3.5.1.2 Australia Fabric Care Market by Application
9.3.5.2 China Fabric Care Market
9.3.5.2.1 China Fabric Care Market by Product Type
9.3.5.2.2 China Fabric Care Market by Application
9.3.5.3 India Fabric Care Market
9.3.5.3.1 India Fabric Care Market by Product Type
9.3.5.3.2 India Fabric Care Market by Application
9.3.5.4 Japan Fabric Care Market
9.3.5.4.1 Japan Fabric Care Market by Product Type
9.3.5.4.2 Japan Fabric Care Market by Application
9.3.5.5 South Korea Fabric Care Market
9.3.5.5.1 South Korea Fabric Care Market by Product Type
9.3.5.5.2 South Korea Fabric Care Market by Application
9.3.5.6 Rest of Asia-Pacific Fabric Care Market
9.3.5.6.1 Rest of Asia-Pacific Fabric Care Market by Product Type
9.3.5.6.2 Rest of Asia-Pacific Fabric Care Market by Application
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Fabric Care Market Overview
9.4.2 Middle East and Africa Fabric Care Market Forecasts and Analysis
9.4.3 Middle East and Africa Fabric Care Market Forecasts and Analysis - By Product Type
9.4.4 Middle East and Africa Fabric Care Market Forecasts and Analysis - By Application
9.4.5 Middle East and Africa Fabric Care Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Fabric Care Market
9.4.5.1.1 South Africa Fabric Care Market by Product Type
9.4.5.1.2 South Africa Fabric Care Market by Application
9.4.5.2 Saudi Arabia Fabric Care Market
9.4.5.2.1 Saudi Arabia Fabric Care Market by Product Type
9.4.5.2.2 Saudi Arabia Fabric Care Market by Application
9.4.5.3 U.A.E Fabric Care Market
9.4.5.3.1 U.A.E Fabric Care Market by Product Type
9.4.5.3.2 U.A.E Fabric Care Market by Application
9.4.5.4 Rest of Middle East and Africa Fabric Care Market
9.4.5.4.1 Rest of Middle East and Africa Fabric Care Market by Product Type
9.4.5.4.2 Rest of Middle East and Africa Fabric Care Market by Application
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Fabric Care Market Overview
9.5.2 South and Central America Fabric Care Market Forecasts and Analysis
9.5.3 South and Central America Fabric Care Market Forecasts and Analysis - By Product Type
9.5.4 South and Central America Fabric Care Market Forecasts and Analysis - By Application
9.5.5 South and Central America Fabric Care Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Fabric Care Market
9.5.5.1.1 Brazil Fabric Care Market by Product Type
9.5.5.1.2 Brazil Fabric Care Market by Application
9.5.5.2 Argentina Fabric Care Market
9.5.5.2.1 Argentina Fabric Care Market by Product Type
9.5.5.2.2 Argentina Fabric Care Market by Application
9.5.5.3 Rest of South and Central America Fabric Care Market
9.5.5.3.1 Rest of South and Central America Fabric Care Market by Product Type
9.5.5.3.2 Rest of South and Central America Fabric Care Market by Application
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. FABRIC CARE MARKET, KEY COMPANY PROFILES
11.1. CHURCH AND DWIGHT CO., INC.
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. COLGATE-PALMOLIVE COMPANY
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. HENKEL AG AND CO. KGAA
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. NICE GROUP
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. PROCTER AND GAMBLE
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. RECKITT BENCKISER GROUP
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. SEITH GMBH
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. THE NATIONAL DETERGENT COMPANY SAOG (NDC)
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. UNILEVER GROUP
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. WIPRO ENTERPRISES LIMITED
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
1. Church and Dwight Co., Inc.
2. Colgate-Palmolive Company
3. Henkel Ag and Co. Kgaa
4. Nice Group
5. Procter and Gamble
6. Reckitt Benckiser Group
7. SEITH GMBH
8. The National Detergent Company Saog (Ndc)
9. Unilever Group
10. Wipro Enterprises Limited
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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